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Looker Studio vs QlikView comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Ranking in Reporting
9th
Average Rating
7.8
Reviews Sentiment
7.3
Number of Reviews
13
Ranking in other categories
No ranking in other categories
QlikView
Ranking in Reporting
5th
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
162
Ranking in other categories
Embedded BI (4th)
 

Mindshare comparison

As of July 2025, in the Reporting category, the mindshare of Looker Studio is 2.9%, up from 2.6% compared to the previous year. The mindshare of QlikView is 3.5%, up from 3.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting
 

Featured Reviews

Vijay Subramanyam - PeerSpot reviewer
The ability to perform aggregation before visualization allows for effective data slicing and dicing
Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing. The seamless integration with Excel and Google Sheets and custom filter creation features facilitate detailed trend reports and analysis. Looker has significantly improved productivity by reducing the time spent on creating summary reports from weeks to a day.
Vishal_Goyal - PeerSpot reviewer
Provides ETL capability allowing the building of a complete data warehouse
I am working on Qlik Sense and previously worked on QlikView for data visualization and reporting purposes It provides a comprehensive data warehouse solution within Qlik Sense, eliminating dependency on external data sources and enhancing data visualization capabilities. QlikView is an…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"This has improved our organization by allowing people to see their data and develop visualizations themselves."
"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."
"I would rate this solution eight or nine out of ten."
"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."
"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."
"The most valuable aspect is its extensive library on Microsoft, providing a robust framework for implementation."
"A well designed app brings freedom of inquiry to meetings, allowing me to answer questions in real time and this has transformed progress and outputs of our monthly group meeting."
"The platform's most valuable feature is its associative data model. It allows me to discover hidden data and gain insights that are not immediately visible."
"It is a stable product."
"The most valuable feature of QlikView is the integration with other third-party tools."
"Data transforming with scripting, and the associative model that lets users browse data in an easy way, are the most valuable features."
"If you correctly use the product for your use cases, it provides value for money."
"Its ability to build, very quickly, very complicated models."
 

Cons

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"The tool should improve on live data integration for quicker data reflection."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"Other tools might be worth considering if you need more advanced features or support for a larger user base."
"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"It's not yet a replacement for a complete BI tool."
"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."
"I would want them to have more options as a user. It would be nice for them to create their own dashboards and add fields."
"The solution is quite costly."
"They could provide a user-friendly analysis process rather than specialized IT resource code."
"Scalability really depends on the size of your data and QlikView server architecture. For the biggest data sets, it could become an issue at some point."
"Better source data connectors."
"The pricing is high."
"Needs improvement with UI transparency."
"There is a lack of static PDF report generation and automatic resizing of the dashboard to fit the device."
 

Pricing and Cost Advice

"The cost is quite affordable based on feature analysis."
"The product is available for free."
"The tool is free."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The solution is free but the Google Looker is expensive."
"It's reasonably priced and falls on the more affordable side."
"On a scale of one to ten, where one being low price and ten being high price, I rate pricing a four."
"It is quite expensive, rating at around nine out of ten on a cost scale."
"The setup costs for QlikView are fair as are the yearly maintenance fees. The licensing becomes a bit more expensive and requires some planning for onboarding."
"I rate QlikView's pricing a five out of ten."
"It has an annual license. It is expensive as compared to other competitive tools that do more for less. In South African rands, we pay about 100,000 to 200,000 a year."
"QlikView pricing and licensing is on the high side for a small sized company, but it's competitive among its peers."
"I rate the product's pricing a three out of ten."
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Computer Software Company
14%
Financial Services Firm
13%
Manufacturing Company
9%
University
7%
Financial Services Firm
14%
Computer Software Company
11%
Manufacturing Company
8%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization options of Looker Studio. I can ask our designers how they feel since they have expe...
What is your primary use case for Google Data Studio?
We use Looker and Looker Studio, as Looker licenses Looker Studio for data presentation and reporting. With GCP, we use Cloud Functions, Cloud Run, Kubernetes, and we utilize BigQuery extensively. ...
What do you like most about QlikView?
If you correctly use the product for your use cases, it provides value for money.
What is your experience regarding pricing and costs for QlikView?
Qlik Sense's licensing metrics are flexible. They provide packages based on needs, like named licenses, developer licenses, or shared pool licenses. There is also a core-based license option for or...
What needs improvement with QlikView?
QlikView lacks self-service capabilities, which means users depend on the IT team to make changes. Qlik Sense offers a more modern approach with self-service features, allowing users to build dashb...
 

Comparisons

 

Also Known As

Data Studio
No data available
 

Overview

 

Sample Customers

Genesys, Shueisha
Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.
Find out what your peers are saying about Looker Studio vs. QlikView and other solutions. Updated: June 2025.
860,632 professionals have used our research since 2012.