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AWS Snowball vs NetApp Cloud Volumes ONTAP comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Snowball
Ranking in Cloud Migration
15th
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
10
Ranking in other categories
Data Migration Appliances (1st)
NetApp Cloud Volumes ONTAP
Ranking in Cloud Migration
3rd
Average Rating
8.8
Reviews Sentiment
6.9
Number of Reviews
64
Ranking in other categories
Cloud Storage (8th), Cloud Backup (28th), Public Cloud Storage Services (11th), Cloud Software Defined Storage (2nd)
 

Mindshare comparison

As of September 2026, in the Cloud Migration category, the mindshare of AWS Snowball is 2.1%, up from 0.8% compared to the previous year. The mindshare of NetApp Cloud Volumes ONTAP is 5.9%, down from 12.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration Mindshare Distribution
ProductMindshare (%)
NetApp Cloud Volumes ONTAP5.9%
AWS Snowball2.1%
Other92.0%
Cloud Migration
 

Featured Reviews

Kevin-Davis - PeerSpot reviewer
Global CTO AWS Business Group at Eviden
Seamless data transfer and efficient migration with customizable storage sizes
I like that I can take data and send it straight to S3 when it loads in. The interface for getting my data onto the Snowball is so streamlined. I don't know if you've ever seen it before. It's really cool. I connect them to the backplane of our existing network. I'm able to address it quickly and move the data quickly inside my customers' data centers. There's a little screen on it, which changes the UPS codes and all that stuff. The label and everything AWS electronic, so I don't have to deal with shipping issues. It makes it super simple and easy to use from end to end.
SB
Principal Consultant at a tech services company with 11-50 employees
Offers performance control and cloud integration while supporting data management with granular flexibility
The scalability of NetApp Cloud Volumes ONTAP is interesting. We have thought about it, but we haven't used it. I think the scalability is something you scale up rather than respond to peak demand. It wouldn't help with outages either; the scaling is manual, and there are no processes we've used to automate that for unexpected scenarios. We like the scalability; it's enough for what we're planning to use, but we haven't used any advanced features. The standard platform is NetApp Cloud Volumes ONTAP, which is their cloud service. In fact, that's probably the most experience I have with NetApp. I've experienced it on-premise, but kind of secondhand.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The flexibility of AWS Snowball is valuable. Its security allows for the ability to move and secure data without concern if the device is lost and the option to trace it back to AWS data centers."
"We are a very large company with around 20 million users that include architects, developers, and admin staff, and it's a very nice service we would highly recommend."
"The solution is elastic."
"AWS offers managed services which save time and reduce administrative overhead."
"It's a nice way of shipping a lot of data without using a network."
"If you have a large amount of data, it's a perfect way to move it to the cloud."
"The most valuable features of AWS Snowball for me are its security measures and its flexibility."
"From our point of view, one of the most important features are the ability to combine, to mesh data together, and the ability to have them compute out of AWS rather than buying our own infrastructure."
"I love this solution."
"So a lot of these licenses are at the rate that is required for capacity. So they're they're able to reduce the license consumption and also the consumption of the underlying cloud storage."
"The fast recovery time objective with the ability to bring the environment back to production in case something happens."
"The solution's high-availability features are cost-effective for us because we are able to use the cloud benefits to reduce the cost of DR."
"Cloud Volumes ONTAP is NetApp; it's the same technology which is where the efficiency really is, and it's much more efficient than using a third-party solution."
"It is much easier to control data since we can run queries across all our platforms with just one solution. Not only that, we can also monitor all the platforms with Active IQ, where we can see all the alerts, messages, and space consumption through a single application. This is regardless if the data is on-prem or AWS. It is much more efficient."
"If anything happens, their technical support will come onsite and fix it."
"NetApp CVO allows us to continue to provide service customers with access to their data, even if a physical site is going to be down for a long period of time."
 

Cons

"It's not cheap."
"Snowball is not interesting and is a pain to deal with."
"The costs of services the customer needs also matter, such as storage requirements and whether storage is rational."
"24/7 support is more expensive on AWS compared to Azure."
"It does have room for improvement. The ability to better ingest some of the big data."
"I think AWS Snowball could improve by expanding its availability to more countries."
"If AWS Snowball is intercepted, there is a potential risk of unauthorized access to the data."
"It would be helpful if Snowball provided more kinds of connectivity. That will make it easier to add and move data."
"One area for improvement is monitoring. Since we are using turn-on and turn-off, based on a schedule, it becomes a little bit difficult to monitor the instance and the replications, etc."
"The dashboard is a little bit clunky. I like to see it a little bit more on the simplistic side. I would like to be able to create my own widgets and customize what I want to see a little bit more versus what is currently there. That would be helpful so that when I log in, I go straight to my widget or my board without going to multiple places to get to what I need to find or build."
"The encryption and deduplication features still have a lot of room for improvement."
"There is room for improvement in tier one support, especially with potential language barriers and communication challenges."
"The only area for improvement would be some guidance in terms of the future products that NetApp is planning on releasing. I would like to see communication around that or advice such as, "Hey, the world is moving towards this particular trend, and NetApp can help you do that." I do get promotional emails from NetApp, but customer-specific advice would be helpful, based on our use cases."
"I think the challenge now is more in terms of keeping an air gap. The notion that it is in the cloud, easy to break, etc. The challenge now is mostly about the air gap and how we can protect that in the cloud."
"The support is good in general but the initial, frontline support could be improved."
"When Azure does their maintenance, they do maintenance on one node at a time. With the two nodes of the CVO, it can automatically fail over from one node to the node that is staying up. And when the first node comes back online, it will fail back to the first node. We have had issues with everything failing back 100 percent correctly."
 

Pricing and Cost Advice

"It's not a cheap solution, but the price is right for the product."
"The tool's pricing depends on the type of Snowball device you choose, the amount of data you need to transfer, and the service fees involved. There’s a standard price for larger data transfers and a flat job fee, which includes the first ten days of on-site usage. Typically, there are no additional data transfer fees."
"Make sure you investigate what your requirements are going to cost you using the native cloud solutions versus what NetApp is going to cost you, to make sure you have a business case to go with NetApp."
"The deal with the seller was acceptable; the pricing is reasonable."
"The pricing of this solution is definitely higher than what the typical Azure Files and AWS solutions charge, but given the features and the stability NetApp has provided, we are okay with it. We are not complaining about the pricing."
"Compared to other storage vendors, NetApp, is not always able to compete with their pricing. Yet, we acknowledge the ease of use ONTAP brings with the AWS integration."
"It is expensive. There are no costs in addition to their standard licensing fees."
"We find the pricing to be favorable due to the educational sector we belong to."
"The solution's pricing is reasonable."
"Purchasing through the AWS Marketplace was good, but it was a test system, not a real purchase."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Computer Software Company
9%
Manufacturing Company
8%
Comms Service Provider
8%
Construction Company
11%
Manufacturing Company
11%
Financial Services Firm
10%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise11
Large Enterprise53
 

Questions from the Community

Which is better - Microsoft Azure Data Box or AWS Snowball?
Microsoft Azure Databox is a 45-pound, super rugged, tamper-resistant, human-managed hardware appliance that can transfer up to 100TB of data capacity to copy, store, then send to the Azure cloud. ...
What is your experience regarding pricing and costs for AWS Snowball?
Depending of what is your priority; UseAWS Snowball if you are heavily invested in AWS or need edge computing features Choose Azure Data Box for smooth integration with Azure and potentially lower ...
What needs improvement with AWS Snowball?
It's difficult to make a comparison and it depends on the customer. When analyzing costs, I must see how the customer uses AWS, Azure, or Google. Google is particularly interesting, for example, fo...
What is your experience regarding pricing and costs for NetApp Cloud Volumes ONTAP?
NetApp Cloud Volumes ONTAP is actually quite reasonable in price compared to other native cloud storage options. For example, a customer using 100 TB of AWS storage would not benefit from deduplica...
What needs improvement with NetApp Cloud Volumes ONTAP?
It would be nice to see technology supporting the Elastic Fabric Adapter on Amazon AWS, therefore getting RDMA technology for more low-latency connections.
What is your primary use case for NetApp Cloud Volumes ONTAP?
I use NetApp Cloud Volumes ONTAP mostly in customer companies.
 

Also Known As

Amazon AWS Snowball, Amazon Snowball, Snowball
ONTAP Cloud, CVO, NetApp CVO
 

Overview

 

Sample Customers

Wazee Digital, Craftsy, Live Nation, Essess
1. Accenture 2. Acer 3. Adidas 4. Aetna 5. AIG 6. Apple 7. Bank of America 8. Barclays 9. Bayer 10. Berkshire Hathaway 11. BNP Paribas 12. Cisco 13. Coca-Cola 14. Comcast 15.ConocoPhillips 16. CVS Health 17. Dell 18. Deutsche Bank 19. eBay 20. Eli Lilly 21. FedEx 22. Ford 23. Freescale Semiconductor 24. General Electric 25. Google 26. Honeywell 27. IBM 28. Intel 29. Intuit 30. JPMorgan Chase 31. Kellogg's 32. KeyCorp 33. Liberty Mutual 34. L'Oréal 35. Mastercard
Find out what your peers are saying about AWS Snowball vs. NetApp Cloud Volumes ONTAP and other solutions. Updated: September 2026.
913,683 professionals have used our research since 2012.