Auvik Network Management (ANM) vs WhatsUp Gold comparison

Why PeerSpot?

Auvik and Progress Software are both solutions in the Network Monitoring Software category. Auvik is ranked #2 with an average rating of 8.6, while Progress Software is ranked #25 with an average rating of 7.0. Auvik holds a 1.2% mindshare in NMS, compared to Progress Software’s 2.0% mindshare. Additionally, 99% of Auvik users are willing to recommend the solution, compared to 85% of Progress Software users who would recommend it.

Auvik Network Management (ANM)

Read 221 Auvik Network Management (ANM) reviews

20,095 Views
13,263 Comparison Views

99% willing to recommend

WhatsUp Gold

Read 25 WhatsUp Gold reviews

16,207 Views
8,752 Comparison Views

85% willing to recommend

Auvik Network Management (ANM)

WhatsUp Gold

Comparison Buyer's Guide

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Executive SummaryUpdated on Oct 9, 2024

WhatsUp Gold and Auvik Network Management compete in the network management space. Auvik appears to have the upper hand due to its advanced automation features appealing to complex network environments.

Features: WhatsUp Gold offers strong monitoring abilities, customizable dashboards, and ease of integration with other systems. Auvik Network Management stands out with comprehensive network visibility, automated inventory, and streamlined network mapping capabilities.

Room for Improvement: WhatsUp Gold could benefit from enhanced automation, expanded remote management capabilities, and improved large-scale deployment features. Auvik Network Management might improve by offering a more straightforward initial setup, reducing initial investment costs, and simplifying user training.

Ease of Deployment and Customer Service: WhatsUp Gold provides a simpler and faster installation process, ideal for small to mid-sized businesses with limited IT resources. Auvik Network Management offers a dynamic deployment option with robust remote support, beneficial for larger organizations requiring ongoing assistance.

Pricing and ROI: WhatsUp Gold presents a cost-effective solution with lower initial costs, delivering significant ROI for smaller networks. Auvik Network Management demands a higher initial investment but offers extensive features promising substantial returns over time for more complex network management needs.

To learn more, read our detailed Auvik Network Management (ANM) vs. WhatsUp Gold Report (Updated: October 2026).

Buyer's Guide

Auvik Network Management (ANM) vs. WhatsUp Gold

October 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Auvik Network Management (ANM)

Ranking in Network Monitoring Software

2nd

Ranking in IT Infrastructure Monitoring

6th

Ranking in Cloud Monitoring Software

6th

Ranking in Network Traffic Analysis (NTA)

2nd

Average Rating

8.6

Reviews Sentiment

7.2

Number of Reviews

221

Ranking in other categories

Network Troubleshooting (2nd)

WhatsUp Gold

Ranking in Network Monitoring Software

25th

Ranking in IT Infrastructure Monitoring

23rd

Ranking in Cloud Monitoring Software

27th

Ranking in Network Traffic Analysis (NTA)

13th

Average Rating

7.8

Reviews Sentiment

6.2

Number of Reviews

Ranking in other categories

Application Performance Monitoring (APM) and Observability (44th), Server Monitoring (18th), Configuration Management (22nd), Log Management (41st)

Mindshare comparison

As of November 2026, in the Network Monitoring Software category, the mindshare of Auvik Network Management (ANM) is 1.2%, up from 1.1% compared to the previous year. The mindshare of WhatsUp Gold is 2.0%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Network Monitoring Software Mindshare Distribution
Product	Mindshare (%)
Auvik Network Management (ANM)	1.2%
WhatsUp Gold	2.0%
Other	96.8%

Network Monitoring Software

Featured Reviews

reviewer2349501

Manager, Technical Services at a computer software company with 11-50 employees

Real-time network visibility has transformed how we pinpoint LAN bottlenecks and resolve issues faster

The only area for improvement is pricing. Otherwise, the tool is great. I think the pricing is acceptable. If you are working with resellers, it makes it a little bit difficult sometimes for the reseller to be able to make too much, as the margin is not all that significant. However, we are not getting rid of Auvik Network Management (ANM). That is the only thing in my opinion that Auvik Network Management (ANM) can do a little bit better on—maybe just the pricing—but it is a great tool. We are not replacing it with anything and we are not removing it at all. It is a great tool, and we are able to monitor our own internal network as well as that of our customers. In most cases, we have not had any complaints about neither from my techs or from myself about its functionality, as it works really.

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Erik Cheng

Technical Manager at Quan Hung Gourmet

Efficient monitoring with detailed customization, yet complexity remains

The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Auvik has decreased our mean time to resolution for the issues that it alerts us on."

"The most valuable feature is device discovery through SNMP."

"The most valuable feature in Auvik is that it lets us know when a network is down. It lets us know right away and we can find out what's causing it: whether it's the firewall, an AP, or there's a whole network outage. It makes things easier by giving us an "eye in the sky" when we're not on the site. It's great for monitoring."

"Auvik stands out for its user-friendly interface and its comprehensive configuration management features."

"Auvik Network Management (ANM) serves as a backbone for monitoring and proactive and reactive responses, which is faster than before."

"The solution automatically updates network topology. The network topology has been great, not only just for troubleshooting things, but also for training. I can show newer or not-so-experienced guys what a network looks like from the top down. Also, we have used the network diagrams for our audits, where we just kind of print it out and hand it to them. It satisfies all of those requirements."

"The most valuable features are the syslog tool and the nearly invaluable network map."

"The most valuable feature is the ability to see usage alerts on all of our devices."

More Auvik Network Management (ANM) pros

"The interface in the last few years it has been a lot greater, they are much more user-friendly. I like the interface."

"The user interface is good enough."

"I use it on premises to monitor my network database. We monitor the link up/down and use the SNMP traps as well."

"The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless."

"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."

"WhatsUp Gold is very easy to deploy."

"Overall, we have been satisfied with the functionality of the product."

"Our local support team provides excellent service."

More WhatsUp Gold pros

Cons

"Auvik's network map could be better. It's a little confusing at times and not always accurate. I wish it showed the connections between switches on the map. You can find that by drilling down into the network device, but that isn't visible on the map as far as I know."

"The network map and dashboard of Auvik Network Management (ANM) are a little bit tricky at the beginning, so people aren't trying to just steal a copy."

"The automation side needs improvement... A really important one was about a SonicWall firewall that needs to be rebooted every single month. You can do that in the SonicWall GUI, but you can't do it in Auvik. Hundreds of people have endorsed the idea of having an automated command line interface command run on any device that supports it."

"Another issue is that to use Auvik you have to have a dedicated machine, either a virtual or Windows machine."

"The only area that I dislike about the solution is the lack of exportability."

"They can maybe provide some more best practices or guidance around how large a network should be. They can provide some cutoff points, such as, if you have 30 network devices, you might want to chunk that into a smaller subset or site. They can help you better plan and design how to create your Auvik sites, especially if you have a large environment."

"I would like more customizable alerts."

"To improve customer onboarding, Auvik could consider offering a free tier of the product."

More Auvik Network Management (ANM) cons

"The pricing for this solution has gone up quite recently, which has led some of our customers to buy an alternative product."

"Improvements are needed in integration, especially for WhatsApp call and messages. Our region heavily uses WhatsApp Messenger for communication, and integration with this platform would be beneficial."

"We can never achieve or get a good picture of the network topology."

"I would like to see them do an enhancement to the application monitoring. A lot of other products do better application monitoring so they should do some improvements to the application monitoring."

"Regional product team support is not very good."

"My understanding is that there are better products out there that do a better job."

"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."

"The new release cadence needs to be improved. It takes a while for them to add new features and functionality. There should be a quicker turnaround with new versions."

More WhatsUp Gold cons

Pricing and Cost Advice

"The pricing is very good."

"Auvik isn't cheap. There are two tiers: Essentials and Performance. We're still on the Essentials plan, but we may upgrade to Performance, which is double the price."

"We have a lot of problems with licensing in many other solutions, but I've never run into a problem with Auvik licensing. That's a pretty good vote of confidence."

"The pricing gets pretty expensive because it is per device that is managed. It is not per site, so it can get pricey."

"From a client perspective, pricing is always an issue. Nobody wants to pay more than necessary. You need to be aware of the number of billable managed products, because they will greatly increase the cost of Auvik..."

"Its pricing is very reasonable. We had looked at other solutions where you pay based on the amount of traffic that was filtered through and analyzed. With Auvik, we pay by a billable device. We're not paying based on every single device we have. For one of the locations I have, one network element would likely be a billable device. So, every billable device has a network element, but not every network element is a billable device. If I have a location that has 50 network elements, then maybe 30 of them are billable devices. PCs, VoIP phones, and access points are monitored at no charge."

"Auvik is probably one of the more expensive options on the market for what it does. But if, as a managed services provider, you are working with clients that have large networks with large numbers of network devices, you can find efficiency to be gained that will make that value up."

"Among the products considered, Auvik stood out for its competitive pricing."

More Auvik Network Management (ANM) pricing and cost advice

"I'm not sure, but it's expensive. We don't pay any additional fees."

"The most valuable feature is the cost compared to other solutions."

"This is a well priced solution."

"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."

"The pricing can be on the expensive side when considering competing products."

"Pricing is reasonable compared to other products."

"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."

"The price of WhatsUp Gold is good."

More WhatsUp Gold pricing and cost advice

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Top Industries

By visitors reading reviews

Outsourcing Company

14%

Construction Company

Financial Services Firm

Manufacturing Company

Financial Services Firm

11%

Manufacturing Company

10%

Comms Service Provider

Outsourcing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	160
Midsize Enterprise	33
Large Enterprise	27

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	5
Large Enterprise	14

Questions from the Community

What is your experience regarding pricing and costs for Auvik?

The reason I give it an eight, rather than a nine or ten, relates to the premium price of Auvik Network Management (ANM). If the price were lower, my expectations would not be so high, and I would ...

See all answers

What needs improvement with Auvik?

Regarding the features of Auvik Network Management (ANM), I believe that the primary improvement needed focuses on ensuring the live topology map is as accurate and easy to understand as possible, ...

See all answers

What is your primary use case for Auvik?

My main use case for Auvik Network Management (ANM) is to have full visibility, so when I have Auvik Network Management (ANM) deployed with my customer, especially the full license, which includes ...

See all answers

What is your experience regarding pricing and costs for WhatsUp Gold?

Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...

See all answers

What needs improvement with WhatsUp Gold?

It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.

See all answers

What is your primary use case for WhatsUp Gold?

My use case for WhatsUp Gold includes all device availability checks, bandwidth usage, CPU, and memory usage, as well as alarm notifications.

See all answers

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Product Reports

Buyer's Guide

Auvik Network Management (ANM)

November 2026

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Buyer's Guide

WhatsUp Gold

October 2026

Download WhatsUp Gold product report

Overview

Auvik Network Management offers competitive pricing for essential network and infrastructure device management, providing robust features valued by enterprises.

Auvik Network Management delivers comprehensive network visibility and management through intuitive auditing, alerting, and discovery functionalities. It eases troubleshooting, automates configuration backups, and includes a user-friendly interface for effective monitoring and management. With real-time alerts and customizable notifications, IT operations are streamlined, while remote access capabilities enhance time efficiency. ANM supports integration with other platforms, effectively maintaining device inventories and visualizing network topology.

What are the key features of Auvik Network Management?

Auditing: Offers comprehensive network audits, ensuring accuracy and efficiency.
Network Discovery: Simplifies the process of identifying network components.
Alerting Modules: Provides real-time alerts and customizable notifications.
Configuration Backups: Automates backups, safeguarding configurations.
Remote Access: Streamlines network management from any location.

What benefits should users expect when evaluating Auvik Network Management?

Enhanced Network Visibility: Offers detailed insights into network operations.
Time Efficiency: Remote access and automated features save valuable time.
Proactive Issue Identification: Real-time monitoring aids in identifying issues quickly.
Integration Support: Works cohesively with other platforms, easing management.
Operational Efficiency: Automates management tasks for improved productivity.

In industries such as IT management and network administration, Auvik Network Management is predominantly utilized for overseeing and maintaining network infrastructures across multiple locations. It offers capabilities for monitoring network topology, receiving alerts on device downtimes, and managing performance metrics. Users employ its features for proactive issue identification, and auditing, helping maintain oversight of networks containing switches, routers, and firewalls. Auvik provides remote access and automated backups, which contribute to enhanced operational efficiency and network visibility.

Auvik

WhatsUp Gold stands out with its comprehensive network monitoring, dynamic mapping, and real-time alerts, offering essential tools for managing extensive IT infrastructures.

WhatsUp Gold provides robust capabilities in network visibility through dynamic mapping and NetFlow analysis. The platform's interactive topology aids in pinpointing issues effectively. Auto-discovery ensures complete network device tracking. While offering an intuitive interface and integration with Cisco ServiceNow, users find server performance monitoring useful for incident handling. However, improvements are anticipated in application monitoring and Active Directory integration. The pricing model and customization options leave room for enhancement. Despite these, users benefit from its integrated dashboards for immediate device health checks and network updates, making it beneficial for large-scale infrastructure management.

What features does WhatsUp Gold offer?

Network Monitoring: Provides continuous oversight of network components
Dynamic Mapping: Offers visual representation of network topology
NetFlow Analysis: Delivers insights into bandwidth utilization
Threshold Alerts: Notifies users upon reaching set performance thresholds
Auto-Discovery: Detects devices automatically for complete network coverage

What benefits should users expect from reviews?

Comprehensive Visibility: Enhanced understanding of network elements
Real-Time Monitoring: Immediate insights into network and device status
Cost-Effectiveness: Competitive solution suitable for expansive networks
User-Friendly Interface: Simplifies the management of complex networks

Organizations in sectors like telecommunications, education, and healthcare utilize WhatsUp Gold for their network monitoring needs. Telecom companies track switches and routers, educational institutions manage bandwidth usage, and healthcare facilities monitor device availability to ensure seamless operations.

Progress Software

Sample Customers

Information Not Available

Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof

Buyer's Guide

Auvik Network Management (ANM) vs. WhatsUp Gold

October 2026

Free Report: Auvik Network Management (ANM) vs. WhatsUp Gold

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