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Hitachi Virtual Storage Platform vs IBM FlashSystem 9100 NVMe comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Ranking in All-Flash Storage
3rd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
No ranking in other categories
Hitachi Virtual Storage Pla...
Ranking in All-Flash Storage
9th
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
55
Ranking in other categories
NAS (5th), Modular SAN (Storage Area Network) (5th), Frame-Based Disk Arrays (1st), NVMe All-Flash Storage Arrays (5th)
IBM FlashSystem 9100 NVMe
Ranking in All-Flash Storage
27th
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
22
Ranking in other categories
NVMe All-Flash Storage Arrays (13th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
DA
Associate Vice President at Federal Bank Ltd
Reliable and secure storage solution supports core banking operations effectively
The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.
Yacine Bouakttaya - PeerSpot reviewer
Chief Technology Officer North Africa at Huawei
High-speed data processing has improved billing cycles but performance headroom still needs growth
In terms of improvement regarding IBM FlashSystem 9100 NVMe, I can compare with other competitors, especially regarding solution architecture. Data resiliency can be a concern because IBM can reach up to only four controllers, while others like Dell EMC can support up to eight controllers with better resiliency without service staff. Additionally, the SBC one benchmark is a storage performance console that stresses different storage solutions like Dell EMC and NetApp. It generates metrics of IOPS and latency, showing that the competition can have two million IOPS, significantly outperforming IBM's capabilities. As for the capability of scaling, we can see the limitations in reaching such high-performance levels.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Go with Pure (or a flasher rate which is similar) because of the ease of management and performance."
"It overperforms both in terms of storage capacity and throughput, and bandwidth capability."
"The most valuable features are the replication of data and the continuous snapshot that we can take from the disc."
"There is no comparison performance-wise."
"Everpure FlashArray is very good with AI development and is very suitable for low downtime and critical mission storage, so customers who need critical mission storage and those chasing performance should consider this solution."
"Because we were able to afford to go all flash, we don't manage the tiers, we're not moving data up, and we're not waiting for overnight cycles."
"It comes with a large number of features out-of-the-box, which makes it easy for us to see problems and manage capacity."
"It's a great return on investment, based on the mission."
"It's best features are its reliability and stability."
"One of the features, for us, that is important is the monitoring platform integrated into the solution. It has all the elements that we need to see, at all times, to be sure the platform is working right."
"The most valuable feature is that you can use it with all deployment models."
"In summary, this is a stable product and I highly recommend it."
"The most valuable features in Hitachi Virtual Storage Platform F Series are Shadowimage, easy to manage equipment, and upgrading the firewire is very simple."
"This is a good product with high capabilities and high reliability."
"The customer service and support are reasonably good. The environment I work in, there always remains an element of surprise, and there are restrictions. But Hitachi has good technical people."
"It is robust. It doesn't need too much troubleshooting. It is a good device."
"It is a high-performance product that serves our requests well."
"What I like about the product are its high availability, maximum efficiency in performance, and its ability to handle a high level of I/O operations."
"It's easy to use, has good stability, and many features."
"The most valuable features of IBM FlashSystem 9100 NVMe are its steady performance and usefulness in high-traffic environments."
"The most valuable feature of IBM FlashSystem 9100 NVMe is the snapshot. We use it daily for all of the storage units."
"It is a very stable product. Stability-wise, I rate the solution a ten out of ten because we did not face any issues in the last three years."
"The FlashCore modules support more value to the architecture due to their unique characteristics."
"The technical support is good."
 

Cons

"It needs to improve its price."
"Some of the issues are that it's probably not on a par with other large storage enterprise type products."
"In the next release of this solution, we would like to see automated copy data management for SQL Server."
"The difference in pricing could become a problem for Pure because the commoditization of the solutions could lead to a different price being a problem."
"There are many features which need to be added, particularly on the replication side."
"The price of the Pure Storage Flash Array is too high and there needs to be more contract clarity."
"I would prefer that they lower their pricing."
"The file functionality could be better."
"Pricing could be better because the cost is very high."
"The complex setup phase is an area where improvements are needed."
"The installation procedure it a bit difficult, because it is a high-end solution. With this type of product, the original company is interested in doing the setup for customers in the area, but because of sanctions we were not able to get support in our area. We faced many issued trying to learn to run this product."
"Its pricing is a big issue for us. We are resellers, and we face some competition from other vendors."
"Once the platform is up and running, it's very fast. But for integration, it's not the best option."
"The user experience is pretty bad in Hitachi. A lot of mandatory tasks take a long time to work through."
"There is a drawback related to Hitachi's configuration flexibility. The Hitachi storage platform solution is not flexible. That means that both the Hitachi and the partner presale guys have to do a lot of work to design a solution."
"The installation procedure is a bit difficult, because it is a high-end solution."
"I'd like to be able to connect to tape drives behind the storage device to back up the tape if need be. We have all of our storage running in all-flash, and we make a copy on tape. Currently, when we want to hook up tape drives, we have to add some extra equipment, which is a little bit complex. We want IBM to add a feature where we could install a tape into the storage so that we can connect it through a single pane of glass. We'd like to have a feature in the IBM flash storage system so that we can connect backup tape drives through the IBM storage system and we can manage the backup tape from the storage system."
"IBM FlashSystem 9100 NVMe is an expensive solution, and its pricing could be improved."
"There is a tool provided by IBM for repairing batteries which can only be utilized by those who have an IBM technical advisor under service contract. However, for individuals who do not have such a contract, the tool can be difficult to use and requires a zip file copy. I believe that it would be greatly beneficial if the tool were made more user-friendly and accessible for all individuals who need to repair batteries."
"The efficacy of the GUI in IBM FlashSystem 9100 NVMe could be enhanced, and it would be beneficial to include a feature that can prevent ransomware attacks."
"In the FlashSystem 5200, there were only four ports of 32 fiber channels for the architecture. This has been resolved in the new generation."
"Other vendors have included a block and file system. IBM doesn't include a file system."
"IBM's support is not good. I experienced a big problem where I opened the console IBM Storage and would see that something was broken. I called the call centers, and I said, "I have a problem. My drive is not working." They want me to give them the serial number, I gave it to them and they told me "I cannot find your product. Your product is not here.""
"The ZIO interface could be improved."
 

Pricing and Cost Advice

"It's a good price point and it's a solid product for the price."
"The price was slightly higher than others, but competitive, if you consider all the other features that you get from it."
"Pure Storage is expensive. It comes with features, so you get what you pay for. It is expensive compared to our old storage systems, but from the amount of human effort that you have to pay to babysit a storage system, it reduces that. I don't know if the TCO is reduced, but it's not a concern for us."
"It is a cheaper solution."
"It could always be lower, but it's okay."
"We have seen a reduction in total cost of ownership."
"The pricing of Pure Storage is all-inclusive. It is very fair, and very easy. In comparison, Dell EMC has licensing that needs to be added if you wan to work in a complex environment or in specific functionalities."
"The best features come included without any additional cost."
"The costs were primarily in line with every other vendor at the time."
"It is a little expensive."
"Pricing could be better, because the cost is very high."
"This is an expensive solution."
"It is an expensive product. I rate its pricing a three out of ten."
"The price per gigabyte is good and it is low when it comes to terabytes."
"It is expensive as compared to other vendors, but its price is good if you are looking for stability, reliability, performance, and security."
"It is cheap. It is not very expensive. If you decide to expand the system, the cost is pretty low as compared to other vendors, such as Dell."
"The solution's price is competitive."
"The solution is priced well."
"It's a lot less costly than cloud storage. People get surprised by the cost of cloud storage, which is extremely expensive and four or five times the cost of storage on-premises. People don't realize what they're spending on storage until they start getting bills from Amazon, Microsoft, and others. This is a good way to reduce your cloud storage expenses."
"There are pricing options from the mid-rand to the high-range, of which the suitability depends upon the requirements."
"Compared to other solutions, the cost of IBM FlashSystem 9100 NVMe is reasonable, with a one-time payment of around $70,000. However, additional support is available for $25,000 for three years. The overall maintenance cost is steep."
"The price of the FlashSystem 9100 NVMe is reasonable."
"The price of IBM FlashSystem 9100 NVMele can be considered affordable when taking into account the operating system that is required for it to function properly. This operating system, which is licensed by IBM, may carry a higher cost, but it is worth the investment for larger corporate entities, such as insurance companies, Fortune Five companies, and banks, who make up a significant portion of their target market. The FlashSystems are designed for larger corporations and multinational enterprises, and may not be the most cost-effective solution for smaller businesses."
"The tool's pricing is competitive."
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Top Industries

By visitors reading reviews
Manufacturing Company
14%
Financial Services Firm
12%
Construction Company
10%
Computer Software Company
7%
Financial Services Firm
18%
Manufacturing Company
10%
Computer Software Company
8%
Government
7%
Financial Services Firm
15%
Construction Company
10%
Marketing Services Firm
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise15
Large Enterprise30
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise8
Large Enterprise6
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I have knowledge about the licensing part, which we obtained for around 10 years from the time of deployment, but I d...
What needs improvement with Pure Storage FlashArray?
When it comes to Everpure FlashArray ports shown in the GUI, it would be better if, when one of the Pure array ports ...
What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...
What needs improvement with Hitachi Virtual Storage Platform E990?
The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. How...
What is your primary use case for Hitachi Virtual Storage Platform E990?
I work in the financial sector with Hitachi Virtual Storage Platform, specifically VSP. We did not need tiering in Hi...
What is your experience regarding pricing and costs for IBM FlashSystem 9100 NVMe?
The licensing cost for IBM FlashSystem 9100 NVMe can be seen as a bit expensive compared to competitors. You can eith...
What needs improvement with IBM FlashSystem 9100 NVMe?
In terms of improvement regarding IBM FlashSystem 9100 NVMe, I can compare with other competitors, especially regardi...
What is your primary use case for IBM FlashSystem 9100 NVMe?
There are many advantages that we have with IBM FlashSystem 9100 NVMe against, for example, IBM full flash systems an...
 

Also Known As

Pure Storage FlashArray
Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series
IBM FlashSystem 9100, FlashSystem 9100
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
Information Not Available
Find out what your peers are saying about Hitachi Virtual Storage Platform vs. IBM FlashSystem 9100 NVMe and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.