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Microsoft Dynamics CRM vs SugarCRM Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 29, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in CRM Customer Engagement Centers
1st
Ranking in CRM
1st
Ranking in Sales Force Automation
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
Local Government CRM (1st), Marketing Management (2nd)
SugarCRM Platform
Ranking in CRM Customer Engagement Centers
9th
Ranking in CRM
25th
Ranking in Sales Force Automation
4th
Average Rating
7.0
Reviews Sentiment
6.4
Number of Reviews
12
Ranking in other categories
Marketing Automation (12th)
 

Mindshare comparison

As of May 2026, in the CRM Customer Engagement Centers category, the mindshare of Microsoft Dynamics CRM is 13.4%, down from 24.9% compared to the previous year. The mindshare of SugarCRM Platform is 4.5%, up from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM13.4%
SugarCRM Platform4.5%
Other82.1%
CRM Customer Engagement Centers
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The CRM is very fast, with customization and integration options, and easy migration."
"The control that we have of a process and the ability to have everything recorded from the beginning to the end of the process have been the most valuable features."
"Microsoft Dynamics CRM has plenty of valuable features."
"Microsoft is very good in this regard."
"The support is brilliant. All OEMs are pretty helpful."
"Our primary use case for the solution is sales control and customer control, and additionally we are using it as a service desk to manage customer ticketing, and we have different cases."
"The solution is rock solid and very stable."
"The most valuable features of Microsoft Dynamics CRM are the accessibility of the service because we can access it either in the office or when we're out in the field."
"Affordable and commercial open source solution is good for organizations with budget constraints."
"This solution's stability is very good, it runs almost without effort, and we don't have any support issues with it."
"The performance and stability are fine."
"My advice to others is this is a good solution for importing or exporting any graphics."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
"It works well with Jira. You can customize it to fit your needs."
"Saying that, it has a small server footprint and is easy to set up."
 

Cons

"The UI and GUI could be improved."
"Not structured for small Bussiness. Most likely will need a systems integrator for effective use."
"Microsoft Dynamics CRM can improve by adding more artificial intelligence. Additionally, they should add more modules, such as account-based management, that are available on other platforms such as salesforce.com."
"Chunky, UI isn't great, requires a lot of customization - so cost of ownership is high, feels like Salesforce is probably a better overall bet."
"The performance could be improved."
"It lacks to provide a more detailed profile of the customer, which would have been better and more useful."
"Sometimes Microsoft's support can be difficult to contact, and it can take a while to get a response to a ticket."
"Dynamic's management could be improved. The tech management should have better technical capabilities."
"At the moment, there is a complicated flow in regards to the user's permissions and what they can see."
"Putting so many things into SugarCRM became a much-hated task, mainly because of the horrible UI."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
"The UX was such that it limited the use of it."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed."
"The interface could be more user-friendly."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."
 

Pricing and Cost Advice

"The cost depends on a number of factors, so whoever is implementing it will need to take that into consideration before it is done."
"I am not the person who pays for Microsoft Dynamics CRM but it is expensive. I have been using Microsoft Azure, which Microsoft Dynamics CRM is built on, and I know we prepaid for the services. For me as a consumer, I do not think I can afford it, mainly because I am only learning how to use the AI and the rate which they charge is high. In general, Microsoft solutions are expensive and this is most likely due to the brand, this is something you expect. However, the price might be high but you receive a highly secure solution."
"The cost could be cheaper. I would rate them 3 out of 5."
"I'm not aware of any licensing costs for Microsoft Dynamics CRM."
"Microsoft Dynamics CRM is very affordable if you use the yearly subscription."
"Microsoft Dynamics CRM is an expensive solution."
"Microsoft Dynamics CRM is a little expensive solution."
"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."
"Licensing fees are paid on a yearly basis."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
Computer Software Company
7%
Financial Services Firm
18%
Construction Company
14%
Engineering Company
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise22
Large Enterprise20
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
 

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
What is your experience regarding pricing and costs for Sugar Enterprise?
All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.
What needs improvement with Sugar Enterprise?
The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...
What advice do you have for others considering Sugar Enterprise?
To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when you want to scale, then I would recommend Salesforce. Overall, I would rate it a...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Find out what your peers are saying about Microsoft Dynamics CRM vs. SugarCRM Platform and other solutions. Updated: April 2026.
893,221 professionals have used our research since 2012.