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Sprout Social vs UserVoice comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Sprout Social
Average Rating
8.2
Number of Reviews
17
Ranking in other categories
Social CRM (3rd), Social Media Management Solutions (4th), Social Media Analytics Software (1st), AI Customer Experience Personalization (10th), AI Content Creation (2nd)
UserVoice
Average Rating
8.6
Number of Reviews
5
Ranking in other categories
Customer Feedback Management (7th)
 

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. Sprout Social is designed for Social CRM and holds a mindshare of 8.3%, down 9.7% compared to last year.
UserVoice, on the other hand, focuses on Customer Feedback Management, holds 4.6% mindshare, up 4.3% since last year.
Social CRM Mindshare Distribution
ProductMindshare (%)
Sprout Social8.3%
Sprinklr12.4%
HootSuite10.3%
Other69.0%
Social CRM
Customer Feedback Management Mindshare Distribution
ProductMindshare (%)
UserVoice4.6%
Qualtrics XM Platform13.4%
Sprinklr9.1%
Other72.9%
Customer Feedback Management
 

Featured Reviews

Mirella Karpiesiuk - PeerSpot reviewer
Social Engagement Manager at a healthcare company with 10,001+ employees
Centralized social channels have transformed daily engagement and reporting workflows
Regarding how Sprout Social can be improved, these are very minor areas. Sometimes we have this metric called action rate, which reflects how fast a message has been touched in Sprout Social, whether that is the message being tagged, responded to, or closed out. Apparently, we cannot get a 100% action rate because some responses come in that are auto-replied to, and that action rate misses that. I think this is one thing that can be improved: figuring out how to count those auto-responded messages. This is a niche area. Outside of that, I do not have much advice for improvements in Sprout Social; I truly think it is a hub of value and provides a lot for us. The user interface is great; it is super friendly. For someone who has never touched it before, I knew where everything was and maneuvered through it within a week of using it. The integrations are seamless with all of our social media accounts: Reddit, YouTube, Instagram, Facebook, and all of that. We can also export data and PDF files, which helps us with other projects. I see very minimal improvements needed on my end; I think it is a very valuable program that we use.
it_user494850 - PeerSpot reviewer
Director of Client Support at a healthcare company with 51-200 employees
The knowledge base was instrumental in elevating our self-help tools for clients. We took all of our user guides to the cloud, as well as other client-facing documents.
I would like to see more flexibility in UserVoice when it comes to content sharing / privacy. We have clients with custom builds, and I would like to have an easy way to host all of their custom content in the same KB and maintain those articles that are only visible to those clients. When I was with ReadyPoint, we had public content (applicable to every client) and private content (applicable only to one client's customizations, etc.). We were told by UserVoice that there was not a way to control who could see what content on a KB at the article level, and so parts of the information available on the KB (for example, the article about logging in and password setup) was not applicable to a large section of our clients (who had a custom login screen), and therefore caused lots of confusion.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"In my experience, the best features Sprout Social offers are the ability to manage multiple campaigns."
"The only outcome I have seen in my workflow because of Sprout Social is the time, as the same thing if I do manually will cost me around maybe one day or two days, and using Sprout Social this time has shortened to maybe one hour or one and a half hour maximum."
"My main use case for Sprout Social is enterprise-level social media management and analytics, and I use it for all my social media operations, from publishing, customer care, and social listening through one channel."
"Using Sprout Social helps us post content within peak active windows; by having that content scheduled in advance, we can better reach our more active audience times, which has a direct correlation to increased engagement and impressions."
"Sprout Social has centralized all of our social media communications, saved us a lot of time, and allowed the team to be more organized and on top of what is going on in social."
"We would not be able to do it without Sprout Social, and it is very easy to use; the user interface is very friendly and intuitive."
"Sprout Social has positively impacted my organization with enhanced engagements, enhanced reach for our social posts, and better ROI for our investment in our social channels."
"One of the biggest advantages of Sprout Social is its user-friendly dashboard and clear visual reports, which make it easy to interpret data and present insights to clients."
"It has helped us to improve our response time to users, thus giving them a better experience from support."
"If your core team of support and content managers adopts this platform and works within its structure, they'll benefit from a clean, easy-to-handle interface that grows quickly and makes their lives much easier!"
"I can respond to customers extremely fast, which helps reinforce our company's image and culture as a friendly and responsive startup."
 

Cons

"Currently, in the pilots that I have done, I have not found it to be very highly accurate, so there is a felt need to get improvements in those areas."
"Sprout Social could be improved by being able to schedule out Stories, which is a current limitation."
"Realistically, I find the pricing quite high."
"Maybe trying to figure out the reason why sometimes the engagement could be less when posted through Sprout Social rather than manually."
"My advice to others considering Sprout Social is that I believe it is a good platform to use temporarily for some clients, but it does not scale well for growth."
"Sprout Social can be improved because the user experience of having hundreds of channels to navigate can be quite fiddly, especially when trying to bulk post."
"Sometimes, when it comes to user experience, it's really hard to tag businesses in the copy because the way they appear in the dropdown is really slow, and it doesn't always find them, even when I use the at symbol to tag them."
"There is a limitation for us with Sprout Social in publishing boosted content within LinkedIn, and we would appreciate that to be improved."
"We were told by UserVoice that there was not a way to control who could see what content on a KB at the article level, and so parts of the information available on the KB (for example, the article about logging in and password setup) was not applicable to a large section of our clients (who had a custom login screen), and therefore caused lots of confusion."
"Right now, I can only respond to customers. I really want the ability to compose and send a message to individual customers prior to them contacting us."
"The idea forum is lacking in features, it doesn’t allow you to attached files when commenting on an idea."
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Manufacturing Company
10%
University
10%
Comms Service Provider
9%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise2
Large Enterprise18
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Sprout Social?
We do not mind the setup cost because the organization provides whatever we are asking for, and we are just working on it. We do not know much about pricing and setup costs as we have a separate te...
What needs improvement with Sprout Social?
For me, I am open to suggestions, but currently, I do not think that it needs improvement or anything that needs to be changed or anything that needs to be added. For me, it is perfect at the moment.
What is your primary use case for Sprout Social?
The main use for Sprout Social in my field is that I sum up all the brands of the agency in it, and I take the comments, take the messages, and reply to the community messages. This is the main and...
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Comparisons

 

Overview

 

Sample Customers

Hyatt, Stanford University, Coldwell Banker, Razorfish, UPS, Box, Zipcar, PepsiCo, YogurtLand, Dove, TechSmith
PicCollage, FullContact, Bing Ads, zynga, Microsoft, Zillow, hootsuite, Sephora
Find out what your peers are saying about Sprinklr, HootSuite, Sprout Social and others in Social CRM. Updated: August 2026.
908,834 professionals have used our research since 2012.