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AWS Shield vs Imperva Application Security Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 22, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
3rd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
79
Ranking in other categories
CDN (1st), WAN Optimization (4th), Managed DNS (1st), Domain Name System (DNS) Security (5th), Cloud Security Posture Management (CSPM) (18th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
5th
Average Rating
8.6
Reviews Sentiment
6.8
Number of Reviews
11
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
144
Ranking in other categories
CDN (2nd), Web Application Firewall (WAF) (1st), Bot Management (1st), API Security (2nd)
 

Mindshare comparison

As of May 2026, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 14.0%, down from 19.1% compared to the previous year. The mindshare of AWS Shield is 3.2%, down from 6.6% compared to the previous year. The mindshare of Imperva Application Security Platform is 8.5%, up from 7.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Mindshare Distribution
ProductMindshare (%)
Cloudflare14.0%
Imperva Application Security Platform8.5%
AWS Shield3.2%
Other74.3%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

M.A. Faisal - PeerSpot reviewer
General Manager at bKash Limited
Advanced protection has secured critical web workloads and provides clear traffic visibility
From a security perspective, there remains a security loophole, as some browsers in the market can bypass the Turnstile solution, which requires approximately 40 seconds to do so. From a performance perspective, this is acceptable. We also tried Google reCAPTCHA, and that can also be bypassed. From a security perspective, I would say neither solution is completely secured. Regarding uptime, we have faced a couple of incidents due to Cloudflare in recent years, so I cannot say we receive 100% uptime for our region. We sometimes face challenges, including downtime and other issues. As a result, we are not receiving 100% uptime from Cloudflare's solution. Since most of our customers are in this region, we need alternatives. We need something more competitive than Cloudflare. Unfortunately, in Bangladesh, Cloudflare has three points of presence already, and we cannot find any other solution provider in Bangladesh as an alternative, which presents another challenge. Competitor solutions have more attack signatures, which ensure better security compared to Cloudflare's predefined configurations. Customers do not have options to modify any configuration parameters in Cloudflare, whereas other competitor solutions, such as F5 Distributed Cloud, allow customers to tune configurations according to their requirements. Cloudflare could improve in this area. Additionally, regarding visibility, Cloudflare has static visibility, but they could adopt dynamic graph features for their customers.
reviewer2767527 - PeerSpot reviewer
Lead Architect at a comms service provider with 1,001-5,000 employees
Has enabled multi-layered threat mitigation but still lacks deeper visibility for advanced application attacks
AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods. It does not provide inherent protection against more sophisticated layer 7 attacks such as HTTP floods. In such cases, integration with WAF is necessary, which results in additional costs for customers. To protect layer 7, layer 4, and layer 3, customers must implement both solutions. The service also has difficulties with static detection thresholds, which may not be sensitive enough to detect smaller application-specific attacks. While AWS Shield is a key security service, AWS should enhance their expert support with 24/7 response for complex attacks, which is currently limited.
ST
Senior Cybersecurity Consultant at Cyberoutcome Limited
Strong policies and bot defenses have secured critical APIs and have reduced attack noise
From my research regarding the IAM space that Imperva Application Security Platform is trying to look into, I believe they still need to do a lot of modeling and modification to make sure that also helps. There are several competitors in the IAM space, so Imperva would do well if they can do some basic modeling and modifications from my own personal research and my own experience in the IAM space. Alternatively, they could actually just focus on trying to be stronger in the web application space and the database activity monitoring space.The main reason it is not a perfect ten is regarding support. At times, having to reach the support team takes eight hours to ten hours maximum. There are times when clients could have urgent issues to attend to. The support team could do more by having a faster response rate.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Using the CDN of Cloudflare improved the speed significantly, reducing the page loading times to appropriate levels."
"Its ease of integration with Office 365 and the fact that it's a good product compared to what I had before"
"The most valuable feature is its usability."
"Stability is great; I love their mechanisms, I love their GUI, I love their front end, I love their behind the scenes, algorithms and everything, it all makes sense."
"The most valuable feature is the web application firewall."
"So far I use free tier and happy with it."
"The aggressive caching and DDOS mitigation are the most valuable features offered by Cloudflare."
"The UI is good."
"The product has a good mechanism to analyze trends and trigger events."
"I recommend AWS Shield because it has proven helpful in tracking DDoS attacks within both my past and present environments, and without AWS Shield, a business could face potential losses, as this tool helps in identifying and mitigating fake traffic that disrupts applications, ultimately supporting business continuity."
"AWS Shield offers numerous protection features that are crucial at the application layer, safeguarding users from distributed denial of service attacks, man-in-the-middle assaults, and hacker orchestrations."
"It is integrated with AWS. So, it gives you a good first step."
"It is quite scalable, and we have not faced any issues with its scalability."
"The product is easy to use."
"AWS Shield is aligned with the web application firewall (WAF), and they work seamlessly together, primarily working with Elastic Load Balancer, CloudFront, and Route 53 for CDN and DNS services protection."
"If most of your internet presence from your application side is in AWS, AWS Shield is a great option."
"The availability of our sites, thanks to the load balance functionality, has improved, and it enables the site to be available all the time, despite people trying to attack it."
"The dynamic profiling of websites is the solution's most valuable feature."
"Imperva Application Security Platform has positively impacted my organization by providing strong protection for web applications, as many big companies in the UK use Imperva WAF as an essential protection layer, illustrating its effectiveness."
"It blocks all types of attacks."
"Its inline transferring mode is the most valuable because it is 100% transparent. When you change the IP, there is no change on the network side. If you can't and want to try to reach an IP, you can reach the server IP. There are many other advanced security features in it. The smallest appliances of Imperva can handle the highest traffic at a customer site. For example, a smaller appliance from Imperva can provide you the same security as an F5 product."
"The most valuable features of Imperva Web Application Firewall are the monitoring of databases and the dashboards are easy to understand."
"The solution's most valuable aspect is that it is easy to configure."
"The product is very good, it's so easy to do the deployment, the installation is very straightforward, you can't even compare it to others on the market, and the pricing is very good."
 

Cons

"In the last two years, there has been a certain amount of downtime when using the VDM."
"Integration involving API with other products could be more user-friendly."
"I would like Cloudflare to offer a dedicated account manager for large enterprise clients like us."
"One area of improvement is in the Access Rules. Hypothetically, if we wanted to block or challenge traffic outside of the United States, the only way to currently do that (as far as I know) is to enter every single country outside of the United States."
"Cloudflare could be improved by introducing a mid-tier pricing option."
"Support response time could be improved."
"One area of improvement is in the Access Rules. Hypothetically, if we wanted to block or challenge traffic outside of the United States, the only way to currently do that (as far as I know) is to enter every single country outside of the United States. That could be a labor intensive job. A solution could be to enable users to create a rule where traffic is only allowed within a certain country."
"If they improve on the placement of their data centers, it would be better."
"The time taken to detect anomalies must be reduced."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it."
"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"The product needs to improve its logs and reports to make it read better."
"AWS Shield has limited coverage as it only protects against common and high-volume network and transport layer attacks, such as SYN floods."
"The product is expensive."
"AWS Shield Standard requires improvement, particularly regarding its dashboard since it currently provides limited coverage against comprehensive DDoS attacks."
"The product should give users more flexibility to customize their security policies according to their requirements."
"In the past, I have bugs on the WAF. I've contacted Imperva about them. Future releases should be less buggy."
"The main reason it is not a perfect ten is regarding support. At times, having to reach the support team takes eight hours to ten hours maximum."
"The log analytics interface within Incapsula isn't really good. For example, if you have to get all logs from there, it's a very cumbersome process."
"I needed some support and according to the SLA I couldn’t get telephone support and it took a little while till they got back to me."
"One potential improvement for Imperva is enhancing its alert system."
"In the past, I have had bugs on the WAF."
"The only disadvantage of Imperva is that it is a pretty costly solution."
"We rate technical support as really bad."
 

Pricing and Cost Advice

"There are no additional costs beyond the standard licensing fees."
"The product's pricing is minimal compared to other products."
"The solution is expensive when compared to other products but offers unlimited bandwidth."
"The pricing for the service is reasonable, neither excessively cheap nor prohibitively expensive. It aligns well with the value of their solution."
"A free version of the solution is available."
"The product's pricing is cheap."
"The cost primarily depends on the size of the organization."
"The pricing depends on the usage, but the cheapest would be around 5,000 USD a month."
"The tool is cheap."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The tool's pricing is good."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"We pay $3000 per month for the solution."
"There are some licenses that you have to buy to use some features. Its price could be better. Price is always important because, at the end of the day, customers have a budget. If you can meet the budget, you can sell, and if you don't, you cannot sell."
"For enterprise contracts you will be in touch with a dedicated account manager who will guide you regarding licensing."
"Make sure you understand the way that Imperva charges. It's very affordable. However, I would like to see a package with the Virtual Patching included. You get to do patching separately."
"The tool is expensive."
"Everybody complains about the price of this solution."
"​Although the pricing can be a little high, it is worth the protection and security that it offers.​"
"Varies depending on the needs of the customer."
"The price of Imperva Web Application Firewalls is expensive compared to others."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Comms Service Provider
10%
Computer Software Company
8%
Manufacturing Company
8%
Comms Service Provider
16%
Computer Software Company
9%
Financial Services Firm
8%
Manufacturing Company
6%
Financial Services Firm
12%
Manufacturing Company
8%
Computer Software Company
7%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business46
Midsize Enterprise11
Large Enterprise26
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise7
By reviewers
Company SizeCount
Small Business88
Midsize Enterprise25
Large Enterprise69
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What is your experience regarding pricing and costs for Cloudflare?
The tool's pricing is moderate. I rate the product’s pricing a five out of ten, where one is cheap, and ten is expens...
What is your experience regarding pricing and costs for AWS Shield?
The pricing structure for AWS Shield is fair, yet it depends on the specific protections chosen. Enabling Shield Adva...
What needs improvement with AWS Shield?
Services always benefit from improvements, including AWS Shield. With respect to the Web Application Firewall, curren...
What is your primary use case for AWS Shield?
What do you use it for? How do you use it?
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provi...
What needs improvement with Imperva DDoS?
I would like to see improvements in the pooling of threats and attacks, possibly to enlarge the scale of indicators o...
 

Also Known As

Cloudflare DNS
No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: April 2026.
893,221 professionals have used our research since 2012.