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Dell PowerMax vs Pure Storage FlashBlade comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 30, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
1.0
Organizations reduced costs and improved performance with Pure FlashArray X NVMe, achieving quick ROI and efficient resource management.
Sentiment score
8.2
Organizations gained rapid ROI from Dell PowerMax with enhanced performance, cost efficiency, and improved data center capabilities.
Sentiment score
6.6
Pure Storage FlashBlade reduces total cost of ownership by enhancing efficiency, enabling fast restorations, and supporting diverse use cases.
If you wait more than seven years to buy another one, you get a return on your investment.
Sales Manager at Multicomputos PR
During a DCDR setup and migration from VMAX to Dell PowerMax, what was planned as a two-day downtime was completed in just three to four hours.
The performance metrics or benchmarks I use to measure success with Dell PowerMax include uptime as well as our response times on our platforms, both of which are exactly where we want them to be, which is five nines and as fast as possible.
Senior Manager, Disaster Recovery, Storage & UNIX Systems at a financial services firm with 1,001-5,000 employees
My client has seen significant ROI since the install, and when you don't go down, that's an ROI in and of itself.
Chief Executive Officer at Contour Data Solutions
It does not require much management once you set up correctly, so it saves time, allowing an admin to focus on other work.
Senior Network Engineer at Holy Redeemer Health System, Inc.
 

Customer Service

Sentiment score
7.1
Pure FlashArray X NVMe's technical support is praised for responsiveness, despite occasional follow-up issues, earning high customer satisfaction.
Sentiment score
8.3
Dell PowerMax support is praised for responsiveness and expertise, though some seek improvements in response times and escalation access.
Sentiment score
7.6
Pure Storage FlashBlade's support is generally praised for responsiveness, despite occasional delays and communication issues, maintaining a favorable reputation.
Customers always have their issues resolved promptly.
Sales Manager at Multicomputos PR
Technical support is good at least through vendors, not directly with the principal.
Infrastructure Specialis at a tech services company with 1-10 employees
I would rate Dell PowerMax support as a ten, as I have never had an issue with Dell support as it relates to this product.
Chief Executive Officer at Contour Data Solutions
ProSupport Next Business Day offers part replacement within four hours for data leaks.
AI Solutions Architect at TierOne
Dell support for Dell PowerMax is exceptional, rating a perfect 10 out of 10.
I would rate them an eight out of ten.
IT Field Support Engineer at a tech vendor with 10,001+ employees
The support is done through email and is not that great, making it a very problematic area I've been dealing with for over four years.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Their technical support has been perfect lately, so I would give it a 10.
IT Manager at Regin Dalarna
 

Scalability Issues

Sentiment score
7.1
Pure FlashArray X NVMe offers scalable storage with low latency, easy upgrades, though capacity customization and high costs are noted.
Sentiment score
7.7
Dell PowerMax excels in scalability and performance, supporting diverse enterprise storage needs with minimal disruption and high flexibility.
Sentiment score
8.6
Pure Storage FlashBlade excels in scalability, with seamless expansion, downtime-free growth, and praised support across various sectors.
It hasn't broken down anytime in the last six to seven years, despite hurricanes, earthquakes, and power outages.
Sales Manager at Multicomputos PR
Scalability is not an issue.
Senior System Engineer at a healthcare company with 10,001+ employees
Dell PowerMax is good for enterprises, and it also depends on how much workload you're going to bring in on Dell PowerMax in terms of performance and how many users are going to use the database you're hosting.
Lead Consultant - Cloud & Infrastructure Services at Infosys
PowerScale is better suited for AI and overall buzz solution currently.
AI Solutions Architect at TierOne
Pure Storage FlashBlade is scalable.
Senior Network Engineer at Holy Redeemer Health System, Inc.
There are between 5 and 10,000 people using it in our organization.
IT Manager at Regin Dalarna
 

Stability Issues

Sentiment score
8.1
Pure Storage offers exceptional stability and reliability with outstanding support, consistently achieving high user ratings for performance and service.
Sentiment score
8.7
Dell PowerMax is highly reliable with excellent performance, minimal downtime, and exceptional stability, receiving high praise from users.
Sentiment score
8.1
Pure Storage FlashBlade offers exceptional reliability and impressive stability, featuring 99.999% uptime, seamless upgrades, and high performance.
I would rate the stability of the product at seven out of ten.
Project Manager at a government with 11-50 employees
These patches can be applied on the fly without requiring software upgrades or system downtime.
I would rate it nine out of ten since there are no required downtimes, even during firmware upgrades.
System and Storage Admin at a financial services firm with 1,001-5,000 employees
There has been no downtime with Dell PowerMax; it's been extremely reliable, easy to manage, easy to upgrade, and trustworthy as we've upgraded over the years from one version to another.
Chief Executive Officer at Contour Data Solutions
In case there is any issue with any blade, the data is moved to another.
IT Field Support Engineer at a tech vendor with 10,001+ employees
 

Room For Improvement

Pure FlashArray X requires cost-effective improvements in UI, integration, cloud features, multitenancy, analytics, backup, AI, and scalability.
Dell PowerMax needs better deduplication, automation, cloud integration, documentation, pricing, and customer support for enhanced user experience.
Users recommend better pricing, cloud integration, support, documentation, and analytics for Pure Storage FlashBlade, improving efficiency and compatibility.
One way to improve the product is to add an operational assistant that doesn't depend on VMware.
Sales Manager at Multicomputos PR
I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert.
Cloud Architect at DXC Technology
Storage replication should be essential.
Infrastructure Specialis at a tech services company with 1-10 employees
Compared to competitors such as NetApp, which integrates with public cloud hyperscalers (GCP, Azure, AWS), Dell PowerMax lacks in this aspect.
Dell can assist by providing plug-and-play integrated templates that allow customers to drag, drop, modify, and connect with any target system for generating snapshots without logging into the storage directly.
System and Storage Admin at a financial services firm with 1,001-5,000 employees
Dell PowerMax NVMe is very reliable storage and cannot experience downtime.
First Assistant Vice President (FAVP) & Unit Head of Server & Storage Management Unit at a financial services firm with 1,001-5,000 employees
Technical support definitely needs significant improvement.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Its configuration should be easier.
IT Field Support Engineer at a tech vendor with 10,001+ employees
One way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray and FlashBlade.
IT Manager at Regin Dalarna
 

Setup Cost

Enterprise buyers see Pure FlashArray X NVMe as a justified premium investment due to performance and comprehensive licensing.
Dell PowerMax is costly but premium, with high support costs, yet discounts are possible through vendor negotiations.
Pure Storage FlashBlade is costly but valued for performance, reliability, and reduced administrative overhead, justifying its premium price.
While the prices may be higher than those of other vendors, we see it as a market leader with benefits.
Manager, System Infrastructure & Security at Organik Kimya San. ve Tic. A.S.
The support can be a bit pricey, but the solution is more cost-effective than anything else out there.
Sales Manager at Multicomputos PR
The higher cost compared to other vendors is justified by additional features, vendor-managed upgrades, and superior support services.
It is the best choice for large projects in terms of price and features compared to midrange solutions.
Presales Engineer at Project Informatica srl
The price is starting from $500,000.
Senior Sells at Enterprise Sigma Technology
The pricing of Pure Storage FlashBlade is expensive compared to other products I used from other companies in the past, but one benefit is that they have built-in ransomware protection.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making it good for us.
IT Manager at Regin Dalarna
 

Valuable Features

Pure FlashArray X NVMe offers exceptional performance, reliability, scalability, and seamless VMware integration, enhancing workload efficiency and user experience.
Dell PowerMax is valued for reliability, performance, scalability, NVMe technology, and ease of use, making it ideal for enterprise storage.
Pure Storage FlashBlade excels with ease of use, fast performance, scalability, seamless integration, and efficient storage features.
Its data compression feature is the best that we have ever seen.
Sales Manager at Multicomputos PR
Pure FlashArray X NVMe helps to improve our processing speed.
Manager, System Infrastructure & Security at Organik Kimya San. ve Tic. A.S.
We are satisfied with the performance as it is significantly faster compared to traditional storage options.
Project Manager at a government with 11-50 employees
NVMe provides additional fast cache, similar to random access memory (RAM), which improves overall system performance and read/write experience for users.
Dell PowerMax NVMe is very supportive of our operational growth since we require daily performance from our core banking systems and need to facilitate data movement efficiently.
System and Storage Admin at a financial services firm with 1,001-5,000 employees
The key benefits of using Dell PowerMax, quantified in terms of saved hours and saved costs, is having one single platform that provides functionality to all of our internal customers.
Senior Manager, Disaster Recovery, Storage & UNIX Systems at a financial services firm with 1,001-5,000 employees
We can plug in many blades, and we can have data up to one terabyte.
IT Field Support Engineer at a tech vendor with 10,001+ employees
The best features of Pure Storage FlashBlade include better throughput and better performance.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Pure Storage FlashBlade's scalability is one of the most valuable features, and importantly, it always works, allowing for seamless upgrades.
IT Manager at Regin Dalarna
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
17th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Dell PowerMax
Ranking in All-Flash Storage
7th
Average Rating
8.8
Reviews Sentiment
7.6
Number of Reviews
85
Ranking in other categories
NVMe All-Flash Storage Arrays (3rd)
Pure Storage FlashBlade
Ranking in All-Flash Storage
12th
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
39
Ranking in other categories
Software Defined Storage (SDS) (8th), File and Object Storage (8th)
 

Mindshare comparison

As of January 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.4%, up from 0.7% compared to the previous year. The mindshare of Dell PowerMax is 4.8%, up from 4.0% compared to the previous year. The mindshare of Pure Storage FlashBlade is 2.2%, up from 1.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Market Share Distribution
ProductMarket Share (%)
Dell PowerMax4.8%
Pure Storage FlashBlade2.2%
Pure FlashArray X NVMe1.4%
Other91.6%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
MayankChauhan - PeerSpot reviewer
Lead Consultant - Cloud & Infrastructure Services at Infosys
Delivers essential support and performance for intensive operations in real-time environments
Our infrastructure is spread across the private as well as a public cloud. Our requirement was that the IOPS latency should not be more than one millisecond. If anything goes beyond one millisecond, it's a problem for us. We wanted a system that could handle the transactions and meet our latency requirements. There are performance benefits for sure. The amount of deduplication and compression offered by Dell PowerMax is quite good, especially with databases. Dell PowerMax delivers optimum performance and reliable support, integral for handling failures and ensuring operational continuity. The performance capacity optimization and support we receive from Dell are also valuable.
MikaelHellström - PeerSpot reviewer
IT Manager at Regin Dalarna
Has handled backup storage needs reliably and supports seamless upgrades
In environments requiring high throughput and low latency, Pure Storage FlashBlade provides high throughput and normal latency, but we do not have any application that requires low latency right now, so the latency of three to five milliseconds is considered kind of high. Pure Storage FlashBlade's ability to integrate with enterprise applications is not important for us, as we only want to present an S3 bucket for our backup, which we have done, and it works very fast. We use the Purity software's data reduction techniques; we have a backup software that compresses everything before sending it to the S3 bucket, achieving a data reduction of 1.1 to one. I would recommend Pure Storage FlashBlade to other companies because it's a very fast and scalable solution for anyone who needs it. On a scale of 1-10, I rate this solution an 8.
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Financial Services Firm
17%
Manufacturing Company
9%
Computer Software Company
9%
Healthcare Company
9%
Financial Services Firm
12%
Manufacturing Company
10%
Computer Software Company
10%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise15
Large Enterprise55
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise11
Large Enterprise21
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What do you like most about Dell EMC PowerMax NVMe?
First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.
What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?
When comparing Dell PowerMax NVMe with other vendors, such as IBM enterprise solutions, the price is relatively higher.
What do you like most about Pure Storage FlashBlade?
The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...
What is your experience regarding pricing and costs for Pure Storage FlashBlade?
Regarding pricing, it is okay; we needed exactly this in size, and the price was a lot lower than competitors, making...
What needs improvement with Pure Storage FlashBlade?
In my opinion, one way Pure Storage FlashBlade can be improved is by having more compatibility between the FlashArray...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Rackspace, Open Line
ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL
Find out what your peers are saying about Dell PowerMax vs. Pure Storage FlashBlade and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.