Acumatica vs HubSpot CRM comparison

The compared Acumatica and HubSpot solutions aren't in the same category. Acumatica is ranked #9 in CE , and holds a 3.9% mindshare in the category. HubSpot is ranked #5 in CRM , with an average rating of 8.2, and holds a 1.1% mindshare. Additionally, 66% of Acumatica users are willing to recommend the solution, compared to 98% of HubSpot users who would recommend it.

Acumatica

Read 3 Acumatica reviews

733 Views
315 Comparison Views

66% willing to recommend

HubSpot CRM

Read 49 HubSpot CRM reviews

2,085 Views
1,981 Comparison Views

98% willing to recommend

Acumatica

HubSpot CRM

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Executive Summary

We performed a comparison between Acumatica and HubSpot CRM based on real PeerSpot user reviews.

Find out in this report how the two Cloud ERP solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Acumatica vs. HubSpot CRM Report (Updated: September 2024).

Buyer's Guide

Acumatica vs. HubSpot CRM

September 2024

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Helped 881,733 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Acumatica

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Cloud ERP (9th)

HubSpot CRM

Average Rating

8.2

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

CRM (5th)

Mindshare comparison

Acumatica and HubSpot CRM aren’t in the same category and serve different purposes. Acumatica is designed for Cloud ERP and holds a mindshare of 3.9%, up 2.4% compared to last year.
HubSpot CRM, on the other hand, focuses on CRM, holds 1.1% mindshare, down 1.9% since last year.

Cloud ERP Market Share Distribution
Product	Market Share (%)
Acumatica	3.9%
Oracle Fusion Cloud ERP	17.2%
NetSuite ERP	15.5%
Other	63.400000000000006%

Cloud ERP

CRM Market Share Distribution
Product	Market Share (%)
HubSpot CRM	1.1%
Microsoft Dynamics CRM	2.5%
SAP CRM	2.1%
Other	94.3%

CRM

Q&A Highlights

Chuck Peterson

Chief Executive Officer at West Coast Corp

Aug 18, 2023

Which solution do you prefer: Acumatica or HubSpot CRM?

Choosing between Acumatica and Hubspot CRM depends on your organization's requirements or needs. If you are a mid-market or enterprise organization that needs a comprehensive CRM solution with a wide range of features, Acumatica could be a good choice. If you are an SMB looking for an affordable and easy-to-use CRM solution, HubSpot CRM may be worth considering. Here are some of the pros and cons of Acumatica and Hubspot CRM: Acumatica Pros: Wide range of features Scalable Integrates with other systems Strong security Cons: More expensive More complex to use HubSpot CRM Pros: Affordable Easy to use Good marketing automation features Strong integration with other HubSpot products Cons: A more limited set of features Not as scalable as Acumatica Not as strong security

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Featured Reviews

Steven-Parker

CEO at Cottingham Ltd

Focused on inventory and accounting production; valuable inventory control and sales recording

The Acumatica features I found most valuable are inventory control and sales recording Additional features I would like to see in the next release are more flexible reporting options. I would specifically benefit from the ability to create comparative reports for many months instead of having to…

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reviewer2396643

Founder at a marketing services firm with 1-10 employees

Has streamlined customer interaction tracking but the pricing structure needs more flexibility

The biggest constraint with HubSpot CRM is their pricing. Their per-user pricing is on the higher side, and most of their enterprise contracts require a minimum one-year guarantee for any enterprise agreement. Because we are using a free module of HubSpot CRM, we certainly see some value in it. We have been willing to pay HubSpot CRM money in the past. We certainly see an ROI out of that. The constraint is that they require a year-long commitment of minimum number of users. Our number of users is lesser than the commitment that they require. They require minimum five users to be signed into HubSpot CRM. Normally within the organization, there are only two or three people who use it. From that point of view, the seat cost and annual commitment are some of the things where we currently don't see a lot of value in using it.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The way everything integrated well with everything else was most valuable. We had one solution for everything, from the first phone call down to follow-up visits for wholesale callers and for just regular purchases."

"This solution supports multiple branches."

"The feature that I find valuable is the customer 360-degree view and the marketing automation."

"The tool is user-friendly."

"We can track clients through the system, which is a great feature. It supports cross-functional teams."

"The ability to track revenue and complete forecasting has been the most valuable feature."

"The initial setup process is straightforward."

"The user interface is good, and they have built-in capabilities; I can integrate it with LinkedIn or my mailing list."

"The feature that I find valuable is the customer 360-degree view and the marketing automation."

"When we cannot dedicate a lot of time to each of these, in terms of research and support, it helps us automate some small things and provides opportunities."

More HubSpot CRM pros

Cons

"The solution doesn't have features to break down the structure for multiple people in the project."

"We should be able to personalize it for the company. There should be more customization of the pages so that they seem more like a company rather than as an outside company. We should be able to change company images and things like that and do this kind of personalization."

"For support, we go through a distributor, and the support we receive from them is much better than what we would from Acumatica directly. When we went to Acumatica support directly, we were not happy with it."

"I cannot upload a long recorded Zoom conversation to HubSpot."

"They are trying to make it better by adding agent.ai to HubSpot, however, it's in a very early stage."

"The product's free version could have more integration and automation options."

"We had a problem with the tool’s stability once."

"The initial setup could be faster as it currently takes a lot of time."

"The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it."

"I would prefer it to be easier to manage, or a bit simpler, with fewer options. It's nice to have so many options, but for some clients, having so many options may not be necessary, they can just customize accordingly."

"HubSpot CRM integration needs improvement."

More HubSpot CRM cons

Pricing and Cost Advice

"It is very expensive for a small business. If you're a small business, it is not a very good solution in that aspect, but if you are big and have more manufacturing, it is well worth it. It comes with the ability to integrate with one website. We had to modify ours. We customized it so that we could do hundreds of websites. In Texas, I believe that we were the only one ever to be integrated with hundreds of websites. So, the development of our API probably cost us a hundred grand, and then there would be maintenance. That's all outside of the standard licensing fee."

"If one is a low price and ten is a high price, I rate the pricing as a five. HubSpot CRM is much more expensive than Salesforce. My company probably pays around 40 USD per user monthly."

"We are using HubSpot CRM’s free version."

"HubSpot CRM is affordable."

"The pricing is in a midrange if you line up the marketing tools."

"The pricing is reasonable."

"There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."

"I do not recall the particulars of the licensing fees."

"Pricing is based on the number of users."

More HubSpot CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

17%

Manufacturing Company

12%

Healthcare Company

11%

Non Profit

Comms Service Provider

10%

Computer Software Company

10%

Performing Arts

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	39
Midsize Enterprise	5
Large Enterprise	8

Questions from the Community

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What do you like most about HubSpot CRM?

The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.

See all answers

What is your experience regarding pricing and costs for HubSpot CRM?

The cost is about the same price, currently charged monthly.

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What is your primary use case for HubSpot CRM?

We are a user of HubSpot CRM. We are not a customer because we use all the free modules of HubSpot CRM over the last years that we have used it. Because the CRM is free, we use the CRM. HubSpot CRM...

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Comparisons

Zoho CRM vs Acumatica

Compared 20% of the time

NetSuite ERP vs Acumatica

Compared 17% of the time

Oracle Fusion Cloud ERP vs Acumatica

Compared 16% of the time

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Compared 15% of the time

SAP S/4HANA Cloud vs Acumatica

Compared 8% of the time

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Product Reports

Buyer's Guide

Cloud ERP

January 2026

Download Acumatica product report

Buyer's Guide

HubSpot CRM

January 2026

Download HubSpot CRM product report

Overview

Acumatica is the world’s fastest-growing provider of cloud business management software, with the industry’s highest customer satisfaction rating. And that’s not a coincidence. We offer a unified, modern business management platform designed to help today’s small and medium-sized businesses connect every facet of their operations. With Acumatica, the information you need to make critical decisions is right at your fingertips, wherever you are. Our technology and licensing are designed to be flexible and growth-friendly—adapting gracefully to the changing needs of growing businesses and freeing you up to focus on delighting more customers.

Acumatica

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management.

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes.

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

HubSpot

Sample Customers

Additive-X, Carlson-LaVine Inc, Cornell Cooperative Extension, Alpha Insulation and Waterproofing, Dukathole Group, Eagle Fence Distributing, Clive Coffee

digimind, easyrecrue, software2, subaru, suzuki

Buyer's Guide

Acumatica vs. HubSpot CRM

September 2024

Free Report: Acumatica vs. HubSpot CRM

Find out what your peers are saying about Acumatica vs. HubSpot CRM and other solutions. Updated: September 2024.

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