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Dell PowerStore vs Dell VMAX All Flash comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
2nd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
233
Ranking in other categories
No ranking in other categories
Dell PowerStore
Ranking in All-Flash Storage
1st
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
249
Ranking in other categories
Data Warehouse (7th), NAS (2nd), Enterprise SAN (1st), NVMe All-Flash Storage Arrays (1st)
Dell VMAX All Flash
Ranking in All-Flash Storage
32nd
Average Rating
8.2
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray is 6.4%, down from 6.5% compared to the previous year. The mindshare of Dell PowerStore is 7.7%, down from 15.6% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, down from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Dell PowerStore7.7%
Everpure FlashArray6.4%
Dell VMAX All Flash0.7%
Other85.2%
All-Flash Storage
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
AS
Solution Architect at a agriculture with 10,001+ employees
Performance and interface improve data processing speeds but require complex configuration
The most valuable features of VMAX are its performance and GUI interface. We have seen significant improvements in technology over the last four to five years. The snap feature, along with deduplication, has notably enhanced our data processing speeds. We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everpure FlashArray is probably not cheap storage, but it provides great performance, scalability, and everything a customer needs."
"This is the best all-flash storage array on the market."
"It upgrades in place which means we'll be using it well into the future."
"This solution has improved our organization. In the past, we had reports that were taking up to two hours and after switching to SSD storage the overall processing power dropped to half an hour. The end users saw an immediate performance gain."
"If you need faster storage and a good product, this is the one you should go ahead with."
"From an investment standpoint, the support staff I require for it is greatly reduced, so I don't have the in-depth requirements that I had on other products."
"I use all the features of this solution and I find them to be easy to use and functional, such as the compression and capacity to expand."
"The best features Everpure FlashArray offers are the speed and dependability, which are the main features that we get from Pure; it is faster than its competition, and we do not have any documented downtime from it ever."
"Dell PowerStore is a very stable solution."
"The most valuable feature is that it is easy to use this frame. I am a SAN administrator, but I was able to train my colleague, who had only been a VMware administrator, on the PowerStore in about half a day. Now he's autonomous in assigning volumes and creating data stores..."
"Dell PowerStore is very easy to deploy."
"The most valuable feature of Dell PowerStore is Metro Volumes. It allowed us to remove our current Recovery Point/Broadcom VMware SRM licenses, which cost a fortune, resulting in significant cost savings."
"Dell PowerStore is a mid-range product that can suit small companies and provides good IOPS and performance."
"Dell PowerStore has been used for around three or four years, and the experience with Dell PowerStore has been positive."
"In the five months we've been running Dell PowerStore, it's been 100% uptime with no issues at all, so it's been excellent."
"The most valuable feature is the encryption in the loop because we can manage data center data from a different perspective, reducing the space used while growing data using the same equipment."
"It works very well."
"The most valuable features of VMAX are its performance and GUI interface."
"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."
"The product's initial setup phase was good."
"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."
"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."
 

Cons

"The only issue is the pricing. Because we have competition, our customers always take another brand and say they can save their investment."
"If I need to change or troubleshoot the dashboard, I cannot do it without calling support. If I want to move something critical, I cannot do it by myself. The dashboard blocks me from changing those critical things."
"What it needs to do is work a little closer with solutions, like VMware, so it understands the particular workloads that are on it. Today, it does not understand the applications which are running against it."
"It falls far short of protocol support."
"The scalability of the solution is not as good as it probably could be."
"Based on my experience with various technologies like EMC, NetApp, and Pure Storage, one area for improvement is compliance certifications. NetApp excels in this area, particularly in the American Army or defense sector, where NetApp has approval, whereas others are striving to achieve the same. NetApp also delivers security, ransomware protection, and scale-up capabilities more effectively."
"FlashArray could improve on the administrative side. For example, when you need to upgrade the boxes, we can't do that ourselves. We need to open a ticket with support and have them do that for us. You don't need to be on the call with them. We tell them we have a slot that we want to upgrade, and they send us an email when it's done."
"I would love to see a true one click upgrade solution. Right now, you have to click and schedule an appointment with Pure Storage to be able to upgrade. I would love for it to automatically download, install, and fall-over every controller as it updates."
"The setup process could be improved. We had some issues regarding configuration and the time it took to do things. It wasn't specifically the people we worked with, but more the process and how it's done. They can work on that."
"The solution's pricing could be better."
"Initially, when we were setting it up in a non-production environment, we had some problems with configuration and issues with the Dell switch."
"The setup is very simple, but it's costly."
"One feature I would like to improve with Dell PowerStore is regarding Metro LUNs."
"The current major challenge with the product is that the whole industry is being impacted by rising costs, not specific to Dell PowerStore."
"There is no Synchronize replication feature on the storage."
"The customer service and support are bad."
"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."
"The configuration part of the product is an area with certain shortcomings where improvements are required."
"We encountered some challenges during large data migrations that could be addressed for smoother transitions."
"Improvements are needed in both partition recovery and scalability."
"There is room for improvement in the centralized administration."
 

Pricing and Cost Advice

"The pricing of Pure Storage is all-inclusive. It is very fair, and very easy. In comparison, Dell EMC has licensing that needs to be added if you wan to work in a complex environment or in specific functionalities."
"Our licensing is on a yearly basis. So, every year, we renew. We could do a three-year contract, but right now, we only do a one-year."
"Its price is almost double than any other flash storage solution."
"Pure Storage is all-flash, so this sometimes tends to make it a bit more expensive in the beginning."
"My organization has a yearly license, but I believe that Pure Storage FlashArray has capacity-based licenses as well. I'm definitely happy with the pricing."
"I would rate it a seven out of ten for pricing. It could be improved."
"It is a more expensive solution, but it is worth it. You are getting what you paid for."
"The pricing is reasonable."
"PowerStore's pricing is reasonable."
"As compared to others, PowerStore is cheaper."
"The price is not cheap, but it's worth it for the features you get from the storage. If you can afford it, you are probably buying the best solution that you can have for this virtual environment."
"Dell PowerStore charges for the hardware warranty every three years. The price will depend on the storage model or how much hardware it has."
"Dell PowerStore is more expensive than Dell EMC Unity All Flash. Dell PowerStore's performance metrics were way higher than what Dell EMC Unity All Flash offered."
"In terms of licensing, my organization has Dell Technologies End User License Agreement (EULA), but I don't know exactly how it works, though it is a big bundle of licenses for Dell Data Domain, Dell EMC Unity XT, Dell PowerStore, Dell ECS, and all such kinds of storage arrays."
"The pricing structure and licensing model of Dell PowerStore are pretty decent. It's pretty competitive."
"There's still a cap on the upgrade path, where you can consume all the engines within the frame before you have to go to another frame... Normally, we exceed the IOPS on the frames before we can ever exhaust the storage, so anything they can do to help us avoid stranded storage capacity, capacity that we couldn't get to, would be beneficial."
"The price falls within the mid-range, neither inexpensive nor high-priced."
"It is not a cheap product."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Comms Service Provider
10%
Financial Services Firm
10%
Outsourcing Company
9%
Manufacturing Company
12%
Financial Services Firm
9%
Computer Software Company
9%
Outsourcing Company
9%
Financial Services Firm
14%
Computer Software Company
12%
Manufacturing Company
10%
Construction Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise38
Large Enterprise161
By reviewers
Company SizeCount
Small Business83
Midsize Enterprise49
Large Enterprise124
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
When comparing cost, I find that the cost is either the same or slightly higher, but that is returned by the ease of ...
What needs improvement with Pure Storage FlashArray?
The only thing I think could be improved is price. The price is the main concern for our customers.
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with Dell EMC VMax?
The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...
What is your primary use case for Dell EMC VMax?
We use the solution for SAP ERP applications. We utilize both VMAX and PowerMax for different aspects of our operations.
 

Also Known As

Pure Storage FlashArray
PowerStore
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
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Find out what your peers are saying about Dell PowerStore vs. Dell VMAX All Flash and other solutions. Updated: September 2026.
920,929 professionals have used our research since 2012.