Creatio Sales vs Pipedrive comparison

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Creatio Sales

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Executive SummaryUpdated on Sep 14, 2026

Sales Creatio and Pipedrive compete in the CRM space, with Sales Creatio standing out for flexibility and customization, while Pipedrive is simpler and easier to navigate.

Features: Sales Creatio offers customization through low-code capabilities, flexible integration options, and affordability. Pipedrive is valued for simplicity, intuitive navigation, and robust reporting that helps in sales tracking.

Room for Improvement: Sales Creatio could improve email integration, documentation, and mobile app. It also faces issues in marketing functionality and PDF generation. Pipedrive needs better automation options and integration ease, along with improved documentation and pricing transparency for additional features.

Ease of Deployment and Customer Service: Sales Creatio supports cloud and on-premises deployment and offers responsive support, though resolution complexities occur. Pipedrive is cloud-based with straightforward assistance and easy issue resolution.

Pricing and ROI: Sales Creatio is competitively priced among high-end CRM solutions, with various packages for diverse business sizes and upfront pricing without hidden fees. Pipedrive's cost-effective features suit smaller firms, more affordable than Salesforce, with flexible plans for basic to advanced needs.

To learn more, read our detailed Creatio Sales vs. Pipedrive Report (Updated: September 2026).

Creatio Sales vs. Pipedrive

September 2026

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Helped 913,076 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Creatio Sales

Ranking in CRM

21st

Ranking in Sales Force Automation

8th

Average Rating

8.8

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Pipedrive

Ranking in CRM

18th

Ranking in Sales Force Automation

9th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Local Government CRM (6th), Opportunity Management (7th)

Mindshare comparison

As of September 2026, in the CRM category, the mindshare of Creatio Sales is 1.0%, up from 0.9% compared to the previous year. The mindshare of Pipedrive is 1.1%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
Pipedrive	1.1%
Sales Creatio	1.0%
Other	97.9%

CRM

Featured Reviews

Yevhen Yukhno

CEO at B-OS, Unipessoal Lda.

BPM workflows have accelerated decisions but complex projects still need better support and pricing

The biggest benefit of using Creatio for my company is the very fast start, but it is a solution aimed at middle and big companies since the minimal price for a license is $10,000 plus some costs for integration. It is not a budget solution for many companies, but it is very powerful and a very fast tracking solution. It is a SaaS solution, and all negatives apply to all SaaS products. It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments. It is not very well, but I do not know how it can improve.

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Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The main valuable feature is the flexibility and the customization of the platform, as there's not a single CRM out there, at least that I've used, that is quite as flexible as Creatio CRM, especially Creatio sales, and on top of the features, it's also the pricing because, if you look at some of the other companies even bigger than Creatio, they're charging at least 10 times what Creatio is charging."

"With Sales Creatio, utilization was improved by 80%, the database is clean and alive with usage every day, and my team loves this solution, both mobile and Windows."

"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."

"When comparing to other tools such as Salesforce, which I find complicated to work with personally, Sales Creatio's modules are easier to use with drag and drop functionality and configuration options."

"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."

"Creatio’s sales functionality is built on a scalable and user-friendly platform to improve workflow efficiencies and streamline employee communications."

"I like Creatio's workflows, automation, and no-code features that we can update as we wish."

"Some of the best features of Sales Creatio are end-user ease of use, user interface, and speed of data entry, and the abundance of features at a very low cost is also notable."

More Creatio Sales pros

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"Pipedrive offers a lot of value for the money because it includes e-signature, document generation, CRM, and workflow automation in one not-expensive solution."

"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."

"The solution is very stable."

"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."

"Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption."

"Our primary use case for this solution ranges from using it for daily activities in sales to forecasting and KPIs and following up on every deal we are working on and every lease we are opening."

"The most useful thing is the ability to create multiple pipelines and the flexibility in filtering and reporting."

More Pipedrive pros

Cons

"It is a problem for clients because if I want to organize a big project, I have some problems with the Creatio environment for testing and development, leading to expensive DevOps operations to synchronize many environments."

"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."

"Again, honestly, I'm not benefiting from the product the way I should because I don't have a dedicated person to work on it and customize it."

"The mobile application gave us many issues as it appeared poorly developed. The client was not satisfied with the mobile application and raised concerns about it."

"Sales Creatio should include better customizations."

"One other area for improvement is with the connectors. They just don't have quite enough of these connectors or the ability to do a custom integration."

"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."

"The only improvement needed in Sales Creatio is probably more straightforward email integration with Outlook."

More Creatio Sales cons

"Areas where the solution could improve are with the easiness of integration with other solutions, as well as the reporting capabilities."

"New features sometimes seem bolted on rather than being smooth."

"The automation process is challenging."

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"The product is expensive."

"Pipedrive has some weaknesses against Salesforce."

"The platform could be even more robust."

"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."

More Pipedrive cons

Pricing and Cost Advice

"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."

"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."

"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."

"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"Pipedrive is relatively more affordable than other solutions."

"The price of Pipedrive has been reasonable."

"The solution is affordable."

"The product is expensive but provides valuable services."

"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"We pay $1000 a month for the tool."

More Pipedrive pricing and cost advice

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Top Industries

By visitors reading reviews

Construction Company

18%

Comms Service Provider

14%

Outsourcing Company

12%

Financial Services Firm

10%

Outsourcing Company

16%

Construction Company

12%

Comms Service Provider

11%

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	2

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	1
Large Enterprise	3

Questions from the Community

What is your experience regarding pricing and costs for Sales Creatio?

I purchased Creatio only through a direct project, as the marketplace is complicated for customers and primarily benefits partners who find solutions there and decide whether to use it or create in...

What needs improvement with Sales Creatio?

What is your primary use case for Sales Creatio?

I use Arch Linux and Fedora Linux in my workstations, and I work with some products like Gentoo for embedded and Fedora for desktop. My preference is Arch, but Arch is for me, not for enterprise. A...

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

What advice do you have for others considering Pipedrive?

I'd recommend Pipedrive since it's easy to use and handles simple processes effectively. I'd rate the solution nine out of ten.

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Product Reports

Download Creatio Sales product report

Creatio Sales

August 2026

Download Pipedrive product report

August 2026

Overview

Sales Creatio is a configurable platform offering low-code customization and integration capabilities. Key features include quick implementation and hosting flexibility. It's suitable for team collaboration in medium to large enterprises managing sales processes with ease.

Sales Creatio delivers a seamless experience for B2B sales, supporting users in managing sales cycles such as lead qualification and contract finalization. It provides advanced analytics and automation tools with a drag-and-drop interface, requiring no deep programming expertise. Users benefit from robust integration capabilities and GDPR compliance. It is capable of hosting both on-premises and in the cloud, offering customization for manufacturing and production sectors. However, there are areas for improvement, particularly in customization, calendar functionality, and marketing documentation. The mobile app, field service features, and API development warrant enhancements, while pricing could be a concern for smaller companies.

What are the key features of Sales Creatio?

High Configurability: Tailors to business needs with flexible customization.
Low-code/No-code: Enables rapid application development without heavy coding.
Robust Integration: Facilitates easy connectivity with third-party platforms.
Advanced Analytics: Provides comprehensive dashboards and reporting tools.
GDPR Compliance: Ensures data handling meets regulatory requirements.
Cloud and On-premises Hosting: Offers deployment flexibility for different IT strategies.

What benefits should be considered in reviews?

Quick Implementation: Reduces time to operational readiness.
Ease of Use: Simplifies adoption and training for new users.
Cost-effectiveness: Efficiently manages budgets with scalable solutions.
Agility in Workflow Modification: Adapts swiftly to changing business processes.
Enhanced Collaboration: Facilitates teamwork with intuitive tools and interfaces.

Sales Creatio is implemented in industries such as manufacturing and distribution, where it manages end-to-end sales processes and enhances team oversight through insightful dashboards and reports. It aids in lead generation and supports client solutions with ticket systems, primarily benefiting medium to large enterprises by focusing on customization and BPMN capabilities for manufacturing and production.

Creatio

Pipedrive offers an intuitive interface for tracking deals with customizable features and extensive reporting to enhance sales management.

Pipedrive is a CRM tool designed to streamline sales processes. Known for its Kanban-style interface, it allows for easy tracking of deals and activities. Users find value in its customizable features, extensive reporting, and ability to manage communication. With flexible data structures, filters, and automation, Pipedrive improves sales management and communication integration. Although users seek better pricing and enhanced features for basic versions, the platform effectively supports tasks like deal tracking, email integration, and client relationship management.

What are the key features of Pipedrive?

Kanban-style interface: Facilitates easy deal tracking.
Customizable features: Allows adaptable data structures and processes.
Extensive reporting: Provides insights into sales activities.
Workflow automation: Enhances efficiency by automating repetitive tasks.
Email integration: Streamlines communication within the platform.

What benefits should users look for in Pipedrive?

Improved sales tracking: Enhances visibility into sales activities and pipelines.
Increased efficiency: Saves time through automation of routine tasks.
Customizability: Supports diverse business needs with flexible setup.
Scalability: Adapts to growing business requirements.
Better communication: Facilitates seamless interaction between team members.

In real estate and other industries, Pipedrive assists in managing client relationships by tracking interactions from introduction to closing. It supports sales funnels, lead capturing, and campaign management, enabling companies to effectively streamline workflows and forecast outcomes.

Sample Customers

ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo