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IBM Cognos vs Workday Prism Analytics comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
11th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
140
Ranking in other categories
Reporting (5th)
Workday Prism Analytics
Ranking in BI (Business Intelligence) Tools
33rd
Average Rating
8.6
Reviews Sentiment
7.6
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 1.5%, down from 1.7% compared to the previous year. The mindshare of Workday Prism Analytics is 0.9%, down from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
IBM Cognos1.5%
Workday Prism Analytics0.9%
Other97.6%
BI (Business Intelligence) Tools
 

Featured Reviews

RL
Senior Project Manager at BD
Data insights have transformed reporting speed and support faster, informed decisions
IBM Cognos makes it simple to create visually appealing products, and we are able to run about 1,000 reports on a daily basis while another 1,000 are run through the scheduler built into IBM Cognos Analytics. It offers triggering through the scheduler, which we use to confirm the completion of other processes needed to be available before the job is scheduled to run, allowing us to make data-driven decisions easily. Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis. We are able to use the drag and drop feature to create ad-hoc visualizations. Additionally, I find the AI-powered natural language query feature for data analysis and dashboard input to be very useful for a non-technical person to put queries around the spreadsheets data to get a quick answer. Building insights for accurate decision-making has been great. Moreover, we can package reports with data-backed insights for stakeholders in PDF and Excel format to support business ad-hoc cases, forecasting, and strategic recommendations on relevant tasks. Of all those features, the visual graphs, predictive analytics, and data cleansing feature makes the biggest difference for my team. IBM Cognos is deployed in my organization using a hybrid cloud setup with Amazon Web Services as our cloud provider.
Sarvesh Kumar Jha - PeerSpot reviewer
Senior Technology Consultant at PricewaterhouseCoopers
Provides great flexibility in terms of data transformation
I really like the flexibility the solution provides in terms of data transformation. Workday introduced Prism Analytics mainly because many clients wanted to merge data from different systems and then work with it to get some insights out of it. For that, they previously used tools like Power BI. Workday Prism Analytics gives you the power to do all the data transformations within Workday itself without taking out crucial data to a third system. I really like the way Workday has enabled Prism Analytics to be that one solution where you can bring everything. It also provides you the flexibility that things like the security model of Workday are still in place. You don't have to redo your security configuration if you do the data transformation outside Workday.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of IBM Cognos is security. The solution has updated features that other competitors' solutions come out with long after IBM Cognos has had them."
"Stability-wise, I rate the solution a ten out of ten."
"IBM support, a suite of tools covering a broad set of analytic capabilities, and the ability to integrate with a multitude of platforms make it a powerful solution."
"You will not need to manually rebuild or deploy the cube any more as everything will be done automatically on schedule."
"You need the resources and the budget but it's a great set of tools that can bring value to your business."
"After centralizing the data, the people using the product have the ability to view all the numbers through one single platform and it is providing them the information they need in order to make their business decisions."
"Good mix of abilities for reporting for both technical and non-technical users."
"It enables me to see trends of data we have from different angles and each end-user can run ad-hoc queries themselves."
"The product is easier to use compared to other applications."
"I really like the flexibility the solution provides in terms of data transformation."
"The customer service and support are pretty good."
"The solution is stable and reliable, with minimal issues affecting its performance."
"Feature-wise, I feel that the solution's stability is good."
 

Cons

"Customer service is bad."
"I don't like that when we use Colab packages, we get less functionality."
"The Cognos Analysis Studio and Cognos Query Studio user interface has room for improvement in the area of user experience."
"Support can be sometimes be disappointing."
"What we have noticed is that it's lacking a few things which we want, especially on the visualization side of things."
"The solution's support could be better."
"After spending a day working in the editor on a report, the UI gets slower and slower."
"I would like them to reinclude PowerPlay. One thing that I am missing in the current Cognos is what was formally named PowerPlay."
"There is not much flexibility in how we can add external data within Workday Prisma Analytics."
"It is not a very scalable product."
"The visualization techniques must be upgraded."
"One area for improvement in the solution is the ability to manually update individual rows or columns of data once it has been uploaded."
"When you create certain objects, a lot of the time, the fields are text. They’re not numeric, date, or any other field type"
 

Pricing and Cost Advice

"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."
"The pricing and licensing policies are comparatively cheaper than other products in the market ."
"IBM Cognos price is on the higher side of the spectrum. However, with the features that it brings, such as correlation analysis, it's worth the money. They should look at the pricing more clearly because it's a little on the higher side."
"It is my understanding that the cost is very low. It's not very expensive."
"There is some additional licensing that we needed to purchase because we were touching data outside of our core data platform. The cost was approximately $25,000 for the additional licenses, which were approximate 45 licenses. For the application itself, updates, and the core platform it was approximately $50,000. Giving a total cost of $75,000 annually for our usage of IBM Cognos."
"I rate the product price as four or five on a scale from one to ten, where one is a low price, and ten is a high price."
"The cost of IBM Cognos it's more or less the same as most of the other solutions on the market. They're very competitive with the rest of the market and it is not the most expensive product."
"It's more expensive than similar solutions like Tableau and Power BI."
"I do not know of the licensing cost, but there are additional costs like 5,00,000 for recruitment modules."
"Based on whatever I have heard, Workday Prism Analytics is considered an expensive tool."
"The solution is very expensive."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Insurance Company
12%
Financial Services Firm
12%
Outsourcing Company
10%
Manufacturing Company
8%
Financial Services Firm
12%
Healthcare Company
9%
Construction Company
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise24
Large Enterprise92
No data available
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What needs improvement with IBM Cognos?
Regarding improvements for IBM Cognos, I think nothing yet about functionality, but I find the costs to be quite high for the enterprise system. However, since we need it, we continue to renew our ...
What is your primary use case for IBM Cognos?
My main use case for IBM Cognos at my place of work is primarily for business intelligence (BI), mostly for serving, and we appreciate it because it covers the full BI stack, including dashboards, ...
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Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Prism Analytics
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Denny's
Find out what your peers are saying about IBM Cognos vs. Workday Prism Analytics and other solutions. Updated: November 2026.
920,769 professionals have used our research since 2012.