IBM Cloud Video vs Zoom Workplace Business comparison

IBM and Zoom Video Communications are both solutions in the Virtual Meetings category. IBM is ranked #32, while Zoom Video Communications is ranked #1 with an average rating of 8.4. IBM holds a 0.4% mindshare in VM, compared to Zoom Video Communications’s 15.0% mindshare. Additionally, 100% of IBM users are willing to recommend the solution, compared to 95% of Zoom Video Communications users who would recommend it.

IBM Cloud Video

Read 1 IBM Cloud Video review

214 Views
111 Comparison Views

100% willing to recommend

Zoom Workplace Business

Read 226 Zoom Workplace Business reviews

2,684 Views
2,630 Comparison Views

95% willing to recommend

IBM Cloud Video

Zoom Workplace Business

Comparison Buyer's Guide

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Executive SummaryUpdated on Jul 31, 2025

IBM Cloud Video and Zoom Workplace Business are competing in business communication and video solutions. Zoom Workplace Business appears to hold the upper hand with its well-rounded feature set worth its price.

Features: IBM Cloud Video focuses on seamless video streaming, enhanced security, and scalable video infrastructure for large enterprises. Zoom Workplace Business offers integrated collaboration tools, HD video conferencing, and intuitive communication functions, providing versatility in professional environments.

Ease of Deployment and Customer Service: Deployment of IBM Cloud Video is noted for robust scalability and support for complex IT infrastructures. Zoom Workplace Business provides intuitive setup and integration processes, combined with responsive customer service, appealing for businesses seeking agility and immediate usability.

Pricing and ROI: IBM Cloud Video might present a higher initial setup cost, targeting large enterprises focused on streaming capabilities. Zoom Workplace Business offers competitive pricing aligned with advanced communication solutions, promising better ROI through its collaboration tools.

To learn more, read our detailed Virtual Meetings Report (Updated: October 2025).

Buyer's Guide

Virtual Meetings

October 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

IBM Cloud Video

Ranking in Virtual Meetings

32nd

Average Rating

8.0

Reviews Sentiment

8.4

Number of Reviews

Ranking in other categories

CDN (31st)

Zoom Workplace Business

Ranking in Virtual Meetings

1st

Average Rating

8.4

Reviews Sentiment

7.3

Number of Reviews

226

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the Virtual Meetings category, the mindshare of IBM Cloud Video is 0.4%, down from 0.5% compared to the previous year. The mindshare of Zoom Workplace Business is 15.0%, up from 11.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings Market Share Distribution
Product	Market Share (%)
Zoom Workplace Business	15.0%
IBM Cloud Video	0.4%
Other	84.6%

Virtual Meetings

Featured Reviews

RONALD Lim

Co-Founder & Events Producer at Think Event

Great user interface and easy to implement

I like the corporate looking user interface for the audience and very straight forward log-in process too. The user interface of other solutions such as GoToWebinar can be confusing for a less tech-savvy audience. IBM has thoroughly thought through everything and the flexibility to integrate the API to expand the registration gateway allows us to have an extra layer of security. Furthermore, the brand IBM is reputable in the market for its data and network security.

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Luiz Kazan

Head of Digital Solutions at a computer software company with 1,001-5,000 employees

Utilizing versatile features for efficient personal and work meetings

Zoom offers a number of interesting and valuable features. One of the most interesting is the ability to share only audio and provide ambient music without sharing a screen. The breakout room feature is much more developed than other solutions, allowing users to stay in the same meeting and move to different rooms and back to the main room. The sharing features are great for projecting people who should be in focus. Another valuable feature is the virtual entrance, which uses a username and password recognized by the Zoom system, showing the person's full name and ID. Additionally, the use of video and a good fixed background improves visibility compared to other applications. These features differentiate Zoom from others.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I like the user interface. There aren't too many buttons that the audience will have to fiddle with."

"It's pretty easy to connect to anybody through a scheduled meeting."

"Ability to record sessions."

"The most valuable feature is the sharing capabilities. Whether it's a simple screen for PowerPoint or sharing videos, it works really well."

"There are many valuables features of Zoom. The visibility is very good. The ability to see everyone that is talking and the indication spotlight of who the primary speaker is helpful. The solution is interactive, the participants are able to raise their hand, comment, give gestures, such as thumbs up or down."

"The product has video access which is a great feature."

"Important features include whiteboard control, the ability to set up lobbies, and managing how attendees join the meeting."

"The initial setup was very easy...The solution is worth the money."

"It's got a simple, easy-to-understand user interface."

More Zoom Workplace Business pros

Cons

"They should improve the registration gateway. Currently, you can't do a pre-event registration that's straightforward. You have to do an API to integrate. It would be a lot easier if they had that."

"The product's stability needs improvement."

"The time limitations for the free version should be increased from 40 minutes."

"Zoom could improve by having more dashboards."

"If anything, the updates could be less frequent."

"The security needs to be improved."

"The tool could be more user-friendly, especially for finding options to present screens."

"The security can be improved because this is one of the reasons that my organization prefers to use Skype."

"It is important for us to have Zoom integration with our Active Directory environment."

More Zoom Workplace Business cons

Pricing and Cost Advice

Information not available

"There are both free and paid versions available."

"The tool's pricing is reasonable. I think we get discounts as an organization."

"The pricing is reasonable."

"The solution's pricing is good."

"The tool's paid version is not that expensive. You need to pay 150 USD per year."

"There is a subscription to use the solution."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a five out of ten."

"I use the free version of Zoom that is available for download."

More Zoom Workplace Business pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Performing Arts

14%

Educational Organization

11%

University

11%

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	97
Midsize Enterprise	32
Large Enterprise	101

Questions from the Community

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LucidChart vs LucidSpark for brainstorming sessions over Zoom

Hi @Krista Thompson - Yes, LucidSpark is a much more nimble and, in some ways, user-friendly tool than LucidChart. LucidSpark is designed to do a better job managing multiple users participating ...

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What do you like most about Zoom?

The product is scalable.

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What is your experience regarding pricing and costs for Zoom?

Zoom offers a free version for up to forty minutes.

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Comparisons

No data available

Skype for Business vs Zoom Workplace Business

Compared 16% of the time

Webex vs Zoom Workplace Business

Compared 13% of the time

Adobe Connect vs Zoom Workplace Business

Compared 9% of the time

TeamViewer Business vs Zoom Workplace Business

Compared 7% of the time

FreeConferenceCall.com vs Zoom Workplace Business

Compared 6% of the time

More Zoom Workplace Business Competitors

Product Reports

Buyer's Guide

Virtual Meetings

October 2025

Download IBM Cloud Video product report

Buyer's Guide

Zoom Workplace Business

September 2025

Download Zoom Workplace Business product report

Also Known As

IBM Ustream

No data available

Overview

With cognitive and AI infused technologies, IBM Cloud Video empowers customers to enhance live and on-demand video opportunities, and maximize viewer engagement.

IBM

Zoom Workplace Business enhances communication for teams with features like video conferencing, screen sharing, and security measures. Its intuitive interface supports seamless collaboration, making it a practical choice for remote work and digital meetings.

Zoom Workplace Business is designed for efficient communication through its user-friendly platform, offering essential tools like screen sharing, breakout rooms, and remote access. Its stability and ease of use across devices make it a beneficial choice for many organizations. While integrating well with popular apps, it also delivers secure meeting environments with high audio and video quality. There are areas for enhancement such as additional security features and improved support for file sharing. Users note a need for reduced bandwidth use, better audio noise filtering, and clarity in navigation options.

What are the key features of Zoom Workplace Business?

Video Conferencing: High-quality audio and video, suitable for large meetings.
Screen Sharing: Allows participants to display their screens for collaborative work.
Breakout Rooms: Facilitates smaller group discussions within a meeting.
Remote Access: Provides capabilities to manage meetings from different devices.
Integration: Connects seamlessly with apps like Outlook for enhanced productivity.

What benefits can users expect?

Enhanced Collaboration: Tools to boost teamwork and communication.
Security Measures: Features like authorized access and waiting rooms ensure secure meetings.
Flexibility Across Devices: Compatible with numerous devices for consistent experience.
Meeting Engagement: Features that support engaging and productive sessions.

In industries like education, healthcare, and corporate sectors, Zoom Workplace Business is widely used for webinars, client meetings, and internal communications. It supports online training, and remote work and enables companies to engage effectively with clients and employees scattered across locations. Many industries value its integration capabilities which streamline workflows and contribute to productivity.

Zoom Video Communications

Sample Customers

Airbnb, N3 Results, University of Notre Dame

Fortinet, Veeva, Proofpoint, Box, Ticketmaster, Trend Micro, Caesars Entertainment, Santa Clara University, Pandora, Stanford Continuing Studies

Find out what your peers are saying about Zoom Video Communications, Cisco, Microsoft and others in Virtual Meetings. Updated: October 2025.

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