HubSpot Sales Hub vs Microsoft Dynamics CRM comparison

Why PeerSpot?

HubSpot and Microsoft are both solutions in the CRM category. HubSpot is ranked #16 with an average rating of 8.5, while Microsoft is ranked #2 with an average rating of 7.9. HubSpot holds a 1.0% mindshare in CRM, compared to Microsoft’s 3.2% mindshare. Additionally, 86% of HubSpot users are willing to recommend the solution, compared to 93% of Microsoft users who would recommend it.

HubSpot Sales Hub

Read 23 HubSpot Sales Hub reviews

5,230 Views
4,341 Comparison Views

86% willing to recommend

Microsoft Dynamics CRM

Read 80 Microsoft Dynamics CRM reviews

17,702 Views
12,745 Comparison Views

93% willing to recommend

HubSpot Sales Hub

Microsoft Dynamics CRM

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Microsoft Dynamics CRM and HubSpot Sales Hub are customer relationship management products competing in the CRM category. HubSpot Sales Hub seems to have the upper hand due to its feature-rich platform and automation tools.

Features: Microsoft Dynamics CRM offers robust customization options, integration capabilities with the Microsoft ecosystem, and an advanced reporting system. HubSpot Sales Hub provides automation tools, intuitive dashboards, and seamless communication features.

Room for Improvement: Microsoft Dynamics CRM could benefit from a simpler deployment process, reducing its reliance on significant IT assistance, and improving user interface intuitiveness. HubSpot Sales Hub may improve by expanding customization capabilities, integrating more deeply with non-Google apps, and offering advanced analytics features.

Ease of Deployment and Customer Service: HubSpot Sales Hub provides rapid cloud-based deployment alongside excellent customer service and educational resources. Microsoft Dynamics CRM entails a more complex setup that requires significant IT assistance but offers extensive support for troubleshooting and enterprise-level customization.

Pricing and ROI: Microsoft Dynamics CRM involves higher setup costs with a promise of substantial ROI for large enterprises through its custom capabilities. HubSpot Sales Hub offers lower initial costs with tiered pricing, making it attractive for smaller businesses looking for quick ROI and sales efficiencies.

To learn more, read our detailed HubSpot Sales Hub vs. Microsoft Dynamics CRM Report (Updated: November 2026).

Buyer's Guide

HubSpot Sales Hub vs. Microsoft Dynamics CRM

November 2026

Download the complete report

Helped 920,769 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

5.9

HubSpot Sales Hub boosts efficiency in lead tracking, communication, and sales management, significantly enhancing business value and strategy.

Sentiment score

6.8

Microsoft Dynamics CRM enhances operations, boosting efficiency and ROI, despite high costs, with benefits varying by industry and implementation.

Without it, we wouldn't be able to manage everything properly or strategically plan our sales strategy.

Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

For more quotes and insights, download the HubSpot Sales Hub report

I recommend that those considering Microsoft Dynamics CRM conduct an ROI exercise to determine scalability and complex business needs because it is indeed a fantastic tool, especially if Microsoft can provide a better commercial model, which can significantly impact cost-effectiveness.

NavinJacob

Chief Digital Officer at Cipher7

For more quotes and insights, download the Microsoft Dynamics CRM report

Customer Service

Sentiment score

6.7

HubSpot Sales Hub provides prompt customer service, praised for responsiveness, but faces occasional language and time zone challenges.

Sentiment score

5.6

Microsoft Dynamics CRM support is responsive but inconsistent; premium plans and local partners improve service for large enterprises.

They consistently respond and provide solutions, though some limitations are inherent to the tool itself.

Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

It is more difficult with the language in Portuguese, which complicates understanding other functions.

Andressa Didyk

Account Executive at a tech services company with 51-200 employees

The community of HubSpot Sales Hub and information available in Google is sufficient enough to basically self-help myself.

reviewer2783040

Process Improvement Consultant at a consultancy with 51-200 employees

For more quotes and insights, download the HubSpot Sales Hub report

I would rate customer support as ten out of ten.

reviewer2305767

CISO at a financial services firm with 501-1,000 employees

When we create a technical ticket for Microsoft, mostly the ETA is two to three days, but we mostly get responded to in 24 hours.

Muhammad Sohaib Abbasi

Principal Consultant at Systems Limited

While the support operates within their standard SLA, it can be difficult to speak directly with someone over the phone.

Darrin Murray

Head of Digital Transformation at Simplified Consulting

For more quotes and insights, download the Microsoft Dynamics CRM report

Scalability Issues

Sentiment score

7.2

HubSpot Sales Hub offers scalable usage for moderate-sized teams, though larger growth may require additional modules and costs.

Sentiment score

7.3

Microsoft Dynamics CRM offers scalability and adaptability, though customizations, standalone stability, and license management can pose challenges.

Regarding scalability, I think it's really well-designed; not to some enormous size, but it allowed us to start easily and then expand really.

reviewer2783040

Process Improvement Consultant at a consultancy with 51-200 employees

For more quotes and insights, download the HubSpot Sales Hub report

Microsoft Dynamics CRM is highly scalable, rated at ten, even fifteen out of ten.

reviewer2305767

CISO at a financial services firm with 501-1,000 employees

I would give it a ten out of ten for scalability.

Darrin Murray

Head of Digital Transformation at Simplified Consulting

Microsoft Dynamics CRM is scalable; it's easy to scale, but when customizations become extensive, maintainability can become challenging.

NavinJacob

Chief Digital Officer at Cipher7

For more quotes and insights, download the Microsoft Dynamics CRM report

Stability Issues

Sentiment score

8.3

HubSpot Sales Hub is highly rated for stability, consistently reliable with minimal issues and infrequent API glitches.

Sentiment score

7.8

Microsoft Dynamics CRM boasts high stability, minimal downtime, and enhanced availability, thanks to Azure Cloud integration and regular updates.

For instance, out of 10,000 API requests, approximately 10 might get missed with absolutely no record of them.

Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

I don't recall experiencing any outages or downtime with HubSpot Sales Hub.

reviewer2783040

Process Improvement Consultant at a consultancy with 51-200 employees

For more quotes and insights, download the HubSpot Sales Hub report

I would rate it ten out of ten.

reviewer2305767

CISO at a financial services firm with 501-1,000 employees

There have been instances where issues with Microsoft Azure have affected Dynamics due to the infrastructure layer.

NavinJacob

Chief Digital Officer at Cipher7

In the last two or three years, I have not seen anything or heard of that occurring with someone else anywhere in our organization.

Muhammad Sohaib Abbasi

Principal Consultant at Systems Limited

For more quotes and insights, download the Microsoft Dynamics CRM report

Room For Improvement

HubSpot Sales Hub requires enhancements in lead capture, automation, pricing, UI modernization, and better training and documentation.

Microsoft Dynamics CRM is complex, requiring customization, with slow support, costly pricing, and needing improved user-friendliness and integration.

The overall cost is relatively high compared to some alternatives available in the market.

Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

The problem with the email tracking feature is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations.

reviewer2783040

Process Improvement Consultant at a consultancy with 51-200 employees

HubSpot seems to be in the lead right now in terms of consolidating a lot of those point solutions into one core platform, which Sales Hub is a part of, and the CRM and marketing pro are also core to driving our business and go-to-market engine.

reviewer2834418

VP of sales at a tech vendor with 11-50 employees

For more quotes and insights, download the HubSpot Sales Hub report

More use-case-oriented material should be provided to help users and implementers learn how to do more, faster.

reviewer2305767

CISO at a financial services firm with 501-1,000 employees

Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly.

Darrin Murray

Head of Digital Transformation at Simplified Consulting

Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it.

NavinJacob

Chief Digital Officer at Cipher7

For more quotes and insights, download the Microsoft Dynamics CRM report

Setup Cost

HubSpot Sales Hub offers competitive pricing with flexible options, appealing to enterprises, despite potential complexity and varying costs.

Microsoft Dynamics CRM pricing ranges from $50-$115/user monthly, competitive with Salesforce, yet complex for small businesses.

The sales component is somewhat expensive, making the overall cost higher compared to some other available options.

Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

We managed to get a really great discount for the first year because we had recently raised a round of Series A funding, qualifying us as an early-stage startup that received a pretty significant discount in year one.

reviewer2834418

VP of sales at a tech vendor with 11-50 employees

For more quotes and insights, download the HubSpot Sales Hub report

When we compare it to SAP or something like that, Microsoft Dynamics CRM is a very affordable solution.

Muhammad Sohaib Abbasi

Principal Consultant at Systems Limited

The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model.

reviewer2305767

CISO at a financial services firm with 501-1,000 employees

Microsoft Dynamics CRM costs about $110 to $115 per user per month, following a recent price increase.

Darrin Murray

Head of Digital Transformation at Simplified Consulting

For more quotes and insights, download the Microsoft Dynamics CRM report

Valuable Features

HubSpot Sales Hub streamlines sales with features like pipeline management, CRM integration, and marketing automation for efficient, strategic planning.

Microsoft Dynamics CRM is ideal for seamless Microsoft integration, customization, and robust features for sales management and customer engagement.

The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity.

Mano Senaratne

Head of Digital Engineering, Management Consultant at Stax Inc.

The ability to see and track who is engaging with your content, your emails, prioritizing who to follow up with based on a lot of data that is ingested via intent signals and automation is significant.

reviewer2834418

VP of sales at a tech vendor with 11-50 employees

The divisions for sales and the graphics are very customizable in HubSpot Sales Hub.

Andressa Didyk

Account Executive at a tech services company with 51-200 employees

For more quotes and insights, download the HubSpot Sales Hub report

The backend storage integrates seamlessly with OneDrive, and the solution offers robust security features, including Azure integration, two-factor authentication (2FA), and comprehensive audit trails.

reviewer2305767

CISO at a financial services firm with 501-1,000 employees

The CRM is very fast, which is the most important aspect, and it's very handy.

reviewer2035074

Data Scientist at a financial services firm with 11-50 employees

The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint.

Darrin Murray

Head of Digital Transformation at Simplified Consulting

For more quotes and insights, download the Microsoft Dynamics CRM report

Categories and Ranking

HubSpot Sales Hub

Ranking in CRM

16th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

AI Sales & Marketing (9th)

Microsoft Dynamics CRM

Ranking in CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd), Sales Force Automation (2nd)

Mindshare comparison

As of November 2026, in the CRM category, the mindshare of HubSpot Sales Hub is 1.0%, up from 0.9% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 3.2%, down from 3.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
Microsoft Dynamics CRM	3.2%
HubSpot Sales Hub	1.0%
Other	95.8%

CRM

Featured Reviews

reviewer2783040

Process Improvement Consultant at a consultancy with 51-200 employees

Reliable contact and pipeline management has organized my sales work but email tracking and UI personalization still need improvement

I think the areas of HubSpot Sales Hub that could be improved or enhanced are probably templates that could be a bit smarter and the overall UI, which is not the best.What bothers me about the UI of HubSpot Sales Hub is that it's a bit flat, and it does not allow for the personalization to the point I would want, as I would prefer it to look more like ClickUp tools where I can change the way it looks for my preference. The email tracking feature of HubSpot Sales Hub helps me assess prospect engagement, but I don't think it works well and it needs to be improved; the problem with it is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations. The benefits I've seen from custom reporting are quite acceptable, but the only thing I would improve is the Sankey feature; this feature is amazing in theory but it's not working very well, and I don't really understand how it's working. Regarding integration capabilities, I integrate HubSpot Sales Hub with Apollo and Fireflies, and while the Outlook features are acceptable, Outlook should be improved since it's really problematic; the problem is that it's constantly disconnecting, and every time you go to Outlook you have to log in again, which nobody remembers.

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Muhammad Sohaib Abbasi

Principal Consultant at Systems Limited

Unified customer journeys have boosted analytics-driven sales and simplified global implementations

Analytics features of Microsoft Dynamics CRM are good. When we are implementing chatbot and Co-pilot with Microsoft Dynamics CRM on their Omni-channels where we have to analyze all the incoming data coming from different multiple social media platforms, WhatsApp, Facebook, or anything else, and then create proper reporting on the dashboard with proper analytical reports using analytics. It is good, but sometimes it is laggy or crashy or just hangs. Sometimes it does lag and is a little bit buggy. But it works most of the time very fine, but sometimes it gets laggy. I think that might be an issue of the API link being down or something like that, but sometimes it takes time to get the graphs ready. However, it is a very good option where I personally design dashboards using mostly pie charts and bar charts for the client side. I can give a proper generic report to the clients and for pre-sales in multiple projects that I have done. It is a very good selling point for the clients. We can know how many clients we are having and how much data flow we are having. We can explain to them from which channel and where they are getting the higher footsteps into their business, whether it is their social media accounts, their website, or their walk-in customers. The analytics part is a very good helpful part as well because this is the main thing that interests mostly the top tier management of any company. The management can see the complete sales, what the profit is, what the quarterly profit is, what the investment is, what the stock left is, and all those things that we can manage here. Specifically we were working on a Telco project for Malaysia for a Telco company. We created them a complete product catalog on Microsoft Dynamics CRM. The product catalog was handling it very well as we were creating multiple small configurations of the business rules such as this promotion going on for the airtime and this promotion going on for products. The management was able to see that a certain age group of people were interested and what age group wanted what type of cellular products. It is a very helpful tool as well.

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Top Industries

By visitors reading reviews

Comms Service Provider

20%

Construction Company

14%

Financial Services Firm

11%

University

Financial Services Firm

11%

Comms Service Provider

Government

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	4
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	43
Midsize Enterprise	22
Large Enterprise	21

Questions from the Community

What is your experience regarding pricing and costs for HubSpot Sales Hub?

My experience with pricing, setup cost, and licensing was a bit confusing, to be honest; I think HubSpot has gone through a lot of recent change around the packaging and the way that it is sold in ...

See all answers

What needs improvement with HubSpot Sales Hub?

I look forward to seeing a lot of the innovation in the space regarding Agentic AI and the ability to have AI agents working on your behalf via HubSpot to do some prospecting for and to fill the to...

See all answers

What is your primary use case for HubSpot Sales Hub?

My main use case for HubSpot Sales Hub is that it syncs very well with the way that we track our business via the HubSpot CRM, and it provides me workflows and solutions to manage my day-to-day act...

See all answers

What are the pros and cons of MS dynamics vs. Salesforce CRM?

When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...

See all answers

Is it advisable to purchase Dynamics CRM in addition to NAV 2016?

Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...

See all answers

What needs improvement with Microsoft Dynamics CRM?

A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...

See all answers

Comparisons

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Compared 7% of the time

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Compared 7% of the time

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SAP CRM vs Microsoft Dynamics CRM

Compared 18% of the time

Salesforce Sales Cloud vs Microsoft Dynamics CRM

Compared 4% of the time

Salesforce Service Cloud vs Microsoft Dynamics CRM

Compared 3% of the time

Siebel CRM vs Microsoft Dynamics CRM

Compared 3% of the time

Oracle CX Sales vs Microsoft Dynamics CRM

Compared 3% of the time

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Product Reports

Buyer's Guide

HubSpot Sales Hub

October 2026

Download HubSpot Sales Hub product report

Buyer's Guide

Microsoft Dynamics CRM

October 2026

Download Microsoft Dynamics CRM product report

Also Known As

No data available

Dynamics CRM, MS Dynamics CRM

Overview

HubSpot Sales Hub is a powerful CRM platform that enhances sales operations with features like pipeline management and customer journey mapping, while offering seamless integration and automation.

HubSpot Sales Hub provides a comprehensive suite of tools designed to optimize sales processes. Its intuitive interface supports efficient task completion through features like easy call functionality and customization options. The platform excels in email tracking and custom reporting, aiding in accurate sales forecasting. Integration capabilities enhance organizational visibility, while automation streamlines workflows. Despite its strengths, users seek improvements in lead capture accuracy, automation complexities, and customization flexibility, alongside more robust reporting and AI-driven analytics.

What are the key features of HubSpot Sales Hub?

Pipeline Management: Streamlines tracking and management of sales pipelines.
Customer Journey Mapping: Visualizes and enhances customer interactions.
Seamless Integration: Connects effortlessly with other systems for improved organization.
Automation Capabilities: Automates routine tasks, enhancing productivity.
Email Tracking: Offers insights into customer engagement through email monitoring.
Custom Reporting: Facilitates better decision-making with tailored reports.

What benefits or ROI should be expected?

Improved Forecasting: Accurate reporting enhances sales predictions.
Enhanced Visibility: Integration and automation boost operational insight.
Task Efficiency: Intuitive features streamline workflow management.
Sales Cycle Management: Flexibility supports diverse sales strategies.

HubSpot Sales Hub is widely implemented across industries for tasks like opportunity management and sales lifecycle tracking. It assists in proposal generation, lead management, and marketing campaigns, positioning it as a critical tool for sales and marketing teams aiming to improve workflow and customer relationships.

HubSpot

Microsoft Dynamics CRM integrates with Microsoft tools, offering ease of use and customization. Its interface and reporting features streamline sales and customer engagement, effectively managing leads and interactions.

Microsoft Dynamics CRM allows for seamless integration with Office 365 and Power Automate, providing scalability and security, and mobile access. It supports data handling and business process automation, optimizing workflows for diverse needs. Users note improvements needed in user-friendliness, mobile integration, and cost-effectiveness for small businesses. While managing sales and opportunity effectively, some find the interface complex and integrations with other systems, including ERP, needing enhancement. Performance may be slow and require heavy customization, with demands for better integration documentation, more detailed profiles, enhanced AI capabilities, and faster support.

What are the essential features of Microsoft Dynamics CRM?

Integration with Microsoft Tools: Seamless with Office 365 and Power Automate.
Customization Capabilities: Adapts to meet specific business requirements.
User-Friendly Interface: Streamlined for managing sales and customer interactions.
Scalability: Supports business growth and changing demands.
Mobile Access: Allows use and management on mobile devices.

What benefits and ROI should users look for when evaluating Microsoft Dynamics CRM?

Enhanced Productivity: Streamlined processes lead to better efficiency.
Data-Driven Insights: Reporting features provide actionable analytics.
Improved Customer Engagement: Tracks and manages customer interactions effectively.
Security Features: Protects sensitive information with advanced security measures.
Business Process Automation: Optimizes workflows, reducing manual tasks.

Organizations in industries such as finance, retail, and manufacturing leverage Microsoft Dynamics CRM for analytics, marketing, and customer engagement. It's integrated into data management and team collaboration efforts, with some using custom integration for HR, IT ticketing systems, and project management. Limitations are found in UI customization and analytics capabilities in specific industries.

Microsoft

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.

Buyer's Guide

HubSpot Sales Hub vs. Microsoft Dynamics CRM

November 2026

Free Report: HubSpot Sales Hub vs. Microsoft Dynamics CRM

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