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Bitrix24 vs HubSpot CRM comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.1
Bitrix24 provides high ROI through process streamlining, cost reduction, strong integration, and efficient digitization, enhancing workflow management.
Sentiment score
6.1
Users report good ROI from HubSpot CRM, citing efficiency, lead generation, and alignment with business processes as key benefits.
 

Customer Service

Sentiment score
6.6
Bitrix24's support is responsive with mixed feedback; community support is praised, but documentation clarity varies.
Sentiment score
7.0
HubSpot CRM's customer service is praised for responsiveness but faces criticism for accessibility and mixed technical support reviews.
There is always an account rep that's available, and there is a technical account rep that is available for every account.
Sr Director of Global Inside Sales at a consultancy with 11-50 employees
HubSpot's customer service is excellent and fast.
Customer Success Manager Latam at ElectroNeek
Part of it is different language use, and while that's okay, it wasn't immediately evident where to find help, verify, or submit a question and get responses.
President at iCIO, Inc
 

Scalability Issues

Sentiment score
6.8
Bitrix24 provides scalable solutions for diverse business sizes, though larger deployments may encounter challenges with infrastructure and integrations.
Sentiment score
7.4
HubSpot CRM is versatile and scalable, supporting various business sizes with robust features and effective system integration.
Handling around 100 to 150 users is fine.
Director at Big Billion Ventures Pvt Ltd
HubSpot CRM is a scalable solution.
Founder at a marketing services firm with 1-10 employees
There are a lot of enterprises using it, however, even as a GTM for HubSpot, their target market is predominantly SMB.
Sr Director of Global Inside Sales at a consultancy with 11-50 employees
 

Stability Issues

Sentiment score
7.7
Bitrix24 is generally reliable with occasional issues; frequent updates and strong support contribute to its high stability ratings.
Sentiment score
8.5
HubSpot CRM is praised for reliability, integration capabilities, ease of implementation, consistent performance, and minimal operational frustrations.
Downtime is very rare.
Campaign Specialist at a outsourcing company with 1,001-5,000 employees
 

Room For Improvement

Bitrix24 needs improved UI, integrations, support, reporting, workflows, and simpler client communication for enhanced usability and performance.
HubSpot CRM needs better integration, customization, pricing, automation, data handling, support, stability, scalability, multilingual support, and insights.
There are limitations with user limitations. I would want a feature where certain users do not need to export data and I want to be notified if anyone is exporting.
Campaign Specialist at a outsourcing company with 1,001-5,000 employees
HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality.
President at iCIO, Inc
Their per-user pricing is on the higher side, and most of their enterprise contracts require a minimum one-year guarantee for any enterprise agreement.
Founder at a marketing services firm with 1-10 employees
 

Setup Cost

Enterprise users find Bitrix24 pricing competitive, recommending licensed plans for functionality and affordability compared to other solutions.
Enterprise buyers find HubSpot CRM competitively priced with flexible plans, though advanced features may seem costly for small teams.
 

Valuable Features

Bitrix24 provides an integrated platform with CRM, collaboration, and automation tools, valued for usability and comprehensive business functions.
HubSpot CRM is valued for its user-friendly interface, automation, customizable workflows, integrations, and robust real-time data management capabilities.
The main benefit that HubSpot CRM provides for me is that I can complete a campaign and rather than sending metrics to my sales team manually, I can customize them ad hoc based on the requirement.
Campaign Specialist at a outsourcing company with 1,001-5,000 employees
HubSpot stands out for its ease of use, especially with sequence creation compared to other CRM solutions.
Customer Success Manager Latam at ElectroNeek
The most valuable feature for me is when I encounter a company or a person, I can drop in their URL, and it pre-populates various details like address information and other contacts they might have.
President at iCIO, Inc
 

Categories and Ranking

Bitrix24
Ranking in CRM
34th
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
20
Ranking in other categories
Project Management Software (25th), Enterprise Social Software (20th)
HubSpot CRM
Ranking in CRM
4th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
51
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the CRM category, the mindshare of Bitrix24 is 0.8%, down from 1.1% compared to the previous year. The mindshare of HubSpot CRM is 1.4%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
HubSpot CRM1.4%
Bitrix240.8%
Other97.8%
CRM
 

Featured Reviews

Miguel Molano - PeerSpot reviewer
Sales Manager at a comms service provider with 51-200 employees
Efficient contact management with enhanced automation and good reliability
We use Bitrix24 to store contact leads and opportunities. For opportunities, we manage the entire business case from early stages until it is won or lost. Additionally, we use many automations, particularly email automations The CRM enables us to manage our job efficiently, offering…
Sadiq H - PeerSpot reviewer
Campaign Specialist at a outsourcing company with 1,001-5,000 employees
Automation and integrated analytics have transformed how my team manages campaigns and deals
There are a couple of things which I would improve in HubSpot CRM. There are limitations with user limitations. I would want a feature where certain users do not need to export data and I want to be notified if anyone is exporting. That feature exists for a certain number of users, but it should also apply to lower-level users who should be notified as well. Second, the analysis and insights need to be provided on a weekly basis. For example, I would want to see that in this week we sent an email to a certain number of prospects, information about which was my highest open rate email campaign and which was my lowest engagement campaign, and insights from HubSpot AI that can be utilized. I would want to know which subject lines we gathered that received more attention as a form of data analytics information. Additionally, if I have one hundred contacts today and a couple of them are not active, for example, if eighty contacts are active and twenty contacts have never opened my email, I would want to trash them because they are not engaging. That kind of information would be very useful.
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Top Industries

By visitors reading reviews
Construction Company
14%
Comms Service Provider
14%
Manufacturing Company
11%
Computer Software Company
9%
Construction Company
13%
Financial Services Firm
11%
Comms Service Provider
11%
Outsourcing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise2
Large Enterprise1
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise5
Large Enterprise9
 

Questions from the Community

What is your experience regarding pricing and costs for Bitrix24?
The pricing for Bitrix24 is reasonable and standardized. However, we face limitations in Venezuela, where monthly invoicing isn't available, forcing us to pay annually.
What needs improvement with Bitrix24?
We need full ERP integration to take all our processes in one platform. Additionally, extracting data can be troublesome, as we have to use Russian APIs, which poses a security concern.
What advice do you have for others considering Bitrix24?
I would recommend Bitrix24 to others. Although we are moving to another solution, Bitrix24 offers impressive capabilities we haven’t utilized fully. I'd rate the solution eight out of ten.
What is your experience regarding pricing and costs for HubSpot CRM?
My experience with pricing, setup cost, and licensing has been pretty straightforward; HubSpot CRM offers a zero human sign-up to try and no pressure calls with their salespeople, which I really lo...
What is your primary use case for HubSpot CRM?
I have been using HubSpot CRM for at least eight years. My main use case for HubSpot CRM is to manage my pipeline and all my customer relationships, handling everything to do with calls, notes, and...
What advice do you have for others considering HubSpot CRM?
HubSpot CRM is deployed in my organization on the cloud; it is subscription-based and hosted on the cloud, so HubSpot CRM is not on my premises or hybrid. I'm not sure which cloud provider is used ...
 

Comparisons

 

Overview

 

Sample Customers

mobilblitz Geissler & Ulrich GbR, Caloryfrio.com, k-webs, Ecuatoriana Industrial, Artistic Closets, Saigon Newport Corporation
digimind, easyrecrue, software2, subaru, suzuki
Find out what your peers are saying about Bitrix24 vs. HubSpot CRM and other solutions. Updated: November 2026.
920,769 professionals have used our research since 2012.