

ThoughtSpot and SAP Business Data Cloud compete in the business intelligence and data analytics category. ThoughtSpot holds the upper hand due to its superior ease of use and AI-driven analytics capabilities, while SAP Business Data Cloud excels with its seamless integration with SAP products.
Features: ThoughtSpot offers AI-driven analytics for data exploration, user-friendly self-service capabilities, and impressive scalability. SAP Business Data Cloud provides robust predictive and planning features, integration with third-party applications, and combines business intelligence with AI functionalities.
Room for Improvement: ThoughtSpot requires enhancements in visualization customization, direct database connectivity, and dashboard organization. SAP Business Data Cloud users see the need for improved visualization, better integration with non-SAP systems, and more pricing flexibility alongside improvements in predictive analytics.
Ease of Deployment and Customer Service: ThoughtSpot is accessible via public and hybrid clouds, with positive feedback on its proactive customer support. SAP Business Data Cloud is mainly on public cloud, receiving praise for integration with SAP ecosystems but facing challenges with support response times.
Pricing and ROI: ThoughtSpot, though expensive compared to Power BI, offers significant ROI through time savings and ease of use. SAP Business Data Cloud is considered pricey with its value justified in SAP-reliant environments but can deter new users due to high planning functionality costs.
We have saved a lot on the number of employees, and implementation time for the projects has reduced significantly since we started using the standard features of SAP Business Data Cloud.
Once the content is available, then it is a faster go-live with lesser cost in implementation, and that would give an ROI.
It will definitely reduce the need for more staff to handle this technology.
Using ThoughtSpot has resulted in significant time savings and improved business sales by allowing us to identify sellers and buyers across regions, facilitating targeted marketing.
Based on our implementation in one project, we are trying to raise more funding to expand its use.
This tool has really improved our decision-making by 70 to 80% because we are able to rely on insights from different data sources from different departments.
The technical support is a very well-organized service, with a lot of tools for me as a consultant and for the end user on how to contact SAP support and get issues solved.
For example, when I provide a set of instructions, they often simply ask me to implement those steps without checking whether they are applicable.
In SAP's policy, for the first couple of years, the product team is also part of the support team.
I stopped opening tickets due to insufficient and untimely responses.
ThoughtSpot provides a dedicated customer success person and the ability to submit tickets online, with a response time of no more than a day.
The customer support for ThoughtSpot is very proactive and supportive, available 24/7.
The scalability of SAP Business Data Cloud has been strong, as it has handled growth in data volume, user demand, and reporting requirements without significant performance issues.
SAP Analytics Cloud can be used by a small company, and it can be used by a large corporate.
Since SAP has consolidated everything on one platform, there is ample room to expand as much as needed.
Tableau, Power BI, or Looker have separate tools for preparation, customization, and storytelling.
The platform does not have technical problems with scaling data or connections.
As our data has grown, I have validated huge datasets and complex models without significant issues.
You have a chance to test it on your test tenant in small increments, so it should not break your productive reports and productive environment.
It has been reliable for reporting, analytics, and data integration activities.
This really allowed virtual access to data, which means there was no heavy replication of data involved, greatly improving performance.
I use it primarily for large datasets, and it performs faster than regular data visualization tools such as Power BI, which has limits on dataset size.
The upgrades are smooth with no downtime, which is super important.
The responsiveness of accessing live data is exceptional and faster than most other BI tools.
On the other hand, it is perfectly fitting to the SAP environment, with seamless integration to all SAP modules, not only ERP but also SuccessFactors and other tools from the SAP family.
If SAP can come up with innovative options to reduce licensing costs, many customers would incline toward SAP Business Data Cloud.
If I compare the cost with SAP competitors, I find that when creating an enterprise data lake, if I don't use SAP Business Data Cloud and make it directly in the hyperscalers, it is pretty much cheaper than doing the same in SAP Business Data Cloud.
Currently, it is not as customizable as the options available on Power BI or Tableau.
Handling governance when there are many models and dashboards is complex.
Enhancing integration capabilities with other tools like DBT would also be beneficial as it would make our lives easier.
If I compare the cost with SAP competitors, I find that when creating an enterprise data lake, if I don't use SAP Business Data Cloud and make it directly in the hyperscalers, it is pretty much cheaper than doing the same in SAP Business Data Cloud.
From a planning license perspective, SAC on that side is very expensive if you need developer features.
SAP Business Data Cloud is at a disadvantage when compared to tools like Talend or Informatica, which are cheaper and more capable.
HubSpot is expensive.
ThoughtSpot's pricing is reasonable and in line with other BI tools.
The pricing, setup cost, and licensing for ThoughtSpot are competitive.
For SuccessFactors and S/4HANA Cloud, there are pre-built reports available which are commonly used by customers.
SAP Business Data Cloud has positively impacted my organization by federating SAP data, which is now available for all to use.
The main standout feature is BDC Connect, as it is very useful for sharing data without replicating to third-party tools such as Enterprise Databricks, Snowflake or even in the near future, Google BigQuery as well as Microsoft Fabric.
Its compatibility with most databases, including the latest from FlexMovely and Redshift, allows users to create joins and worksheets easily.
This alerting feature is very beneficial for our company at the moment, and we use it extensively.
When I upload a data dump, AI analytics suggest possible data visualizations and insights, which I can pin to dashboards or live boards for modification.
| Product | Mindshare (%) |
|---|---|
| SAP Business Data Cloud | 2.7% |
| ThoughtSpot | 1.7% |
| Other | 95.6% |

| Company Size | Count |
|---|---|
| Small Business | 44 |
| Midsize Enterprise | 21 |
| Large Enterprise | 64 |
| Company Size | Count |
|---|---|
| Small Business | 3 |
| Midsize Enterprise | 1 |
| Large Enterprise | 14 |
SAP Business Data Cloud (SAP BDC) is a unified, intelligent data platform — part of the SAP Business AI Platform — that governs SAP and third-party data through a business data fabric. As an evolution of our industry-leading data, analytics and planning solutions, Business Data Cloud brings together Datasphere, Analytics Cloud, and Business Warehouse with a unified experience that delivers transformational insights across all lines of business. By harmonizing mission-critical data with the business processes and logic that give it meaning, SAP BDC delivers a trusted foundation for analytics and AI, empowering data teams and business leaders to make faster, more confident decisions.
What are the most important features of SAP Business Data Cloud?
What benefits or ROI should users look for in SAP Business Data Cloud?
SAP Business Data Cloud is a key component of SAP's vision for the autonomous enterprise. By unifying data connectivity, governance, semantic modeling, and analytics in a single cloud-native platform, SAP BDC eliminates fragmentation and complexity — serving as the connective tissue that ties your entire enterprise together and positioning organizations for long-term success in an AI-driven world.
ThoughtSpot offers analytics through a user-friendly interface, empowering non-technical users to explore data swiftly with AI-driven insights and search-based analytics, making data access and modeling efficient.
ThoughtSpot is designed for intuitive data exploration, enabling users to generate custom analytics and reports without deep technical expertise. Its strength lies in natural language processing, scalability, and seamless data connectivity. Customizable dashboards and interactive visualizations help organizations in effective decision-making. The emphasis on self-service analytics supports real-time data queries and enhanced data modeling. While popular for its quick insights, users note a steep learning curve and complex UI, seeking more customization options, better connectivity, and visualization features. Price and usability challenges, along with desires for improved dashboard stability and integration, are noted for large enterprise deployments.
What are ThoughtSpot's key features?Industries leverage ThoughtSpot for self-service analytics, driving marketing, sales, and business intelligence operations. Companies benefit from its real-time data connectivity with modern data cloud platforms, enhancing internal operations through scalable data analysis. Non-technical users are empowered to perform ad-hoc analysis, data exploration, and visualize KPIs, optimizing strategic workflows across sectors.
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