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ConformIQ Creator vs SmartBear TestComplete comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

ConformIQ Creator
Average Rating
8.0
Number of Reviews
3
Ranking in other categories
Test Management Tools (18th), Test Design Automation (3rd), AI-Augmented Software-Testing Tools (13th)
SmartBear TestComplete
Average Rating
7.6
Reviews Sentiment
6.8
Number of Reviews
76
Ranking in other categories
Functional Testing Tools (7th), Regression Testing Tools (5th), Test Automation Tools (6th)
 

Mindshare comparison

While both are Application Lifecycle Management solutions, they serve different purposes. ConformIQ Creator is designed for Test Management Tools and holds a mindshare of 2.7%, up 1.7% compared to last year.
SmartBear TestComplete, on the other hand, focuses on Test Automation Tools, holds 5.3% mindshare, down 5.9% since last year.
Test Management Tools Mindshare Distribution
ProductMindshare (%)
ConformIQ Creator2.7%
OpenText Application Quality Management9.6%
TestRail5.7%
Other82.0%
Test Management Tools
Test Automation Tools Mindshare Distribution
ProductMindshare (%)
SmartBear TestComplete5.3%
Tricentis Tosca10.5%
OpenText Functional Testing7.8%
Other76.4%
Test Automation Tools
 

Featured Reviews

reviewer1517112 - PeerSpot reviewer
Technical Architect at Hexaware Technologies Limited
Easy to set up, integrates well with other tools, and maintains traceability in STLC process
There is room for improvement, including the following: * We have limited widgets available in the tool to design UI flow. We would like to see other frequently used widgets like spin boxes, sliders, etc. * The table widget options such as display tables, modify tables, and select rows, should be enhanced. * It would be helpful to have a feature in the tool's UI to map object locators within the system. This will help to maintain automation scripts, keeping them in synchronization with Conformiq models. * Currently, we don't have an integration with the test data management tool. Having this feature will help for generating and maintaining test data.
Prakhar Goel - PeerSpot reviewer
Sr Test Lead at Emerson
Used for integration automation, user-based automation, and web automation
The solution's most valuable features are the drag-and-drop feature, keyword-driven approach, and reusability of the scripts. The solution has introduced a new feature that helps us identify objects we cannot normally identify. It gives you a fair idea of objects, resolving the object recognition issue. The solution can be used to perform different tests on different machines.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"This product helps with understanding the design tool for the test case generation without manual writing of test cases in Excel."
"The tool has the ability to integrate with various requirement management, test management, and version control tools."
"Conformiq generates a unique and optimized set of test cases, maintains them to the current application version by removing those for obsolete functionality, and, with proper integration to the automation framework, has enabled in-release and in-sprint automation for us."
"Though optimized and automated test generation is the core functionality, the product's integration with other tools sets it apart."
"Conformiq integrates well with various automation tools and auto-generates between 60% and 80% of the automation scripts."
"With TestComplete, we need just eight hours (or even less if we're using multiple machines) for stability and stress testing, whereas manual tests would take 48 hours."
"The initial setup is pretty easy and it's quick to deploy."
"Valuable for us is the ability to identify objects by using Find methods."
"If a user is testing behavioral actions, then SmartBear is a very good product to go to."
"The most valuable features of the SmartBear TestComplete are self-healing, they reduce the maintenance required."
"To me, the Object Browser has proven to be the most valuable feature of this product."
"It is a strong automation tool for desktop, browser, and API testing."
"The automation has improved over time, allowing it to integrate with other external tools for defect tracking."
 

Cons

"It would be helpful to have a feature in the tool's UI to map object locators within the system."
"Improvements on the List item widget and Table widget are needed."
"I would like to see the output data optionally used as input for the model, as further action in the flow."
"We have limited widgets available in the tool to design UI flow."
"Even though the 4.1 version is a far-improved version from its earlier avatars, the performance of test generation is still an issue on real-time models we have."
"At times, identifying or locating an element can be somewhat challenging. However, in a recent test update, they introduced Optical Character Recognition (OCR) capability. This introduction has reduced the challenges to some extent, as we can now utilize OCR if the normal method doesn't work. Nevertheless, there is still significant potential for improvement in TestComplete's ability to identify various object elements. I don't have any specific concerns to mention. I have observed significant improvements in TestComplete over the past few years, especially in its support for highly dynamic object elements used in products like Salesforce Dynamics 365. In earlier versions, there were numerous challenges, but the current version is far superior to its predecessors."
"Technical Support: Not so helpful most of the times. They always fail to produce a work around."
"There could be API interfaces with this tool."
"Occasionally, image comparison results in failures, possibly due to issues with resolution or font size on the server side, which can be challenging to identify."
"The solution needs Mac OS support."
"Name Mapping feature should be clearer. Whenever I use it, I do not really know what will work and what will not work."
"In the cross-browser domain, it has a few snags with Microsoft Edge and Chrome; although, these problems are not critical."
"The solution needs Mac OS support. Right now, the solution has only been developed to accommodate Windows OS."
 

Pricing and Cost Advice

Information not available
"The licensing costs are in the range of $1,000 to $3,000."
"My advice so far, is that while it’s not quite as powerful and easy to use as UFT, its price tag more than makes up for it."
"The pricing is a little above average — it could be lower."
"The option we chose was around $2,000 USD."
"The license price for a physical machine is cheap, and for virtual machine, it is very expensive."
"Buy modules on demand. If you have a four-person team and they will each automate tests only 25% of the time, it's better to buy a floating licence and share the tool during the work day."
"The product is becoming more and more expensive."
"TestComplete now have come up with three modules (Web, Desktop & Mobile), so based on the type of product for automation, it is adequate to purchase the required module."
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Construction Company
15%
Outsourcing Company
11%
Performing Arts
9%
Manufacturing Company
13%
Outsourcing Company
11%
Financial Services Firm
10%
Construction Company
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise19
Large Enterprise32
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for SmartBear TestComplete?
I am not involved in pricing or licensing; our management team handles these aspects.
What needs improvement with SmartBear TestComplete?
While using SmartBear TestComplete, we are fine with the current capabilities, however, it would be beneficial to improve some performance aspects, especially the image comparison feature. Occasion...
What is your primary use case for SmartBear TestComplete?
We are using SmartBear TestComplete ( /products/smartbear-testcomplete-reviews ) for automation over applications.
 

Also Known As

Conformiq Creator, Conformiq Transformer
No data available
 

Overview

 

Sample Customers

Alcatel-Lucent, Avaya, Daimler, Ericsson
Cisco, J.P. Morgan, Boeing, McAfee, EMC, Intuit, and Thomson Reuters.
Find out what your peers are saying about OpenText, IDERA, Microsoft and others in Test Management Tools. Updated: September 2026.
913,806 professionals have used our research since 2012.