I am a consultant for a big company. We deal with energy companies, petroleum, sales companies and we deal with everything from financials to operations. We deal with market strategy and we provide consultancy services - I'm a part owner of the company.
Part Owner at a tech services company with 11-50 employees
Great technology and some very good features
Pros and Cons
- "Good CS and administration."
- "Creating dashboards could be easier."
What is our primary use case?
What is most valuable?
I like the CS, administration, most of the features are good as well as the technology.
What needs improvement?
I think creating dashboards could be easier. Compared to other solutions, the cost of the license is expensive and that could be improved.
For how long have I used the solution?
I've been using this solution for over 20 years.
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What do I think about the stability of the solution?
The stability is excellent.
What do I think about the scalability of the solution?
The scalability is excellent, all our professional consultants use it. Where we deploy in the banking sector, they can have 1,000 licensed users; in smaller companies there can be 50 users.
How are customer service and support?
Technical support is quite good, but I'd like to see a quicker response time.
How was the initial setup?
Deployment time depends on the company, it can take up to two months.
What other advice do I have?
I rate this solution a nine out of 10.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

Partner at a tech services company with 1-10 employees
Easy to use, good scalability, and reliable
Pros and Cons
- "The solution is easy to use."
- "There are some problems with the functionality of this solution. The dashboard is not very user friendly and is quite complicated."
What is our primary use case?
I have used the solution for analytics which is displayed on the dashboard for my client.
What is most valuable?
The solution is easy to use.
What needs improvement?
There are some problems with the functionality of this solution. The dashboard is not very user friendly and is quite complicated. They need to make it easier for developers because they could bring key components into the dashboard. I have found using scripting language in other competitor solutions easier.
Since I am new to using this solution I am not sure what should be in a future release. I probably do not need all of the features in this current version.
For how long have I used the solution?
I have been using the solution for a couple of months.
What do I think about the stability of the solution?
The stability is good.
What do I think about the scalability of the solution?
The solution is scalable. We have a couple of people using the solution in my organization.
Which solution did I use previously and why did I switch?
I have used Qlik Sense in the past and it is more functional than this solution. I prefer Qlik Sense and I will most likely be switching soon.
How was the initial setup?
The solution is easy to install and it does not take long.
What about the implementation team?
I did the implementation.
What's my experience with pricing, setup cost, and licensing?
As far as I am aware you do not need a license for the solution.
Which other solutions did I evaluate?
Comparing this solution to others such as Tableau and Microstrategy, this solution is probably better. However, I think overall Qlik Sense is best for me.
What other advice do I have?
I am not going to be using the solution in the future because I prefer Qlik Sense.
I rate Microsoft BI an eight out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Microsoft Power BI
June 2025

Learn what your peers think about Microsoft Power BI. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
861,524 professionals have used our research since 2012.
Research & Development Expert at a energy/utilities company with 11-50 employees
Good visualization and graphing functions, integrates with Python
Pros and Cons
- "The most valuable feature is integration with Python."
- "The integration with third-party products could be more stable."
What is our primary use case?
I use Microsoft BI for my own projects that are related to integrating with Excel datasets. I use the visualization and graphing functions, and I have tried using the Python integration.
What is most valuable?
The most valuable feature is integration with Python.
What needs improvement?
The integration with third-party products could be more stable.
For how long have I used the solution?
I have been using Microsoft BI for approximately one month.
What do I think about the stability of the solution?
Microsoft BI could be a little more stable.
What do I think about the scalability of the solution?
We have approximately 10 users. I don't expect that we will expand our usage or continue using this product.
How are customer service and technical support?
I have not been in contact with technical support.
How was the initial setup?
There is no complexity in the initial setup. It takes approximately 15 minutes to deploy.
What about the implementation team?
There are twenty people in the team that handles the deployment and maintenance of our solutions.
What other advice do I have?
In summary, this is a good product and I recommend it.
I would rate this solution a nine out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Managing Director at IDMdev Tech Solutions®
It is stable and provides a quick view of the most important indicators, but its setup and support should be better
Pros and Cons
- "The use of graphics to show and view the data indicators is the most valuable feature. It is also very stable."
- "Its setup and support should be improved. We would like to see more material for developers that provides clear explanations about how we can do data mining by using Microsoft BI. It would also be good if we can connect a feature to other customized machine learning solutions."
What is our primary use case?
We have integrated this solution into the software that we created for a client specifically for reports and data consumption. It is a hybrid infrastructure project with hybrid integration. It has a lot of reports executed or created from the cloud.
How has it helped my organization?
It has helped us to have a really quick view of the most important indicators of the operational issues of our platform. It has enabled collaboration between different operational levels in the company.
What is most valuable?
The use of graphics to show and view the data indicators is the most valuable feature. It is also very stable.
What needs improvement?
Its setup and support should be improved. We would like to see more material for developers that provides clear explanations about how we can do data mining by using Microsoft BI. It would also be good if we can connect a feature to other customized machine learning solutions.
What do I think about the stability of the solution?
It has good stability.
What do I think about the scalability of the solution?
We haven't used it a lot, but it seems good so far. We have only three users. We may include two or three more users to the platform.
How are customer service and technical support?
Their technical support is bad. I didn't like the technical support of Microsoft.
Which solution did I use previously and why did I switch?
We also use Oracle and Tableau.
How was the initial setup?
The initial setup was not complex, but we would like a more agile process. The initial deployment took about two months. The platform that we created was very robust.
What about the implementation team?
We are a reseller of the solution. We did the deployment.
Which other solutions did I evaluate?
We were thinking of integrating Tableau instead of Microsoft BI, but the client chose Microsoft BI.
What other advice do I have?
I would rate Microsoft BI a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Director of Sales and Marketing at a tech services company with 11-50 employees
Integrates well with Microsoft tools and has a good familiarity but lacks technical support
Pros and Cons
- "It integrates with all of the Microsoft tools."
- "The initial setup is a little bit technical."
What is our primary use case?
We primarily use the solution for integrating into our ERP so people can have a dashboard analysis of whatever is important to analyze or compare, whether it be top-selling products or sales performance, or quota analysis.
What is most valuable?
Just as a BI tool, there's not much difference between solutions. It works well with our product and it's something that customers are familiar with and they often already have a lot of licensing with Microsoft. It's an easy add-on to their users.
There's generally a sense of familiarity with the product.
It integrates with all of the Microsoft tools.
What needs improvement?
It's not even fair for me to respond on that as that's not my wheelhouse. I don't know how easy it is as I'm not doing any of the designs. Therefore, I have not had any real training on it. I don't think that's fair for me to criticize anything that they're doing.
The initial setup is a little bit technical and what an end user wants to see is always a moving target.
The solution needs better technical support.
For how long have I used the solution?
I've been using the solution for about three years at this point.
What do I think about the stability of the solution?
In terms of stability, we haven't had any challenges with it at this point. As with multiple integrations across several companies we tend to make whatever change is best for the biggest base of clients. We haven't had any issues thus far.
How are customer service and technical support?
Technical and end user support is something that might be lacking from Microsoft. As a user when I want to find an answer to, "Hey, how do I do this?" I often get better answers by going to a website of a company that represents them than I do going directly to their site. Maybe they do that on purpose to help drive business to those people, however, it would be helpful if it was more centralized and the quick and simple steps answers that I get elsewhere.
Which solution did I use previously and why did I switch?
I have some past experience with solutions such as Tableau and Cognose but not integrated into this ERP product. We chose one that we would feel would be on a common platform of our customers.
How was the initial setup?
The setup is fairly straightforward but implementation is a little bit complex mostly due to how the customer driven scope changes often as they realize the power of a BI tool and want to be able to expand it's use.
We're on a Progress platform, so that's a little more technical on our side at the beginning of the original project.
What's my experience with pricing, setup cost, and licensing?
The licensing costs vary. It all depends on the individual customer due to the fact that Microsoft's options are modular. For example, they have Microsoft Office suite, then they add CRM and then you might add BI. It's not expensive per user, however, as you increase the functionality or add different tools, it becomes more expensive.
What other advice do I have?
We qualify as a partner as we're a software distributor. We're using the most current version of the solution.
Here is the biggest thing: when you look at any BI tool or if it's the first time you're implementing one, you can easily get over enticed by the flashy display or the common things. However, it's the ability to drill down to your true business processes that are going to make it or break it as being the right tool or accesses the right information. Somebody that gets a BI tool for the first time will open a dashboard and say, "Oh, that's important for me to see every day." However, the reality is, when using a dashboard view you're looking for a red flag or highlights. The power of the BI tool is allowing you to drill down to the data behind the dashboard, that's where the real testing comes in. Figuring out where to get the information from and how best to analyze it. That's my best BI tool advice. Anybody can make a dashboard look pretty. It has to be useful too.
In general, I would rate the solution seven out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Business Intelligence Manager at a tech services company with 51-200 employees
Good reporting, enables self-service BI, it's stable, and we are satisfied with the pricing
Pros and Cons
- "It's easy to create reports and it's easy to download the data from the corresponding report."
- "We would like improvements made to the paginated reports so that it produces quality similarly to SSRS."
What is our primary use case?
This solution is primarily used for business analytics. We generate reports so that the business analytics team can use them for their analysis.
How has it helped my organization?
Previously, we used Excel to perform the analysis. It was very tedious for them to get data into Excel, do the refresh, and generate the reports. Now, using Microsoft BI, they can connect directly with the data, it gets refreshed automatically, and they don't have to worry about refreshing it.
They get the data in the report section and they don't have to worry about report generation, data modeling, and other aspects.
What is most valuable?
The most valuable feature is the reporting. It's easy to create reports and it's easy to download the data from the corresponding report.
This product enables self-service BI.
What needs improvement?
The paginated report functionality, which was intended to replace SPSS, is not yet up to the mark. We would like improvements made to the paginated reports so that it produces quality similarly to SSRS.
There is no automation for paginated reports, so then need to make it automated.
Ultimately, I would like to see all of the features from SSRS that are missing. That's ideally what I would like to have.
For how long have I used the solution?
I have been using Microsoft BI for the past 10 years.
What do I think about the stability of the solution?
This product is pretty stable.
What do I think about the scalability of the solution?
Scalability depends on the kind of reports and data we are looking at. It has multiple features for us based on the functionality and the requirement of the customer. It's not limited only to enterprise-specific customers. Rather, It can be used by small, medium, as well as enterprise-based customers.
There is no limitation as such. So it's quite scalable.
I have work two different companies at this time, and as far as I know, there are between 1,500 and 2,000 people who use this product.
How are customer service and technical support?
The quality of support depends on the Microsoft partner that you are working with.
We have not faced any significant issues, but when we have, we raised a bug with the Microsoft technical team and they have resolved things accordingly.
Which solution did I use previously and why did I switch?
This is the only tool that we are using for reporting. Previously, we used Crystal Reports.
What about the implementation team?
We deployed this product ourselves. We used the documentation that is available at Microsoft.com.
What's my experience with pricing, setup cost, and licensing?
The cost of licensing depends on the number of people that are going to be using the reports, and we are satisfied with it at $10 per user.
Which other solutions did I evaluate?
Our company focuses on Microsoft products, so we did not evaluate solutions by other vendors.
What other advice do I have?
My advice is that if you are looking for an aggregated level of data, using it for reporting, then it's better to use Power BI because everything will be in memory and it will be much faster.
I would rate this solution a nine out of ten.
Which deployment model are you using for this solution?
Private Cloud
Disclosure: My company has a business relationship with this vendor other than being a customer. partner
Solutions Architect at a tech vendor with 10,001+ employees
Full featured dashboard, easy to use, but expensive and needs more customization
Pros and Cons
- "The dashboard features are really valuable, you can connect to multiple data points."
- "The solution could be more customizable and you do not have too much freedom on the code."
What is most valuable?
The dashboard features are really valuable, you can connect to multiple data points. Overall, the solution is easy to use.
What needs improvement?
The solution could be more customizable and you do not have enough freedom on the code.
For how long have I used the solution?
I have used the solution for one year.
How was the initial setup?
The install was straightforward and the advanced dashboards operate on well-branded tablets.
What's my experience with pricing, setup cost, and licensing?
The premium licensing is approximately $5,000 per month which is pretty expensive.
What other advice do I have?
If you are planning on implementing Microsoft BI, having experience with other Microsoft products will make using this solution easy and straightforward.
I rate Microsoft BI a seven out of ten.
Disclosure: My company has a business relationship with this vendor other than being a customer. Partner
Data Analyst at a tech services company with 201-500 employees
Easy to deploy and use, but it should support integration with more systems
Pros and Cons
- "The user interface is easy to work with."
- "More connections with other systems should be added, which would allow for other integrations."
What is our primary use case?
We are a service provider and Microsoft BI is one of the tools that we implement for our clients. We do not use it ourselves.
My primary use case is integration, but it is also used for reporting and data analysis services.
What is most valuable?
The user interface is easy to work with.
What needs improvement?
More connections with other systems should be added, which would allow for other integrations.
For how long have I used the solution?
I have been using Microsoft BI for between eight and nine months.
What do I think about the stability of the solution?
Microsoft BI is a stable product.
How are customer service and technical support?
I do not have experience with technical support. In cases where I have found an issue, I Google it, spend time learning about the problem, and then resolve it.
Which solution did I use previously and why did I switch?
I have also used Alteryx and Informatica. We still may use one of these other products, depending on our client's requirements. If the client wants us to work using a specific product then that is their choice.
How was the initial setup?
The initial setup is straightforward and the deployment will take an hour, or an hour and a half.
What about the implementation team?
We deployed this product ourselves. It is easy to work on.
What other advice do I have?
I primarily use Microsoft BI for integration, so it is difficult for me to say what needs to be improved. Overall, this is a good tool and I recommend it.
I would rate this solution a seven out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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