Hitachi Virtual Storage Platform vs Lenovo ThinkSystem DE Series comparison

Hitachi Vantara and Lenovo are both solutions in the All-Flash Storage category. Hitachi Vantara is ranked #9 with an average rating of 8.1, while Lenovo is ranked #20 with an average rating of 10.0. Hitachi Vantara holds a 3.3% mindshare in AFS, compared to Lenovo’s 2.4% mindshare. Additionally, 96% of Hitachi Vantara users are willing to recommend the solution, compared to 100% of Lenovo users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

Hitachi Virtual Storage Platform and Lenovo ThinkSystem DE Series are strong competitors in storage solutions. Users are more satisfied with the performance and support of Hitachi, while Lenovo is favored for its cost-effectiveness and comprehensive features.

Features: Hitachi Virtual Storage Platform is praised for its high availability, scalability, and advanced data management. Lenovo ThinkSystem DE Series is noted for its ease of use, reliable performance, and integration with other Lenovo solutions. The primary difference is that Hitachi offers more advanced data management features, while Lenovo provides better integration and ease of use.

Room for Improvement: Users suggest improvements in Hitachi Virtual Storage Platform's initial setup complexity and cost. Lenovo ThinkSystem DE Series users point out the need for enhanced features in data protection and performance analytics. Hitachi needs to simplify its setup, while Lenovo should focus on adding more advanced features.

Ease of Deployment and Customer Service: Hitachi Virtual Storage Platform's deployment is more complex but supported by strong customer service. Lenovo ThinkSystem DE Series is easier to deploy, with moderate customer service support. Deployment is straightforward with Lenovo but more supported with Hitachi.

Pricing and ROI: Hitachi Virtual Storage Platform has higher setup costs but offers a high ROI due to its performance and features. Lenovo ThinkSystem DE Series offers competitive pricing and a good ROI, favored for cost-conscious buyers. Hitachi users pay more upfront but gain more value over time, whereas Lenovo users benefit from lower costs and good returns.

To learn more, read our detailed Hitachi Virtual Storage Platform vs. Lenovo ThinkSystem DE Series Report (Updated: July 2025).

Buyer's Guide

Hitachi Virtual Storage Platform vs. Lenovo ThinkSystem DE Series

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of August 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.9%, up from 0.8% compared to the previous year. The mindshare of Hitachi Virtual Storage Platform is 3.3%, up from 3.1% compared to the previous year. The mindshare of Lenovo ThinkSystem DE Series is 2.4%, down from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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Bratislav Petkovic

Team Lead for Core Infrastructure at Raiffeisen bank Serbia

Active data management enhances performance and simplifies operation

The active data management of Hitachi Virtual Storage Platform, especially with the HOPS Center, makes it easier to work with the Hitachi Virtual Storage Platform infrastructure. Previously, it was difficult to create and delete LUNs, which would take a long time, but now with HOPS Center, it is functioning correctly. It is now as easy as working with EMC or Dell storage, and the performance is better, especially with new features. The solution's performance, security, and cost are satisfactory. These factors influenced our decision to purchase Hitachi Virtual Storage Platform.

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Gastone Canali

IT Consultant at Effegibi

Provides good stability and is reliable in terms of performance

The solution is reliable in terms of performance They should include a snapshot feature for the solution. We have been using the solution for two to three years. The solution is stable. We have 60 solution users in our organization. The solution's initial setup process is easy. It takes three…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The database workloads are pretty fast because I frequently move data from here to there."

"The most valuable features of this solution are its ease of use and performance."

"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"On a scale of one to ten, I rate Pure FlashArray as ten."

"The high availability of the product is the most valuable feature."

"The most valuable feature of this solution is reliability."

More Pure FlashArray X NVMe pros

"The most valuable features are external storage virtualization and the 100 percent data guaranteed availability."

"Data optimization, compression, and deduplication are the most important features for us."

"The biggest benefit of the Hitachi platform is 100 percent storage uptime. It's also highly cost-effective."

"The product offers high stability."

"It is the most stable high-end solution in this area."

"The product's reliability has been crucial for our company's operations."

"The Hitachi VSP has significantly improved data storage scalability by addressing various issues. Through their research and development efforts, they've incorporated customer feedback regarding deployment speed and performance requirements."

"The most valuable feature is that you can use it with all deployment models."

More Hitachi Virtual Storage Platform pros

"We have been working with the solution for around a year and so far it has shown itself to be stable."

"This solution is good for virtualization and meets the need for CPU and RAM requirements."

"Fewer features is not necessarily a negative as it leads to simpler operation and lower price."

"The solution is very easy to set up."

"Its initial setup process is easy."

"Lenovo ThinkSystem DE Series is simple to use"

"Lenovo ThinkSystem DE Series is quite an elementary box, no frills. It does not have all the functionality of the DM but it is acceptable, it does its task. It integrates pretty well."

"The solution is very easy to troubleshoot. It's one of the most valuable features. It also doesn't take long to deploy and normally it comes with a three-year warranty."

More Lenovo ThinkSystem DE Series pros

Cons

"It is on the expensive side."

"There is room for improvement in the pricing of the product."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

"The software layer has to improve."

"I would like to see replication and DR features in the next release of this solution."

"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."

"We would like to see more visibility into garbage collection and CPU performance in the GUI."

"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."

More Pure FlashArray X NVMe cons

"There is a drawback related to Hitachi's configuration flexibility. The Hitachi storage platform solution is not flexible. That means that both the Hitachi and the partner presale guys have to do a lot of work to design a solution."

"The installation procedure it a bit difficult, because it is a high-end solution. With this type of product, the original company is interested in doing the setup for customers in the area, but because of sanctions we were not able to get support in our area. We faced many issued trying to learn to run this product."

"In terms of ransomware, Pure Storage is probably a couple of steps ahead of Hitachi, but Hitachi does not rush in terms of features. They want to be really sure that the hardware works properly without any kind of problem in new environments, and the implementation or improvement does not affect the customer installation. They really want to make sure that customers are not affected in any way."

"Hitachi Virtual Storage Platform's GUI or interface for storage and management is a little bit difficult compared to Primera and HPE storage products."

"The snapshot and clone operation functions can be made easier."

"The admin tools in the Hitachi Virtual Storage Platform definitely have certain shortcomings that require improvement."

"The interface should be simplified and made easier to use."

"The user experience is pretty bad in Hitachi. A lot of mandatory tasks take a long time to work through."

More Hitachi Virtual Storage Platform cons

"ThinkSystem could be better integrated with backup software like Commvault, Veritas, or Symantec."

"The difficult part comes when dealing with the host. You have to enable multi-pathing and other aspects that are needed for proper configuration. I don't know if there is room for a more hyper-conversion structure to work with, but this would be easier."

"The solution could be more scalable, although it suits our present needs."

"It would be useful to have structured solutions replicated to other sites."

"Usually, when a part fails, we have to replace it and it takes a while. It would be better if the part could be available locally here in Kenya so we don't have to wait so long to repair the solution."

"There could be a snapshot feature in the solution."

"The product could support advanced software integrations."

"In the next release, I would like to see more functionality. But, again, it is an entry-level product."

More Lenovo ThinkSystem DE Series cons

Pricing and Cost Advice

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"The product is expensive."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"With VMware, we pay $300,000 annually."

"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."

"We pay approximately $50,000 USD per year in licensing fees."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

More Pure FlashArray X NVMe pricing and cost advice

"The price per gigabyte is good and it is low when it comes to terabytes."

"This solution is cheaper than Dell EMC VMAX. When you are looking for a high-end solution, price matters, but availability and stability are more important than the price."

"It is a little expensive."

"The product is reasonably priced."

"The pricing we get is very competitive when compared to other vendors. Hitachi is working on their licensing model and it is improving but can be irksome when many different items are not bundled or enterprise size."

"I would rate the solution's pricing at around eight or nine on a scale of one to ten. While the solution may be priced higher than some competitors, we prioritize the quality and durability of the storage."

"In our company, we only pay towards the licensing charges associated with Forcepoint, as Hitachi is considered to be a third-party product for us."

"Our main issue with the Hitachi G-Series is what we consider to be an archaic software licensing scheme and high maintenance costs."

More Hitachi Virtual Storage Platform pricing and cost advice

"The pricing for this solution is good compared to HP or Dell EMC."

"It is an expensive solution."

"The solution's price could be better."

"The price of the Lenovo ThinkSystem DE Series is a one-time purchase. There is a global price list available to find the price of the solution."

"For an all-flash setup, the cost is around $20,000 for a decent configuration."

"We have a five-year contract for providing support."

"The best thing about this solution is its price, which reduces our costs."

"All of the features are bundled together, and you can renew the bundle with all of the features included."

More Lenovo ThinkSystem DE Series pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Manufacturing Company

10%

Financial Services Firm

10%

Government

Computer Software Company

17%

Financial Services Firm

16%

Manufacturing Company

Government

Computer Software Company

16%

Manufacturing Company

Comms Service Provider

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

See all answers

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

See all answers

What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

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What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?

The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...

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What do you like most about Hitachi Virtual Storage Platform E990?

The product's reliability has been crucial for our company's operations.

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What needs improvement with Hitachi Virtual Storage Platform E990?

The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology...

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What is your experience regarding pricing and costs for Lenovo ThinkSystem DE Series?

The price of Lenovo ThinkSystem DE Series is very good. We chose this type of storage for the performance and the price.

See all answers

What needs improvement with Lenovo ThinkSystem DE Series?

The type of connection that is used in Lenovo ThinkSystem DE Series should be improved.

See all answers

What is your primary use case for Lenovo ThinkSystem DE Series?

I use Lenovo ThinkSystem DE Series to replace the old storage in our infrastructure. Additionally, I use it in custom...

See all answers

Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 25% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 17% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 13% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 13% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 10% of the time

More Pure FlashArray X NVMe Competitors

Dell PowerStore vs Hitachi Virtual Storage Platform

Compared 13% of the time

NetApp AFF vs Hitachi Virtual Storage Platform

Compared 12% of the time

IBM FlashSystem vs Hitachi Virtual Storage Platform

Compared 11% of the time

HPE Alletra Storage vs Hitachi Virtual Storage Platform

Compared 8% of the time

Huawei OceanStor Dorado vs Hitachi Virtual Storage Platform

Compared 5% of the time

More Hitachi Virtual Storage Platform Competitors

Dell PowerStore vs Lenovo ThinkSystem DE Series

Compared 30% of the time

IBM FlashSystem vs Lenovo ThinkSystem DE Series

Compared 13% of the time

NetApp AFF vs Lenovo ThinkSystem DE Series

Compared 13% of the time

Lenovo ThinkSystem DM Series vs Lenovo ThinkSystem DE Series

Compared 9% of the time

HPE Alletra Storage vs Lenovo ThinkSystem DE Series

Compared 9% of the time

More Lenovo ThinkSystem DE Series Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

August 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Hitachi Virtual Storage Platform

August 2025

Download Hitachi Virtual Storage Platform product report

Buyer's Guide

All-Flash Storage

July 2025

Download Lenovo ThinkSystem DE Series product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series

ThinkSystem DE Series

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

RETHINK YOUR DEFINITION OF SPEED AND PERFORMANCE

With adaptive, guaranteed data reduction and a 100% data-availability guarantee, Hitachi Virtual Storage Platform F series helps you tackle complicated business challenges. Hitachi Data Systems (HDS) VSP F series delivers up to 4.8M IOPS with sub-millisecond response times.
Featuring legendary Hitachi reliability, VSP F series arrays are backed by the industries only 100% availability guarantee. For these reasons, 80% of the Fortune 500 choose Hitachi all-flash arrays to accelerate the performance of mission-critical applications like Oracle, SAP, Virtualization, Microsoft apps etc. With over 350 patents in flash technology, Hitachi’s innovative mix of flash hardware and software accelerates ROI with enterprise-class reliability and performance.

Hitachi Vantara

The DE All-Flash Series delivers the performance of more than 2,000 15k rpm HDDs, yet requires only 2% of the rack space, power, and cooling. Because it consumes 98% less space and power, DE Series can significantly improve the overall efficiency of your IT operations while continuing to meet your performance requirements.

Lenovo

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways

Information Not Available

Buyer's Guide

Hitachi Virtual Storage Platform vs. Lenovo ThinkSystem DE Series

July 2025

Free Report: Hitachi Virtual Storage Platform vs. Lenovo ThinkSystem DE Series

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