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AWS Shield vs Imperva Application Security Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 22, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
2nd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
78
Ranking in other categories
CDN (1st), WAN Optimization (4th), Managed DNS (1st), Domain Name System (DNS) Security (5th), Cloud Security Posture Management (CSPM) (10th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
135
Ranking in other categories
CDN (3rd), Web Application Firewall (WAF) (3rd), Bot Management (1st), API Security (2nd)
 

Mindshare comparison

As of March 2026, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 16.2%, down from 18.2% compared to the previous year. The mindshare of AWS Shield is 3.9%, down from 6.7% compared to the previous year. The mindshare of Imperva Application Security Platform is 8.5%, up from 7.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Mindshare Distribution
ProductMindshare (%)
Cloudflare16.2%
Imperva Application Security Platform8.5%
AWS Shield3.9%
Other71.4%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

M.A. Faisal - PeerSpot reviewer
General Manager at bKash Limited
Advanced protection has secured critical web workloads and provides clear traffic visibility
From a security perspective, there remains a security loophole, as some browsers in the market can bypass the Turnstile solution, which requires approximately 40 seconds to do so. From a performance perspective, this is acceptable. We also tried Google reCAPTCHA, and that can also be bypassed. From a security perspective, I would say neither solution is completely secured. Regarding uptime, we have faced a couple of incidents due to Cloudflare in recent years, so I cannot say we receive 100% uptime for our region. We sometimes face challenges, including downtime and other issues. As a result, we are not receiving 100% uptime from Cloudflare's solution. Since most of our customers are in this region, we need alternatives. We need something more competitive than Cloudflare. Unfortunately, in Bangladesh, Cloudflare has three points of presence already, and we cannot find any other solution provider in Bangladesh as an alternative, which presents another challenge. Competitor solutions have more attack signatures, which ensure better security compared to Cloudflare's predefined configurations. Customers do not have options to modify any configuration parameters in Cloudflare, whereas other competitor solutions, such as F5 Distributed Cloud, allow customers to tune configurations according to their requirements. Cloudflare could improve in this area. Additionally, regarding visibility, Cloudflare has static visibility, but they could adopt dynamic graph features for their customers.
reviewer2767527 - PeerSpot reviewer
Lead Architect at a comms service provider with 1,001-5,000 employees
Has enabled multi-layered threat mitigation but still lacks deeper visibility for advanced application attacks
AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods. It does not provide inherent protection against more sophisticated layer 7 attacks such as HTTP floods. In such cases, integration with WAF is necessary, which results in additional costs for customers. To protect layer 7, layer 4, and layer 3, customers must implement both solutions. The service also has difficulties with static detection thresholds, which may not be sensitive enough to detect smaller application-specific attacks. While AWS Shield is a key security service, AWS should enhance their expert support with 24/7 response for complex attacks, which is currently limited.
reviewer1247523 - PeerSpot reviewer
Head of Sales Services Department at a comms service provider with 51-200 employees
Solution ensures website availability and proactive threat mitigation
Over the seven years, the most valuable features of Imperva DDoS that I have found are related to DDoS attacks, which are a group of attacks, and not all of them can be resolved on the endpoint level before the website. Using the web firewall before the website is a common use case to protect against malicious requests to the website. I have utilized Imperva's Intelligent Traffic Filtering feature. This feature helps me understand how the attack is progressing and what is happening inside the requests to our website. It allows me to granularly grant or deny access to certain parts of our website. This helps when we know our customers and the types of requests that can be sent from them, enabling us to block some malicious requests. Imperva DDoS has User Behavior Analytics and Threat Intelligence on its board, and this helps us to be protected proactively. Imperva DDoS connects to its database of threats, storing whole information about attacks all over the world in one simple engine. Everyone can use this feature, which can connect to this engine and get information about what is going on at the world level. That is the way to be protected at the company's level. The integration capabilities of Imperva DDoS are very easy and simple. We can run it in 2 hours.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The features of Cloudflare were found to be more beneficial and led to the decision to utilize it over other options."
"The most valuable feature of Cloudflare is the GUI. You are able to control the solution very well through the interface. There is a lot of functionality that is embedded in the service."
"Centralized, full-featured DNS."
"Cloudflare consolidates various capabilities into one product, streamlining processes."
"It is a fast and secure DNS."
"The most valuable features of the solution are performance and security."
"It's very user-friendly."
"Its most significant benefit to date is the speed with which it refreshes DNS records on the internet once you change it. If you are changing a website or registering a new record, it is very quick."
"It is integrated with AWS. So, it gives you a good first step."
"I recommend AWS Shield because it has proven helpful in tracking DDoS attacks within both my past and present environments, and without AWS Shield, a business could face potential losses, as this tool helps in identifying and mitigating fake traffic that disrupts applications, ultimately supporting business continuity."
"The automatic detection and mitigation of DDoS attacks in the product operates in real-time and provides satisfactory results."
"AWS Shield offers numerous protection features that are crucial at the application layer, safeguarding users from distributed denial of service attacks, man-in-the-middle assaults, and hacker orchestrations."
"The product is easy to use."
"The solution operates smoothly at its baseline level, and we do not encounter any issues at that level."
"AWS Shield is aligned with the web application firewall (WAF), and they work seamlessly together, primarily working with Elastic Load Balancer, CloudFront, and Route 53 for CDN and DNS services protection."
"I am impressed with the product's multiple features like security."
"The most valuable features for us are the DDoS and Bot."
"The WAF itself has been very valuable to me because it has such a complete range of features. Another reason why I like it is because it also takes care of the total overview of the traffic over the network."
"The solution is very scalable. It is one of the most important features. You can also expand resources and features as well."
"Simplifies putting everything in code."
"Technical support was very helpful."
"Imperva Web Application Firewall is stable."
"Incapsula takes care of the CDN infrastructure and bandwidth volume, providing several enterprise "load balancing" features."
"The technical support is excellent."
 

Cons

"Cloudflare should add more documentation and pricing to the cloud version."
"Cloudflare could offer a better view or maybe dashboards of the main resources used in the client."
"Technical support is lacking."
"I believe they currently have this feature, but there will most likely be integration with APIs so we can control some features through API."
"If they improve on the placement of their data centers, it would be better. I'm living in a remote area. I would like to connect to them without any kind of lag."
"It should have easier documentation for the configuration. It's very technical and people who aren't technical should also be able to do the configuration."
"We have noticed multiple instances where Cloudflare falsely indicates that our servers are down, even when there is no actual load on them. This makes it challenging for us to identify the exact issue."
"They lack a good way to manage DNS as a company, since everything is relegated to single account logins until you get to the higher levels. They have come out with a paid feature to remedy this, but I have not had a chance to fully review it yet to know if it fixes the access problem."
"AWS Shield Standard requires improvement, particularly regarding its dashboard since it currently provides limited coverage against comprehensive DDoS attacks."
"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"The network has been experiencing frustrating performance issues today, which is not typical for Nigeria."
"We end up having to pay extra for features that AWS adds that we don't need."
"AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods."
"The product should give users more flexibility to customize their security policies according to their requirements."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"There is an area for improvement regarding health checks. AWS Shield does not come with its own health check functionality."
"The weakest point of Imperva is their first level of support, which should be improved. They should also improve the access and security logs viewing directly on the portal. I would like to see better access and security logs through the portal and not only through a SIM solution. Currently, if you want to explore your access and security logs from Imperva, you need a SIM tool or a SIM infrastructure on your side to do it. You can't do it manually or directly through the portal, which is a big problem for us. I had a call yesterday with Imperva for the roadmap, and I just told them this. They agreed that this is an improvement point from their side."
"On the negative side, API security mainly supports cloud-based solutions, while most of my customers prefer on-prem setups, so achieving high performance with on-prem solutions would be beneficial."
"I am not sure if this application has a policy where you can create your custom policy and run it as our firewall. We should have some ability to also create some custom policy, then run it as a firewall."
"Certificate management could be improved."
"I see some areas for improvement in Imperva Application Security Platform, especially regarding price."
"The initial setup could be simplified. Every time you have to install the solution you have to get in touch with support or somebody that can to do that for you."
"It would be beneficial to include vulnerability management in the solution, similar to what they have for their on-premise solution."
"Imperva Web Application Firewall is a good system, but we found that the visibility of the diverse-path server, e.g. where the traffic is coming from, the different IPs, etc., needs improvement."
 

Pricing and Cost Advice

"It's a premium model. You can start at zero and work your way up to the enterprise model, which has a very high pricing level."
"When you compare Cloudflare DNS to other solutions, such as Akamai, the price is reasonable."
"The product's pricing is minimal compared to other products."
"The cost primarily depends on the size of the organization."
"The solution is expensive when compared to other products but offers unlimited bandwidth."
"I think the pricing is competitive. I think as far as licensing is concerned it's pretty straightforward because it's based on domain. It's just that sometimes domains could be tricky with some customers."
"We are using the free tier of the solution."
"So far I use free tier and happy with it. You can subscribe to business package if needed."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"The tool is cheap."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The tool's pricing is good."
"We pay $3000 per month for the solution."
"We sell three-year licenses for Imperva Web Application Firewall to our customers. The price is a little expensive."
"The solution's price is high for small companies."
"​Although the pricing can be a little high, it is worth the protection and security that it offers.​"
"The price is high compared to other solutions like FortiWeb."
"The price of this solution is a little bit high compared to competitors."
"We have an issue with Imperva Incapsula in the Iraqi market because of the high price."
"There are some licenses that you have to buy to use some features. Its price could be better. Price is always important because, at the end of the day, customers have a budget. If you can meet the budget, you can sell, and if you don't, you cannot sell."
"The pricing is somewhat expensive. It is actually a huge investment when compared to other countries."
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Comparison Review

it_user68487 - PeerSpot reviewer
Security Expert with 51-200 employees
Nov 6, 2013
CloudFlare vs Incapsula: Web Application Firewall
CloudFlare vs Incapsula: Round 2 Web Application Firewall Comparative Penetration Testing Analysis Report v1.0 Summary This document contains the results of a second comparative penetration test conducted by a team of security specialists at Zero Science Lab against two cloud-based Web…
 

Top Industries

By visitors reading reviews
Financial Services Firm
10%
Comms Service Provider
10%
Computer Software Company
9%
Manufacturing Company
8%
Comms Service Provider
13%
Computer Software Company
10%
Financial Services Firm
8%
Insurance Company
7%
Financial Services Firm
12%
Manufacturing Company
9%
Computer Software Company
9%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business46
Midsize Enterprise8
Large Enterprise26
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business84
Midsize Enterprise25
Large Enterprise62
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What do you like most about AWS Shield?
We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't de...
What is your experience regarding pricing and costs for AWS Shield?
The pricing structure for AWS Shield is fair, yet it depends on the specific protections chosen. Enabling Shield Adva...
What needs improvement with AWS Shield?
Services always benefit from improvements, including AWS Shield. With respect to the Web Application Firewall, curren...
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provi...
What needs improvement with Imperva DDoS?
I would like to see improvements in the pooling of threats and attacks, possibly to enlarge the scale of indicators o...
 

Also Known As

Cloudflare DNS
No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.