Dell PowerStore vs Dell VMAX All Flash comparison

Dell PowerStore and Dell VMAX All Flash are both solutions in the All-Flash Storage category. Dell PowerStore is ranked #1 with an average rating of 8.7, while Dell VMAX All Flash is ranked #24 with an average rating of 8.2. Dell PowerStore holds a 16.5% mindshare in AFS, compared to Dell VMAX All Flash’s 0.7% mindshare. Additionally, 96% of Dell PowerStore users are willing to recommend the solution, compared to 100% of Dell VMAX All Flash users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

Dell PowerStore and Dell VMAX All Flash are two high-performance storage solutions. Dell PowerStore seems to have the upper hand due to its modern architecture and cost-efficiency, while Dell VMAX All Flash is favored for its reliability and extensive feature set.

Features: Dell PowerStore is valued for its data-centric design, automation, and operational simplicity. Dell VMAX All Flash is recognized for its proven robustness, integration capabilities, and comprehensive data services.

Room for Improvement: For Dell PowerStore, users suggest enhancing scalability and advanced analytics features. For Dell VMAX All Flash, users point to the need for simplification and refined management tools.

Ease of Deployment and Customer Service: Dell PowerStore is noted for its quick setup and excellent customer support, providing a seamless deployment experience. Dell VMAX All Flash, while stable, has a more complex deployment process and requires significant assistance from support services.

Pricing and ROI: Dell PowerStore offers competitive upfront costs and visible ROI for mid-range solutions. Dell VMAX All Flash has higher initial costs but delivers long-term value and substantial ROI for enterprise-level applications.

To learn more, read our detailed Dell PowerStore vs. Dell VMAX All Flash Report (Updated: July 2025).

Buyer's Guide

Dell PowerStore vs. Dell VMAX All Flash

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of August 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.9%, up from 0.8% compared to the previous year. The mindshare of Dell PowerStore is 16.5%, down from 16.9% compared to the previous year. The mindshare of Dell VMAX All Flash is 0.7%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Hassan_Zaki

Senior Presales Manager at a tech services company with 51-200 employees

Integrated AI and clustering enhance storage operations effectively

I promote and recommend Dell PowerStore for all workloads to my clients and customers. Most of my customers have one appliance per site. Approximately 80% of my customers have Dell PowerStore implemented in their data centers. We always use CLS as another Dell solution for cybersecurity and data security. The CLS is integrated with the Data Domain, PowerProtect Data Domain, not with Dell PowerStore. Windows, Linux, and some customers use Red Hat or SUSE. We have many operating systems working with Dell PowerStore in the same environments and data centers. CloudIQ and Storage IQ are used by some customers, but Apex AIOps has not been widely adopted yet. Dell PowerStore has integration with VMware and Kubernetes. Most workloads work fine and have very good integration with Dell PowerStore, except for one or two specific workloads in the market. On a scale of one to ten, I rate Dell PowerStore a nine.

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BrijeshKumar

Technical Lead at L&T Technology Services

With an easy initial setup phase, the tool is useful for multi-site replication and DR

The configuration part of the product is an area with certain shortcomings where improvements are required. If the product is up and running after, if it goes down, my company has observed that there are multiple failures that occur in the tool, so it needs to be reinstalled from scratch. The tool should have an automated feature or an automated option to handle the aforementioned scenario, which one can simply go and reset, after which the tool should be reinstalled with the same configuration.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."

"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."

"Everything, especially the VMs inside, is pretty fast."

"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."

"The latency is good."

"We are satisfied with the performance as it is significantly faster compared to traditional storage options."

More Pure FlashArray X NVMe pros

"Dell PowerStore has rarely had any downtime."

"The most valuable aspects of Dell PowerStore are the promising roadmap, and the interesting features to come."

"Currently, the features of replication and deduplication have been very important to us."

"With Dell PowerStore, we're getting close to 200,000 IOPS, which has doubled our performance."

"Gives us flexibility, performance, and ease of use. It also has some very good compression capabilities. We were looking for a solution that was easy to install in our VMware environment, that was flexible. PowerStore X is a type of a VMware cluster that you install inside your environment. If you have a VMware environment, like we have in production, it's easy to install and use."

"I have seen some return on investment. Since we were refreshing our infrastructure, the return on investment has been that I am able to concentrate my time on high-level items rather than small-level items that come from the aging infrastructure that we had before."

"The most valuable features of PowerStore are its density and data reduction."

"The administration tools take advantage of machine learning and make recommendations to the admins, and that makes the administration easier."

More Dell PowerStore pros

"The most valuable features of VMAX are its performance and GUI interface."

"We haven't experienced any outages or core-level issues in the last ten years, making us comfortable with the storage solution."

"The snapshot feature has been precious for our testing processes, application development, and managing testing environments due to its efficiency and ease of use."

"The ransomware protection feature is housed in a separate unit, specifically addressing the top twenty most critical threats."

"It works very well."

"The product's initial setup phase was good."

Cons

"Maybe the price can be reduced since the solution is very expensive."

"It feels more suitable for small and medium-sized businesses rather than enterprises."

"It is on the expensive side."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

"There is room for improvement in the pricing of the product."

"We would like to see more visibility into garbage collection and CPU performance in the GUI."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"In terms of what needs improvement, the dashboard and management could be simplified."

More Pure FlashArray X NVMe cons

"Sometimes, you have to go back and forth with the technical support team, where they want you to do something you've already done."

"The initial setup was a little bit cumbersome."

"The design needs to be something similar to Pure Storage. It would be beneficial if there are different color or lighting options for different product casings."

"Could be improved by including a synchronizing feature for the file systems."

"After upgrades, there were a few bugs in the product, and it can be considered as an area of concern where improvements are required."

"I would like to see a Snapshot feature. Currently, it is unable to occupy the capacity."

"We'd like to see some improvements on the security side."

"Monitoring is an area of concern in the product where improvements are required."

More Dell PowerStore cons

"The configuration part of the product is an area with certain shortcomings where improvements are required."

"The scalability of VMAX is somewhat limited, especially in terms of cache scalability."

"Improvements are needed in both partition recovery and scalability."

"The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additional engines to address this limitation."

"There is room for improvement in the centralized administration."

"We encountered some challenges during large data migrations that could be addressed for smoother transitions."

Pricing and Cost Advice

"The support cost per array is about $20,000 a year for 24/7 support."

"With VMware, we pay $300,000 annually."

"The product is expensive."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"We pay approximately $50,000 USD per year in licensing fees."

"Given its price, Pure is not the first option."

More Pure FlashArray X NVMe pricing and cost advice

"We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."

"The licensing for this solution is good and is in the mid-range tier."

"The price of Dell PowerStore could improve. The price should be managed more compared to Huawei Dorado or IBM All-Flash series."

"It is easy to work with Dell from the licensing perspective."

"Dell PowerStore is more expensive than Dell EMC Unity All Flash. Dell PowerStore's performance metrics were way higher than what Dell EMC Unity All Flash offered."

"The pricing rates at seven out of ten as it is considered overpriced. Entry-level models are reasonably priced, starting around $30,000 for a base model with 6 drives. However, upgrades become costly - adding 6 additional drives can cost another $30,000."

"Pricing depends on the model and negotiation. Sometimes we manage to get good discounts, sometimes not."

"We are currently using Dell PowerStore for our smaller storage and there is no competition for pricing."

More Dell PowerStore pricing and cost advice

"The price falls within the mid-range, neither inexpensive nor high-priced."

"It is not a cheap product."

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Manufacturing Company

10%

Financial Services Firm

10%

Government

Computer Software Company

17%

Manufacturing Company

10%

Financial Services Firm

Government

Computer Software Company

23%

Financial Services Firm

16%

Government

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

See all answers

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

See all answers

What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

See all answers

What do you think about Dell EMC PowerStore? Is it actually a new product?

PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...

See all answers

How does Dell's EMC PowerStore compare with its EMC Unity XT?

Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...

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What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

See all answers

What do you like most about Dell EMC VMax?

The product's initial setup phase was good.

See all answers

What is your experience regarding pricing and costs for Dell EMC VMax?

The pricing provided by EMC is reasonable.

See all answers

What needs improvement with Dell EMC VMax?

The scalability of VMAX is somewhat limited, especially in terms of cache scalability. We've had to procure additiona...

See all answers

Comparisons

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 17% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 13% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 13% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 10% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 9% of the time

More Pure FlashArray X NVMe Competitors

HPE Alletra Storage vs Dell PowerStore

Compared 15% of the time

Dell Unity XT vs Dell PowerStore

Compared 12% of the time

Dell PowerVault vs Dell PowerStore

Compared 11% of the time

IBM FlashSystem vs Dell PowerStore

Compared 8% of the time

NetApp AFF vs Dell PowerStore

Compared 8% of the time

More Dell PowerStore Competitors

Dell PowerMax vs Dell VMAX All Flash

Compared 67% of the time

Dell Unity XT vs Dell VMAX All Flash

Compared 8% of the time

NetApp AFF vs Dell VMAX All Flash

Compared 7% of the time

More Dell VMAX All Flash Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

August 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerStore

August 2025

Download Dell PowerStore product report

Buyer's Guide

All-Flash Storage

July 2025

Download Dell VMAX All Flash product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

PowerStore

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerStore stands out for its high performance, flexibility, and easy integration with VMware. It offers notable data compression and deduplication capabilities while providing powerful NVMe support and machine learning to optimize IT operations.

Dell PowerStore is designed to offer a comprehensive approach to IT infrastructure by enhancing performance and simplifying management. It is particularly suitable for companies that require scalable solutions to increase compute or capacity independently. Featuring built-in intelligence, PowerStore allows efficient storage consolidation and reduced footprint, while integration with CloudIQ enhances monitoring and analytics. However, there are areas for improvement, such as stability, enterprise features, and the user interface. Pricing is high, and support responsiveness needs attention. Organizations primarily use PowerStore for VMware environments, storage, and data protection, supporting high-performance databases and VMware workloads. It is utilized in data centers for disaster recovery and hybrid setups.

What are the key features of Dell PowerStore?

Flexibility: Independently scales compute or capacity
High Performance: Offers powerful NVMe support and machine learning
Integration: Easily integrates with VMware
Data Efficiency: Provides data compression and deduplication
Simplified Management: Built-in intelligence for efficient storage management

What benefits should users consider?

Performance Optimization: Enhance IT operations with machine learning
Scalability: Increase compute or storage capacity as needed
Integration Potential: Improve efficiency with VMware and CloudIQ
Data Protection: Reliable for disaster recovery and hybrid environments

In industries like IT, finance, and healthcare, Dell PowerStore supports efficient data management and enhances infrastructure performance. Organizations leverage it to manage extensive data, streamline virtualization processes, and facilitate migration from legacy systems, while integrating cloud and on-premises infrastructures for improved operations.

Dell Technologies

Dell VMAX All Flash is utilized in hyper-converged solutions like VxRail deployments, critical for Data Domain in backup tasks. It supports multi-site replication, disaster recovery, banking IT operations, and high-performance applications.

Dell VMAX All Flash plays a key role in data-intensive environments due to its robust capabilities in storage, data protection, and high throughput tasks. It is crucial in hyper-converged solutions and VxRail deployments, facilitating multi-site replication and disaster recovery. Its applications span across banking and other critical IT operations requiring high performance. The system's ability to support efficient data compression and provide ransomware protection addresses significant security concerns. Multi-site replication and redundancy safeguard data even during power outages or hardware failures, while the snapshot feature aids in testing, application development, and environment management.

What are the key features of Dell VMAX All Flash?

Compression: Efficient data compression capabilities.
Ransomware Protection: Tackles ransomware threats effectively.
Multi-site Replication and Redundancy: Ensures data safety during power outages or hardware issues.
Snapshots: Aids in testing, application development, and environment management.

What benefits should users look for in Dell VMAX All Flash reviews?

Data Protection: Enhanced data security with ransomware protection.
Performance: High throughput for demanding applications.
Reliability: Multi-site replication and redundancy for critical operations continuity.
Support: Adheres to IP strategies with excellent customer support.

Dell VMAX All Flash is critical in industries like banking, where it supports IT operations requiring high performance, and in environments demanding stringent data protection measures. Its role in multi-site replication and disaster recovery makes it invaluable for business continuity and critical data security across sectors.

Dell Technologies

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

Buyer's Guide

Dell PowerStore vs. Dell VMAX All Flash

July 2025

Free Report: Dell PowerStore vs. Dell VMAX All Flash

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