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Adobe Experience Manager vs Storyblok comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Adobe Experience Manager
Ranking in Web Content Management
1st
Average Rating
8.2
Reviews Sentiment
6.3
Number of Reviews
31
Ranking in other categories
Enterprise Content Management (3rd), Enterprise Social Software (4th), Digital Experience Platforms (DXP) (1st)
Storyblok
Ranking in Web Content Management
7th
Average Rating
8.6
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the Web Content Management category, the mindshare of Adobe Experience Manager is 8.5%, down from 11.8% compared to the previous year. The mindshare of Storyblok is 0.9%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Content Management Mindshare Distribution
ProductMindshare (%)
Adobe Experience Manager8.5%
Storyblok0.9%
Other90.6%
Web Content Management
 

Featured Reviews

Hilax Chamberlain - PeerSpot reviewer
Digital Marketing Manager at Ford Motor Company
Centralized content management has unified our digital channels and delivers consistent experiences
Adobe Experience Manager offers enterprise-level digital assets management and very robust customization, brand value consistency, and omnichannel delivery. It saves development and maintenance time. The digital asset management and omnichannel delivery features have benefited my team by managing our digital assets, ensuring brand consistency, and enabling us to deliver customized content easily to our clients. Organizing and obtaining information from results is beneficial. Strengthening our online experience as a brand is valuable. Easy integration with other Adobe services improves productivity and provides a smooth experience. Adobe Experience Manager has positively impacted my organization by enabling component and page reuse, which reduces application size. It saves manual effort for maintaining all applications, improves traffic, and ensures consistency across all our applications. It provides better security, scalability, and makes our applications more robust.
Sumesh Gansar - PeerSpot reviewer
Product Marketing Manager at Samsung
Rapid landing page creation has boosted targeted campaigns and improved conversion tracking
Everything is actually great with Storyblok. One small improvement that Storyblok could make is that some of the more advanced configurations still require the help of our developers. It is not 100% developer free for us. This could be improved and made easier for non-technical people to do the work without the dependency of developers. Apart from that, I do not have any other major complaints or issues with Storyblok. In terms of knowledge-based documents, there are a lot of gaps in the knowledge-based documents that are available. A lot more work needs to be done there. Apart from that, the platform is very intuitive and very easy to learn, so we don't have any major issues regarding that.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best feature is the experience fragment; if you want to replicate content across multiple websites with 1,000 or 20,000 pages, this feature helps accomplish it in a fraction of seconds."
"I like the profiling and segmentation."
"Adobe Experience Manager is pretty stable."
"Adobe Experience Manager is one of the best enterprise-level content management and digital experience platforms available."
"The cost can be high, but for large websites with a lot of dynamic data like e-commerce, or for clients looking for user-data based campaigning, the solution can be very efficient in the long-term."
"If you want to use content in a mobile application and you want the content in some other application, you can simply expose it from the CMS to different clients or different systems. It's easy. On top of that, the technology underlying AEM is open-source and is very powerful like Apache Sling and JCR."
"Brand management, Digital Transformation of organization and Most dynamic site."
"I think DAM (Digital Asset Management) is most valuable to me; the data is increasing, and in order to manage millions of assets which a large enterprise has, it provides lots of capabilities (searching, reporting, managing, workflows for automation, etc.)."
"Storyblok gives us the flexibility to rapidly respond to client needs because every client project is going to be different, and it allows us to manage that in a simple interface which we love and our clients love too."
"With the help of Storyblok, we are now able to create landing pages in 20 minutes, whereas earlier it took around five to six hours, and overall, a 70% reduction in our overall deployment time has been achieved along with a 50% increase in our overall sales and revenue after the introduction of Storyblok."
"The return on investment helps me scale my business; without it, I would not even exist probably, so the return on investment is huge."
"Storyblok has positively impacted our organization by helping our clients move away from traditional CMS and achieve a high-performance website along with reduced costs."
"Storyblok has positively impacted our organization by helping us do projects in a certain way with its really great features."
"Most of the clients need to have full control over their websites, and this provides them with the biggest freedom, along with the live preview."
"The best features Storyblok offers are the blocks building, how easy it is to use, the tag management, and the ability to easily manage pictures and assets in general."
"Storyblok has positively impacted my organization because we delivered this website to a very important customer, and they were very happy with the management system."
 

Cons

"The licenses are very expensive."
"The licensing plus implementation and maintenance cost is very expensive, making it not suitable for small organizations, and the setup is very complex."
"Even more out of box components, UI designs."
"Adobe's technical support is so-so."
"Adobe Experience Manager's pricing could be improved."
"The idea was to make it easy for the marketing teams, but it requires engineers who are hard to find and expensive to employ."
"This review attempts to sum up the miserable experience of using Ektron from a developer's perspective, a server administrator's perspective, and the actual end content editor's perspective."
"Bug troubleshooting is challenging and requires developer expertise."
"They did change the pricing about 18 months ago, and at the lowest paid tier, they did take away a bit of the features or the number of seats you can get, so it can get expensive quickly, which is an issue when you're working with smaller clients who still want to have some flexibility."
"Storyblok can be improved by offering more flexibility in terms of schema creation, and it could also possibly improve the way assets are saved and persisted."
"The only downside I would mention about my use of Storyblok in these projects was the cache management system that Storyblok has; it was not very good, but all the rest was amazing."
"I believe there are some parts that definitely can be improved inside Storyblok, such as the way content is listed out in certain areas, which makes it a little difficult to delete content."
"I chose eight for my rating because I believe Storyblok still needs to work on localization, slugs, auto-translate, and all the plugins related to this part."
"Also, the pricing is a little expensive, but the features offered justify the cost."
"I think Storyblok is the best CMS out there; however, I would rate it a nine because there is still room for improvement, particularly with the documentation."
 

Pricing and Cost Advice

"It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."
"There's a free trial for one month for Adobe Experience Manager, which you can use for learning purposes, then, after the trial period, you'll need to purchase the license. Adobe offers a few plans for Adobe Experience Manager, but I'm unaware of how much my company is paying."
"It's really costly."
"Users have to pay a yearly licensing fee to use the solution, which is highly-priced."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Outsourcing Company
10%
Manufacturing Company
9%
Construction Company
8%
Media Company
20%
Healthcare Company
12%
Construction Company
12%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise24
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise1
Large Enterprise2
 

Questions from the Community

What needs improvement with Adobe Experience Manager?
One common challenge that I have heard of is that Adobe Experience Manager can feel complex and resource-intensive during implementation, especially for organizations without strong technical or Ad...
What is your primary use case for Adobe Experience Manager?
I personally have not used Adobe Experience Manager, but I have observed a retail client that uses Adobe Experience Manager to manage their personalized website content, and while they use MoEngage...
What advice do you have for others considering Adobe Experience Manager?
Adobe Experience Manager should be evaluated as a long-term digital experience platform rather than just a CMS. It delivers the most value for organizations that need personalization, multi-channel...
What is your experience regarding pricing and costs for Storyblok?
My experience with pricing, setup cost, and licensing for Storyblok starts with the free plan, so obviously that pricing is brilliant. They did change the pricing about 18 months ago, and at the lo...
What needs improvement with Storyblok?
I believe there are some parts that definitely can be improved inside Storyblok, such as the way content is listed out in certain areas, which makes it a little difficult to delete content. I would...
What is your primary use case for Storyblok?
My main use case for Storyblok is using it for the CMS in various projects such as site migrations. We also do projects on a retainer basis, meaning we handle some of the projects that the client w...
 

Also Known As

Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud, Adobe CQ5
No data available
 

Overview

 

Sample Customers

Metra
Information Not Available
Find out what your peers are saying about Adobe Experience Manager vs. Storyblok and other solutions. Updated: July 2026.
908,834 professionals have used our research since 2012.