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Auvik Network Management (ANM) vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Auvik Network Management (ANM)
Ranking in Network Monitoring Software
2nd
Ranking in IT Infrastructure Monitoring
3rd
Ranking in Cloud Monitoring Software
4th
Ranking in Network Traffic Analysis (NTA)
2nd
Average Rating
8.8
Reviews Sentiment
7.3
Number of Reviews
203
Ranking in other categories
Network Troubleshooting (1st)
WhatsUp Gold
Ranking in Network Monitoring Software
26th
Ranking in IT Infrastructure Monitoring
24th
Ranking in Cloud Monitoring Software
23rd
Ranking in Network Traffic Analysis (NTA)
10th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Application Performance Monitoring (APM) and Observability (29th), Server Monitoring (16th), Configuration Management (19th), Log Management (32nd)
 

Mindshare comparison

As of February 2026, in the Network Monitoring Software category, the mindshare of Auvik Network Management (ANM) is 1.2%, up from 0.9% compared to the previous year. The mindshare of WhatsUp Gold is 2.0%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Network Monitoring Software Market Share Distribution
ProductMarket Share (%)
Auvik Network Management (ANM)1.2%
WhatsUp Gold2.0%
Other96.8%
Network Monitoring Software
 

Featured Reviews

HardeepSingh2 - PeerSpot reviewer
Senior operation command center Engineer at a real estate/law firm with 10,001+ employees
Centralized dashboard and real-time picture of the network improve efficiency
We have integrated Auvik Network Management with PRTG and our ServiceNow ticketing tool through API. It automatically creates notifications and sends them to Teams and our ticketing tool. It saves a lot of time. It saved 40% to 50% of our time. Auvik Network Management's network map, together with the dashboard, gives me a real-time picture of my network. It allows me to see the inventory under all sites and devices. My company has 55 sites. Whenever I want to go to a site, I can navigate the network path, and it provides me with the topology directly from source to destination. It shows all events, such as downtime or critical warnings, in an easy-to-use manner. It provides information about device interfaces, device bandwidth, latency, etc. I just need to click to view more detailed information. I have never found a scenario where Auvik Network Management did not allow me to find my site or any device. I can use global search to find my device or site and get the information easily. However, proper configuration within Auvik is critical for accurate reporting, covering all interfaces and their utilization. Using the automated documentation capabilities of Auvik Network Management is very easy. Over the last year, I have been continuously exploring this, finding that the API integration with our other platforms is straightforward, as it just requires configuration on both ends for proper communication. I didn't find any issue so far. It has been awesome. The network map dashboard of Auvik Network Management gives me full visibility into my network, making it easy to troubleshoot issues with inbuilt tools such as traceroute, ping, and SNMP. It helps diagnose problems quickly without having to type commands manually. Real-time performance insights from Auvik Network Management are very critical for my organization as we currently manage 55 sites with over 2,000 devices, and we need to keep track of numerous services such as Active Directory, DNS, and many protocols, so Auvik is essential as it consolidates everything on one dashboard. Auvik Network Management has decreased our mean time to resolution by 40% to 50%. It allows us to see traffic flow in real time without needing to guess. I can just log into the Auvik dashboard and quickly get results. Auvik Network Management helps my organization troubleshoot network issues proactively by providing alerts and monitoring. Instead of waiting for user feedback, we receive alerts on issues such as high latency or device failures directly on the dashboard. The impact of Auvik Network Management on reducing business disruptions related to network issues is significant. It reduces our downtime, improves security, and simplifies complex tasks into straightforward ones, making it the best tool for managing our complex network. We have configured multiple notification channels. We get alerts through email or integrated platforms such as Teams, which helps streamline communication. It makes it easy to collect information from various devices. We just need to configure the collector, IP addresses, and connections, and get approval from both ends. It creates a unique ID, and it can communicate with those devices.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I appreciate the automatization of the dashboard monitoring, the automatic mapping of the network, and the easy deployment of the service."
"One of the best things about Auvik, and it's why it's one of my go-to products, are the remote access capabilities. Without a VPN and without any other way in, I'm able to get in and work on and troubleshoot my devices through the remote access console. It has multiple options for that and has been very useful and a huge time-saver. That's one of the killer features. It's one of my must-haves and that's why I like it so much."
"The automated mapping or alerting has impacted our daily operations since now we receive alerts directly to email. We don't have to wait to to get a notice from the clients."
"I love the alerting. With a single pane of glass, it's able to tell me that there's a firewall error, or that something is offline, there is a switch configuration error, or a configuration change has taken place on a certain device."
"I can see everything that's online. It alerts me when things are offline, which is great."
"Auvik Network Management really helps with the overview of every switch or router in a location."
"The automation of the network mapping enables junior network specialists to resolve issues directly, freeing up senior-level team members to perform higher-value tasks. They can see if it is something as simple as a power issue in a wing of a building. This lets them pick the low hanging fruit. Then, if a configuration needs a more skilled person, they can easily escalate it."
"That network visualization is really cool. I've been working here for a year now, and the first time I saw it I said, "Whoa, this is so cool"... With Auvik, the map is accurate. It is great and always updating. That's definitely one of the best features of Auvik."
"The installation and configuration process are easy."
"I use it on premises to monitor my network database. We monitor the link up/down and use the SNMP traps as well."
"The most valuable feature is the monitoring of resources."
"The most important features of WhatsUp Gold are the server health and uptime it provides. Additionally, WhatsUp Gold is a Windows-based solution which is a benefit."
"The solution effectively monitors network devices and servers."
"The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one link. You can go into a particular part of the topology map, scroll in, and see exactly which module it is."
"Our local support team provides excellent service."
"We no longer have to manually search for problems because we are alerted when something in the network goes down."
 

Cons

"They need to improve the reporting system. They still don't have a proper reporting system in Auvik. They have built a dashboard in Power BI using APIs, but they should build some sort of report within Auvik itself. If Auvik fixes the reporting or comes up with a good reporting module, it will change the game."
"Sometimes the network map just doesn't want to update as quickly as it should, which can be frustrating."
"The user interface is not intuitive."
"Using the normal uninstall process was not able to remove any of the controllers from any of the devices."
"If such functionality is supported, it would be beneficial to leverage Auvik's capabilities to monitor Group Policy Objects on our servers."
"Auvik's network map is easy to use for someone who is experienced, but if someone is not too experienced with it, they might be overwhelmed, especially if they run a really big client network with hundreds of devices."
"I would like to see some recommendations in terms of steps that could be taken to assess the alerts. A platform that I have used is Darktrace, which does security testing, and it let us know what was going on, what may have caused it, and what could be done... if Auvik could recommend common ways to go about doing what needs to be done to resolve an alert, that would be helpful."
"Auvik's network map could be better. It's a little confusing at times and not always accurate. I wish it showed the connections between switches on the map. You can find that by drilling down into the network device, but that isn't visible on the map as far as I know."
"The licensing model could be improved. Right now, the levels are too far apart. This causes the solution to be more expensive than it needs to be."
"We can never achieve or get a good picture of the network topology."
"Improvements are needed in integration, especially for WhatsApp call and messages."
"The technical support does not bother to respond."
"Adding on services increases the cost and on the version we have there is no option for ATM monitoring."
"WhatsUp Gold should work on real-time monitoring and configuration management. If they succeed in doing this, the solution will cover all the network troubleshooting aspects and will be a benefit."
"Importing the maps and being able to customize them could be easier."
"The new release cadence needs to be improved. It takes a while for them to add new features and functionality. There should be a quicker turnaround with new versions."
 

Pricing and Cost Advice

"Auvik is probably one of the more expensive options on the market for what it does. But if, as a managed services provider, you are working with clients that have large networks with large numbers of network devices, you can find efficiency to be gained that will make that value up."
"The cost for all the devices that we were billed at in my last job was about $2500 annually. It wasn't much. It has the most reasonable pricing as compared to any product out there. I can't complain. It is amazing. It allows me to bundle inside the package what I charge customers per user per month. I don't charge them per device anymore. That's not how we do things in the industry. It is per user per month. The way Auvik is charging us allows me to do it. For example, if they charge $250 for a certain number of seats, I'm just going to write the costs onto per user per month. I have a few leftover licenses to use, which allows me to go out and make some more sales and give some freebies at some shows. So, it makes me very flexible. I am very happy with it. It is billed by network devices. You could choose which billable device you want. What is really nice is that if you don't want one switch to be billable and the other one to be billable, you can do that. You just won't have the features that the billable switch has, which isn't horrible. Sometimes, you don't need that. What I'm really happy about is that Auvik doesn't force things on you and doesn't say, "You have to have all of this," and that's a great business model."
"I believe we have a special arrangement with them because we, as an MSP, take care of some of their technical services."
"Relative to others, it is affordable. It is not terrible. The Performance licensing is a little expensive for what you get, but the standard licensing is fine."
"While Auvik's pricing was attractive, we ultimately had to make budget cuts."
"Auvik is a good product for the price. The license is reasonable. We took a chance on it and figured it would work for us. It did even more than we expected."
"Compared to Auvik's competitors, its pricing is largely in line with SolarWinds."
"I'm not on the procurement side, but I understand that the license is based on devices, not sensors. If you have 10 switches and one firewall, you count per device. You'll have 100 devices if there are 10 sites with the same setup. I think it's a lot more expensive to monitor 100 sensors in PRTG."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"The tool's price is reasonable. WhatsUp Gold is cheaper than SolarWinds."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"The price of WhatsUp Gold is good."
"The pricing can be on the expensive side when considering competing products."
"This is a well priced solution."
"There is a license needed to use WhatsUp Gold."
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Top Industries

By visitors reading reviews
Comms Service Provider
10%
Computer Software Company
9%
Financial Services Firm
9%
Manufacturing Company
8%
Financial Services Firm
12%
Manufacturing Company
12%
Government
10%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business141
Midsize Enterprise32
Large Enterprise23
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What do you like most about Auvik?
The most valuable feature for us in Auvik is the network topology.
What is your experience regarding pricing and costs for Auvik?
Regarding the pricing of Auvik Network Management (ANM), I have a glimpse that it is affordable and manageable, not too expensive. I have seen bills of two or three customers, not more than that. I...
What needs improvement with Auvik?
While I do not see any significant areas in Auvik Network Management (ANM) needing improvement, one suggestion would be to make the SSH part easier or simplified. Currently, we have to go through a...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Overview

 

Sample Customers

Information Not Available
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Auvik Network Management (ANM) vs. WhatsUp Gold and other solutions. Updated: January 2026.
881,757 professionals have used our research since 2012.