Oracle CRM vs SugarCRM Platform comparison

Why PeerSpot?

Oracle and SugarCRM are both solutions in the CRM category. Oracle is ranked #11 with an average rating of 8.0, while SugarCRM is ranked #27. Oracle holds a 1.2% mindshare in CRM, compared to SugarCRM’s 1.2% mindshare. Additionally, 90% of Oracle users are willing to recommend the solution, compared to 50% of SugarCRM users who would recommend it.

Oracle CRM

Read 43 Oracle CRM reviews

7,165 Views
5,016 Comparison Views

90% willing to recommend

SugarCRM Platform

Read 12 SugarCRM Platform reviews

6,364 Views
4,709 Comparison Views

50% willing to recommend

Oracle CRM

SugarCRM Platform

Comparison Buyer's Guide

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Executive SummaryUpdated on Jun 3, 2026

Oracle CRM and SugarCRM Platform compete in the customer relationship management software category. While Oracle CRM offers comprehensive features and integration capabilities, SugarCRM provides flexibility at a lower cost, appealing to smaller enterprises.

Features: Oracle CRM is known for its robust customization and seamless integration with Oracle E-Business Suite. It provides a comprehensive suite of modules such as Sales, Service, Marketing, and Loyalty. These features are designed to reduce integration costs while providing an end-to-end CRM solution. SugarCRM Platform stands out for its flexibility and ease of customization, allowing users to adapt fields, layouts, and reports to their needs. With its open APIs, SugarCRM ensures simple integration with other systems, making it highly adaptable for various business requirements.

Room for Improvement: Oracle CRM could enhance its UI and simplify integration, especially with newer cloud technologies. Improvements in microservices integration and support responsiveness are also desired. SugarCRM Platform, while user-friendly, could benefit from a more appealing UI design and improved mobile integration. There is also a need for better on-premise support and streamlined user permissions and customizations.

Ease of Deployment and Customer Service: Oracle CRM offers on-premises, cloud, and hybrid deployment options, although it may experience slower support response. Its technical support is solid but sometimes lacks prompt problem-solving. SugarCRM Platform provides flexible deployment predominantly on-premises and hybrid models. Support generally receives positive reviews, although quicker response times would be beneficial.

Pricing and ROI: Oracle CRM is a more expensive option, targeting larger organizations with its customization and scalability benefits, aligning subscription-based pricing with growth. However, it lacks visible ROI in some areas. SugarCRM Platform offers a cost-effective solution for smaller enterprises with a predictable pricing model. It provides a good ROI, especially for organizations that do not require extensive customization.

To learn more, read our detailed Oracle CRM vs. SugarCRM Platform Report (Updated: October 2026).

Buyer's Guide

Oracle CRM vs. SugarCRM Platform

October 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Oracle CRM

Ranking in CRM

11th

Ranking in Marketing Automation

8th

Average Rating

7.8

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

No ranking in other categories

SugarCRM Platform

Ranking in CRM

27th

Ranking in Marketing Automation

16th

Average Rating

7.0

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (11th), Sales Force Automation (7th)

Mindshare comparison

As of November 2026, in the CRM category, the mindshare of Oracle CRM is 1.2%, up from 1.1% compared to the previous year. The mindshare of SugarCRM Platform is 1.2%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
Oracle CRM	1.2%
SugarCRM Platform	1.2%
Other	97.6%

CRM

Featured Reviews

Patrick Ernsten

Biz Opd Esd Strategist At Broadcom Inc. at Broadcom Inc.

CRM has supported contract tracking and customer insight while reporting remains secondary

I use Oracle software internally. I'm also selling project management software, automation software, and network operation software within the company to our customers. The Oracle solutions I use include making quotes with CPQ, making Oracle engagement clouds, and a little bit of CRM system functionality. I'm not the owner of it. I'm only using it to have admin access for my customers here. I'm not involved with any decision on what we're using at Broadcom for Oracle. We did a certain type of adoption in Oracle. We made a certain object for it, and that works pretty well. The only thing is that customizing and making extra fields takes a little bit of a long time. However, if you do customize it, it works out well for that part.

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reviewer1345677

Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees

Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us

It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Customer service and support I rate ten out of ten."

"The most valuable features of the solution are that it is user-friendly and the fact that the database handling is much better, like any other Oracle solution."

"What I think is best is to use the cloud, and it goes quickly."

"Oracle CRM integrates seamlessly because it's an end-to-end solution."

"Oracle Connect as a feature within CRM is valuable for establishing and maintaining customer relationships, enabling users to see customer details and interact graphically with relationships."

"It is one of the most proficient CRM tools out there; it is comprehensive and scalable, and it covers most of the CRM activities, business lines, and business requirements."

"My advice to others is they should use the solution, it is priced well and Oracle is a good company."

"The wing-to-wing integration of applications is one of the most strong features of Oracle CRM."

More Oracle CRM pros

"It has sales email campaigns, plus integration with Active Directory."

"Saying that, it has a small server footprint and is easy to set up."

"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."

"It works well with Jira. You can customize it to fit your needs."

"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."

"By default, it comes with a really good model where you can start working with it without having a lot of developers in your team."

"This solution's stability is very good, it runs almost without effort, and we don't have any support issues with it."

"Good, basic out-of-the-box solution, however, in my estimation not a long term play as the design flow and user interface make it a true chore to enter data."

More SugarCRM Platform pros

Cons

"The licensing is expensive."

"Customization is an area in the solution that takes too much time. So, it needs to be improved."

"The initial setup is complex, it could be improved to be more simplified."

"The performance could be better."

"The performance could be better. It has sometimes taken far too long to complete a single task."

"It’s complex to customize the tool."

"Oracle should improve its hosted applications such as Oracle CRM with more flexible, effective and state-of-the-art enhancements, rather than abandoning them and leading its clientele using the hosted applications to Cloud applications."

"With Oracle CRM, people report some usual downtime and frequent outages."

More Oracle CRM cons

"Pipelines, forecasts, and reporting in general, are not that good in the free version."

"The interface could be more user-friendly."

"I would appreciate it if SugarCRM could support us in on-premise implementation."

"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."

"You cannot include all your entities under one instance at the moment."

"Putting so many things into SugarCRM became a much-hated task, mainly because of the horrible UI."

"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."

"It lacks customization, and this is the main reason that we are switching to a different solution."

More SugarCRM Platform cons

Pricing and Cost Advice

"The pricing for licensing is pretty expensive. If you need one particular feature it becomes expensive to have to continue paying for it."

"We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."

"The product's pricing is manageable and flexible."

"Every year, we have new users, and we get new licenses. It depends on various things such as the number of users and expansion of our business lines."

"It is not cheap. It is more suitable for big companies."

"In my region, the tool is expensive. There are no additional costs in addition to the standard licensing fees of the tool."

"The product’s pricing is very high."

"There are licenses needed to use this solution and they are managed by our product team."

More Oracle CRM pricing and cost advice

"Licensing fees are paid on a yearly basis."

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Top Industries

By visitors reading reviews

Comms Service Provider

11%

Outsourcing Company

11%

Financial Services Firm

10%

Manufacturing Company

10%

Financial Services Firm

16%

Construction Company

14%

Comms Service Provider

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	17
Midsize Enterprise	2
Large Enterprise	25

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	2
Large Enterprise	3

Questions from the Community

What needs improvement with Oracle CRM?

I'm not a big fan of the reporting functionality, but I do appreciate some of the functionalities and connections with each other. Reporting is really bad. Reporting is not good, so we use a lot of...

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What is your primary use case for Oracle CRM?

My main use case for Oracle CRM is to check contracts, checking renewal information, so contract-wise, commercial-wise, device information, and also customer contact information and product adoptio...

See all answers

What advice do you have for others considering Oracle CRM?

I'm actually mainly working with the knowledge internally. Most of it is still on reporting. For me, to set up a meeting is no problem. For the marketing efforts, we're using HubSpot right now. I w...

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Comparisons

Salesforce Sales Cloud vs Oracle CRM

Compared 8% of the time

Microsoft Dynamics CRM vs Oracle CRM

Compared 6% of the time

Siebel CRM vs Oracle CRM

Compared 6% of the time

Teneo vs Oracle CRM

Compared 4% of the time

HubSpot Marketing Hub vs Oracle CRM

Compared 3% of the time

More Oracle CRM Competitors

Microsoft Dynamics CRM vs SugarCRM Platform

Compared 7% of the time

Salesforce Sales Cloud vs SugarCRM Platform

Compared 7% of the time

Siebel CRM vs SugarCRM Platform

Compared 6% of the time

SutiCRM vs SugarCRM Platform

Compared 4% of the time

Oracle Fusion Service vs SugarCRM Platform

Compared 3% of the time

More SugarCRM Platform Competitors

Product Reports

Buyer's Guide

Oracle CRM

October 2026

Download Oracle CRM product report

Buyer's Guide

SugarCRM Platform

October 2026

Download SugarCRM Platform product report

Also Known As

Market2Lead

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Overview

Oracle CRM offers customizable features with seamless application integration, robust analytics, and efficient data management to support diverse business processes, ensuring scalability and ease of use, though it requires UI and integration enhancements for improved performance and support.

Oracle CRM is a comprehensive customer relationship management solution catering to sales, marketing, and service management needs. It provides real-time and batch integration tools, cross-channel support, and forecasting capabilities that enhance business decision-making and reduce operational costs. Users can manage leads, segment customers, and maintain loyalty programs while integrating seamlessly with ERP systems and BI solutions. The platform's modular approach facilitates targeted implementations, although users find areas for improvement in its complicated system, non-intuitive interface which adapts slowly to new technologies, and high cost, contributing to complex customization and technical challenges.

What are the key features of Oracle CRM?

Customization: Tailors functionalities to specific business processes
Integration: Connects with existing applications seamlessly
Analytics and Reporting: Provides insights and comprehensive reports
Data Management: Efficiently organizes customer information
Scalability: Grows alongside company needs

What benefits and ROI should users expect from Oracle CRM?

Reduced Operational Costs: Streamlined processes enhance efficiency
Enhanced Decision-Making: Advanced analytics offer actionable insights
Improved Customer Management: Supports comprehensive relationship handling
Targeted Implementations: Modular design allows focused solutions
Increased Flexibility: Adapts to changing business requirements

Oracle CRM is implemented across industries for financial management, compliance, customer claims tracking, and database management. It provides solutions for lead management and customer segmentation, especially in sectors requiring seamless ERP and BI solution integration to enhance customer management and operational efficiency.

Oracle

SugarCRM Platform offers affordability and strong customization for budget-conscious entities, enabling them to adjust fields, layouts, and dashboards. It includes CRM functionalities such as lead management, marketing automation, and document sharing, benefiting industries like BFSI and manufacturing.

SugarCRM Platform serves as a versatile CRM solution ideal for small businesses due to its affordability and customization options. It's equipped with robust CRM capabilities covering lead management, marketing automation, customer support, and document sharing. Users appreciate its straightforward modification of fields and dashboards, which provides flexibility in adapting the system to specific business requirements. While some areas could improve, such as reporting and system administration tools, and enhancements could be made to its interface, SugarCRM remains a solid choice for efficient customer relationship management. Integration capabilities and open-source customization add to its versatility, although there are noted challenges with mobile platform integration and user permissions.

What are the key features of SugarCRM Platform?

Affordability: Supports budget-conscious customization and modifications.
Customization: Easily adjust fields, layouts, and dashboards.
Lead Management: Efficient tracking and management of leads.
Marketing Automation: Streamlines marketing campaigns and activities.
Customer Support: Offers tools for excellent customer service management.
Document Sharing: Facilitates seamless sharing and collaboration of documents.
Integration: Smooth integration with other systems and applications.
Open-Source: Ability to customize the platform to fit unique business needs.

What are the primary benefits of using SugarCRM?

Customization: Tailors to specific needs with adjustable components.
Cost-Effectiveness: Provides an affordable solution with comprehensive features.
Ease of Use: User-friendly interface for effective CRM management.
Adaptability: Supports versatile reporting and customization options.
Enhanced Customer Relationships: Facilitates interaction tracking and management.
Streamlined Sales Processes: Assists in sales focus and appointment tracking.

In the BFSI, manufacturing, and consumer packaging sectors, SugarCRM Platform is utilized for controlling sales focus, tracking appointments, and linking accounts. It serves organizations by managing complete customer journeys, from onboarding to post-onboarding self-service. The software aids in overseeing lead management and customer relationships, storing comprehensive customer details and transaction information, streamlining the entire sales funnel.

SugarCRM

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology

Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor

Buyer's Guide

Oracle CRM vs. SugarCRM Platform

October 2026

Free Report: Oracle CRM vs. SugarCRM Platform

Find out what your peers are saying about Oracle CRM vs. SugarCRM Platform and other solutions. Updated: October 2026.

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