Microsoft Azure API Management vs SwaggerHub comparison

Microsoft and SmartBear are both solutions in the API Management category. Microsoft is ranked #1 with an average rating of 7.9, while SmartBear is ranked #16 with an average rating of 7.6. Microsoft holds a 16.5% mindshare in APIM, compared to SmartBear’s 1.4% mindshare. Additionally, 91% of Microsoft users are willing to recommend the solution, compared to 91% of SmartBear users who would recommend it.

Microsoft Azure API Management

Read 82 Microsoft Azure API Management reviews

16,995 Views
16,995 Comparison Views

91% willing to recommend

SwaggerHub

Read 10 SwaggerHub reviews

1,306 Views
1,306 Comparison Views

91% willing to recommend

Microsoft Azure API Management

SwaggerHub

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 17, 2024

Microsoft Azure API Management and SwaggerHub are competing in the API management category. Microsoft Azure API Management is favored for extensive features and support, while SwaggerHub shines in API design and documentation capabilities.

Features: Microsoft Azure API Management offers robust integration, scaling, and monitoring tools, making it suitable for large-scale enterprises. SwaggerHub excels in collaborative features, intuitive design workspace, and robust documentation, catering to API-focused teams.

Room for Improvement: Microsoft Azure API Management could simplify its complexity for easier use in smaller setups and enhance UI intuitiveness. Improvements in SwaggerHub could include expanding scalability options, better integration capabilities, and offering more comprehensive enterprise-level functionalities.

Ease of Deployment and Customer Service: Microsoft Azure API Management requires complex setup but provides strong technical support, facilitating deployments especially in enterprise environments. SwaggerHub offers simpler deployments and responsive support, appealing to smaller teams and new market entrants.

Pricing and ROI: Microsoft Azure API Management's higher setup costs align with its enterprise-level features, providing strong ROI for large organizations. SwaggerHub, with moderate pricing, offers good ROI for teams focusing on API design efficiency and targeted management needs.

To learn more, read our detailed Microsoft Azure API Management vs. SwaggerHub Report (Updated: September 2025).

Buyer's Guide

Microsoft Azure API Management vs. SwaggerHub

September 2025

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Helped 868,759 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Azure API Management

Ranking in API Management

1st

Average Rating

7.8

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

No ranking in other categories

SwaggerHub

Ranking in API Management

16th

Average Rating

7.8

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the API Management category, the mindshare of Microsoft Azure API Management is 16.5%, down from 19.7% compared to the previous year. The mindshare of SwaggerHub is 1.4%, up from 1.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

API Management Market Share Distribution
Product	Market Share (%)
Microsoft Azure API Management	16.5%
SwaggerHub	1.4%
Other	82.1%

API Management

Featured Reviews

Allan Møller

Consult Manager at Conscia

Transforms internal APIs with secure, manageable cloud compatibility

Microsoft Azure API Management could be improved by enhancing the preview feature, specifically the workspaces. The feature should allow for better delegation of permissions to specific groups without affecting others. The service is extensive and expensive, and this added flexibility would make it more manageable and less prone to errors.

Read full review

SwaminathanSubramanian

Director/Enterprise Solutions Architect, Technology Advisor at Kyndryl

Facilitating enterprise-wide API governance and management

Some areas of SwaggerHub that could be improved include the interface between the code editor and the visual editor, the integration with private APIs, which currently requires an upgraded account. The scalability also needs enhancement, as it becomes flaky under increased load. Additionally, the versioning management could be improved to be on par with source code management tools.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Microsoft Azure API Management serves as a gateway for all API management within our tech environment and is a basic part of our DevOps toolchain."

"The integration process is very easy, which is crucial for our organization."

"Everything is already available and ready to operate without a lot of preparation work."

"It's very well integrated with the Azure environment."

"The most valuable feature is the developer portal, which has source code examples in various programming languages to help developers learn the API."

"The most valuable features of the solution are its importing and publishing."

"This solution is very flexible, and it's very compatible with the other Azure products."

"I like the API Management functions."

More Microsoft Azure API Management pros

"You can click & play and add the notation in a human-readable form. Spotlight is also very good in the graphical design of APIs."

"I rate the solution's stability a ten out of ten."

"It is a stable solution."

"One of the best features of SwaggerHub is how it allows me to create APIs and control the evolution of APIs within an organization."

"It is quite a useful tool. It is quite good with the validation of the spec. It works quite well in terms of errors and conformity to the OpenAPI standard. It is better than Visual Studio Code in terms of editing."

"One of the best features of SwaggerHub is how it allows me to create APIs and control the evolution of APIs within an organization."

"The product's initial setup phase was easy and not at all difficult."

"The most valuable features are the collaboration between multiple teams and the control and distribution of specifications."

More SwaggerHub pros

Cons

"The product needs to introduce a developer portal."

"Microsoft Azure API Management should have the ability to allow multitenancy."

"When you start with Azure API management, you also need to onboard the Azure console and the Azure cloud environment, which comes with a price."

"In the API you need to delete the suffix. It is annoying that you need to have a suffix. We can add a suffix at the API level, not at the operation level, and that could be improved on."

"Microsoft Azure API Management could improve by having better integration with third-party solutions."

"One of the most important improvements for us would be if it supported the HTTP/3 version and new protocol over a quick connection."

"What would make Microsoft Azure API Management better are more APIs. They keep updating their APIs, but it would be better if the solution had more APIs for the services and more integration with other platforms."

"The solution’s security and performance could be improved."

More Microsoft Azure API Management cons

"Some areas of SwaggerHub that could be improved include the interface between the code editor and the visual editor, the integration with private APIs, which currently requires an upgraded account."

"More integration and usability with the cloud microservices would be nice"

"It could be more intuitive compared to one of its competitors."

"SwaggerHub's UI needs to be improved as it looks very old school."

"The review process should be improved. There seem to be some gaps, at least for us, for the editing part because we would like to have a full request review mechanism. They support some comments, but it is really hard to manage those comments. We would like to use the full request. Therefore, we are now looking to integrate with repositories. It has integration with Bitbucket and GitHub, but we have some internal constraints, and we need to move some of the repositories to GitHub. Our source code is on-premise in Bitbucket, and it was a bit of a problem for us to integrate. Now we are transitioning our repositories to GitHub, and hopefully, we can enable the integration. This will probably solve the problem with the review and approval. Its customization should also be improved. There are limitations around the support for the developer portal. There should be more customization options for the website that you can use as a developer portal. Currently, it has only Swagger UI with minimal customization. You cannot actually add additional pages and documentation for explaining concepts and general things. That's why we have started to look around to see what other tools are doing. They should also allow tagging on the API. We would like to add some tagging on the API to reflect certain things. Currently, any metadata that you would like to have has to be a part of the spec. You cannot do anything else. It should also have support for Open API 3.1, which was released at the beginning of the year. It would be great to be able to switch to that."

"It has limited functionality...Unfortunately, some of its features are not what we need."

"The scalability aspect of SwaggerHub can be improved. It becomes a bit unreliable when the load is increased and isn't up to par with expectations for scalability."

"SwaggerHub could be improved with better integration for tools."

More SwaggerHub cons

Pricing and Cost Advice

"Licensing fees are paid on an annual basis."

"The developer and standard pricing tiers of Azure API Management are very competitive compared to other products."

"Azure's pricing is very competitive compared to platforms like Apigee and MuleSoft."

"There are no additional costs above the main license."

"I rate the solution's pricing between three and four, as it could be more competitive."

"Microsoft is competitively priced."

"I would describe the tool's price as being in the mid-range category."

"Since this is a cloud-based solution you have to abide by those financial limits, this creates some different challenges compared to other solutions."

More Microsoft Azure API Management pricing and cost advice

"It has a yearly subscription, but I am not sure."

"The tool is cheap."

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Top Industries

By visitors reading reviews

Financial Services Firm

15%

Computer Software Company

12%

Manufacturing Company

Insurance Company

Financial Services Firm

18%

Computer Software Company

13%

Manufacturing Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	23
Midsize Enterprise	11
Large Enterprise	52

By reviewers
Company Size	Count
Small Business	3
Large Enterprise	7

Questions from the Community

How does Apigee differ from Azure API Management?

Apigee offers both cloud-based and on-prem options while Microsoft Azure API Management currently only offers a cloud-based solution. Both solutions are easy to use. Apigee allows for the ability...

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Which is better - Azure API Management or Amazon API Gateway?

If you use Azure products, API Management is a great solution. It solves many of the problems of externalizing web services. For example, when you need versioning, establish a developer portal and ...

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What do you like most about Microsoft Azure API Management?

Microsoft Azure API Management is a good, comprehensive solution for enterprise implementation.

See all answers

What do you like most about SwaggerHub?

The tool's most valuable feature is licensing.

See all answers

What needs improvement with SwaggerHub?

See all answers

What is your primary use case for SwaggerHub?

I started using SwaggerHub in its previous version, SmartMiner, with a tool called SoapUI. I used it to create mock web services to test web services and create test scripts and mock APIs. This usa...

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Comparisons

Amazon API Gateway vs Microsoft Azure API Management

Compared 51% of the time

Apigee vs Microsoft Azure API Management

Compared 14% of the time

IBM API Connect vs Microsoft Azure API Management

Compared 5% of the time

Kong Gateway Enterprise vs Microsoft Azure API Management

Compared 4% of the time

Postman Enterprise vs Microsoft Azure API Management

Compared 1% of the time

More Microsoft Azure API Management Competitors

Apigee vs SwaggerHub

Compared 18% of the time

MuleSoft API Manager vs SwaggerHub

Compared 11% of the time

Postman Enterprise vs SwaggerHub

Compared 10% of the time

Stoplight vs SwaggerHub

Compared 8% of the time

IBM API Connect vs SwaggerHub

Compared 6% of the time

More SwaggerHub Competitors

Product Reports

Buyer's Guide

Microsoft Azure API Management

September 2025

Download Microsoft Azure API Management product report

Buyer's Guide

API Management

August 2025

Download SwaggerHub product report

Also Known As

Azure API Management, MS Azure API Management

No data available

Overview

Microsoft Azure API Management is essential for managing APIs, facilitating integration, and ensuring secure internal and external communication.

Organizations leverage Microsoft Azure API Management for seamless integration and effective API management. It supports microservices, legacy modernization, and platform orchestration in sectors like healthcare, telecom, and finance. Features such as developer portals and centralized libraries simplify usage. While it showcases strengths in hybrid cloud support and scalability, improvements are suggested in versioning and multi-tenancy.

What key features does it offer?

Integration with Microsoft services ensures robust access control and user-friendly deployment.
Developer portal and documentation improve usability and learning.
Hybrid cloud support offers seamless on-premise connectivity.
Scalability and security features are well-regarded.
Centralized API library simplifies management.

What benefits or ROI should users consider?

Facilitates API lifecycle management enhancing user experience.
Simplifies authentication and subscription models.
Enhances data exchange and real-time monitoring.
Streamlines API mapping and orchestration across platforms.
Promotes flexibility and transparency in system integration.

Microsoft Azure API Management aids modernization across healthcare, telecom, and financial services by enabling legacy system updates and facilitating smooth platform orchestration.

Microsoft

SwaggerHub is an integrated API Development platform, built for teams, that brings the core capabilities of the Swagger framework to design, build, document and deploy APIs. SwaggerHub enables development teams to collaborate and coordinate the entire lifecycle of an API with the flexibility to integrate with the toolset of your choice.

SmartBear

Sample Customers

adnymics GmbH, LG CNS, Centrebet, netfabb GmbH, MedPlast, Accelera Solutions, Sochi Organizing Committee, realzeit GmbH, Opensistemas

Sonic, Zuora, Woolworths, CrowdFlower

Buyer's Guide

Microsoft Azure API Management vs. SwaggerHub

September 2025

Free Report: Microsoft Azure API Management vs. SwaggerHub

Find out what your peers are saying about Microsoft Azure API Management vs. SwaggerHub and other solutions. Updated: September 2025.

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