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Freshdesk Omni vs SugarCRM Platform comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Freshdesk Omni
Ranking in CRM Customer Engagement Centers
5th
Average Rating
8.4
Reviews Sentiment
5.1
Number of Reviews
14
Ranking in other categories
No ranking in other categories
SugarCRM Platform
Ranking in CRM Customer Engagement Centers
11th
Average Rating
7.0
Reviews Sentiment
6.4
Number of Reviews
12
Ranking in other categories
CRM (27th), Marketing Automation (16th), Sales Force Automation (8th)
 

Mindshare comparison

As of October 2026, in the CRM Customer Engagement Centers category, the mindshare of Freshdesk Omni is 1.0%. The mindshare of SugarCRM Platform is 4.6%, up from 2.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Freshdesk Omni1.0%
SugarCRM Platform4.6%
Other94.4%
CRM Customer Engagement Centers
 

Featured Reviews

Apeksha Ghatge - PeerSpot reviewer
Sr. Customer Success Manager - Project Delivery at Kazam
Automated ticket workflows have improved collaboration but pricing and AI features still need work
I believe there are many subtasks and sub-tickets which could be implemented in Freshdesk Omni. However, I would say not every aspect of the CRM should be limited, because the more subtasks or sub-modules which are created, it becomes a lengthy process again. A person who has recently joined would need to read the whole history and chat, which is again a waste of time. If Freshdesk Omni could integrate AI to summarize the whole picture of what has been done, what the status is, and what the previous problem was, it would be beneficial. If it could summarize in a good paragraph, it would be easier for everyone who has recently joined, or if the client has changed, or if the project manager for that particular client has changed. The new person coming in would find it much easier to read and understand the client behavior, where the client is in their journey, what the client's vision is, and how the previous product or project manager has interacted with the client. That would make it much easier in that case.
reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Freshdesk Omni has positively impacted my organization because the customer engagement rate has improved since I can respond to customer tickets from any channel they come from."
"Freshdesk Omni has positively impacted my organization by saving us considerable time, as all social channels are accessible in one dashboard."
"Freshdesk Omni has positively impacted my organization by helping us stay organized and streamlined with tickets in one place in one portal."
"Freshdesk Omni has improved how we communicate with customers, as they can easily send an email that gets created into a ticket, and then we follow up."
"We have seen a reduction in average handling time by 30% and have achieved an average ROI for our company of around 225% over the three years that we have used the tool."
"I can share that it has elevated our customer support by 65 percent when it comes to time saved and cost savings."
"Freshdesk Omni has positively impacted our organization by providing timely response through live chat, which has helped us to gain more customer engagement that has led to more sales."
"Freshdesk Omni has positively impacted our organization by helping us reduce operational costs, such as through automating tasks, and we have been able to reduce our operational cost from 30 to 55%."
"My advice to others is this is a good solution for importing or exporting any graphics."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
"It has sales email campaigns, plus integration with Active Directory."
"Available source code, good documentation, training programs, and a relatively active community, provide the hallmarks for a successful open source effort."
"This solution's stability is very good, it runs almost without effort, and we don't have any support issues with it."
"The most valuable aspect of this solution is its low cost, and it works well."
 

Cons

"We're working with Freshdesk Omni more on the technical side, on the backbone, and the company is very slow or unwilling to make any progress with their technical side and APIs."
"Freshdesk Omni can be improved in some areas; overall, it is a good platform, but I would mention reporting and dashboard customization as one area."
"The mobile interface is not clean, making it difficult to use Freshdesk Omni on a mobile phone."
"From my perspective, Freshdesk Omni needs improvement in channels. For example, using WhatsApp is more expensive and it is lengthy to integrate WhatsApp into Freshdesk Omni, not in the way other tools are really very simple."
"The pricing for Freshdesk Omni does not favor small businesses to use the solution as it is considered an enterprise solution, and the cost of the tool is too expensive for a native small business to use."
"One area of improvement is with the integrations with other necessary platforms like Outlook email or Google cloud space, as that integration is not very smooth right now."
"Regarding improvements, one way Freshdesk Omni can be improved is that the reporting generation automation does not work well."
"Freshdesk Omni can be improved in multiple ways."
"Putting so many things into SugarCRM became a much-hated task, mainly because of the horrible UI."
"At the moment, there is a complicated flow in regards to the user's permissions and what they can see."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"Functionality and features are well suited for small business companies only."
"I would like to see more integration on a mobile platform in the next release."
"The UX was such that it limited the use of it."
"I would appreciate it if SugarCRM could support us in on-premise implementation."
 

Pricing and Cost Advice

Information not available
"Licensing fees are paid on a yearly basis."
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Top Industries

By visitors reading reviews
Construction Company
31%
Manufacturing Company
13%
Outsourcing Company
12%
Comms Service Provider
7%
Financial Services Firm
16%
Construction Company
14%
Comms Service Provider
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise1
Large Enterprise10
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
 

Questions from the Community

What needs improvement with Freshdesk Omni?
I have not seen any feature that needs improvement with Freshdesk Omni, but my comment would be about the pricing. The pricing for Freshdesk Omni does not favor small businesses to use the solution...
What is your primary use case for Freshdesk Omni?
My main use case for Freshdesk Omni is centralized customer support, whereby I bring all channels like WhatsApp, email, live chat, and Telegram into Freshdesk Omni so that I can respond to customer...
What advice do you have for others considering Freshdesk Omni?
Freshdesk Omni brings all customer support channels into one dashboard and one unified inbox. My advice would be that it is something worth trying, but you need to mind your budget. If your budget ...
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Overview

 

Sample Customers

Information Not Available
Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Find out what your peers are saying about Freshdesk Omni vs. SugarCRM Platform and other solutions. Updated: September 2026.
919,894 professionals have used our research since 2012.