OneSignal has positively impacted my organization by allowing us to reduce our cost of customer acquisition and increase our conversion rate from 40 to 65%.
OneSignal is valued for its cost-effectiveness, aiding organizations in reducing customer acquisition costs by 40% and boosting engagement and retention, with rates up to 55.5%. It supports conversion rates up to 65% and increases brand awareness by up to 70%. Despite these benefits, its $309 monthly fee for 100,000 subscribers is seen as high, and setup can be challenging. Faster feature development and more design choices are needed to meet user needs.
