Yellowfin vs Zoho Analytics comparison

Yellowfin and Zoho are both solutions in the Reporting category. Yellowfin is ranked #22, while Zoho is ranked #6 with an average rating of 8.0. Yellowfin holds a 1.1% mindshare in RT, compared to Zoho’s 1.6% mindshare. Additionally, 100% of Yellowfin users are willing to recommend the solution, compared to 97% of Zoho users who would recommend it.

Yellowfin

Read 2 Yellowfin reviews

1,048 Views
293 Comparison Views

100% willing to recommend

Zoho Analytics

Read 35 Zoho Analytics reviews

1,830 Views
567 Comparison Views

97% willing to recommend

Yellowfin

Zoho Analytics

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Yellowfin and Zoho Analytics are competing business intelligence platforms, with Zoho Analytics often favored for its comprehensive features, while Yellowfin is seen as more accessible with reliable support and pricing.

Features: Yellowfin offers advanced data visualization capabilities and collaborative tools, making it ideal for boosting user engagement. Zoho Analytics provides a wide range of integrations, robust data merging capabilities, and AI-driven insights, making it feature-rich.

Ease of Deployment and Customer Service: Yellowfin is known for its straightforward deployment and responsive customer service, suitable for rapid implementation. Zoho Analytics offers a cloud-based model with extensive documentation, though its customer service may not be as immediate as Yellowfin's.

Pricing and ROI: Yellowfin is generally more cost-effective, offering a high ROI that attracts smaller organizations. Zoho Analytics, while potentially higher in cost, delivers considerable value with its feature set, providing favorable ROI for managing complex data needs efficiently.

To learn more, read our detailed Yellowfin vs. Zoho Analytics Report (Updated: January 2026).

Buyer's Guide

Yellowfin vs. Zoho Analytics

January 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Yellowfin

Ranking in BI (Business Intelligence) Tools

35th

Ranking in Reporting

22nd

Ranking in Data Visualization

24th

Ranking in Embedded BI

13th

Average Rating

8.0

Reviews Sentiment

7.5

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoho Analytics

Ranking in BI (Business Intelligence) Tools

7th

Ranking in Reporting

6th

Ranking in Data Visualization

7th

Ranking in Embedded BI

6th

Average Rating

8.2

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of January 2026, in the Reporting category, the mindshare of Yellowfin is 1.1%, up from 0.2% compared to the previous year. The mindshare of Zoho Analytics is 1.6%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting Market Share Distribution
Product	Market Share (%)
Zoho Analytics	1.6%
Yellowfin	1.1%
Other	97.3%

Reporting

Featured Reviews

Alex Chu

‎IS Executive at SAINS

It is a central source of up-to-date data and information, but needs more charting capabilities

Management information Reporting Statistics Data analysis It reduces sending copies of different report/spreadsheet versions over email, which makes it difficult to access the right report. It is also able to create information dashboards for various users' throughout. All management…

Read full review

Vedhanayagam R

Data Analyst at Mobolution

Has supported trend analysis and forecasting but needs major fixes in customization and reliability

There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It is able to create information dashboards for various users' throughout."

"It reduces time to reproduce reports, provides easy access to organisational data, and has the ability to generate a wide range of reports and analysis."

"It is a central source of up-to-date data and information."

"Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show."

"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."

"Zoho Analytics' data visualization features have helped me improve decision-making overall by making it easier to draw a story from complex data, backtrack my data, and ensuring accuracy."

"Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform."

"The initial setup is straightforward."

"The AI called Zia in Zoho Analytics is extremely useful—whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts."

"We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials."

"The best feature is that in the same tool, we can use SQL and business intelligence capabilities."

More Zoho Analytics pros

Cons

"It needs more presentation/charting capabilities and integration with GIS."

"The platform's pricing needs improvement."

"The support team doesn't have full awareness of the system capabilities."

"I have a lower rating when it comes to Zoho Analytics. The tool has poor performance. It needs to improve the dimensions and measures."

"This solution does not support manufacturing facilities."

"A higher degree of artificial intelligence could be included in this solution. The data and overall insights could be improved."

"The navigation on the interface is not intuitive."

"I would appreciate enhanced features in Zoho Analytics that offer greater customization options."

"The customer service and support for this solution could be improved by faster response times."

More Zoho Analytics cons

Pricing and Cost Advice

Information not available

"The tool's pricing is similar to other Zoho applications and is affordable."

"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."

"An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."

"The product's licensing is reasonable."

"This solution is reasonable as far as pricing is concerned."

"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."

"The product is expensive."

"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."

More Zoho Analytics pricing and cost advice

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Top Industries

By visitors reading reviews

Educational Organization

16%

Financial Services Firm

11%

Healthcare Company

11%

Transportation Company

Computer Software Company

12%

Manufacturing Company

Comms Service Provider

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	29
Midsize Enterprise	4
Large Enterprise	4

Questions from the Community

Ask a question

Earn 20 points

What do you like most about Zoho Analytics?

Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.

See all answers

What is your experience regarding pricing and costs for Zoho Analytics?

Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...

See all answers

What needs improvement with Zoho Analytics?

For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...

See all answers

Comparisons

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Compared 15% of the time

Microsoft Power BI vs Yellowfin

Compared 13% of the time

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Compared 13% of the time

Tableau Enterprise vs Yellowfin

Compared 12% of the time

9 Spokes vs Yellowfin

Compared 7% of the time

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Microsoft Power BI vs Zoho Analytics

Compared 11% of the time

Tableau Enterprise vs Zoho Analytics

Compared 9% of the time

Profitbase InFront vs Zoho Analytics

Compared 7% of the time

Apache Superset vs Zoho Analytics

Compared 7% of the time

Qlik Sense vs Zoho Analytics

Compared 6% of the time

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Product Reports

Buyer's Guide

BI (Business Intelligence) Tools

January 2026

Download Yellowfin product report

Buyer's Guide

Zoho Analytics

January 2026

Download Zoho Analytics product report

Also Known As

No data available

Zoho Reports

Overview

Yellowfin offers a business intelligence (BI) platform that allows users to interact with big data in a variety of ways. Yellowfin works to provide big data access to companies of all sizes, from small business to billion-dollar enterprises. It is designed for providing data quickly and allowing users to filter for specific results, maximizing gain from big data. Yellowfin has a variety of dashboards so the user can filter, drill to detail, and have data analysis in the same browser. The data can also be easily shared with others via email, wiki embed, and reports. There is a mobile app as well, which works automatically with the desktop dashboards to allow users to access their data on the go, and alerts can be set up to notify a user via email or push to a mobile device if the data is indicating a critical event taking place. Yellowfin also can map data to locations, providing not only the what of data, but also the where. Lancashire Care NHS Foundation Trust provides its community in England with mental health and community care services. Using Yellowfin's mobile business intelligence capabilities to deliver reporting and analytics to approximately 6000 clinicians, Lancashire Care NHS Foundation Trust was able to greatly improve the quality of its patient care. Yellowfin allowed the Trust to access and share independent data from mobile devices as well as create a Balanced Scoreboard to quickly gather and report information on the company's performance to its executives, management, and directors.

Yellowfin

Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

Zoho

Sample Customers

NCS, Universitat Konstanz, AT&T, PG&E, SingTel, InternetStores

Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC

Buyer's Guide

Yellowfin vs. Zoho Analytics

January 2026

Free Report: Yellowfin vs. Zoho Analytics

Find out what your peers are saying about Yellowfin vs. Zoho Analytics and other solutions. Updated: January 2026.

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