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Dell PowerStore vs Dell VMAX All Flash comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
3rd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
No ranking in other categories
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
220
Ranking in other categories
Data Warehouse (4th), NAS (2nd), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
Dell VMAX All Flash
Ranking in All-Flash Storage
29th
Average Rating
8.2
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 7.4%, up from 6.4% compared to the previous year. The mindshare of Dell PowerStore is 10.2%, down from 17.1% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Dell PowerStore10.2%
Everpure FlashArray7.4%
Dell VMAX All Flash0.7%
Other81.7%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
AS
Solution Architect at a agriculture with 10,001+ employees
Performance and interface improve data processing speeds but require complex configuration
The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We were actually able to do multiple upgrades, including head upgrades and moving between the platforms, M20 and M50, over the years. We have never once lost a ping and have never had an outage due to an OS upgrade or a complete head upgrade."
"The most important feature of any storage array is its reliability, measured by its uptime."
"The best features Everpure FlashArray offers are the speed and dependability, which are the main features that we get from Pure; it is faster than its competition, and we do not have any documented downtime from it ever."
"Pure gives us better compression, it's easier to manage, a lot less hands-on."
"Having an intuitive user interface to get things running is great."
"The performance of the storage is just unbelievable."
"The speed is the most valuable feature of this solution."
"We've been using FlashArray's snapshot for backups. Their replication across sites and response time are also excellent."
"Dell PowerStore has positively impacted our organization by improving the user experience, as we were having issues with the hybrid storage we had in the past, so we decided to go to an all-flash solution, and it made it possible to give a better experience because we were having heavy delays on the applications."
"When compared to Pure Storage, Dell PowerStore's cost was quite attractive."
"As we have very little knowledge, I can at least mention that the compression ratio has kind of surprised us positively."
"I would assess the timeframes to deploy it as efficient."
"Dell PowerStore is designed for large enterprises that require storage solutions with high availability and disaster recovery capabilities, and I believe Dell PowerStore is the best solution for this purpose."
"If you want to solve a workload problem, this is the best way."
"The most valuable feature of Dell PowerStore is Metro Volumes."
"When it comes to recommending it for smaller or bigger companies, it depends on the workload, and generally, it can be used for both smaller and larger organizations."
"The most valuable features of VMAX are its performance and GUI interface."
"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."
"The product's initial setup phase was good."
"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."
"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."
"It works very well."
 

Cons

"They need to find another way of doing data protection, RAID is not working very well."
"I would like to see them lower the costs."
"I have been primarily working with storage and have not fully explored other areas, but there is some room for improvement when it comes to performance reporting."
"The price of Pure Storage FlashArray could be better."
"I’d love to view the average, minimum and maximum performance in the reports (Analysis tab - Performance) but it is only graphics and you need to export data in CSV to find this information."
"There are many features which need to be added, particularly on the replication side."
"The areas that have room for improvement include the scheduling process for upgrades."
"Its price needs improvement. Its price is almost double than any other flash storage solution."
"The licensing is a little bit high, but the product is very good."
"The NAS part is very poor. It's very basic. Even Dell EMC has said that to us. We are waiting for version 3 of PowerStore for that. This must be improved and it is in the roadmap."
"The only improvement that might be required, though not significantly, relates to the features that allow for support, specifically the call home features."
"One improvement I would suggest relates to the service that pings Dell when there's an issue. I would say it needs to be more transparent."
"Dell PowerStore is a very expensive storage solution."
"The upgrades themselves are running fine, but after the upgrade is when we have a problem. With the update to 1.4, we had a head crash. They told us, 'This is a known issue. Please upgrade to 2.' We upgraded to 2 and, one week later they told us, 'Yeah, there are some issues in 2.0.0. You can lose data. Please upgrade to 2.0.1.' Overall, they need to make the system stable."
"I haven't seen ROI with Dell PowerStore, but as the admin, it does make my life easier."
"After the merger with Dell, the support quality has degraded."
"The configuration part of the product is an area with certain shortcomings where improvements are required."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."
"Improvements are needed in both partition recovery and scalability."
"There is room for improvement in the centralized administration."
"We encountered some challenges during large data migrations that could be addressed for smoother transitions."
 

Pricing and Cost Advice

"In terms of other contemporary arrays, Pure is something you need to have a use case for, as it's not priced for you to buy one off-the-shelf. If you have a use case, heavy lift Oracle Databases, any type of noticeable virtual desktop infrastructure (VDI), or need low latency and high throughput, you should consider all-flash at least and probably Pure Storage."
"There is an annual or perpetual license required for this solution."
"Our costs are around $100,000."
"We purchased a license to use this solution and we pay for the storage ourselves."
"Cost-wise, I imagine that the product's price would probably give you a nosebleed if you were a younger company."
"In comparison to the competitors, Pure is very price-competitive for the future functionality that it provides."
"We consume it as a service, and that's actually something we really like, or at least I really like from the technical perspective. That's because it means there is no hassle when we need to upgrade arrays to add capacity. We just interact directly with technical counterparts, and we say, "Hey, we're filling up," and they say, "All right, here's another data pack." They ship it in, and we install it. So, the as-a-service model has worked very well. Given the outstanding data reduction rates, it has improved our profitability because we're selling allocated volumes as part of the cloud service or recovering those costs from our tenants. It is very efficient, but that has offset the premium price. It started out that way, but over time, as we've added capacity, the price per gig has gone down a lot because we have a lot of it."
"We have seen a reduction in the TCO, because Pure Storage is partnering with Belfrics. This partnership reduces our latency and space."
"There are no separate licenses required as all the basic licenses are included in the bundle."
"The pricing structure and licensing model of Dell PowerStore are very good and I like it. We chose it because it was reasonably priced and met our requirements"
"The price of Dell EMC PowerStore could be better, it is a bit expensive."
"The pricing is good. There's no need to pay for a license; it's all-inclusive."
"We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."
"The software features are included in the pricing without any additional purchase requirements."
"Dealing with the licensing part of the product is very simple, especially considering the fact that we don't have many licenses associated with the tool."
"It is expensive compared to one of its competitors."
"It is not a cheap product."
"The price falls within the mid-range, neither inexpensive nor high-priced."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
12%
Construction Company
10%
Computer Software Company
7%
Manufacturing Company
12%
Computer Software Company
10%
Financial Services Firm
9%
Comms Service Provider
6%
Financial Services Firm
15%
Computer Software Company
15%
Manufacturing Company
10%
Construction Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business72
Midsize Enterprise44
Large Enterprise106
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I have knowledge about the licensing part, which we obtained for around 10 years from the time of deployment, but I d...
What needs improvement with Pure Storage FlashArray?
When it comes to Everpure FlashArray ports shown in the GUI, it would be better if, when one of the Pure array ports ...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with Dell EMC VMax?
The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...
What is your primary use case for Dell EMC VMax?
We use the solution for SAP ERP applications. We utilize both VMAX and PowerMax for different aspects of our operations.
 

Also Known As

Pure Storage FlashArray
PowerStore
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
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Find out what your peers are saying about Dell PowerStore vs. Dell VMAX All Flash and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.