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Experian Data Quality vs Melissa Data Quality comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 6, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Experian Data Quality
Ranking in Data Quality
16th
Ranking in Data Scrubbing Software
2nd
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Melissa Data Quality
Ranking in Data Quality
7th
Ranking in Data Scrubbing Software
5th
Average Rating
8.4
Reviews Sentiment
7.6
Number of Reviews
40
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of March 2026, in the Data Quality category, the mindshare of Experian Data Quality is 3.6%, up from 1.8% compared to the previous year. The mindshare of Melissa Data Quality is 4.6%, up from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Mindshare Distribution
ProductMindshare (%)
Melissa Data Quality4.6%
Experian Data Quality3.6%
Other91.8%
Data Quality
 

Featured Reviews

it_user187320 - PeerSpot reviewer
BI Developer at a manufacturing company with 1,001-5,000 employees
Fast in taking unstructured data, processing it and spitting out all the different data types. The team moved to SSIS/SSRS, I suspect it didn’t fit in with the goal of creating a data warehouse.
The manual calculations and formulae. They were a bit complex. The formulae were a bit abstract. Not easy to understand. Not intuitive. I sat beside an SSIS guru and he took one look at them and said “Good luck Geoff”. I coded them all and after I left, I got a call from a techy there asking me what they were all about! He hadn’t a clue how to unravel them, even with documentation. Also, they managed to accidentally delete them all. No idea how they did that. After a few panic-filled phone calls, they dropped the whole thing. It was a mess there. Glad I left.
GM
Data Architect at World Vision
SSIS MatchUp Component is Amazing
- Scalability is a limitation as it is single threaded. You can bypass this limitation by partitioning your data (say by alphabetic ranges) into multiple dataflows but even within a single dataflow the tool starts to really bog down if you are doing survivorship on a lot of columns. It's just very old technology written that's starting to show its age since it's been fundamentally the same for many years. To stay relavent they will need to replace it with either ADF or SSIS-IR compliant version. - Licensing could be greatly simplified. As soon as a license expires (which is specific to each server) the product stops functioning without prior notice and requires a new license by contacting the vendor. And updating the license is overly complicated. - The tool needs to provide resizable forms/windows like all other SSIS windows. Vendor claims its an SSIS limitation but that isn't true since pretty much all SSIS components are resizable except theirs! This is just an annoyance but needless impact on productivity when developing new data flows. - The tool needs to provide for incremental matching using the MatchUp for SSIS tool (they provide this for other solutions such as standalone tool and MatchUp web service). We had to code our own incremental logic to work around this. - Tool needs ability to sort mapped columns in the GUI when using advanced survivorship (only allowed when not using column-level survivorship). - It should provide an option for a procedural language (such as C# or VB) for survivor-ship expressions rather than relying on SSIS expression language. - It should provide a more sophisticated ability to concatenate groups of data fields into common blocks of data for advanced survivor-ship prioritization (we do most of this in SQL prior to feeding the data to the tool). - It should provide the ability to only do survivor-ship with no matching (matching is currently required when running data through the tool). - Tool should provide a component similar to BDD to enable the ability to split into multiple thread matches based on data partitions for matching and survivor-ship rather than requiring custom coding a parallel capable solution. We broke down customer data by first letter of last name into ranges of last names so we could run parallel data flows. - Documentation needs to be provided that is specific to MatchUp for SSIS. Most of their wiki pages were written for the web service API MatchUp Object rather than the SSIS component. - They need to update their wiki site documentation as much of it is not kept current. Its also very very basic offering very little in terms of guidelines. For example, the tool is single-threaded so getting great performance requires running multiple parallel data flows or BDD in a data flow which you can figure out on your own but many SSIS practitioners aren't familiar with those techniques. - The tool can hang or crash on rare occasions for unknown reason. Restarting the package resolves the problem. I suspect they have something to do with running on VM (vendor doesn't recommend running on VM) but have no evidence to support it. When it crashes it creates dump file with just vague message saying the executable stopped running.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The customer service was very good."
"The product allowed us to complete the project on time and within budget and is continuing to be used on subsequent Data Migration/Integration projects."
"Pandora provides a quick, efficient way to analyze, control and improve data using integrated technology."
"X88 gave a quick view of the quality of the data and a rapid way to fix issues before exporting for use."
"We were easily able to merge the two sets of data and find the inconsistencies between the two allowing us to complete this part of the project in speedy fashion."
"It has given us the ability to build information that wasn’t otherwise there, to build confidence in our applications, to troubleshoot data effectively and focus our efforts on genuine errors."
"This tool works better for us than using a batch processing system that we do not have enough control over as each record is being processed."
"Address verification ensures our customers get their packages, and we aren’t charged for incomplete address information."
"It cuts down significantly on time in trying to match names to addresses. I can do in a few hours what would otherwise take days to accomplish."
"Gives us the ability to offer an additional resource that other companies do not."
"SSIS integration."
"​We are able to more accurately identify valid, and better formatted, data which improves the data we store in our database.​"
"Helps our organization provide accurate address information to our customers for direct mailing (household) and other campaigns they want to do."
"The customers' addresses are now complete, correct and follow one consistent format."
 

Cons

"The product appears to be horizontally scalable, but is not something I would use in a large scale automated architecture."
"The online training is very useful but needs expanding and updating – it has loads of potential."
"End to End connectivity could do with some improvement which I believe they are working on at this time."
"The free data profiler doesn't contain enough dashboards to give the user a better feel of the program."
"The tool was very unstable and was constantly hogging the resources, even if was not operating at the moment."
"There are some hitches in setup, especially with the new encoding, but otherwise it’s relatively simple."
"Needs more/better search tools are needed. Also, state and local tax data would be nice."
"Pricing model."
"Needs better email append coverage (but every vendor struggles with this)."
"More countries should be supported by Melissa."
"MatchUp is a more complex product and I recommend a test area before upgrading to production. Performance can change from version to version."
"One thing I would want to have, when you're doing a property search, you can do it either on the FIPS in the APN number or the address itself. For some entries, I'll have the APN number, and some I'll have the address. Apparently it cannot process something when both the FIPS-APN and the address are on there. I have to sort, once with one and once with the other, which is a little bit of a pain."
"Needs to provide more phone numbers, even cell numbers (scrubbed numbers)."
 

Pricing and Cost Advice

Information not available
"They were willing to work with our preferred vendors, though it involved extra steps to get the license."
"NCOA address verification was a requirement from USPS to send out the mailers. This was the only option that charged per address which was extremely helpful since we are a small non-profit school."
"Depends on situation. We prefer to have data onsite, but some might prefer web access."
"Pricing is very reasonable."
"Cloud version is very cheap. On-premise version is expensive."
"This vendor has no equal in pricing for equivalent functionality."
"The only complaint that I have towards it is they sell licenses based on a range of usage, and I feel those ranges are too large."
"It's affordable."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Retailer
12%
University
10%
Performing Arts
8%
Insurance Company
13%
Computer Software Company
8%
Manufacturing Company
7%
Educational Organization
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise3
Large Enterprise14
 

Also Known As

QAS-Experian Data Quality, Experian Pandora, Intelligent Search Technology Data Quality
No data available
 

Overview

 

Sample Customers

Overstock.com, Cabela, Drugstore.com, Saks Fifth Avenue, Midmark, Umpqua Bank, Colorado Department of Labor & Employment, Fresno Pacific University, University of North Texas, ALDO
Boeing Co., FedEx, Ford Motor Co, Hewlett Packard, Meade-Johnson, Microsoft, Panasonic, Proctor & Gamble, SAAB Cars USA, Sony, Walt Disney, Weight Watchers, and Intel.
Find out what your peers are saying about Experian Data Quality vs. Melissa Data Quality and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.