

Omada Identity and Microsoft Entra External ID compete in the identity and access management space. Omada Identity holds an advantage in manageable pricing and reliable support, while Microsoft Entra External ID is recognized for its extensive feature set worth the investment.
Features: Omada Identity includes advanced role management, compliance reporting, and security governance. Microsoft Entra External ID provides robust identity verification, adaptive access controls, and broader capabilities for diverse environments.
Ease of Deployment and Customer Service: Omada Identity offers a straightforward deployment model and attentive customer service. Microsoft Entra External ID has a more complex deployment but provides comprehensive documentation and satisfactory support.
Pricing and ROI: Omada Identity offers a cost-effective setup with swift ROI due to efficient resource utilization. Microsoft Entra External ID, despite higher initial costs, offers long-term returns through expansive functionalities.
It has led to cost savings as well as time savings because I can use a single solution for all applications.
Companies can leverage it for setting up external identities without needing to develop their own solutions.
In terms of return on investment, prior to using this product, our company managed our own mail server with all internal authentication happening on premises, resulting in a ROI in the thousands every year.
To support the organization, we maintain a team of two or three, but one is more than sufficient because of its operational efficiency, the security it provides, and the user interface, including the dashboard provided.
I have seen a return on investment with Omada Identity in terms of time saved and fewer employees needed.
Omada Identity has high cost and fewer features relative to competitors such as Saviynt and SailPoint.
Companies without a Microsoft license for Entra ID or Azure portal cannot add Azure AD B2C, creating logistical issues for some of my clients who are unable to evaluate the platform.
The support for business applications, infrastructure support, and Entra has been mostly positive with highly skilled technicians.
The documentation is very thorough, reducing the need for support.
The vendor support needs improvement because we have reported serious incidents that remain unresolved.
Maintenance is necessary, and aside from that, if there are issues with Salesforce cloud, then Omada Identity may go down.
The customer support for Omada Identity is excellent.
This is one of EID's weak points compared to Azure AD B2C, which offers customizable authentication options, including attribute and password combinations.
End-user workloads experience increased latency in a cloud environment compared to on-premises resources.
Microsoft Entra External ID is quite scalable, and I would rate its scalability between eight and nine out of ten.
The scalability of Omada Identity is excellent; they offer flexible pricing for licenses, accommodating both full accounts and lighter identities, which makes it truly scalable.
Omada Identity is a top-growing tool that is booming in the market.
Omada Identity scales very well for our organization.
I'd rate the stability of the Microsoft Entra External ID as a 10.
The stability of this solution is very good.
I have not encountered any stability issues with Microsoft Entra External ID.
In terms of stability, I rate Omada Identity a nine out of ten.
We have experienced too many unexpected errors on a daily basis.
Omada Identity is a stable and reliable tool.
This is particularly challenging during enterprise agreement renewals, as it's difficult for customers to review costs leading to lengthy negotiations.
Enhanced customizable login options and the ability to use attribute password logins are critical features that are required for Microsoft Entra External ID to gain dominance in the authentication market.
I would like to see a more detailed alert system that provides a summary of why alerts are generated, who is generating them, and the reasons behind it.
For someone unfamiliar with Omada Identity, comprehensive documentation would greatly enhance user understanding, which I believe is essential for clients and vendors.
Improvements needed for Omada Identity include out-of-the-box integrations and connectors for modern SaaS and cloud-native applications.
Another unique benefit of Omada is their accelerator pack, which can propel you from zero to a working environment with basic configurations in about twelve to fourteen weeks.
Regarding pricing, the cost seems high for single sign-on, especially for external applications like Oracle.
Microsoft's pricing is complex and difficult to fathom due to a range of different licensing options.
The cost can be a factor for Microsoft Entra External ID, but in general, it offers a scalable and efficient solution compared to deploying individual solutions.
It remains less expensive compared to SailPoint's AI offerings.
They are lower than some of their competitors.
the product itself is said to have a good price, although the support can be expensive.
It is crucial for hybrid environments, especially for integrating existing on-site infrastructures with cloud-based Active Directory, such as in Office 365 implementations.
EID unifies workforce users with external business partners, which is a very strong feature.
The detailed monitoring and reporting in Microsoft Entra External ID support compliance efforts effectively.
Omada Identity helps automate reviews of access requests and reroutes them to appropriate people, which is what it should do; it really assists in reducing the workload time.
You can really do it codeless by creating a custom process with the process designer, adding the building blocks of the process designer into the process, and then getting it to work.
The integration with those systems helps my workflow and saves time considerably because I can manage all the accesses and assignments through Omada Identity at once, eliminating the need to add a license through Azure or a mailbox through Exchange.
| Product | Mindshare (%) |
|---|---|
| Omada Identity | 2.5% |
| Microsoft Entra External ID | 1.6% |
| Other | 95.9% |

| Company Size | Count |
|---|---|
| Small Business | 9 |
| Midsize Enterprise | 2 |
| Large Enterprise | 6 |
| Company Size | Count |
|---|---|
| Small Business | 13 |
| Midsize Enterprise | 6 |
| Large Enterprise | 52 |
Microsoft Entra External ID provides streamlined identity management with features like Active Directory integration, multi-factor authentication, and centralized user management, supporting both B2C and B2E needs. It's designed to enhance security while simplifying access management across applications.
Microsoft Entra External ID enhances identity management by offering easy setup, robust monitoring, and centralized user management. It supports compliance with comprehensive reporting and integrates seamlessly with Azure. While it facilitates cross-company collaboration, user lifecycle management, and B2B guest access, users note the need for improved technical support, faster synchronization speeds, and more customizable interfaces. Integration with open-source software, legacy tools, and ERP systems is advised along with a more predictable pricing model and improved federated login security. Current licensing complexity and the need for more user-friendly interfaces are areas for development.
What are the most important features?In sectors like IT, finance, and healthcare, Microsoft Entra External ID is utilized for managing complex access needs and compliance requirements, supporting projects involving Active Directory, Microsoft Teams, and cloud-based infrastructures. These industries leverage its capabilities for managing identities and improving secure collaboration while ensuring alignment with existing on-premises systems.
Omada Identity offers robust governance, user lifecycle management, and seamless provisioning with Active Directory integration, simplifying access management with a user-friendly, self-service interface.
Omada Identity combines strict governance with easy configuration, offering automation that excels in user lifecycle management. Its integration capabilities with systems like Active Directory provide seamless provisioning. The platform features a user-friendly self-service interface, enabling efficient process design without coding, which simplifies access management. Role-based access control, reporting, and compliance features elevate security and operational efficiency. Omada Identity is adaptable to evolving requirements, ensuring scalability while maintaining ease of use and rapid response in support services.
What are the key features of Omada Identity?Industries implement Omada Identity to streamline identity lifecycles, provisioning, and certification processes. It supports cloud and on-premises environments, enhancing security, governance, and compliance. Automated access reviews and security policy enforcement are critical for managing diverse user groups. Organizations in sectors such as finance, healthcare, and retail leverage these capabilities to ensure smooth operations and safeguard sensitive data.
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