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IBM Cognos vs Workday Prism Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
141
Ranking in other categories
Reporting (5th)
Workday Prism Analytics
Ranking in BI (Business Intelligence) Tools
19th
Average Rating
8.6
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 1.4%, down from 3.3% compared to the previous year. The mindshare of Workday Prism Analytics is 0.9%, down from 1.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
IBM Cognos1.4%
Workday Prism Analytics0.9%
Other97.7%
BI (Business Intelligence) Tools
 

Featured Reviews

RL
Senior Project Manager at BD
Data insights have transformed reporting speed and support faster, informed decisions
IBM Cognos makes it simple to create visually appealing products, and we are able to run about 1,000 reports on a daily basis while another 1,000 are run through the scheduler built into IBM Cognos Analytics. It offers triggering through the scheduler, which we use to confirm the completion of other processes needed to be available before the job is scheduled to run, allowing us to make data-driven decisions easily. Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis. We are able to use the drag and drop feature to create ad-hoc visualizations. Additionally, I find the AI-powered natural language query feature for data analysis and dashboard input to be very useful for a non-technical person to put queries around the spreadsheets data to get a quick answer. Building insights for accurate decision-making has been great. Moreover, we can package reports with data-backed insights for stakeholders in PDF and Excel format to support business ad-hoc cases, forecasting, and strategic recommendations on relevant tasks. Of all those features, the visual graphs, predictive analytics, and data cleansing feature makes the biggest difference for my team. IBM Cognos is deployed in my organization using a hybrid cloud setup with Amazon Web Services as our cloud provider.
Sarvesh Kumar Jha - PeerSpot reviewer
Senior Technology Consultant at PricewaterhouseCoopers
Provides great flexibility in terms of data transformation
I really like the flexibility the solution provides in terms of data transformation. Workday introduced Prism Analytics mainly because many clients wanted to merge data from different systems and then work with it to get some insights out of it. For that, they previously used tools like Power BI. Workday Prism Analytics gives you the power to do all the data transformations within Workday itself without taking out crucial data to a third system. I really like the way Workday has enabled Prism Analytics to be that one solution where you can bring everything. It also provides you the flexibility that things like the security model of Workday are still in place. You don't have to redo your security configuration if you do the data transformation outside Workday.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Moving away from a manual, Excel-based consolidation to a largely automated one has enabled us to reduce our reporting timelines."
"A drag-and-drop interface for selecting creating ad hoc reports makes this product very easy to use."
"When it comes to decision-making, the product is very useful and used in many departments since a lot of people prefer the reports to be generated by IBM Cognos."
"Cognos' most valuable features are the bundled studios, simple UI, and advanced features like the ability to create data modules."
"Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions."
"Graphical interface is good"
"We are able to rapidly communicate financial reporting and statements for reconciliation purposes."
"The entire process can be created in the IBM tool from source, to reporting, to administration."
"Feature-wise, I feel that the solution's stability is good."
"The product is easier to use compared to other applications."
"The solution is stable and reliable, with minimal issues affecting its performance."
"I really like the flexibility the solution provides in terms of data transformation."
"The customer service and support are pretty good."
 

Cons

"There is room for improvement in the user interface, which might simply be a learning curve issue."
"Technical Support is very expensive and internet resources for many issues are very poor, similar to QlikView and Pentaho."
"As this version is evolving rapidly, finding in-depth training material can be challenging."
"I would give technical support a rating of 4/10. IBM technical support should be improved and their turn-around time should be reduced."
"Almost all the time, we have a problem with Cognos stability and even our maintenance vendor can’t do anything to resolve it."
"The charts and graphics are very weak."
"The dashboard interface needs tremendous improvement as it's not very fast as compared to Tableau and the likes."
"Every product on the market can be improved, but I would like IBM to stop trying to compete with the smaller players in the market, rushing out versions that nobody wants to migrate to because the version seems unstable."
"It is not a very scalable product."
"One area for improvement in the solution is the ability to manually update individual rows or columns of data once it has been uploaded."
"The visualization techniques must be upgraded."
"There is not much flexibility in how we can add external data within Workday Prisma Analytics."
"When you create certain objects, a lot of the time, the fields are text. They’re not numeric, date, or any other field type"
 

Pricing and Cost Advice

"IBM Cognos is priced reasonable. However, it is more expensive than Power BI and Tableau."
"It is my understanding that the cost is very low. It's not very expensive."
"There is some additional licensing that we needed to purchase because we were touching data outside of our core data platform. The cost was approximately $25,000 for the additional licenses, which were approximate 45 licenses. For the application itself, updates, and the core platform it was approximately $50,000. Giving a total cost of $75,000 annually for our usage of IBM Cognos."
"I rate the product price as four or five on a scale from one to ten, where one is a low price, and ten is a high price."
"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."
"It's more expensive than similar solutions like Tableau and Power BI."
"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
"IBM Cognos offers competitive pricing similar to other BI vendors in the market."
"Based on whatever I have heard, Workday Prism Analytics is considered an expensive tool."
"The solution is very expensive."
"I do not know of the licensing cost, but there are additional costs like 5,00,000 for recruitment modules."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Insurance Company
10%
Manufacturing Company
9%
Computer Software Company
6%
Financial Services Firm
12%
Healthcare Company
9%
Manufacturing Company
7%
Construction Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise24
Large Enterprise92
No data available
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What needs improvement with IBM Cognos?
Regarding improvements for IBM Cognos, I think nothing yet about functionality, but I find the costs to be quite high for the enterprise system. However, since we need it, we continue to renew our ...
What is your primary use case for IBM Cognos?
My main use case for IBM Cognos at my place of work is primarily for business intelligence (BI), mostly for serving, and we appreciate it because it covers the full BI stack, including dashboards, ...
What is your experience regarding pricing and costs for Workday Prism Analytics?
Based on whatever I have heard, Workday Prism Analytics is considered an expensive tool. In fact, that has been one of the hindrance factors for Workday in making Prism Analytics more sellable.
What needs improvement with Workday Prism Analytics?
I think there are still some gaps in the solution. There is not much flexibility in how we can add external data within Workday Prisma Analytics. For now, Workday has enabled the SFTP server and Am...
What is your primary use case for Workday Prism Analytics?
As a consultant, I use Prism Analytics to implement my client systems. I first have design sessions with them, where we discuss their business gaps and then understand how Workday Prism Analytics c...
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Prism Analytics
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Denny's
Find out what your peers are saying about IBM Cognos vs. Workday Prism Analytics and other solutions. Updated: June 2026.
900,644 professionals have used our research since 2012.