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Pipedrive vs Zoho CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pipedrive
Ranking in CRM
18th
Ranking in Opportunity Management
2nd
Ranking in Sales Force Automation
8th
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
13
Ranking in other categories
Local Government CRM (10th)
Zoho CRM
Ranking in CRM
6th
Ranking in Opportunity Management
5th
Ranking in Sales Force Automation
4th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
53
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Pipedrive is 1.3%, up from 0.9% compared to the previous year. The mindshare of Zoho CRM is 3.1%, down from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Willem Lambrechts - PeerSpot reviewer
Offers the ability to create multiple pipelines and the flexibility in filtering and reporting
We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.
Romani Labib - PeerSpot reviewer
Customization options empower workflow management, though support understanding can be enhanced
Currently, I am still working with Azure and I use the Azure products for my current work. I use Azure Active Directory. I don't use products like App Service from Azure or Azure Logic Apps, Front Door, but I think it's very straightforward. Once I take the first step to use Azure, I can track myself to use another application, program, or module in Azure. I use Office 365 because we actually have Exchange mail server 2019 on premises. In the last few months, I upgraded from Exchange on premise to use Office 365, which is faster, easier to troubleshoot, and more secure. I use Remote Desktop Services (RDS) as the best solution because I make a private server in my data center room. I have many users that need to access the internet, so I don't join the server to my domain because if I have any malware or other attacks, I can resolve it easily without any damage to my internal network. Microsoft RDS is more user-friendly and easier to use compared to RDS from Azure Microsoft or another provider. I purchase Microsoft Remote Desktop Services directly from Microsoft. I have had an MCSE and Microsoft account for 15 years. I work with SharePoint and Exchange, which are famous applications through Microsoft and Office 365. For daily tasks, I use Microsoft tools and Linux tools because I have applications like CRM, ERP, and HRM running over CentOS, an operating system by Linux. Regarding CentOS, in Egypt, we have issues paying for things from the internet, especially due to the large margin between US dollars and Egyptian pounds. CentOS is totally free from the internet, so I create ISO and install it on the server to use all features, policies, and security modules. Currently, I use 3CX as voice solutions, and Asterisk is the Linux platform I use, along with firewalls by Linux called pfSense. All data centers in my company have products between Microsoft and Linux systems. For DNS, I use deDNS to make remote access or subdomains from deDNS organization. Sometimes, I pay for a main domain from HostGator and re-route the domain to my data centers. Based on other competitors, I would rate Zoho CRM's price as a five, as it has a middle-range price compared to others. Overall, I rate Zoho CRM a seven out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The initial setup is straightforward."
"It's very flexible and we can really fit it into our business model."
"The most valuable feature is the ability to create timelines and custom fields."
"The solution is very stable."
"The usability of the solution is its valuable feature."
"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."
"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."
"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."
"It has helped to manage, move forward, and also customize my processes. It has helped me with my sales pipeline, sales process, and performance."
"The initial setup is pretty fast."
"I like that it is easy to get data in and out of it. We can export and import CSV files. I also like that the database is hierarchical, which allows me to be able to look at a parent and multiple children."
"There are many features that capture customer data."
"What I appreciate about Zoho CRM is the customization."
"The solution has an efficient notification feature."
"The most valuable solution of Zoho CRM is lead management and analytics. It has a powerful analytics tool."
"The best thing about Zoho CRM is that it is integrated with other Zoho applications."
 

Cons

"The automation process is challenging."
"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."
"Pipedrive could be more efficient. I want the management to be more transparent so it's easier to monitor the sales team's activities and results and do business forecasting. It would help them to improve the quality of the sales cycle."
"You must pay more if you need an additional feature."
"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."
"The integration possibilities with other systems could be better as well. We use it in connection with Octopus CRM, and there's room for improvement."
"Reporting capabilities of the solution could be improved."
"The platform could be even more robust."
"The MCR capabilities have some limitations."
"Adding a new contract to the solution is quite complicated."
"We'd like the solution to be less expensive."
"The support response time for this solution could be improved."
"Support could be more knowledgeable."
"The process of creating reports is not very user-friendly - it takes time, and it's confusing."
"It would be useful to have some way of mapping organizations that could add more value. If I have X company's database and am trying to create multiple contexts for different entities of the same company, I should be able to map it in such a way that I can see the organization chart."
"The login process could be improved as some users find it unfriendly. The documentation could also be more user-friendly and better organized."
 

Pricing and Cost Advice

"We pay $1000 a month for the tool."
"Pipedrive is relatively more affordable than other solutions."
"The product is expensive but provides valuable services."
"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."
"As of now, the pricing and value are quite good."
"The price of Pipedrive has been reasonable."
"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."
"The solution is affordable."
"Compared to other CRMs, it is very cheap."
"We consider it a good value and found it to be cost-effective."
"The basic plan has changed from $15 to $25 or $30."
"Zoho CRM has a subscription-based license, which is not too expensive."
"There is a license required for this solution."
"This solution is less expensive than Salesforce."
"The solution has standard pricing plans."
"The solution is cost-effective."
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Retailer
9%
Comms Service Provider
7%
Manufacturing Company
6%
Manufacturing Company
9%
Computer Software Company
8%
University
8%
Educational Organization
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pipedrive?
The most valuable feature is the ability to create timelines and custom fields.
What needs improvement with Pipedrive?
New features sometimes seem bolted on rather than being smooth.
What do you like most about Zoho CRM?
Zoho CRM integrates easily with customer service workflows.
What is your experience regarding pricing and costs for Zoho CRM?
I rate the pricing as a five out of ten, as it offers good value for money.
What needs improvement with Zoho CRM?
The UX for the product in general is probably below standard compared to some of the other CRMs.
 

Comparisons

 

Overview

 

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo
JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
Find out what your peers are saying about Pipedrive vs. Zoho CRM and other solutions. Updated: August 2025.
865,164 professionals have used our research since 2012.