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Adobe Workfront vs Asana comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.6
Adobe Workfront boosts efficiency and productivity significantly, saving time and resources while enhancing collaboration and user growth.
Sentiment score
6.5
Asana enhances productivity and efficiency by streamlining task management and communication, with notable time and financial benefits for developers.
We tracked all of the savings through Adobe Workfront, and at the end of the year, for those 2,500 users, we saved over 1,200 hours, or 1,200 man hours.
Manager, Enterprise Workfront Team at Capital One
Because of Asana, we are not having sprint planning meetings very much. That alone has saved us about 10 hours per week.
Automations Engineer at Ad Up
There is no need to juggle multiple conversations across different platforms, and the search engine works effectively, allowing for pulling up historical data efficiently, which ensures all pertinent information is available.
Construction Superintendent at Sila Nanotechnologies Inc.
However, due to its pricing, I need to be careful about adding each user and feature.
Head of Content Marketing at scion social
 

Customer Service

Sentiment score
7.0
Adobe Workfront's support is well-rated for expertise and responsiveness, though complex issues can experience longer response times.
Sentiment score
6.1
Asana's customer service is praised for responsiveness, although some note slower times; training resources aid user self-help.
They provide answers and guidance on how to resolve issues, such as clearing cookies and cache, and assist in best practice configuration and optimization of the platform.
Senior Software engineer at HCLSoftware
It is considered a citizen admin system, and you don't need to be an IT professional to be an administrator.
Workfront Consultant at a tech vendor with 10,001+ employees
If L5 does not understand, it moves to L4. If they can't solve it, it moves to a higher level.
Programmer at Labcorp
The technical support is of high quality.
Head of Content Marketing at scion social
No complaints have been heard about customer support for Asana.
Construction Superintendent at Sila Nanotechnologies Inc.
The customer support for Asana is good.
Senior Data Scientist at a tech vendor with 10,001+ employees
 

Scalability Issues

Sentiment score
6.7
Adobe Workfront scales well for midsize to enterprise businesses, offering flexibility, customization, and strategic planning with manageable scalability challenges.
Sentiment score
7.0
Asana is scalable and ideal for small to medium teams but may face challenges with larger enterprises and costs.
We have gone from two or three marketing teams up to over 40 marketing teams and 6,500 users in a few years.
Manager, Enterprise Workfront Team at Capital One
The solution is really scalable.
Programmer at Labcorp
Asana's scalability is impressive, as the organization has grown from one facility in California to another in Washington State, increasing the workforce from one hundred to about four hundred fifty to five hundred people without any scalability issues throughout a four hundred million dollar construction project.
Construction Superintendent at Sila Nanotechnologies Inc.
Asana's scalability is pretty good because it is cloud-hosted and I know companies with thousands of employees use it.
Automations Engineer at Ad Up
 

Stability Issues

Sentiment score
6.8
Adobe Workfront is praised for its stability, with issues resolved quickly and performance consistently rated highly by users.
Sentiment score
8.1
Users find Asana reliable, with minimal issues and high stability ratings, despite occasional downtime like the AWS outage.
Adobe Workfront provides a stable foundation for project management.
Senior Software engineer at HCLSoftware
Overall, I would rate the stability and reliability of Adobe Workfront a ten.
Manager, Enterprise Workfront Team at Capital One
I have not faced any challenges with the stability of Adobe Workfront.
Workfront developer at IBM
I have not experienced any stability problems with Asana.
Senior Data Scientist at a tech vendor with 10,001+ employees
Asana is quite stable; it is a tool I can trust.
Head of Content Marketing at scion social
Asana is stable.
Automations Engineer at Ad Up
 

Room For Improvement

Adobe Workfront users want improved reporting, integration, and interface customization for better usability, efficiency, and data visualization.
Asana users face challenges with complex navigation, excessive notifications, steep learning curves, and require better integrations and automation.
We can enhance integrations, such as ensuring Adobe Workfront integrates more seamlessly with other Adobe products like Experience Manager and Creative Cloud.
Senior Software engineer at HCLSoftware
If I have issue-level data and project-level data that I need to see, with some custom coding, you can do some of it in a report, but in general, if you have a lot of that blended data between levels, you need to use a dashboard, which requires two different reports due to the difficulty in pulling data at the different levels into one thing.
Manager, Enterprise Workfront Team at Capital One
Integration with Azure DevOps could be improved to facilitate better communication between the two systems.
vp at a insurance company with 5,001-10,000 employees
It would be easier if I could assign tasks directly from my email without needing to open Asana.
Head of Content Marketing at scion social
This UI is good for a power user, but for a normal user who just comes to see what their tasks are, a simplified UI would be more appropriate.
Automations Engineer at Ad Up
It would be beneficial to have a native option for Asana to create tickets so we could move away from our main ticketing tool.
NOC Manager at a comms service provider with 51-200 employees
 

Setup Cost

Adobe Workfront's pricing is high but offers flexibility, discounts, and value for large remote teams with efficiency improvements.
Asana's free version offers basic functions, with reasonably priced plans; enterprise tier is $25 per user, annually.
This can include items such as mileage, supplies, software, licenses, and travel costs.
Senior Software engineer at HCLSoftware
The per-user cost in the ultimate plan of Adobe Workfront is approximately $1,232 when purchasing 800 to 1,000 licenses.
Adobe Workfront Specialist at a financial services firm with 1,001-5,000 employees
To add one user is expensive, which makes me cautious about upgrading or adding more users.
Head of Content Marketing at scion social
 

Valuable Features

Adobe Workfront offers customizable tools for effective project management, enhancing collaboration, automation, integration, and workflow flexibility for users.
Asana offers clear task visibility, real-time collaboration, and integration features, providing user-friendly project management and workflow automation.
It provides comprehensive features with built-in integration for creative tools, addressing the pain point of creative collaboration in the content supply chain.
Consultant at Deloitte USI
Reporting is a major part of Adobe Workfront, making it not just a workflow management tool but also a tool where we can get data and present it to executives through comprehensive reporting.
Adobe Workfront Specialist at a financial services firm with 1,001-5,000 employees
The system aids in supporting demand management and producing high-level status reports.
vp at a insurance company with 5,001-10,000 employees
Asana's automation allows me to automate deadlines and send notifications to the right people about approaching deadlines.
Head of Content Marketing at scion social
Asana has positively impacted the organization by providing clarity for everyone, allowing visibility into who is working on what, from the VP of Operations down to maintenance, ensuring necessary parts are available.
Construction Superintendent at Sila Nanotechnologies Inc.
The easy way to get all the analytics at the end of the month or year is the most important feature, and that's why we are still with Asana.
NOC Manager at a comms service provider with 51-200 employees
 

Categories and Ranking

Adobe Workfront
Ranking in Project Management Software
4th
Average Rating
8.4
Reviews Sentiment
6.6
Number of Reviews
42
Ranking in other categories
Digital Asset Management (1st)
Asana
Ranking in Project Management Software
5th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
52
Ranking in other categories
AI Sales & Marketing (5th)
 

Mindshare comparison

As of February 2026, in the Project Management Software category, the mindshare of Adobe Workfront is 1.9%, down from 3.5% compared to the previous year. The mindshare of Asana is 2.9%, down from 6.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Project Management Software Market Share Distribution
ProductMarket Share (%)
Adobe Workfront1.9%
Asana2.9%
Other95.2%
Project Management Software
 

Featured Reviews

Chris French - PeerSpot reviewer
Manager, Enterprise Workfront Team at Capital One
Enhanced project management and automation simplify reporting and approval processes
I think that Adobe Workfront could be improved in several areas, including reporting, which I've already mentioned. There are very specific things within the custom forms that I think could be improved, such as having different labels within forms instead of system-wide. The ability to hide options in a drop-down at the custom form level instead of system-wide would be another improvement. There are times we have to create brand new fields because we need slightly different wording within the label. If we had the capability, we could easily trim down from over 1,000 custom fields to about 400 custom fields if we had the ability to have individual labels by form. So reporting is a big one, and I think there are some not huge changes needed, but improvements to custom forms and custom fields would be beneficial. My experience with reporting in Adobe Workfront so far is that the reporting could be better. The ability to report is great, but I think it is too difficult. Regarding dashboards, they are crucial to be able to pull information from different levels, but that's also a negative because it is very difficult to do that on a report. If I have issue-level data and project-level data that I need to see, with some custom coding, you can do some of it in a report, but in general, if you have a lot of that blended data between levels, you need to use a dashboard, which requires two different reports due to the difficulty in pulling data at the different levels into one thing.
Rusira Sathnindu - PeerSpot reviewer
Automations Engineer at Ad Up
Task tracking has streamlined sprint work but complex navigation still needs simplification
Asana's UI is a little bit too complex for me. Sometimes I get confused. Sometimes I mis-navigate. Asana is a very complicated product, but if it could offer a different kind of UI for different types of people, that would be better. This UI is good for a power user, but for a normal user who just comes to see what their tasks are, a simplified UI would be more appropriate. Sometimes the navigation is a little bit clunky. Sometimes I click back on things that I do not want to click back on. Everything else is good, and the UI is the only part that I see could use a little bit of improvement.
report
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Healthcare Company
12%
Manufacturing Company
10%
Insurance Company
7%
Financial Services Firm
9%
Computer Software Company
9%
Manufacturing Company
9%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise6
Large Enterprise30
By reviewers
Company SizeCount
Small Business39
Midsize Enterprise8
Large Enterprise7
 

Questions from the Community

What is your experience regarding pricing and costs for Workfront?
The per-user cost in the ultimate plan of Adobe Workfront is approximately $1,232 when purchasing 800 to 1,000 licenses. The ultimate plan includes Fusion, which is an excellent automation tool. In...
What needs improvement with Workfront?
The platform could benefit from additional customization features. The external lookup field, which allows custom API calls to fill data, is limited to two thousand results, which is insufficient f...
What is your primary use case for Workfront?
We specifically implement Adobe Workfront for other clients as Deloitte is a partner of Adobe. We work with different clients to implement Workfront and streamline marketing resource management wit...
What do you like most about Asana?
The solution's user interface is very good.
What is your experience regarding pricing and costs for Asana?
The pricing of Asana is slightly high. To add one user is expensive, which makes me cautious about upgrading or adding more users.
What needs improvement with Asana?
A rating of eight is given because a downside exists in that everyone has access and notifications are often received for projects that are not involved in, leading to quite a few emails daily, som...
 

Comparisons

 

Also Known As

AtTask, Workfront DAM
No data available
 

Overview

 

Sample Customers

Advance Autoparts, Emerson, Covario, Cisco, Caroma, TREK, Sapient Nitro, ATB, LexisNexis, CarPhone Warehouse
Uber, Vodaphone, NASA, Spotify, Lyft, Baggu, Udacity, Patreon, Flipboard, Dropbox, Intel, Samsung, Airbnb, SFMoma, Hubspot, Trivago
Find out what your peers are saying about Adobe Workfront vs. Asana and other solutions. Updated: February 2026.
881,665 professionals have used our research since 2012.