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Workato vs Zapier comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Workato
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
11
Ranking in other categories
Integration Platform as a Service (iPaaS) (8th)
Zapier
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
41
Ranking in other categories
Cloud Data Integration (10th)
 

Mindshare comparison

Workato and Zapier aren’t in the same category and serve different purposes. Workato is designed for Integration Platform as a Service (iPaaS) and holds a mindshare of 4.2%, down 4.2% compared to last year.
Zapier, on the other hand, focuses on Cloud Data Integration, holds 1.9% mindshare, up 1.8% since last year.
Integration Platform as a Service (iPaaS)
Cloud Data Integration
 

Featured Reviews

Rohit Sircar - PeerSpot reviewer
Great automation and strong workflows useful for integration
The initial setup is quite straightforward. When connecting Workato with your on-premises system, you have to install the Workato agent on your network. It was not complex but a long process to configure and settle. Workato has not gone live for us yet, so only the developers are currently using it. But in terms of users, we will have close to 250 and maybe 30 additional direct users. We are seeing a lot of different use cases where we can add new recipes because we started small, and there are many different areas where we can implement Workato for automation.
FrankHo - PeerSpot reviewer
Though the tool offers a visually appealing UI, it needs to improve its documentation
With Zapier, improvements are required in the areas of concerns like bugs, ease of use, and documentation. The product has many bugs, so users have to wait for a period ranging from five minutes to an hour to see where the Zap went. In Zapier, Zaps aren't very understandable owing to the way they work. As a user, you would think that in Zapier, a Zap works in a particular way once you set it up, but it won't happen. At times, some Zaps can interfere with each other, because of which there might be infinite loops that may occur, owing to which multiple Zaps continue to run or break down in general, after which nothing would run in your environment. You would not be notified about the breakdown of Zaps. The bugs in the product may be considered to understand or get an explanation of how Zaps works between software systems, so for something between Gmail and HubSpot, Zapier would explain through better documentation what would work and what wouldn't work. Maybe if Zapier had better functionality with Python or any other coding language in general, it would make the product a lot better.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Moreover, AI automation simplifies integration development by understanding requirements from prompts and creating the necessary automation."
"Workato reduces total development time as it generates code seamlessly and integrates with SQL databases or APIs through configuration."
"Their automation and workflows are very strong, and you can build the workflows very easily and quickly."
"Workato is low code, intuitive, and easy to use."
"It's easy to understand, makes flows and is efficient."
"The most valuable features are easy integration, quick tab to develop, quick tab to market, and interactive integration platform."
"It is easier to use than other technical open-source technologies."
"It is very easy to use. It takes complex workloads away, and it provides very smooth integration. It has got a lot of out-of-the-box connectors. It has got a lot of out-of-the-box APIs, which makes it really easy to integrate with applications for different use cases, whether it is in finance, HR, or customer operations. It is by far our favorite integration product."
"Zapier luckily has a wide range of integrations, I would say."
"Zapier handles everything under the sun that you would think you need in automation. It is the most mature integration platform and service on the market."
"The solution is a SaaS and does not require a complex setup."
"Webhooks are the most valuable feature of Zapier."
"The most valuable feature of Zapier is it saves me time doing repetitive tasks."
"What's most valuable in Zapier is its simplicity, seamlessness, and smooth plug-in, so you won't need to build code for every action. I'm not a developer, but I can use Zapier."
"Zapier is user friendly and makes it easy to integrate different tools. It has a drag and drop functionality which makes it easy to connect environments."
"Zapier is a really good tool for connecting multiple different platforms and data sources. For example, with Quickbase, I can easily integrate data from other sources like AWS or task-tracking platforms such as ClickUp or Asana."
 

Cons

"The management dashboard in the solution is an area with shortcomings that needs improvement."
"The data flow and debugging processes need improvement, especially for tracing issues."
"A limitation is that their cloud presence is only in North America and Europe."
"I would like to see the dashboarding and reporting processes improved."
"The Electronic Data Interchange (EDI) capabilities could be improved."
"From the deployment point of view, our customers encounter platform downtime where it does not serve the actual request on the systems."
"Workato's Extract, transform, and load (ETL) and extract, load, and transform (ELT) are not very strong and could be improved for very complex transformations."
"The data flow and debugging processes need improvement, especially for tracing issues. Additionally, Workato struggles with scalability when handling high volumes of data, such as terabytes, requiring chunking for initial data loads."
"Zapier needs to improve in the same way most RPA solutions should, such as Robocorp, Make, or UiPath. They are not good at helping you find the connections that you need for the problem that you have. For example, if need something on Instagram. I'm going to have to do research for hours to be able to find the components or the app, which is going to do what I need it to do. It makes it difficult to use the system when you don't know what to use."
"There is room for improvement in the support. They are not responsive, and they don't take much time to get resolved."
"Zapier needs more YouTube or video tutorials or more training for people. That would help a lot. In particular, Zapier should have documentation for every connector. Its documentation needs to be more detailed and visual."
"System-to-system is fine, but when it comes to system-to-user, where Zapier is helping to communicate to a user, that's a one-way communication. If that user has to perform some action on that notification, the action isn't handled by Zapier. So there's no way to orchestrate that and it's very cumbersome."
"I would like to see them improve the Quickbase integration. Currently, it only allows triggering actions when records are added, but it would be more useful if we could also trigger actions when records are modified or deleted."
"The pricing of the solution is quite expensive."
"My biggest concern with Zapier would be their pricing strategy."
"The solution does not work properly when we apply filters and we get errors."
 

Pricing and Cost Advice

"Speaking about price, I would say that it's market-related. Also, there are costs in addition to the standard license fees since different add-ons depend on what you require."
"Workato is an expensive solution."
"On a scale of one to ten, the pricing is around a six. We have a consumption model and the pricing is higher. If you are using any kind of ML-based approach, machine learning, or some advanced analytics, you may have to pay more."
"Zapier is a paid service. Its license renews monthly, and Zapier will downgrade your subscription to the free version when your credit card doesn't have funds. That significantly impacts your service because everything halts completely. Zapier doesn't have any hidden costs."
"There is a free plan that is, of course, limited. However, it allows you to understand and check true scenarios for a while."
"The least expensive plan is $24 a month, and you can go all the way to $800 a month if you're a huge company using many tasks."
"It's very affordable."
"The price of Zapier is approximately $75 monthly."
"Per task, there is a monthly plan involving 15 euros...Also, in different forms, they just give you the ability to use different features. They charge 18.58 euros for the first standard plan, which includes 750 tasks. So, it is about 25 cents per task."
"Zapier's price is good."
"Think your Zaps through to make sure you don't use more Zaps than you need."
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Top Industries

By visitors reading reviews
Educational Organization
37%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
6%
Computer Software Company
18%
University
8%
Financial Services Firm
8%
Educational Organization
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Workato?
Workato is low code, intuitive, and easy to use.
What needs improvement with Workato?
The Electronic Data Interchange (EDI ( /categories/edi )) capabilities could be improved.
What is your primary use case for Workato?
I use Workato ( /products/workato-reviews ) as middleware for cloud integration within my organization. It is employed to integrate systems such as ERP ( /categories/erp ) and customer planning sys...
What do you like most about Zapier?
The product's most valuable feature is automation.
What is your experience regarding pricing and costs for Zapier?
The pricing is suitable. It's not cheap, but not expensive.
What needs improvement with Zapier?
The pricing could be a little cheaper.
 

Comparisons

 

Overview

 

Sample Customers

Panera Bread, Berkshire Hathaway, Salesforce, Box, Splunk, ComScore, IBM, Complex Media, Microsoft, Home Depot, Cisco, News Corp, Braille Institute
BuzzFeed, Groupon, Spotify, Columbia University, FOX
Find out what your peers are saying about Workato vs. Zapier and other solutions. Updated: July 2023.
845,406 professionals have used our research since 2012.