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HPE All-Flash Storage vs NetApp AFF comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray X NVMe
Sponsored
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
All-Flash Storage (18th)
HPE All-Flash Storage
Ranking in NVMe All-Flash Storage Arrays
13th
Average Rating
8.8
Reviews Sentiment
7.7
Number of Reviews
5
Ranking in other categories
No ranking in other categories
NetApp AFF
Ranking in NVMe All-Flash Storage Arrays
2nd
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
314
Ranking in other categories
All-Flash Storage (3rd)
 

Mindshare comparison

As of March 2026, in the NVMe All-Flash Storage Arrays category, the mindshare of Everpure FlashArray X NVMe is 4.6%, up from 2.5% compared to the previous year. The mindshare of HPE All-Flash Storage is 2.2%, up from 0.6% compared to the previous year. The mindshare of NetApp AFF is 15.4%, down from 20.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays Mindshare Distribution
ProductMindshare (%)
NetApp AFF15.4%
Pure FlashArray X NVMe4.6%
HPE All-Flash Storage2.2%
Other77.8%
NVMe All-Flash Storage Arrays
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
CH
IT Infrastructure Senior SAP BASIS Administrator at Embraco
Solution provides high availability and seamless integration for virtual environments
HPE All-Flash Storage offers flexibility for management, networking, storage for servers, and ease of integration, all of which are valuable. There is a good facility to increase more space. The storage has been very simple to use and offers high availability. I have never had any problems with it. Additionally, HPE support is very good with high knowledge and accessibility.
KennethEtsula - PeerSpot reviewer
Presales Manager at Spartec
Offers seamless installation and efficient data handling with robust support
NetApp AFF provides an all-flash storage solution for unified SAN solutions, supporting both SAN and NAS functionalities. Data reduction capabilities such as deduplication, compression, and compaction are standard features included with the license in NetApp AFF. With the storage efficiency from a NetApp AFF installation, users can manage substantial data running on all-flash. The features such as compaction and compression provide storage efficiency guarantees in an all-flash environment.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everything, especially the VMs inside, is pretty fast."
"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."
"The solution uses newer technology for deduplication and compression."
"On a scale of one to ten, I rate Pure FlashArray as ten."
"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."
"Overall stability is very good. It is a very stable solution."
"The most valuable features of this solution are its ease of use and performance."
"One of the best features is the support, which is excellent."
"The solution is easily manageable."
"The initial setup is easy compared to other vendors."
"The platform’s most valuable feature is the ability to process huge amounts of data."
"HPE is excellent, at least in this part of the world in Kuwait."
"HP has its own software called InfoSight for the users. It performs predictive analysis and takes a proactive approach to identify issues even before failures occur."
"The storage has been very simple to use and offers high availability."
"We are more likely to consider NetApp for mission critical storage systems because they have been excellent to work with and their product has been stable."
"I actually did major projects where we used NetApp storage for some government agencies, and we were able to keep the storage where the government or the customer is able to own the storage while using AWS as their computing. That part was helpful to the customer."
"It's helping to leverage data. The storage is being utilized to implement larger, complex file sizes."
"The most valuable features are the IO performance that we get, the cluster part, and the increased workload and performance with the SSDs."
"Speed, reliability, ease of use are the most valuable features."
"Performance. Mostly with our default settings it's good. All of the factory settings are fine. We don't have to tune it."
"We are definitely more likely to consider NetApp for mission critical storage systems based on our experience of AFF because of the support."
"Our architecture has historically relied on RDMs, so AFF has enabled us to easily migrate from our old EMC PowerMax to the new NetApp. It's been pretty smooth. We have a lot of SAP servers in our environment, so performance is critical for us."
 

Cons

"They could add more support for file storage and different types of storage."
"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."
"Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"The software layer has to improve."
"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."
"HPE All-Flash Storage does not have snapshot immutability, which is something I need. This was a significant factor in my decision to switch from HPE to Dell PowerStore."
"The product’s ability to recover information and generate reports needs enhancement."
"It might be expensive. If budgets are not a concern for any client, I recommend All-Flash."
"The support, visibility, and reporting features must be improved."
"The product is expensive. I rate the pricing a nine out of ten."
"It might be expensive."
"We have been seeing some challenges around the application layer implementation. We are having some teething problems now with the cooperation between the application layer and backups to things, like SnapCenter. This may be a question of product maturity."
"We would like to have a feature that automatically moves volumes between aggregates, based on the performance. We normally need to do this manually."
"AFF could introduce different subscriptions on the platform."
"They preconfigured it at the factory and that is a pain in the neck. This should stop."
"Going forward, I would like more performance analytics on it, on the area itself, instead of using some other tool."
"The Bezels need improvement."
"8.3 is not as stable as 7-Mode as it gets stuck every once in a while."
"During the initial setup, you need to know what you are doing."
 

Pricing and Cost Advice

"As far as the licensing costs, everything is included in the license."
"Our licensing fees are $500,000+ USD."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The product is expensive."
"With VMware, we pay $300,000 annually."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The product is not cheap."
"The product is expensive. I rate the pricing a nine out of ten."
"The product is more expensive than one of its competitors."
"We have used the solution’s thin provisioning to add new applications without having to purchase additional storage. We use thin provisioning on all of our flash arrays at this point. It gives us the choice to be able to overprovision and take advantage of compression, compaction, and thin provisioning all at the same time. We can get more out of the purchases that we make."
"NetApp AFF is somewhat pricey. If they weren't as pricey, that would be a big deal for us."
"There is room for improvement when it comes to the cost. The cost is very high compared to other devices."
"Look at the different options that NetApp offers. Look for a model and option which fits your needs correctly. Don't buy a low-end product for a high-end job."
"NetApp is getting too expensive."
"I would like the pricing to be cheaper."
"NetApps offers a lot of different options. Just take your time and work with the consulting teams. Lay out what your needs are to ensure you are purchasing what will help you be successful."
"All features are included in the license, whereas with an EMC solution, you have to pay separately for extra terabytes."
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Comparison Review

it_user186357 - PeerSpot reviewer
Solutions Architect with 51-200 employees
Jan 28, 2015
NetApp vs. XtremIO
Is there another storage platform as feature rich as NetApp FAS? I think it is fair to say that NetApp FAS running Clustered Data ONTAP is a very feature rich platform – the move to the clustered version of ONTAP has brought many next-generation features including Scale-out and Non-disruptive…
 

Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
10%
Government
6%
Music Company
13%
Government
11%
Comms Service Provider
9%
Marketing Services Firm
7%
Manufacturing Company
13%
Computer Software Company
12%
Financial Services Firm
7%
Marketing Services Firm
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
No data available
By reviewers
Company SizeCount
Small Business45
Midsize Enterprise47
Large Enterprise242
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What is your experience regarding pricing and costs for HPE All-Flash Storage?
In my region, the pricing is good. We work with a local channel for HPE, which provides a good final price. The list ...
What needs improvement with HPE All-Flash Storage?
There are some areas that could be improved in HPE All-Flash Storage. The performance could be enhanced, as it is cur...
What is your primary use case for HPE All-Flash Storage?
The main use case for this storage depends on the organization. HPE All-Flash Storage is primarily suited for small a...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
Well, Is one thing NetApp Storage has vs other brand is the mix of protocol CIFS with NFS booth working together in t...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
This question is very dependent on your requirements. Both are among the best in the field. Of course, the intended c...
What is the Biggest Difference Between Dell EMC Unity and NetApp AFF?
The answer depends on your needs and budget. If you want high performance (who doesn't) or let's say the latency matt...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X, Pure FlashArray X NVMe
No data available
NetApp All Flash FAS, NetApp AFF, NetApp Flash FAS
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
DreamWorks Animation, FICO, Yahoo! Japan
Find out what your peers are saying about HPE All-Flash Storage vs. NetApp AFF and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.