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Kapture CRM vs LeadSquared comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Kapture CRM
Ranking in CRM
55th
Average Rating
10.0
Reviews Sentiment
6.7
Number of Reviews
1
Ranking in other categories
No ranking in other categories
LeadSquared
Ranking in CRM
5th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
18
Ranking in other categories
Marketing Automation (4th)
 

Mindshare comparison

As of August 2026, in the CRM category, the mindshare of Kapture CRM is 0.5%, up from 0.2% compared to the previous year. The mindshare of LeadSquared is 0.9%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
LeadSquared0.9%
Kapture CRM0.5%
Other98.6%
CRM
 

Featured Reviews

MK
SEO Analyst at AMC Square IT Services
The software can be easily accessed and operated with minimal training
It provides seamless omnichannel support for easily identifying the source of leads which saves a lot of time. Not many companies offer omnichannel support.  The software sends automated messages for customers' birthdays and anniversaries. Our customers love it. My company benefited from the…
Soumi Ganguly - PeerSpot reviewer
Senior Project Manager at Epicor Software
Automation has strengthened lead hygiene and reporting and drives faster sales conversions
One area for further enhancement is advanced analytics and predictive insights. While the platform provides robust reporting, deeper AI-driven recommendations such as lead conversion predictions, risk identification, and next-best-action suggestions could help the sales team prioritize opportunities more effectively. Improving user experience is another area; as organizations scale and workflows become more complex, simplifying configuration and creating more customizable dashboards could enhance adoption across business users. Additionally, expanding native integrations and reducing reliance on custom configurations for certain enterprise systems could streamline implementation further. Regarding support, I feel it should be more proactive, with spontaneous responses. Whenever I raised queries, I experienced longer wait times and had to wait for proper responses that were sometimes passed between multiple people. I believe when I ask a question, it should be assigned to the right person at the right time to reduce time consumption on both ends. LeadSquared automates many sales and marketing processes effectively, and there is an opportunity to strengthen its AI capabilities in areas such as predictive lead scoring, conversion forecasting, and next-best-action recommendations. AI-powered conversion analysis from calls, emails, and WhatsApp interactions could help identify customer intent, sentiments, and common objections, providing valuable insights for both the team and managers. For compliance and governance, a proper API should be created and integration should be structured to prevent lead leakage and data manipulation, which needs to be addressed by LeadSquared. I have noticed that it often does not provide accurate data and relies more on human intervention. When AI is integrated into any kind of software, it is expected to deliver the right outcomes and analyses. However, I have seen many cases where it provides only sixty-five to seventy percent accuracy, which I believe can be significantly improved.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The software can be easily accessed and operated with minimal training. All our employees are able to use the software without much practice."
"The software sends automated messages for customers' birthdays and anniversaries."
"My company benefited from the sales analysis funnel which has given a beautiful visual representation of sales deal closures."
"LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
"Previously, the sales lead conversion rate was about 3,000 to 4,000 monthly, but now it has increased to 5,000, 6,000, or even 7,000 monthly conversion rates, significantly boosting our sales."
"From a business perspective, it improves efficiency, accountability, and conversion rates, making it one of the most valuable capabilities in LeadSquared."
"LeadSquared has positively impacted my organization by allowing us to manage a lot of leads we previously could not handle effectively."
"The most valuable feature of LeadSquared is an easy-to-understand user interface."
"Since switching from Google Sheets to LeadSquared, I have seen significant outcomes; once we moved to LeadSquared, we have visibility, we understand which salesperson has how many leads and what the conversion rate is, we can measure all these things in LeadSquared, and this improved our decision-making, with the conversion rate increasing by about 30 to 35% after moving to LeadSquared."
"LeadSquared has created a positive impact on the organization as it has increased sales and customer engagement."
"In my experience, the best features LeadSquared offers are providing transparency and more detail of the customers."
 

Cons

"While generating graphical representations, the software got hung."
"One or two leads may go missing due to downtime."
"The solution can get quite expensive, especially as you add more users."
"LeadSquared can improve by enhancing its dashboards to be more creative, as the current look is very simple and not visually appealing."
"The solution's report section is not very capable and could be improved."
"The solution’s UI could be more user-friendly."
"I would suggest improving LeadSquared by enhancing the website part of it."
"LeadSquared can be improved on various parameters."
"LeadSquared can be improved in terms of UI and UX."
"However, I have seen many cases where it provides only sixty-five to seventy percent accuracy, which I believe can be significantly improved."
 

Pricing and Cost Advice

Information not available
"We have an annual renewable license for LeadSquared."
"LeadSquared is not as costly as other CRM solutions."
"I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."
"The license is paid yearly, and it is about 30 euros per month per user."
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Top Industries

By visitors reading reviews
No data available
University
24%
Construction Company
12%
Outsourcing Company
11%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise3
Large Enterprise21
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for LeadSquared?
Pricing depends on the account size, and the setup cost was quite minimal and it was a reasonable charge for the setup that they have done. The licenses cost is also very less as compared to other ...
What needs improvement with LeadSquared?
Everything is good and perfect with LeadSquared.
What is your primary use case for LeadSquared?
I have used LeadSquared for almost five years. It was primarily a CRM tool that we used for managing all lead data, call logs, and emails that would get logged into it. When new leads were generate...
 

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Sample Customers

Bigbasket
Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM. Updated: August 2026.
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