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AWS Snowball vs NetApp Cloud Volumes ONTAP comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Snowball
Ranking in Cloud Migration
15th
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
10
Ranking in other categories
Data Migration Appliances (1st)
NetApp Cloud Volumes ONTAP
Ranking in Cloud Migration
3rd
Average Rating
8.8
Reviews Sentiment
6.9
Number of Reviews
64
Ranking in other categories
Cloud Storage (10th), Cloud Backup (26th), Public Cloud Storage Services (11th), Cloud Software Defined Storage (2nd)
 

Mindshare comparison

As of November 2026, in the Cloud Migration category, the mindshare of AWS Snowball is 2.3%, up from 0.9% compared to the previous year. The mindshare of NetApp Cloud Volumes ONTAP is 6.1%, down from 10.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration Mindshare Distribution
ProductMindshare (%)
NetApp Cloud Volumes ONTAP6.1%
AWS Snowball2.3%
Other91.6%
Cloud Migration
 

Featured Reviews

Kevin-Davis - PeerSpot reviewer
Global CTO AWS Business Group at Eviden
Seamless data transfer and efficient migration with customizable storage sizes
I like that I can take data and send it straight to S3 when it loads in. The interface for getting my data onto the Snowball is so streamlined. I don't know if you've ever seen it before. It's really cool. I connect them to the backplane of our existing network. I'm able to address it quickly and move the data quickly inside my customers' data centers. There's a little screen on it, which changes the UPS codes and all that stuff. The label and everything AWS electronic, so I don't have to deal with shipping issues. It makes it super simple and easy to use from end to end.
SB
Principal Consultant at a tech services company with 11-50 employees
Offers performance control and cloud integration while supporting data management with granular flexibility
The scalability of NetApp Cloud Volumes ONTAP is interesting. We have thought about it, but we haven't used it. I think the scalability is something you scale up rather than respond to peak demand. It wouldn't help with outages either; the scaling is manual, and there are no processes we've used to automate that for unexpected scenarios. We like the scalability; it's enough for what we're planning to use, but we haven't used any advanced features. The standard platform is NetApp Cloud Volumes ONTAP, which is their cloud service. In fact, that's probably the most experience I have with NetApp. I've experienced it on-premise, but kind of secondhand.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"From our point of view, one of the most important features are the ability to combine, to mesh data together, and the ability to have them compute out of AWS rather than buying our own infrastructure."
"AWS helps save time and costs, being a managed cloud provider with evolving services."
"You are able to scale the solution vertically. It's very scalable."
"We are a very large company with around 20 million users that include architects, developers, and admin staff, and it's a very nice service we would highly recommend."
"The features I like best are the tool's high capacity, scalability, end-to-end encryption for data security, ease of use, durability, and cost-effectiveness. It's particularly cost-effective for transferring large amounts of data compared to high-speed internet transfers."
"The most valuable features of AWS Snowball for me are its security measures and its flexibility."
"The support team's awesome, and they've always been very responsive."
"AWS offers managed services which save time and reduce administrative overhead."
"In all the time we've been running it we have had no issues."
"Another feature which gets a lot of attention in our environment is the File Services Solutions in the cloud, because it's a completely, fully-managed service. We don't have to take care of any updates, upgrades, or configurations."
"It gives us a way to optimize resource usage in the public cloud, without overpaying or wasting resources, while providing unified storage no matter what data you have and ensuring we have control of the data and know what it's being used for."
"It gives a solution for storage one place to go across everything. So, the customer is very familiar with NetApp on-prem. It allows them to gain access to the file piece. It helps them with the training aspect of it, so they don't have to relearn something new. They already know this product. They just have to learn some widgets or what it's like in the cloud to operate and deploy it in different ways."
"This solution has made everything easier to do."
"Lastly, the API and web services are fairly good. That is an important feature too. We write some code to do different things. We have code that runs to make sure that everything is being backed up as we say it is and we try to also detect places where we may have missed a backup."
"Even with that size of infrastructure, it's being supported by three people, and it's not like we're working 24/7; it gives us the ability to do a lot, to do more with less."
"It is a good system; it is very stable as far as what I've been using with it, and I find that support from it is really good as well."
 

Cons

"24/7 support is more expensive on AWS compared to Azure."
"There's always room for improvement as you use the service more and gain expertise. Some challenges I've faced include the time factor (data transfer can be time-consuming), data validation after the transfer, risks associated with physical handling and shipping of the device, and ensuring data security during transit."
"Snowball is not interesting and is a pain to deal with."
"It does have room for improvement. The ability to better ingest some of the big data."
"AWS support could be more responsive."
"It's not cheap."
"I think AWS Snowball could improve by expanding its availability to more countries."
"The costs of services the customer needs also matter, such as storage requirements and whether storage is rational."
"There is room for improvement in tier one support, especially with potential language barriers and communication challenges."
"The cost needs improvement."
"I would want more visibility and data analytics where we can see anomalies within the shares within the GUI."
"It's limited. We're trying to figure out better methods as we need to scale out more."
"The DR has room for improvement. For example, we now have NetApp in Western Europe and we would like to back up the information to another region. It's impossible. We need to bring up an additional NetApp in that other region and create a Cloud Manager automation to copy the data... I would prefer it to be a more integrated solution like it was in the NetApp solution about a year ago. I would like to see something like AltaVault but in the cloud."
"The automated deployment was a bit complex using the public APIs. When we had to deploy Cloud Volumes ONTAP on a regular basis using automation, It could be a bit of a challenge."
"I would like to see more information about Cloud Volumes ONTAP using Google Cloud Platform on NetApp's website."
"I would like some more performance matrices to know what it is doing."
 

Pricing and Cost Advice

"It's not a cheap solution, but the price is right for the product."
"The tool's pricing depends on the type of Snowball device you choose, the amount of data you need to transfer, and the service fees involved. There’s a standard price for larger data transfers and a flat job fee, which includes the first ten days of on-site usage. Typically, there are no additional data transfer fees."
"Once we deploy the pay as you go model, we cannot convert this product as a BYOL model. This is a concern that we have."
"They allow a special price if you are working closely with them. Since we have a lot of NetApp systems, we got some kind of discount. That's something they do for other customers, not just for us. The price was fair. In addition to the licensing fees, you're paying Amazon for your usage..."
"The cost is quite high."
"Purchasing through the AWS Marketplace was good, but it was a test system, not a real purchase."
"In addition to the standard licensing fees, there are fees for Azure, the VMs themselves and for data transfer."
"Cloud is cloud. It's still expensive. Any good solution comes with a price tag. That's where we are looking to see how well we can manage our data in the cloud by trying to optimize the costs."
"Make sure you investigate what your requirements are going to cost you using the native cloud solutions versus what NetApp is going to cost you, to make sure you have a business case to go with NetApp."
"The AWS consumer-based pricing model makes it easy for developers to use their credit cards to spin up virtual servers immediately."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
10%
Computer Software Company
9%
Comms Service Provider
8%
Construction Company
12%
Manufacturing Company
10%
Financial Services Firm
10%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise11
Large Enterprise53
 

Questions from the Community

Which is better - Microsoft Azure Data Box or AWS Snowball?
Microsoft Azure Databox is a 45-pound, super rugged, tamper-resistant, human-managed hardware appliance that can transfer up to 100TB of data capacity to copy, store, then send to the Azure cloud. ...
What is your experience regarding pricing and costs for AWS Snowball?
Depending of what is your priority; UseAWS Snowball if you are heavily invested in AWS or need edge computing features Choose Azure Data Box for smooth integration with Azure and potentially lower ...
What needs improvement with AWS Snowball?
It's difficult to make a comparison and it depends on the customer. When analyzing costs, I must see how the customer uses AWS, Azure, or Google. Google is particularly interesting, for example, fo...
What is your experience regarding pricing and costs for NetApp Cloud Volumes ONTAP?
NetApp Cloud Volumes ONTAP is actually quite reasonable in price compared to other native cloud storage options. For example, a customer using 100 TB of AWS storage would not benefit from deduplica...
What needs improvement with NetApp Cloud Volumes ONTAP?
It would be nice to see technology supporting the Elastic Fabric Adapter on Amazon AWS, therefore getting RDMA technology for more low-latency connections.
What is your primary use case for NetApp Cloud Volumes ONTAP?
I use NetApp Cloud Volumes ONTAP mostly in customer companies.
 

Also Known As

Amazon AWS Snowball, Amazon Snowball, Snowball
ONTAP Cloud, CVO, NetApp CVO
 

Overview

 

Sample Customers

Wazee Digital, Craftsy, Live Nation, Essess
1. Accenture 2. Acer 3. Adidas 4. Aetna 5. AIG 6. Apple 7. Bank of America 8. Barclays 9. Bayer 10. Berkshire Hathaway 11. BNP Paribas 12. Cisco 13. Coca-Cola 14. Comcast 15.ConocoPhillips 16. CVS Health 17. Dell 18. Deutsche Bank 19. eBay 20. Eli Lilly 21. FedEx 22. Ford 23. Freescale Semiconductor 24. General Electric 25. Google 26. Honeywell 27. IBM 28. Intel 29. Intuit 30. JPMorgan Chase 31. Kellogg's 32. KeyCorp 33. Liberty Mutual 34. L'Oréal 35. Mastercard
Find out what your peers are saying about AWS Snowball vs. NetApp Cloud Volumes ONTAP and other solutions. Updated: November 2026.
920,574 professionals have used our research since 2012.