Dell PowerStore vs HPE All-Flash Storage comparison

Dell Technologies and Hewlett Packard Enterprise are both solutions in the NVMe All-Flash Storage Arrays category. Dell Technologies is ranked #1 with an average rating of 8.8, while Hewlett Packard Enterprise is ranked #9 with an average rating of 8.8. Dell Technologies holds a 21.5% mindshare in N, compared to Hewlett Packard Enterprise’s 1.3% mindshare. Additionally, 96% of Dell Technologies users are willing to recommend the solution, compared to 75% of Hewlett Packard Enterprise users who would recommend it.

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Executive SummaryUpdated on Nov 5, 2024

Dell PowerStore and HPE All-Flash Storage compete in modern data management solutions, focusing on innovative technology and performance. Dell PowerStore may have the upper hand due to its flexible pricing and support model, although HPE All-Flash Storage stands out with impressive features and ROI.

Features: Dell PowerStore offers intelligent automation, adaptable architecture, and simplified data management. HPE All-Flash Storage provides high-speed data processing, robust data protection, and strong ROI. Dell emphasizes scalability and automation, while HPE focuses on performance and security.

Ease of Deployment and Customer Service: Dell PowerStore presents a streamlined deployment process with accessible customer service. HPE All-Flash Storage features a structured deployment model with comprehensive support and guidance. Dell is user-friendly in deployment, whereas HPE is known for detailed customer service.

Pricing and ROI: Dell PowerStore typically offers a competitive pricing model supporting modular upgrades, contributing to favorable ROI. HPE All-Flash Storage, despite higher initial costs, promises superior ROI through efficiency and enhanced operations. Dell is noted for cost-effectiveness, contrasting with HPE's long-term value.

To learn more, read our detailed Dell PowerStore vs. HPE All-Flash Storage Report (Updated: September 2025).

Buyer's Guide

Dell PowerStore vs. HPE All-Flash Storage

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of October 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 3.2%, up from 2.5% compared to the previous year. The mindshare of Dell PowerStore is 21.5%, down from 23.8% compared to the previous year. The mindshare of HPE All-Flash Storage is 1.3%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

NVMe All-Flash Storage Arrays Market Share Distribution
Product	Market Share (%)
Dell PowerStore	21.5%
Pure FlashArray X NVMe	3.2%
HPE All-Flash Storage	1.3%
Other	74.0%

NVMe All-Flash Storage Arrays

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Eoin O’Brien

Director of Global Platform at a computer software company with 51-200 employees

Improves cost efficiency and significantly while boosting workload performance

We have realized several benefits from using Dell PowerStore; we migrated to the current Dell PowerStore models from tiered storage, and now we're using all flash. The dedupe and compression has been a big benefit for us versus the old storage that it was running, and we've seen the performance of all flash for our storage services. My company finds particular features within Dell PowerStore valuable, primarily the cost benefits for the performance that we get out of the platform. We've definitely seen the benefit on that side of it, including the cost per terabyte, and the support from Dell has been excellent as well. We haven't had any issues with it, so it's been very reliable as a platform for us. The performance metrics I use to measure success with Dell PowerStore are all IOPS and throughput. We are not using it with AI workloads on Dell PowerStore, so it's primarily just customers running IaaS, however, it is important that it's reliable and performs well, and we get that from Dell PowerStore. Dell PowerStore has supported growth and operational success for my business; a key driver at the moment is consolidation, and the dedupe and compression ratios allow us to standardize on a single platform. This has helped improve our operational metrics and overall operations, as we now have only one vendor to support and one set of storage arrays to manage. We have a very clear path into support and escalation if there is an issue, and we are not dealing with multiple vendors.

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Saquib Hameed

VDI Technology Specialist at Faysal Bank Ltd

Easily manageable, expandable, and provides high-capacity and high security

The solution is used in production. It can be used for core banking applications and database applications The solution has improved our data processing speed and our performance. The solution is easily manageable. It is expandable and can be easily organized. We can get centralized reports from…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It has good, reliable, fast storage."

"The initial setup was extremely simple and straightforward."

"I appreciate the performance."

"What I really like about this program, is that it is easy to use and easy to configurate."

"The solution is scalable."

"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."

"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."

"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."

More Pure FlashArray X NVMe pros

"Dell PowerStore has good value for money and some scalability features that are better than other products."

"The product's initial setup phase was very easy."

"The most valuable aspects of Dell PowerStore are integration with VMware and reliability."

"The most valuable feature of Dell PowerStore is the ease of deployment and general use."

"The initial setup was straightforward."

"When comparing the stability and reliability of Dell PowerStore to the old storage, the old storage never worked properly. This solution is more stable from that standpoint."

"Since migrating to PowerStore, I believe everything is quite optimized and we haven't observed any issues in the two years since the migration."

"It has its own file formatting protocol, which saves a lot of space."

More Dell PowerStore pros

"HPE is excellent, at least in this part of the world in Kuwait."

"The initial setup is easy compared to other vendors."

"HP has its own software called InfoSight for the users. It performs predictive analysis and takes a proactive approach to identify issues even before failures occur."

"The platform’s most valuable feature is the ability to process huge amounts of data."

"The storage has been very simple to use and offers high availability."

"The solution is easily manageable."

Cons

"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."

"The tool's portfolio is minimal. It is expensive."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

"They could add more support for file storage and different types of storage."

"The software layer has to improve."

"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."

"I'd like to see the product implement active replication for vehicles such as VMware."

"Adding some functions to the product would be beneficial."

More Pure FlashArray X NVMe cons

"The cost of technical support is high."

"The customer support is slow and has room for improvement."

"It needs more mature code."

"Many customers are looking for a cyber recovery feature included in PowerStore. We would like to see this added in a future release."

"Some of the data metrics we get out of Pure from a support perspective online are a little bit more robust than the Dell PowerStore metrics, but it's not a negative against Dell."

"We did have one issue when an update stopped the phone-home solution, however they fixed that via support."

"Upgrading an old model to a new one can be complex, particularly when using VMware."

"We need to find a way to ensure the cache data is safe and secure."

More Dell PowerStore cons

"The product is expensive. I rate the pricing a nine out of ten."

"HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor in my decision to switch from HPE to Dell PowerStore."

"It might be expensive. If budgets are not a concern for any client, I recommend All-Flash."

"The product’s ability to recover information and generate reports needs enhancement."

"The support, visibility, and reporting features must be improved."

"It might be expensive."

Pricing and Cost Advice

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"As far as the licensing costs, everything is included in the license."

"The licensing is on a yearly basis."

"We pay approximately $50,000 USD per year in licensing fees."

"The product is expensive."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

More Pure FlashArray X NVMe pricing and cost advice

"It is easy to work with Dell from the licensing perspective."

"As compared to others, PowerStore is cheaper."

"Pricing depends on the model and negotiation. Sometimes we manage to get good discounts, sometimes not."

"The pricing is good. There's no need to pay for a license; it's all-inclusive."

"The solution is expensive."

"I rate the price of Dell PowerStore a seven out of ten."

"The pricing rates at seven out of ten as it is considered overpriced. Entry-level models are reasonably priced, starting around $30,000 for a base model with 6 drives. However, upgrades become costly - adding 6 additional drives can cost another $30,000."

"The pricing structure and licensing model of Dell PowerStore are pretty decent. It's pretty competitive."

More Dell PowerStore pricing and cost advice

"The product is not cheap."

"The product is more expensive than one of its competitors."

"The product is expensive. I rate the pricing a nine out of ten."

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Manufacturing Company

11%

Financial Services Firm

10%

Government

Computer Software Company

17%

Manufacturing Company

10%

Financial Services Firm

Government

Music Company

12%

Government

12%

Manufacturing Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	41
Midsize Enterprise	27
Large Enterprise	61

No data available

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

See all answers

What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

See all answers

What do you think about Dell EMC PowerStore? Is it actually a new product?

PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...

See all answers

How does Dell's EMC PowerStore compare with its EMC Unity XT?

Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...

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What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

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What do you like most about HPE All-Flash Storage?

The solution is easily manageable.

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What is your experience regarding pricing and costs for HPE All-Flash Storage?

In my region, the pricing is good. We work with a local channel for HPE, which provides a good final price. The list ...

See all answers

What needs improvement with HPE All-Flash Storage?

HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor i...

See all answers

Comparisons

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 16% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 14% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 11% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 11% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 10% of the time

More Pure FlashArray X NVMe Competitors

HPE Alletra Storage vs Dell PowerStore

Compared 14% of the time

Dell Unity XT vs Dell PowerStore

Compared 12% of the time

Dell PowerVault vs Dell PowerStore

Compared 11% of the time

NetApp AFF vs Dell PowerStore

Compared 8% of the time

IBM FlashSystem vs Dell PowerStore

Compared 8% of the time

More Dell PowerStore Competitors

Hitachi VSP 5000 Series vs HPE All-Flash Storage

Compared 36% of the time

More HPE All-Flash Storage Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

September 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerStore

September 2025

Download Dell PowerStore product report

Buyer's Guide

NVMe All-Flash Storage Arrays

August 2025

Download HPE All-Flash Storage product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

PowerStore

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerStore is a scalable, high-performance platform supporting both modern and traditional workloads, enhancing IT operations with AI-driven automation and advanced data reduction features.

Designed for flexibility, Dell PowerStore integrates seamlessly with VMware, providing robust security and high IOPS. Users benefit from fast NVMe storage, intelligent data management, and scalable performance to handle diverse workload demands. However, improvements are needed in replication, enterprise functionalities, and UI complexity. Stability and support issues highlight the need for enhanced monitoring and pricing strategies.

What are the key features of Dell PowerStore?

Advanced Compression: Optimizes storage capacity effectively.
Data Deduplication: Reduces redundant data, improving efficiency.
Scalability: Easily adjusts to growing business needs.
VMware Integration: Enhances virtualization performance.
AI-Driven Management: Simplifies IT operations.
NVMe Storage: Provides fast, reliable access to data.
Robust Security: Ensures data protection.

What benefits does Dell PowerStore offer?

High Performance: Supports demanding applications with high IOPS.
Flexible Design: Adapts to changing workload requirements.
Cost Efficiency: Promotes ROI through data reduction and scaling.
Enhanced Management: Streamlines operations with AI and integrations.
Improved Data Handling: Efficiently manages databases and storage.

In industries like finance, healthcare, and IT, Dell PowerStore is critical for VMware virtualization, high-performance databases, and backup storage. It supports hosting virtual machines, mirroring storage, and handling SAP and Oracle databases effectively. Its role in hybrid and on-premises setups showcases its adaptability and integration capabilities for mission-critical tasks.

Dell Technologies

HPE All-Flash Storage provides high-performance, reliable storage solutions for enterprises, optimizing workflow efficiency with advanced data management capabilities and flexible scalability.

HPE All-Flash Storage is designed to enhance enterprise storage capabilities with reliable data solutions. It offers exceptional speed and efficiency, making it ideal for businesses requiring rapid data access and processing. Its architecture supports seamless integrations, catering to demanding workloads in diverse industries. With a focus on data reduction and compaction, HPE All-Flash Storage provides a robust environment for efficient and dependable data handling.

What are the valuable features of HPE All-Flash Storage?

Data Reduction: Minimizes storage use through efficient compression and deduplication.
Scalability: Easily expands to accommodate growing data requirements.
Integration: Seamlessly integrates with existing IT infrastructure.
Performance: Ensures rapid data processing and retrieval speeds.
Reliability: Provides consistent uptime and data availability.

What benefits or ROI should users look for?

Cost Efficiency: Reduces overall storage costs with improved data management.
Business Agility: Enables quicker response to market changes with faster data processing.
Operational Efficiency: Decreases downtime with reliable infrastructure.
Scalable Investment: Invests in scalable technology for future growth.

HPE All-Flash Storage is widely implemented in sectors like finance for real-time transaction processing, healthcare for managing large patient data systems, and retail to enhance customer data analytics. Its adaptability makes it a valuable asset in tech-dependent fields.

Hewlett Packard Enterprise

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

Buyer's Guide

Dell PowerStore vs. HPE All-Flash Storage

September 2025

Free Report: Dell PowerStore vs. HPE All-Flash Storage

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