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Bitrix24 vs HubSpot CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.1
Bitrix24 provides high ROI through process streamlining, cost reduction, strong integration, and efficient digitization, enhancing workflow management.
Sentiment score
6.2
HubSpot CRM boosts lead generation and revenue, with varying ROI and valued for efficiency, automation, and data security.
 

Customer Service

Sentiment score
6.6
Bitrix24's support is responsive with mixed feedback; community support is praised, but documentation clarity varies.
Sentiment score
7.0
Users commend HubSpot CRM's timely support, though improvements like live agents and self-help access are needed for some.
HubSpot's customer service is excellent and fast.
Many users give it only a couple of minutes before moving on, so there should be ways for quick, direct access and follow-up, which is currently somewhat challenging.
There is always an account rep that's available, and there is a technical account rep that is available for every account.
 

Scalability Issues

Sentiment score
6.8
Bitrix24 provides scalable solutions for diverse business sizes, though larger deployments may encounter challenges with infrastructure and integrations.
Sentiment score
7.4
HubSpot CRM is scalable for all company sizes, but some prefer pairing it with Salesforce for enhanced capabilities.
Handling around 100 to 150 users is fine.
HubSpot CRM is a scalable solution.
There are a lot of enterprises using it, however, even as a GTM for HubSpot, their target market is predominantly SMB.
 

Stability Issues

Sentiment score
7.7
Bitrix24 is generally reliable with occasional issues; frequent updates and strong support contribute to its high stability ratings.
Sentiment score
8.5
HubSpot CRM is highly stable and reliable, with minor delays not affecting its excellent performance and integration capabilities.
 

Room For Improvement

Bitrix24 needs improved UI, integrations, support, reporting, workflows, and simpler client communication for enhanced usability and performance.
HubSpot CRM needs improvements in customization, pricing, integration, UI, mobile app, support, automation, scalability, and subscription features.
The response time is slow.
A package covering everything in a particular area without requiring the entire purchase would be excellent.
Their per-user pricing is on the higher side, and most of their enterprise contracts require a minimum one-year guarantee for any enterprise agreement.
 

Setup Cost

Enterprise users find Bitrix24 pricing competitive, recommending licensed plans for functionality and affordability compared to other solutions.
HubSpot CRM offers mid-range pricing with modular options but is criticized for limited advanced features and perceived high cost.
 

Valuable Features

Bitrix24 provides an integrated platform with CRM, collaboration, and automation tools, valued for usability and comprehensive business functions.
HubSpot CRM is valued for its user-friendly design, seamless integrations, automation, customizable workflows, scalable features, and real-time reporting.
HubSpot stands out for its ease of use, especially with sequence creation compared to other CRM solutions.
The features are superior, as few others can reach that level.
The most valuable feature for me is when I encounter a company or a person, I can drop in their URL, and it pre-populates various details like address information and other contacts they might have.
 

Categories and Ranking

Bitrix24
Ranking in CRM
20th
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
20
Ranking in other categories
Project Management Software (16th), Enterprise Social Software (13th)
HubSpot CRM
Ranking in CRM
5th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
49
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the CRM category, the mindshare of Bitrix24 is 1.3%, down from 1.9% compared to the previous year. The mindshare of HubSpot CRM is 1.6%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
HubSpot CRM1.6%
Bitrix241.3%
Other97.1%
CRM
 

Featured Reviews

Miguel Molano - PeerSpot reviewer
Efficient contact management with enhanced automation and good reliability
We use Bitrix24 to store contact leads and opportunities. For opportunities, we manage the entire business case from early stages until it is won or lost. Additionally, we use many automations, particularly email automations The CRM enables us to manage our job efficiently, offering…
Charles Dickens - PeerSpot reviewer
Effortlessly manage relationships with seamless contact data integration
The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.
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Top Industries

By visitors reading reviews
Computer Software Company
20%
Comms Service Provider
11%
Retailer
9%
Construction Company
6%
Computer Software Company
13%
Performing Arts
11%
Comms Service Provider
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise2
By reviewers
Company SizeCount
Small Business39
Midsize Enterprise5
Large Enterprise8
 

Questions from the Community

What do you like most about Bitrix24?
We are considering Bitrix24 as an office automation solution for our workplace productivity-related issues, project management activities, and staff tracking.
What is your experience regarding pricing and costs for Bitrix24?
The pricing for Bitrix24 is reasonable and standardized. However, we face limitations in Venezuela, where monthly invoicing isn't available, forcing us to pay annually.
What needs improvement with Bitrix24?
We need full ERP integration to take all our processes in one platform. Additionally, extracting data can be troublesome, as we have to use Russian APIs, which poses a security concern.
What do you like most about HubSpot CRM?
The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
What is your experience regarding pricing and costs for HubSpot CRM?
The cost is about the same price, currently charged monthly.
What is your primary use case for HubSpot CRM?
I use Segment, mainly Segment. We use CRM, usually HubSpot CRM. Some clients use HubSpot CRM and Zoho CRM. Different clients use different kinds of CRM, but we don't use them. We mostly focus on ma...
 

Comparisons

 

Overview

 

Sample Customers

mobilblitz Geissler & Ulrich GbR, Caloryfrio.com, k-webs, Ecuatoriana Industrial, Artistic Closets, Saigon Newport Corporation
digimind, easyrecrue, software2, subaru, suzuki
Find out what your peers are saying about Bitrix24 vs. HubSpot CRM and other solutions. Updated: September 2025.
868,759 professionals have used our research since 2012.