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Fortra's Automate vs ServiceNow Automation Engine comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Fortra's Automate
Ranking in Robotic Process Automation (RPA)
4th
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
40
Ranking in other categories
Business Orchestration and Automation Technologies (7th)
ServiceNow Automation Engine
Ranking in Robotic Process Automation (RPA)
28th
Average Rating
6.0
Reviews Sentiment
7.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Robotic Process Automation (RPA) category, the mindshare of Fortra's Automate is 2.8%, up from 1.6% compared to the previous year. The mindshare of ServiceNow Automation Engine is 1.2%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Robotic Process Automation (RPA) Mindshare Distribution
ProductMindshare (%)
Fortra's Automate2.8%
ServiceNow Automation Engine1.2%
Other96.0%
Robotic Process Automation (RPA)
 

Featured Reviews

Jane Rachma Kiniti - PeerSpot reviewer
IT Project Manager at Labo des histoires
Automate has streamlined workflows and increased efficiency with powerful automation
The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool. The intuitive interface of Automate has an intuitive design, which makes it easy to learn and use even without a strong technical background, and it has a drag-and-drop interface, which makes everything so easy and straightforward. The error handling capabilities in complex automation tasks are powerful, as it handles all types of tasks, whether complex or simple. I've never faced any problems even when dealing with complex tasks, so everything is super smooth and highly reliable, even when dealing with big tasks, as it has never slowed down. Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows. The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies. It is also cost-saving. By minimizing manual labor, it decreases human errors that can lead to costly mistakes. By automating the tasks, it helps to save costs, and it also improves our accuracy by reducing these errors to ensure that tasks are done almost perfectly.
Robert Gonzales - PeerSpot reviewer
Consultant at in8solutions
Provides better ecosystem control and duplication control but have duplication issue
The initial setup is complex. During deployment, we identify the assets we want to include and the site, among other details. We ensure everything is translated into a common language using a CML-type discussion, allowing consistency across all elements. We aim to standardize everything by using JSON as our common input format. We are deploying existing features, so most of the work is straightforward. We do need some developers, particularly ServiceNow developers, to be involved. However, there isn't a lot of additional work required. We need some licensing from ServiceNow to enable these feature sets, but there aren't many other requirements.
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
7%
Outsourcing Company
6%
Financial Services Firm
13%
Construction Company
11%
Comms Service Provider
7%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise12
Large Enterprise9
No data available
 

Questions from the Community

What is your primary use case for HelpSystems AutoMate?
I use Fortra's Automate primarily for RPA-based task automation, including file handling, data extraction, and system-to-system workflows. It helps automate repetitive IT and business processes, re...
What is your experience regarding pricing and costs for Fortra Automate?
Pricing and licensing for Fortra's Automate are flexible but largely custom or quote-based, which works well for enterprise and managed service provider models. The pricing is a bit on the higher s...
What needs improvement with Fortra Automate?
Fortra's Automate can be improved with enhancements in native cloud integrations for AWS, Azure, and GCP, along with stronger API orchestration to improve hybrid use cases. More granular monitoring...
What is your experience regarding pricing and costs for ServiceNow Automation Engine?
The solution is expensive. The primary expense lies in licensing from ServiceNow. Additionally, there are costs associated with development and labor required for integration.
What needs improvement with ServiceNow Automation Engine?
The whole automation process still has a problem with duplication. They identify an asset, relate it to its physical architecture, and interconnect without us. The automation for this process is no...
What is your primary use case for ServiceNow Automation Engine?
The primary use of ServiceNow Automation Engine is to enable CMDR to identify all the different feeds and systems, allowing for an accurate inventory. This process involves integrating IAM. Additio...
 

Also Known As

HelpSystems Automate, Automate
No data available
 

Overview

 

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories
1. Accenture2. Aetna3. AIG4. Airbus5. Allstate6. American Express7. AT&T8. Bank of America9. Barclays10. BHP Billiton11. Cisco12. Coca-Cola13. Comcast14. Dell15. E*TRADE16. FedEx17. Ford Motor Company18. GE19. Google20. H&R Block21. Home Depot22. IBM23. Intel24. JPMorgan Chase25. Kroger26. Liberty Mutual27. Lockheed Martin28. Marriott International29. Mastercard30. McKinsey & Company31. Microsoft32. Morgan Stanley33. Nike34. Nordstrom35. Oracle36. PepsiCo37. PwC38. Rakuten39. SAP40. Siemens41. SoFi42. Spotify43. Starbucks44. TD Ameritrade45. Toyota46. UnitedHealth Group47. Visa48. Walmart49. Wells Fargo
Find out what your peers are saying about UiPath, Automation Anywhere, Microsoft and others in Robotic Process Automation (RPA). Updated: April 2026.
893,221 professionals have used our research since 2012.