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Azure Web Application Firewall vs Fortinet FortiWeb Cloud WAF-as-a-Service comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.6
Cloudflare WAF offers quick ROI, crucial protection for e-commerce, saves bandwidth, and balances cost with valuable free features.
Sentiment score
3.9
Azure Web Application Firewall offers cost-efficiency through reduced administration, AI enhancements, and competitive pricing compared to leading competitors.
Sentiment score
4.2
Fortinet FortiWeb Cloud WAF-as-a-Service reduces security incidents and costs, offering effective protection and noticeable returns on investment.
My experience with the pricing or licensing of Cloudflare Web Application Firewall is that many features can be accessed for free, so the pricing is definitely reasonable.
Owner at Hga consulting
Recently, they have been under serious attack with major exploits, such as Log4j, affecting Fortinet and Palo Alto, and even Cisco and VMware.
Senior Solutions Architect at EQ2 Technology
AI-based recommendations save on time and money.
Head of Digital Engineering, Management Consultant at Stax Inc.
 

Customer Service

Sentiment score
6.3
Cloudflare WAF support is mixed; responsive for some, but Indian customers face call availability and administrative issues.
Sentiment score
7.1
Microsoft support is generally satisfactory, with users preferring higher-tier options for faster response and clearer communication.
Sentiment score
7.5
Fortinet FortiWeb Cloud support is praised for fast, knowledgeable service, with minor delays manageable and high overall satisfaction.
I would rate the technical support with Cloudflare as excellent every time I've had to contact them.
Owner at Hga consulting
The technical support of Cloudflare Web Application Firewall rates between five and seven at maximum.
IT Manager at Amla Commerce
They are good at troubleshooting and configuring things.
Head of Digital Engineering, Management Consultant at Stax Inc.
I am very satisfied with the response from Microsoft dedicated architects if it happens that I have to call for their support.
Senior Solutions Architect at EQ2 Technology
I reached out to their support, and they helped me resolve the issue effectively.
Owner at ICAL S.A.
The company provides technical support, and they are mostly available 24/7.
Pre sale engineer at Harnssen Group Limited
The proximity of Fortinet with customers ensures quick issue resolution.
Security Specialist at a tech services company with 1,001-5,000 employees
Sometimes it could be faster, but generally, their support is reliable.
Principal Network Architect at a financial services firm with 201-500 employees
 

Scalability Issues

Sentiment score
7.7
Cloudflare Web Application Firewall offers impressive scalability and automated management, but additional features may incur costs for smaller organizations.
Sentiment score
6.6
Azure Web Application Firewall offers flexible, highly-rated scalability, easily adapting to traffic changes and various workload needs across subscriptions.
Sentiment score
6.2
Fortinet FortiWeb Cloud WAF-as-a-Service is scalable, efficient in handling traffic, easy to deploy, and highly rated.
The scalability of Cloudflare Web Application Firewall rates between 8 to 9, as it depends upon the use cases and what exactly the client needs.
IT Manager at Amla Commerce
Some Azure applications, like the web application firewall, require a certain level of SKU for hosting setup.
Head of Digital Engineering, Management Consultant at Stax Inc.
For our company, Azure Web Application Firewall works effectively for scalability.
Global IT Solutions Specialist at RELIEF INTERNATIONAL INC
It auto checks everything, and you need to install the certificate.
Pre Sales Architect at network techlab
In my experience, Fortinet FortiWeb Cloud WAF-as-a-Service's scalability is quite good, and I would rate it at eight point five out of ten.
Network and Security Engineer (Contractor) at Clymora Technology Limited
We are purchasing Fortinet FortiWeb Cloud WAF-as-a-Service from the distributor side, who have provided support and a price discount.
Owner at IT CARE
 

Stability Issues

Sentiment score
8.2
Cloudflare Web Application Firewall is praised for stability, high performance, effective protection, daily use, and minimal downtime.
Sentiment score
7.1
Azure Web Application Firewall is highly stable, with minimal connectivity or performance issues and consistently earns high reliability ratings.
Sentiment score
8.3
Users highly praise Fortinet FortiWeb Cloud WAF-as-a-Service for its stable and reliable performance, rating it highly.
The stability of Cloudflare Web Application Firewall deserves a perfect 10 out of 10.
IT Manager at Amla Commerce
Very rarely do I see any latency issues.
Head of Digital Engineering, Management Consultant at Stax Inc.
The stability of the solution is excellent.
Principal Network Architect at a financial services firm with 201-500 employees
 

Room For Improvement

Cloudflare WAF needs feature enhancements, better usability, improved support, advanced DDoS protection, and solutions for latency and alerts.
Azure Web Application Firewall needs better reporting, integration, cost plans, and process streamlining for enhanced management and support.
Fortinet FortiWeb Cloud WAF-as-a-Service needs improved features, security measures, AI, pricing, integration, and reporting enhancements.
The product can improve by having more multitenancy capability, which is currently not available.
Network Architect at a computer software company with 11-50 employees
I think they're doing a good job with DNS and as support for any domains that I create or that my clients create, it's mandatory for me to ensure they have Cloudflare as their DNS provider.
Owner at Hga consulting
And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network.
CTO at PlayNirvana
Upgrading the platform regularly is necessary for security, however, frequent updates every six months or year from Azure can be a maintenance overhead.
Head of Digital Engineering, Management Consultant at Stax Inc.
The pricing needs improvement, and I think for beginners it will be a little bit complicated, so the ease of use could be enhanced.
Global IT Solutions Specialist at RELIEF INTERNATIONAL INC
Fortinet FortiWeb Cloud WAF-as-a-Service could be improved with better logging capabilities, as many come with less spacing, necessitating a FortiSIM for enhanced functionality.
Network and Security Engineer (Contractor) at Clymora Technology Limited
The utilization of AI in Fortinet FortiWeb Cloud WAF-as-a-Service still needs to be upgraded and improved.
Assistant Technical Director at a comms service provider with 11-50 employees
I want them to provide SAML authentication.
Pre Sales Architect at network techlab
 

Setup Cost

Cloudflare Web Application Firewall offers affordable, flexible pricing with no upfront costs, noted for competitiveness and included support services.
Azure Web Application Firewall offers scalable pricing, valued functionality, and favorable terms, appealing compared to AWS and GCP.
Fortinet FortiWeb Cloud offers cost-effective WAF services with flexible payments, appealing to large enterprises despite not being the cheapest.
It is even a lower cost compared to AWS and GCP.
Senior Solutions Architect at EQ2 Technology
Sometimes, when opting for a higher SKU, it's not the WAF itself that's costly but the additional requirements.
Head of Digital Engineering, Management Consultant at Stax Inc.
I would place Azure Web Application Firewall at an eight on a scale from one to 10, with one being cheap and 10 being expensive.
Global IT Solutions Specialist at RELIEF INTERNATIONAL INC
It is twice cheaper.
Pre sale engineer at Harnssen Group Limited
I just recommend Fortinet FortiWeb Cloud WAF-as-a-Service because it is very expensive.
Pre Sales Architect at network techlab
The price is not the cheapest, but it offers great value for money.
Principal Network Architect at a financial services firm with 201-500 employees
 

Valuable Features

Cloudflare Web Application Firewall provides comprehensive security features, easy setup, scalability, and competitive pricing with praised performance and stability.
Azure Web Application Firewall offers robust security, seamless Azure integration, automatic rule management, and scalable, user-friendly deployment with minimal downtime.
Fortinet FortiWeb Cloud WAF-as-a-Service offers AI-driven security, easy integration, and adaptability with robust threat protection and reporting.
The custom rules and the geo-redundant geographical rule feature, which allows me to implement geographical rules for customers, add significant value.
Network Architect at a computer software company with 11-50 employees
The best features of Cloudflare Web Application Firewall are multiple, including the WAF, rate limiter, and bot attack protection.
IT Manager at Amla Commerce
Cloudflare Web Application Firewall's advanced reporting and analytics tools add a layer that we're able to visualize and see before it actually hits the local firewall.
Owner at Hga consulting
With Microsoft, everything is within a single suite, making it easier to configure and plan.
Head of Digital Engineering, Management Consultant at Stax Inc.
It is almost impossible to access these assets from outside, requiring a very skilled attacker to obtain asset tokens of a customer using Azure.
Senior Solutions Architect at EQ2 Technology
It integrates effectively with things such as Sentinel and Defender for Cloud, so mostly it's the analytics and now the AI capabilities that have been introduced with Co-pilot.
Global IT Solutions Specialist at RELIEF INTERNATIONAL INC
It is possible to easily find vulnerabilities with the WAF.
IT Specialist at a manufacturing company with 10,001+ employees
It effectively mitigates web attacks, provides virtual protections, and handles large traffic with minimal processing effort.
Security Specialist at a tech services company with 1,001-5,000 employees
Its usability is a key aspect as it is very easy to use and deploy in front of new APIs.
Principal Network Architect at a financial services firm with 201-500 employees
 

Categories and Ranking

Cloudflare Web Application ...
Sponsored
Ranking in Web Application Firewall (WAF)
7th
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
No ranking in other categories
Azure Web Application Firewall
Ranking in Web Application Firewall (WAF)
11th
Average Rating
8.4
Reviews Sentiment
6.6
Number of Reviews
16
Ranking in other categories
Microsoft Security Suite (20th)
Fortinet FortiWeb Cloud WAF...
Ranking in Web Application Firewall (WAF)
18th
Average Rating
8.8
Reviews Sentiment
6.4
Number of Reviews
10
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of March 2026, in the Web Application Firewall (WAF) category, the mindshare of Cloudflare Web Application Firewall is 5.4%, down from 6.9% compared to the previous year. The mindshare of Azure Web Application Firewall is 2.8%, down from 4.3% compared to the previous year. The mindshare of Fortinet FortiWeb Cloud WAF-as-a-Service is 0.9%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF) Mindshare Distribution
ProductMindshare (%)
Cloudflare Web Application Firewall5.4%
Azure Web Application Firewall2.8%
Fortinet FortiWeb Cloud WAF-as-a-Service0.9%
Other90.9%
Web Application Firewall (WAF)
 

Featured Reviews

DB
CTO at PlayNirvana
Advanced security reporting has protected high-traffic betting platforms from constant attacks
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we have a dedicated IT team for that, and I'm not involved with Cloudflare much anymore. But if I were to compare them to F5, I would like to see more features that F5 offers. F5 has an option to bring the whole infrastructure, the whole WAF and all their packages, Bot Management, and everything else on your infrastructure. You need to install certain services from their side, and then you can choose if you would like requests to hit your servers immediately or if requests need to be proxied through F5 backbone. That would be a nice addition because we have 90% of the traffic as legit traffic coming from whitelisted servers. If it comes from whitelisted servers, I don't need to go every request through the backbone; I could easily just IP whitelist everything. Then I could maybe have Bot Management on my infrastructure that drastically reduces the price of Cloudflare. I would like to see Push CDN more improved in the next release of Cloudflare Web Application Firewall. And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network. From our perspective, if we have a listener that listens for stock updates, I would just need to have one processor that pushes those updates to the Cloudflare API, and then Cloudflare would broadcast that message to all listeners. Cloudflare will check the order of the message, and if you, as a customer, are not connected or have some kind of network issue, when you reconnect, you will receive the latest state and missing updates.
RJ
Global IT Solutions Specialist at RELIEF INTERNATIONAL INC
Offers robust analytics and seamless cloud integration with minor room for user interface improvement
The Microsoft support and the analytics are what I appreciate about Azure Web Application Firewall. It integrates effectively with things such as Sentinel and Defender for Cloud, so mostly it's the analytics and now the AI capabilities that have been introduced with Co-pilot. It helps when looking for threats. It reduces issues significantly because the filtering capabilities are high. Given that it's a cloud solution, we have very minimal downtime, especially because we have Microsoft support. On a scale of one to 10, I would give it an eight.
NiteshSharma - PeerSpot reviewer
Pre Sales Architect at network techlab
Comprehensive web protection has secured public apps and supports advanced audit requirements
Fortinet FortiWeb Cloud WAF-as-a-Service has multiple valuable aspects. The WAF solution secures whatever public domains have been published by the public platform or internal servers exposed to public users. Firewalls have limitations, which is why I suggest using a WAF solution. The firewall provides the same features but in a limited edition. When discussing the SaaS platform or Layer 7 layer of security, you will receive multiple benefits. Firewalls have limitations with signatures, bot protection, and DOS protection. Fortinet FortiWeb Cloud WAF-as-a-Service is a dedicated WAF product that handles all DOS protection, bot protection, API security, endpoint connectivity, signature-based support, and top 10 OWASP support. Multiple features are available. AI and ML-based technology is available in almost every tool today. When discussing troubleshooting, there are AI models that will solve your problem and provide information. AI is helpful because it will give you proper information regarding errors and troubleshooting.
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Manufacturing Company
9%
Financial Services Firm
8%
Comms Service Provider
7%
Manufacturing Company
12%
Financial Services Firm
11%
Computer Software Company
9%
Government
6%
Financial Services Firm
13%
Comms Service Provider
10%
Manufacturing Company
9%
Energy/Utilities Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise6
Large Enterprise6
By reviewers
Company SizeCount
Small Business6
Large Enterprise12
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise2
Large Enterprise5
 

Questions from the Community

What needs improvement with Cloudflare Web Application Firewall?
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we...
What is your primary use case for Cloudflare Web Application Firewall?
We are using Cloudflare Web Application Firewall's advanced reporting and analytics tools with their Zero Trust, so e...
What is your experience regarding pricing and costs for Azure Web Application Firewall?
I would place Azure Web Application Firewall at an eight on a scale from one to 10, with one being cheap and 10 being...
What needs improvement with Azure Web Application Firewall?
The pricing needs improvement, and I think for beginners it will be a little bit complicated, so the ease of use coul...
What is your primary use case for Azure Web Application Firewall?
Because we mostly operate in the cloud and because we're a Microsoft environment, it was the best option in the scena...
What is your experience regarding pricing and costs for Fortinet FortiWeb Cloud WAF-as-a-Service?
It is expensive. Actually, it is expensive. When discussing small organizations, I would not recommend it to them. I ...
What needs improvement with Fortinet FortiWeb Cloud WAF-as-a-Service?
Currently, I want to add that Fortinet FortiWeb Cloud WAF-as-a-Service is offering only two-factor authentication. I ...
What is your primary use case for Fortinet FortiWeb Cloud WAF-as-a-Service?
When discussing Fortinet FortiWeb Cloud WAF-as-a-Service, I always recommend it. Either I can recommend F5. Most user...
 

Also Known As

Cloudflare WAF
No data available
No data available
 

Overview

 

Sample Customers

crunchbase, udacity, marketo, okcupid, zendesk
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Find out what your peers are saying about Azure Web Application Firewall vs. Fortinet FortiWeb Cloud WAF-as-a-Service and other solutions. Updated: March 2026.
884,976 professionals have used our research since 2012.