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Domo vs Hubble comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in Business Performance Management
6th
Ranking in Data Visualization
7th
Average Rating
7.8
Reviews Sentiment
6.5
Number of Reviews
48
Ranking in other categories
Data Integration (18th), BI (Business Intelligence) Tools (6th), Reporting (4th)
Hubble
Ranking in Business Performance Management
22nd
Ranking in Data Visualization
27th
Average Rating
8.4
Reviews Sentiment
6.7
Number of Reviews
5
Ranking in other categories
Financial Performance and Strategy Management (7th), Financial Close Software (21st)
 

Mindshare comparison

As of June 2026, in the Business Performance Management category, the mindshare of Domo is 3.0%, up from 1.5% compared to the previous year. The mindshare of Hubble is 2.4%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Performance Management Mindshare Distribution
ProductMindshare (%)
Domo3.0%
Hubble2.4%
Other94.6%
Business Performance Management
 

Featured Reviews

RD
Assistant Manager at a tech services company with 10,001+ employees
Have improved workflow efficiency through custom reports but encountered formatting limitations
The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.
PG
Financial / IT Director at a manufacturing company with 501-1,000 employees
Excellent for budgeting and forecasting, but long-term it will no longer be developed or supported
The fact that in a few years' time it is no longer going to be supported is a big concern. Therefore, I would advise against Hubble. Additionally, I think we underestimated the time for deployment, we thought it would be a few months and it took much longer than expected because the consultants didn't understand our process in detail before committing to the process. On a scale of one to ten, I would give Hubble a seven.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has helped with productivity and efficiency, saving me an estimated 10 to 15 hours a week and enabling our team to share real-time, accurate data across the country so business decisions are made more efficiently and accurately."
"All our client SLAs and daily and weekly dashboards are tracked on Domo."
"We find the ease of using the solution valuable."
"If I had to choose something of value, I suppose I would have to say it's the ease of making graphs."
"The most ideal aspect about using Domo is it can accommodate a huge amount of data, and we loved the number of sources it provides in a single platform, such as the capability to connect it."
"Using the "cards" which function as preconfigured reports or views. I use many of them simultaneously on an organized page, with filters that allow me to see high-level information as well as subsets across the dataset, in a few clicks. Many Excel-challenged users love to use this product for its simplicity."
"In Workbench 5, they have come up with a very useful feature called Upsert. When you're pushing data into the data set, if the data is already available it will update the data, and if that the data is not there it will insert it. That is a beneficial feature that they introduced in the latest version."
"The fact that you can add any data source is valuable. The entire data handling suite they have, all the apps, etc., is pretty amazing. One of the key things, not being a techie or a data-warehouse guy, is that you can connect data sources, and do all kinds of pretty amazing things."
"Reporting was dramatically improved."
"Being able to create calculations, hierarchies, aging buckets, etc. has reduced the Excel reports we used to have."
"We have saved hours of Excel work producing the same results, which Hubble gives in minutes."
"The most valuable features are both its budgeting and forecasting."
"Hubble will truly blow you away once you get to know the product and the people behind it."
 

Cons

"In Domo, sometimes it takes too much time to upload data. If improvements can happen in this area, that would be better."
"Their organization or client service didn't always keep up... They took on more and more clients and the processes slowed down a little bit."
"It was zero. We paid for a year's contract and made no money from its use."
"Data integration is okay, but not the best."
"Domo or any other BI tool has room for improvement, in particular, in the calculations."
"The utilization part: We cannot play much with the UX/UI. While they have APIs, they kept on failing if the data volume was too large."
"We were vastly over-sold. Domo was sold as an easy-to-implement-yourself product, but this is completely unrealistic."
"It's too early for me to say that something needs improvement, but there are times when there have been some flexibility issues with Domo... Tableau has a window function which can be integrated into a calculated field. That is missing in Domo so you have to make changes to the data set using ETL or SQL."
"We have been advised by the owners that the budgeting tool is no longer going to be supported with future development, so my recommendation would be for them to continue to invest in development. Otherwise, at some point we will have to migrate to another technology."
"Exporting to Excel takes a lot of time when broken into sheets/files."
"When exporting to Excel, it is values only."
"The only thing I may add is that it can get a little pricey when you add annual maintenance."
"The fact that in a few years' time it is no longer going to be supported is a big concern. Therefore, I would advise against Hubble."
 

Pricing and Cost Advice

"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."
"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."
"It is on the pricier end."
"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."
"The solution is expensive compared to one of its competitors."
"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."
"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."
"For about 100 users our cost is $95,800."
Information not available
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
University
9%
Financial Services Firm
9%
Comms Service Provider
6%
Construction Company
16%
Financial Services Firm
14%
Manufacturing Company
9%
Media Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise13
Large Enterprise20
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Domo?
My experience with pricing, setup cost, and licensing is that there was very little.
What needs improvement with Domo?
I'm not sure how Domo can be improved overall, as it's a really good experience.
What is your primary use case for Domo?
My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...
Ask a question
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Comparisons

 

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Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Dole, Ghiradelli, Ninetendo, Avon, Hallmark, Treasury Wine Estates, Kitchener-Wilmot Hydro, City of Prince George, Weingarten Realty Investors, Coloplast A/S, Western Forest Products Inc, The Deltic Group Ltd, Financial Times, Johnson & Johnson, Mitsubishi, National Geographic Maps
Find out what your peers are saying about Domo vs. Hubble and other solutions. Updated: June 2026.
900,644 professionals have used our research since 2012.