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Microsoft App-V vs VMware ThinApp [EOL] comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft App-V
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
9
Ranking in other categories
Application Virtualization (2nd)
VMware ThinApp [EOL]
Average Rating
9.0
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Featured Reviews

Francois Gotti - PeerSpot reviewer
Senior Infrastructure Engineer at IQEQ
Streaming has impressed but integration and support require improvement
The problem with Microsoft App-V is that there is no choice since Microsoft has decided to stop it, and we are searching for alternatives. Microsoft App-V needs to evolve, possibly with better integration with other solutions, particularly since we use Citrix and want to integrate App-V packages more efficiently. The management of packages should be easier, possibly through a web console for visibility in versioning, and options to convert packages when changing technologies. Many companies avoid using tools like Admin Studio due to high costs. Additionally, Microsoft App-V has been slow, and users experience delays when launching applications, which presents significant challenges.
it_user769638 - PeerSpot reviewer
Associate Operations at a financial services firm with 10,001+ employees
Streamlines checking our app after pushing an update, which helps cut costs
In the past we used multiple servers to load-balance the application and when we pushed updates to the application we would need to check it on all servers. But when it comes to VMware ThinApp we can do it on a file server or Isilon share and this helps cut costs and create a healthy environment. If we publish an application in Citrix through a server we should have more capacity. On multiple occasions, some applications need updates so at that point we need to disable the servers. But in this case there is no need for disabling user sessions, they can use it and we can do just gpupdate to update all servers in a row.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"From a technical point of view, it meets most of the customers' needs."
"It is easy to scale. You can quickly deploy additional instances. Rollbacks are easy because there is an automatic backup every hour. Deploying the application is straightforward and efficient."
"Microsoft App-V is a simple, very good working product that just works."
"I appreciate the process of being able to change or review my answers."
"It is very easy to use from an administration point of view."
"From my experience with Microsoft App-V, the feature I liked the most is the streaming."
"From my point of view, it reached a maturity where we can consider it to be perfect."
"I would recommend Microsoft App-V for its simplicity and efficiency."
"A great solution to get started with app virtualization, app mobility and deployment"
"In the past we used multiple servers to load-balance the application and when we pushed updates to the application we would need to check it on all servers, but when it comes to VMware ThinApp we can do it on a file server or Isilon share and this helps cut costs and create a healthy environment."
 

Cons

"The downside is that Microsoft bought this product and they are going to discontinue it in 2026. This is worrisome for us."
"Microsoft App-V is more suited for legacy software usage, and trying to make it work in that context usually feels tricky and unreliable."
"If it were possible to integrate App-V with a cybersecurity solution then we could implement a documentation registry, which would be useful."
"There is definitely room for improvement with Microsoft App-V, especially in terms of enhancing troubleshooting resources and user guidance."
"Regarding improvements in Microsoft App-V, I would appreciate seeing the successor, MSIX, work better, as nothing is going to be implemented anymore since it is end of life by the end of the year."
"Microsoft App-V has been slow, and users experience delays when launching applications, which presents significant challenges."
"The process was streamlined but didn't make our work simple. We encountered an issue with the person responsible for designing the website."
"The reporting features could be improved."
"There are some functional areas Thinapp could be improved. Perhaps including application specific or hardware specific virtual drivers"
"There are some improvements needed regarding different types of options and still they are in research and build stage so once everything is set it will look good."
 

Pricing and Cost Advice

"The pricing of this product is competitive."
"Clients do not pay licensing fees."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Healthcare Company
8%
Comms Service Provider
6%
Government
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise5
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft App-V?
Regarding pricing, I believe flexibility would help retain customers. Costs could be more adaptable to meet varying budgets.
What needs improvement with Microsoft App-V?
There is definitely room for improvement with Microsoft App-V, especially in terms of enhancing troubleshooting resources and user guidance.
What is your primary use case for Microsoft App-V?
I have been using Microsoft App-V for quite some time, and I can describe my use cases, which include various applications that enhance productivity.
Ask a question
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Also Known As

App-V, MS App-V
ThinApp
 

Overview

 

Sample Customers

The University of Texas at San Antonio (UTSA), GDDKiA, P&V, Etisalat Lanka, Hellenic Petroleum
Delhi International Airport, Telus Communications Company, Mansfield District Council, St Edmunds College, Sydney Adventist Hospital, ITSAM, Hertz International, Bank of Tokyo-Mitsubishi UFJ Ltd. , ASVZ, Appenzell Ausserrhoden Informatik, MTF, Stadt Hattingen, €sterreichisches Verkehrsbªro AG, DER Reisebªro GmbH & Co OHG, Thomas-Krenn.AG, BFI Wien, Metal One Pipe & Tubular Products Inc., NTT Neomeit
Find out what your peers are saying about Citrix, Microsoft, Parallels and others in Application Virtualization. Updated: June 2026.
900,747 professionals have used our research since 2012.