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Sprout Social vs UserVoice comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Sprout Social
Average Rating
8.4
Number of Reviews
13
Ranking in other categories
Social CRM (4th), Social Media Management Solutions (4th), Social Media Analytics Software (2nd), AI Customer Experience Personalization (31st), AI Content Creation (15th)
UserVoice
Average Rating
8.6
Number of Reviews
5
Ranking in other categories
Customer Feedback Management (6th)
 

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. Sprout Social is designed for Social CRM and holds a mindshare of 8.3%, down 11.6% compared to last year.
UserVoice, on the other hand, focuses on Customer Feedback Management, holds 4.6% mindshare, down 7.3% since last year.
Social CRM Mindshare Distribution
ProductMindshare (%)
Sprout Social8.3%
Sprinklr12.2%
HootSuite10.1%
Other69.4%
Social CRM
Customer Feedback Management Mindshare Distribution
ProductMindshare (%)
UserVoice4.6%
Qualtrics XM Platform13.0%
Sprinklr9.5%
Other72.9%
Customer Feedback Management
 

Featured Reviews

Mirella Karpiesiuk - PeerSpot reviewer
Social Engagement Manager at a healthcare company with 10,001+ employees
Centralized social channels have transformed daily engagement and reporting workflows
Regarding how Sprout Social can be improved, these are very minor areas. Sometimes we have this metric called action rate, which reflects how fast a message has been touched in Sprout Social, whether that is the message being tagged, responded to, or closed out. Apparently, we cannot get a 100% action rate because some responses come in that are auto-replied to, and that action rate misses that. I think this is one thing that can be improved: figuring out how to count those auto-responded messages. This is a niche area. Outside of that, I do not have much advice for improvements in Sprout Social; I truly think it is a hub of value and provides a lot for us. The user interface is great; it is super friendly. For someone who has never touched it before, I knew where everything was and maneuvered through it within a week of using it. The integrations are seamless with all of our social media accounts: Reddit, YouTube, Instagram, Facebook, and all of that. We can also export data and PDF files, which helps us with other projects. I see very minimal improvements needed on my end; I think it is a very valuable program that we use.
it_user494850 - PeerSpot reviewer
Director of Client Support at a healthcare company with 51-200 employees
The knowledge base was instrumental in elevating our self-help tools for clients. We took all of our user guides to the cloud, as well as other client-facing documents.
I would like to see more flexibility in UserVoice when it comes to content sharing / privacy. We have clients with custom builds, and I would like to have an easy way to host all of their custom content in the same KB and maintain those articles that are only visible to those clients. When I was with ReadyPoint, we had public content (applicable to every client) and private content (applicable only to one client's customizations, etc.). We were told by UserVoice that there was not a way to control who could see what content on a KB at the article level, and so parts of the information available on the KB (for example, the article about logging in and password setup) was not applicable to a large section of our clients (who had a custom login screen), and therefore caused lots of confusion.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Sprout Social has positively impacted my organization by providing me with reporting capabilities and allowing me to assess how my posts are performing."
"Sprout Social impacts my organization positively by allowing me to gauge the sentiment around different topics and helping me to stay on top of my social media growth and reporting."
"I have definitely seen a return on investment with Sprout Social, as it has led to time savings, improved efficiency, and financial returns since not everything had to be manually posted."
"In my experience, the best features Sprout Social offers are the ability to manage multiple campaigns."
"Sprout Social is the best; it is very good, actually, because I have used Intercom and Zendesk, but when I look at the different software I have used as a customer service agent, I would go for Sprout Social as it is more complete and easy to navigate."
"Sprout Social has centralized all of our social media communications, saved us a lot of time, and allowed the team to be more organized and on top of what is going on in social."
"Sprout Social has positively impacted my organization by allowing us to streamline the scheduling of content, get ahead of everything so we can focus on the present, and pivot when necessary based on what is happening or not happening."
"Sprout Social has saved us a lot of time, provided the convenience of a single login to multiple socials, and requires less time for training, making it very easy to use and start using it."
"If your core team of support and content managers adopts this platform and works within its structure, they'll benefit from a clean, easy-to-handle interface that grows quickly and makes their lives much easier!"
"It has helped us to improve our response time to users, thus giving them a better experience from support."
"I can respond to customers extremely fast, which helps reinforce our company's image and culture as a friendly and responsive startup."
 

Cons

"If you do not already have existing solutions and you are using the platform to help schedule out marketing campaigns, it will not be that helpful."
"Sometimes, when it comes to user experience, it's really hard to tag businesses in the copy because the way they appear in the dropdown is really slow, and it doesn't always find them, even when I use the at symbol to tag them."
"Maybe trying to figure out the reason why sometimes the engagement could be less when posted through Sprout Social rather than manually."
"I know Sprout Social is expensive; it is on the higher side."
"Sprout Social can be improved because the user experience of having hundreds of channels to navigate can be quite fiddly, especially when trying to bulk post."
"My advice to others considering Sprout Social is that I believe it is a good platform to use temporarily for some clients, but it does not scale well for growth."
"Realistically, I find the pricing quite high."
"As of now, I have been using Sprout Social for almost two years, but there are some glitches in the back-end; sometimes the posts are not integrated or do not come with the proper details, proper dates, or proper content."
"The idea forum is lacking in features, it doesn’t allow you to attached files when commenting on an idea."
"Right now, I can only respond to customers. I really want the ability to compose and send a message to individual customers prior to them contacting us."
"We were told by UserVoice that there was not a way to control who could see what content on a KB at the article level, and so parts of the information available on the KB (for example, the article about logging in and password setup) was not applicable to a large section of our clients (who had a custom login screen), and therefore caused lots of confusion."
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Manufacturing Company
10%
Government
9%
Comms Service Provider
9%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise2
Large Enterprise17
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Sprout Social?
Our client is the one managing the pricing, setup cost, and licensing.
What needs improvement with Sprout Social?
Sprout Social could improve by keeping up with social media trends and enhancing their analytics capabilities. As we also use several different analytics tools as marketers, it would be beneficial ...
What is your primary use case for Sprout Social?
My main use case for Sprout Social is social media management for a client.
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Overview

 

Sample Customers

Hyatt, Stanford University, Coldwell Banker, Razorfish, UPS, Box, Zipcar, PepsiCo, YogurtLand, Dove, TechSmith
PicCollage, FullContact, Bing Ads, zynga, Microsoft, Zillow, hootsuite, Sephora
Find out what your peers are saying about Sprinklr, HootSuite, Salesforce and others in Social CRM. Updated: May 2026.
900,644 professionals have used our research since 2012.