

Salesforce Sales Cloud and Outreach compete in the CRM and sales engagement category. While Salesforce offers robust support and competitive pricing, Outreach stands out with feature-rich capabilities, delivering higher perceived value.
Features: Salesforce Sales Cloud includes comprehensive CRM functionalities, customizable dashboards, and integration with third-party applications. Outreach specializes in sales engagement, enhancing email sequencing and automated task management while providing analytics-driven insights.
Ease of Deployment and Customer Service: Salesforce Sales Cloud offers a scalable cloud-based deployment with extensive training resources and responsive customer service. Outreach provides quicker deployment with intuitive onboarding and emphasizes personalized support, facilitating rapid implementation.
Pricing and ROI: Salesforce Sales Cloud features a tiered pricing structure with higher initial costs, balanced by extensive features and integration potential for a strong ROI in comprehensive CRM solutions. Outreach offers flexible pricing with lower initial investment, emphasizing cost-effective sales engagement tools for quicker ROI in sales automation.
| Product | Market Share (%) |
|---|---|
| Salesforce Sales Cloud | 8.8% |
| Outreach | 3.1% |
| Other | 88.1% |


| Company Size | Count |
|---|---|
| Small Business | 55 |
| Midsize Enterprise | 26 |
| Large Enterprise | 40 |
Outreach, the leading Sales Engagement Platform, accelerates revenue growth by optimizing every interaction throughout the customer lifecycle. The platform manages all customer interactions across email, voice and social, and leverages machine learning to guide reps to take the right actions.
Thousands of customers, including Cloudera, Glassdoor, Pandora, and Zillow, rely on Outreach to drive predictable and measurable growth, increase efficiency and effectiveness of customer-facing teams, and improve visibility into sales activity and performance.
Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.
Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.
What are the most important features?Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.
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