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Amazon Bedrock vs Google Vertex AI comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon Bedrock
Average Rating
8.0
Reviews Sentiment
6.4
Number of Reviews
17
Ranking in other categories
Infrastructure as a Service Clouds (IaaS) (9th), AI Infrastructure (1st)
Google Vertex AI
Average Rating
8.2
Reviews Sentiment
6.3
Number of Reviews
15
Ranking in other categories
AI Development Platforms (1st), AI-Agent Builders (4th)
 

Mindshare comparison

While both are Artificial Intelligence (AI) solutions, they serve different purposes. Amazon Bedrock is designed for Infrastructure as a Service Clouds (IaaS) and holds a mindshare of 2.1%, up 0.5% compared to last year.
Google Vertex AI, on the other hand, focuses on AI Development Platforms, holds 8.4% mindshare, down 14.9% since last year.
Infrastructure as a Service Clouds (IaaS) Mindshare Distribution
ProductMindshare (%)
Amazon Bedrock2.1%
Amazon AWS17.4%
Akamai Connected Cloud (Linode)10.2%
Other70.3%
Infrastructure as a Service Clouds (IaaS)
AI Development Platforms Mindshare Distribution
ProductMindshare (%)
Google Vertex AI8.4%
Hugging Face6.9%
Azure OpenAI6.5%
Other78.2%
AI Development Platforms
 

Featured Reviews

RodrigoBassani - PeerSpot reviewer
Diretor at Hat Thinking
Advanced integration and flexible architecture drive efficient business solutions
I have to gain more maturity to provide some improvements to Amazon Bedrock. I have a lot to do with the environment they already provided. For example, they are able to connect to any LLM solution such as Llama, Meta, Gemini, or ChatGPT. It is open; you just choose your favorite LLM solution, and you can integrate it into Amazon Bedrock. We have a lot of possibilities to do this integration at this moment; we just need to work on it, create more maturity, and then we can provide some enhancements that we can see on the solution as a whole. For companies in general, the main pain point or main issue related to Amazon Bedrock is security because they are not confident that all information is hidden by this kind of architecture. They wonder if they are providing some company information that can run away, and I think that is the challenge we have now. We need to find ways to work on it and make our clients' data secure. They are looking for that to guarantee that this is a great solution for companies that is also secure.
Hamada Farag - PeerSpot reviewer
Technology Consultant at Beta Information Technology
Customization and integration empower diverse AI applications
We are familiar with most Google Cloud services, particularly infrastructure services, storage, compute, AI tools, containerization, GCP containerization, and cloud SQL. We are familiar with approximately eighty percent of Google's services, primarily related to infrastructure, AI, containers, backup, storage, and compute. We are familiar with Gemini AI and Google Vertex AI, and we have completed some exercises and cases with our customers for Google AI. We use automation in machine learning. I work with a team where everyone has specific responsibilities. We have design and development processes in place. Based on my experience, I would rate Google Vertex AI a 9 out of 10.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The impact of Amazon Bedrock's sophisticated natural language processing on our company's ability to predict future outcomes is very interesting because, before we were using some Python codes, we created server instances to upload it, and we had some difficulty integrating it with the ecosystem because all the features we were creating were manually based."
"Bedrock proved beneficial for generating SQL queries, which helped in delivering precise information from the database."
"It was absolutely useful and we found that we are getting 90 to 95% plus success rate while extracting the data from unstructured documents."
"Amazon Bedrock is easy to use and practical, allowing for quick development."
"The most valuable features of Amazon Bedrock include scalability, ease of access, having 20 to 25 plus pre-trained models, and scaling capabilities."
"Amazon Bedrock offers an environment where we only pay for the model we use, and AWS handles the scaling."
"The most valuable feature of Bedrock is its security and the model's ability to modify vector dimensions easily."
"The valuable feature of Bedrock is its flexibility and comprehensiveness in what it's offering, providing parameters that we can change."
"Vertex comes with inbuilt integration with GCP for data storage."
"Vertex AI possesses multiple libraries, so it eliminates the need for extensive coding."
"The support is perfect and fantastic."
"The monitoring feature is a true life-saver for data scientists. I give it a ten out of ten."
"The best feature of Google Vertex AI is the ease of use, along with the integration with the rest of the Google ecosystem and the way models can be made available outside Google through endpoints."
"With just one single platform, Google Vertex AI platform, we can achieve everything; we need not switch over to multiple tools, multiple platforms, as everything can be accomplished through this one single platform for integration with existing workflows, systems, tools, and databases."
"It provides the most valuable external analytics."
"The features I have found most valuable in Google Vertex AI are Gemini's large language models, which are currently among the best, and the vision tool of Gemini, which I consider quite good."
 

Cons

"The initial setup of Amazon Bedrock is somewhat complex as it requires integration with two to three services."
"There is a need for improved documentation, smoother integration, and possibly reduced prices given the competition."
"I would appreciate a greater focus on agentic Gen AI applications in Bedrock."
"It would be beneficial if Amazon Bedrock could provide multiple responses to a query, allowing users to choose the best option."
"Amazon native models could proliferate Bedrock in the future. We would welcome Amazon native models to Bedrock since, if they are natively built by Amazon, they are tuned to SageMaker and other Amazon service layers."
"While working with Bedrock, I incurred charges that were not explicitly mentioned in the pricing documentation."
"The end-to-end application setup integration was very difficult."
"It would be beneficial if Bedrock were optimized for hyperscale use to avoid needing a mixed approach with SageMaker."
"I've noticed that using chat activity often presents a broader range of options and insights for a well-constructed question. Improving the knowledge base could be a key aspect for enhancement—expanding the information sources to enhance the generation process."
"Both major systems, Azure and Google, are not yet stabilized, especially their customer support."
"It would be beneficial to have certain features included in the future, such as image generators and text-to-speech solutions."
"Google Vertex AI is quite complex to navigate and to start services with, as I need to do a lot of iterations to finally activate the services, which is one major flaw, although it is powerful."
"The solution is stable, but it is quite slow. Maybe my data is too large, but I think that Google could improve Vertex AI's training time."
"The tool's documentation is not good. It is hard."
"It is not completely mature and needs some features and functions. The interface needs to be more user-friendly."
"I believe that Vertex AI is a robust platform, but its effectiveness depends significantly on the domain knowledge of the developer using it. While Vertex AI does offer support through the console UI in the Google Cloud environment, it is better suited for technical members who have a deeper understanding of machine learning concepts. The platform may be challenging for business process developers (BPDUs) who lack extensive technical knowledge, as it involves intricate customization and handling numerous parameters. Effectively utilizing Vertex AI requires not only familiarity with machine learning frameworks like TensorFlow or PyTorch but also a proficiency in Python programming. The complexity of these requirements might pose challenges for less technically oriented users, making it crucial to have a solid foundation in both machine learning principles and Python coding to extract the full value from Vertex AI. It would be beneficial to have a streamlined process where we can leverage the capabilities of Vertex AI directly through the BigQuery UI. This could involve functionalities such as creating machine learning models within the BigQuery UI, providing a more user-friendly and integrated experience. This would allow users to access and analyze data from BigQuery while simultaneously utilizing Vertex AI to build machine learning models, fostering a more cohesive and efficient workflow."
 

Pricing and Cost Advice

"The cost of using Amazon Bedrock is quite high, as I incurred unexpected charges amounting to $130 USD within two weeks without actually deploying the model."
"One customer paid around $100 to $200 per month, which was significant given their overall infrastructure costs."
"I think almost every tool offers a decent discount. In terms of credits or other stuff, every cloud provider provides a good number of incentives to onboard new clients."
"The Versa AI offers attractive pricing. With this pricing structure, I can leverage various opportunities to bring value to my business. It's a positive aspect worth considering."
"The solution's pricing is moderate."
"The price structure is very clear"
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Computer Software Company
9%
Outsourcing Company
6%
Computer Software Company
11%
Financial Services Firm
10%
Manufacturing Company
9%
Educational Organization
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise4
Large Enterprise7
 

Questions from the Community

What is your experience regarding pricing and costs for Amazon Bedrock?
The price of invoking the model is considerably better compared to hosting the model with our local resources. This is an advantage for Amazon Bedrock.
What needs improvement with Amazon Bedrock?
Currently, I do not have any negative points in mind about Amazon Bedrock because I think Amazon Bedrock and other services are good. We have to use OpenSearch as well. We have not implemented RAG ...
What is your primary use case for Amazon Bedrock?
I am currently working on Amazon Bedrock Agent Core. We have created a data pipeline where we are using Amazon Bedrock Agent Core primarily for transformation. We use the agent for custom rules, tr...
What is your experience regarding pricing and costs for Google Vertex AI?
I purchased Google Vertex AI directly from Google, as we are a partner of Google. I would rate the pricing for Google Vertex AI as low; the price is affordable.
What needs improvement with Google Vertex AI?
Google Vertex AI is quite complex to navigate and to start services with, as I need to do a lot of iterations to finally activate the services, which is one major flaw, although it is powerful. To ...
What is your primary use case for Google Vertex AI?
Google Vertex AI has been utilized for Vertex Pipelines. I have not utilized the pre-trained APIs in Google Vertex AI, as our deployment is primarily on AWS, and we use API calls.
 

Overview

Find out what your peers are saying about Amazon Bedrock vs. Google Vertex AI and other solutions. Updated: September 2025.
884,873 professionals have used our research since 2012.