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Qualtrics XM Platform vs unitQ comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Qualtrics XM Platform
Ranking in Customer Feedback Management
1st
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
19
Ranking in other categories
Customer Experience Management (6th), Social CRM (6th), Survey Software (1st), Product Management Software (2nd)
unitQ
Ranking in Customer Feedback Management
7th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the Customer Feedback Management category, the mindshare of Qualtrics XM Platform is 13.0%, down from 28.0% compared to the previous year. The mindshare of unitQ is 3.6%, down from 7.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Feedback Management Mindshare Distribution
ProductMindshare (%)
Qualtrics XM Platform13.0%
unitQ3.6%
Other83.4%
Customer Feedback Management
 

Featured Reviews

reviewer2866266 - PeerSpot reviewer
Market Research Manager at a insurance company with 1,001-5,000 employees
Unified feedback has transformed member journey insights and now drives higher healthcare ratings
As easy as it was to connect our data sources with Qualtrics XM Platform, there were two or three out of the ten or so that we added that were a little bit trickier. Finding a way to get them in there and repeat the upload isn't always just Qualtrics XM Platform's fault. We have a lot of legacy platforms that we need to figure out how to make that work better. Having that work super smoothly and managing logins and some of that other stuff could always be a little bit easier and a little bit smoother. Admittedly, we could be better at providing the information, but that's something that could be improved.
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Top Industries

By visitors reading reviews
University
12%
Manufacturing Company
9%
Financial Services Firm
9%
Computer Software Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise2
Large Enterprise8
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Delighted by Qualtrics?
Regarding pricing, I am not aware of it because Roche admin team already manages it. I am not involved in it, so I really do not know about the cost.
What needs improvement with Delighted by Qualtrics?
To improve Qualtrics XM Platform, the current issue is that it has a steep learning curve; it is a bit complicated to understand at first. Perhaps the whole instance can be simplified, as the proce...
What is your primary use case for Delighted by Qualtrics?
My main use case for Qualtrics XM Platform is for customer satisfaction, employee engagement, and market research. A specific example of how I use it for customer satisfaction is after every implem...
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Also Known As

Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
No data available
 

Overview

 

Sample Customers

Aetna, 1 800 Contacts, GE
Information Not Available