Hitachi Content Platform vs IBM Cloud Object Storage comparison

Hitachi Content Platform vs. IBM Cloud Object Storage

Download the complete report

Helped 845,406 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure Storage FlashBlade

Mindshare comparison

As of April 2025, in the File and Object Storage category, the mindshare of Pure Storage FlashBlade is 5.8%, down from 6.3% compared to the previous year. The mindshare of Hitachi Content Platform is 1.6%, down from 1.8% compared to the previous year. The mindshare of IBM Cloud Object Storage is 1.1%, down from 1.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

File and Object Storage

Featured Reviews

Eric Black

Solutions Architect at Recovery Point Systems

The ability to leverage multi-tenancy along with immutability is a huge benefit for us

The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

Read full review

Mir Gulzar Ahmed

IT Manager at Synergy Computers

Integrates well with existing systems but technical support for the platform needs improvement

While deployment is simple, it's not as simple as StorageGRID. The architecture is entirely different, even though the end product uses the same protocols. The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. Deployment isn't as centralized either. Although I've deployed Hitachi Content myself in our production head office for the VM team, even though it's simple, it wasn't completely straightforward. They still required my help with the initial configuration environment setup. So, it's not just simple; there are some tricky aspects. The environment is tricky, but if you understand it, configuration can be done quickly.

Read full review

Steve Qualls

Senior Storage Engineer at Q & Q IT Consulting

Offers the ease with which you can move data between on-premises storage and the cloud and then retrieve it back on-premises when necessary

IBM Cloud Object Storage supports big data and analytics workflows. However, I usually have to refer to my documentation for that. Cloud environments are part of almost every project I've been involved in over the last few years, but I rely heavily on documentation whenever I need to do anything in the cloud. I know the basics, but the technical details always need refreshing. I create the drawings or diagrams of how the on-premises and cloud environments interact. So, visual representations are helpful. I'll diagram the on-premises environment, the cloud environment, and any appliances in between and then work from there. The integration capabilities simplified our data workflows. Like, the integration itself is pretty easy. The access appliances create the connection between both environments.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable features include the ease of implementation, ease of use and the speed that you can do backup and recovery on."

"The solution is able to handle workloads and is easy to use. It allows us to actually manage the boxes in less time."

"The most valuable features are the Metro clustering, and disaster recovery."

"The onboarding and integrated monitoring tools are pretty good."

"It is very easy to use, and it is very fast."

"The snapshots, replication, and the ability to have immutable blades are the most valuable features. You're putting data snapshots out in those blades, and they cannot be touched. Its performance is great."

"I would rate this solution an eight plus. It has has good flexibility and stability, it's easy to manage and the response time is good."

"The ease of deployment and management has helped us simplify our storage. We also do not have to worry about capacity management as much. A lot of these things are native to Pure Storage."

More Pure Storage FlashBlade pros

"The most valuable features of the solution are the versioning and the ransomware protection."

"The way that they handle the DR is very good because when there is a failover, it is seamless to the users."

"The main selling point is its compatibility with different environments. It functions like an on-prem Google Drive or Dropbox built on top of the object storage."

"One of the most hidden valuable features is ensuring that you don't have bit rot, so it will go and check every single object that's stored on the system, then ensure that if there's a problem, it'll be repaired from either a local copy or remote copy, depending upon your configuration."

"Companies can scale the solution."

"The platform helps in efficient data management with the ease of server provisioning."

"We are using Content Platform for data migration, and it integrates with our HNS platform. This is good because we can integrate it with our existing HNS and SAP solutions. The GUI is also user-friendly. It doesn't take much time to do anything. If we know the architecture and the steps, we can do what we need with a few clicks."

"Integrating Hitachi Content Platform with existing systems is not challenging."

Cons

"Compared to, for example, Hitachi NAS, the solution is not mature at all. It's just in its infancy as far as technology goes."

"I would like to have Snapshots and Snapmail in the next release. People who came from a NetApp background, especially expect these features."

"Its configuration should be easier."

"An area for improvement in Pure Storage FlashBlade is its price. It could be reduced. The technical support for Pure Storage FlashBlade also needs improvement. It used to be good, with more experienced engineers. Nowadays, it isn't, and it takes longer for support to solve problems."

"I would like to see the licensing fees improved as well as the price per terabytes."

"Pure Storage FlashBlade should improve on more cloud integration."

"The solution is expensive."

"I would like to see more monitoring capability included in the next release of this solution."

More Pure Storage FlashBlade cons

"There is room for improvement in the capacity for integration with other platforms."

"This product's ability to track logs for access still needs to be improved."

"In terms of the customer support, I can say it's a mixed reaction depending on the country."

"Although they claim to provide NFS, the actual implementation requires an additional gateway, which makes it a costly solution."

"When you want to replace a disk, we need to start the maintenance from the S nodes. We have to automate maintenance so any onsite engineer can replace it after that, but we don't need to do this on VSP platforms. An engineer can come in and replace that specific disk. If also we could do that on Hitachi Content Platform, it would be great for us."

"The user interface isn't as user-friendly, and the management platform UI isn't as intuitive as others. So it can be more user-friendly."

"Hitachi Content Platform is a complicated solution. You need to put several pieces of the hardware together in order to achieve the capacity or the performance needed."

"The solution could use more integration with clouds."

Pricing and Cost Advice

"The pricing is relatively expensive due to the FlashBlade technology. However, for companies needing quick and reliable data access, the cost is justified."

"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."

"Licensing fees are paid yearly."

"We used a reseller for the purchase."

"The price of this solution could be made more affordable."

"The price could be cheaper."

"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."

"I rate the tool's pricing a seven to eight out of ten."

More Pure Storage FlashBlade pricing and cost advice

"Hitachi is more expensive than StorageGRID."

"The product’s cost is average."

"I think the ROI for this solution is very good because the pricing for it is in between other solutions."

"The price of the Hitachi Content Platform is very high."

"Pricing is comparable to other solutions in the market."

"The pricing could be better."

"Overall, it's costly."

"You have the option of a monthly or yearly license. Most customers choose the monthly option. I understand what you would like to say. IBM also lets you choose among four types of Cloud Object Storage. The difference is usage, performance, etc. Of course, high-performance storage is more expensive, while low-performance storage is for cold data, and it's really cheap."

"IBM Cloud is cheaper than AWS. If you want to scale your cloud infrastructure, it can be bought at almost the same price."

"Like most cloud providers, IBM likely charges based on storage capacity, typically per gigabyte or terabyte. Their pricing is competitive when compared to AWS or Microsoft."

"Pricing is not cheap."

See which vendors are best for you

Use our free recommendation engine to learn which File and Object Storage solutions are best for your needs.

See recommendations

845,406 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Educational Organization

37%

Computer Software Company

11%

Financial Services Firm

Manufacturing Company

Computer Software Company

23%

Financial Services Firm

22%

Government

11%

Educational Organization

40%

Financial Services Firm

18%

Computer Software Company

10%

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure Storage FlashBlade?

The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...

What is your experience regarding pricing and costs for Pure Storage FlashBlade?

The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...

What needs improvement with Pure Storage FlashBlade?

Its configuration should be easier. There should be easier language for the configuration.

What do you like most about Hitachi Content Platform?

Integrating Hitachi Content Platform with existing systems is not challenging.

What needs improvement with Hitachi Content Platform?

In comparison to competitors like Huawei, which can use all storage protocols in the same platform, Hitachi Content P...

What is your primary use case for Hitachi Content Platform?

Mainly, from my project, Hitachi Content Platform is used for archiving. The customer is in banking, so they need to ...

What do you like most about IBM Cloud Object Storage?

The integration itself is pretty easy. The access appliances create the connection between both environments.

What is your experience regarding pricing and costs for IBM Cloud Object Storage?

In general, Object Storage should be a cheaper solution.

What needs improvement with IBM Cloud Object Storage?

The interface can feel clunky and outdated compared to AWS S3 or Azure Blob Storage. While scalable, latency can ...

Dell PowerScale (Isilon) vs Pure Storage FlashBlade

Comparisons

Compared 21% of the time

VAST Data vs Pure Storage FlashBlade

Compared 12% of the time

Red Hat Ceph Storage vs Pure Storage FlashBlade

Compared 11% of the time

MinIO vs Pure Storage FlashBlade

Compared 11% of the time

Pure Storage FlashArray vs Pure Storage FlashBlade

Compared 8% of the time

More Pure Storage FlashBlade Competitors

MinIO vs Hitachi Content Platform

Compared 28% of the time

Dell ECS vs Hitachi Content Platform

Compared 25% of the time

NetApp StorageGRID vs Hitachi Content Platform

Compared 17% of the time

Red Hat Ceph Storage vs Hitachi Content Platform

Compared 11% of the time

Nutanix Unified Storage (NUS) vs Hitachi Content Platform

Compared 4% of the time

More Hitachi Content Platform Competitors

MinIO vs IBM Cloud Object Storage

Compared 27% of the time

Dell ECS vs IBM Cloud Object Storage

Compared 26% of the time

Red Hat Ceph Storage vs IBM Cloud Object Storage

Compared 22% of the time

NetApp StorageGRID vs IBM Cloud Object Storage

Compared 10% of the time

Cloudian HyperStore vs IBM Cloud Object Storage

Compared 8% of the time

More IBM Cloud Object Storage Competitors

Product Reports

Pure Storage FlashBlade

Download Pure Storage FlashBlade product report

Hitachi Content Platform

Download Hitachi Content Platform product report

IBM Cloud Object Storage

Download IBM Cloud Object Storage product report

Also Known As

No data available

HCP, Hitachi Vantara Content Platform, Hitachi Vantara HCP

Cleversafe

Overview

FlashBlade is the industry’s most advanced scale-out storage for unstructured data, powered by a modern, massively parallel architecture to consolidate complex data silos (like backup appliances and data lakes) and accelerate tomorrow’s discoveries and insights.

Pure Storage

Hitachi Content Platform is an object storage solution that enables IT organizations and cloud service providers to store, share, sync, protect, preserve, analyze and retrieve file data from a single system. It is more efficient, easier to use, and capable of handling much more data than traditional file storage solutions. HCP automates day-to-day IT operations like data protection and readily evolves to changes in scale, scope, applications, storage, server and cloud technologies over the life of data. In IT environements where data grows quickly or must live for years, decades or even indefinitely, these capabilities are invaluable.

Hitachi Vantara

IBM Cloud Object Storage is a web-scale platform that stores unstructured data - from petabyte to exabyte - with reliability, security, availability and disaster recovery without replication.

IBM

Sample Customers

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL

Rabobank, Xinhua News Agency, Kremsm'ller Industrieanlagenbau KG, KSC Commercial Internet, AIS Group, Shanghai Interactive Television Co. Ltd (SiTV), China Telecom, Spin Master

Bitly, Dreamstime, Prime Research

Hitachi Content Platform vs. IBM Cloud Object Storage