IBM FlashSystem vs NetApp EF-Series All Flash Arrays comparison

IBM and NetApp are both solutions in the All-Flash Storage category. IBM is ranked #10 with an average rating of 8.0, while NetApp is ranked #24 with an average rating of 9.0. IBM holds a 5.6% mindshare in AFS, compared to NetApp’s 1.0% mindshare. Additionally, 91% of IBM users are willing to recommend the solution, compared to 97% of NetApp users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

IBM FlashSystem and NetApp EF-Series All Flash Arrays are leading contenders in the all-flash storage market. While NetApp EF-Series has a slight edge due to advanced features, IBM FlashSystem often satisfies users with pricing and support.

Features: IBM FlashSystem is praised for strong data reduction capabilities, efficient performance optimization, and cost-effectiveness. NetApp EF-Series is noted for high-performance levels, robust data protection features, and advanced integration functionalities.

Room for Improvement: IBM FlashSystem users suggest improvements in scalability options, firmware updates, and user interface. NetApp EF-Series reviewers recommend enhancing integration support, reducing management complexity, and streamlining the deployment process.

Ease of Deployment and Customer Service: IBM FlashSystem is viewed as easy to deploy with solid customer support. NetApp EF-Series users find the deployment process straightforward but express mixed feelings about customer service experiences.

Pricing and ROI: IBM FlashSystem users often mention cost-effectiveness and good return on investment. NetApp EF-Series users recognize a higher initial setup cost but accept it due to long-term benefits and ROI satisfaction.

To learn more, read our detailed IBM FlashSystem vs. NetApp EF-Series All Flash Arrays Report (Updated: February 2026).

Buyer's Guide

IBM FlashSystem vs. NetApp EF-Series All Flash Arrays

February 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of February 2026, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 1.5%, up from 0.7% compared to the previous year. The mindshare of IBM FlashSystem is 5.6%, down from 6.7% compared to the previous year. The mindshare of NetApp EF-Series All Flash Arrays is 1.0%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage Market Share Distribution
Product	Market Share (%)
IBM FlashSystem	5.6%
Pure FlashArray X NVMe	1.5%
NetApp EF-Series All Flash Arrays	1.0%
Other	91.9%

All-Flash Storage

Featured Reviews

Jaehoon Oh

Chief Technology Officer at Lambda256

Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.

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OmarIsmail1

Infrastructure Technical Specialist II at Clicks Group

Offers high performance and dependable support for fast storage needs

The most valuable feature of IBM FlashSystem is its robust back code. When integrated properly into the environment and configured according to the guidelines, it provides a very solid infrastructure that does the job on demand. Additionally, IBM FlashSystem offers competitive pricing and reliable performance. The hardware is dependable, ensuring that it functions effectively when the setup is done correctly.

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Tayo Olubanke

Managing Director at GCET

Offers flexibility and top-notch technology

You can go to bed peacefully if you have a NetApp. If you have NetApp within your data center, you get to know about power failure if you are using it. Your NetApp will still come alive. Even if it does not come alive, I can say that it is not like other tools when it comes to dealing with power failure. The tool is affordable, and the technology is top-notch. It is the only technology that has software for what we call inline compression and deduplication. All the products under NetApp are aiming to use AI. I know that you can achieve whatever you want to do with NetApp EF-Series All Flash Arrays. I rate the tool a nine out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Pure FlashArray X NVMe has low latency and high Ops. It is an evergreen model."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"The most valuable feature of this solution is reliability."

"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."

"Technical support has been helpful and responsive."

"The latency is good."

"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."

"I appreciate the performance."

More Pure FlashArray X NVMe pros

"The most valuable features are, of course, the virtualization of the storage, the performance, and the compression."

"The most valuable features were the performance of the array, i.e., very low latency and high IOPS. Plus, the management interface is very easy to use."

"IBM FlashSystem is a flexible solution with plenty of features."

"The most valuable features in IBM FlashSystem are IOPS, performance, duplication, and compression."

"The installation is nice and easy."

"One of the valuable features is the performance, it is one of the best in the market."

"The initial customer technical support was efficient and effective."

"The performance is very good and we use this product to enhance our core system."

More IBM FlashSystem pros

"One of the most valuable features is the overall performance it provides. You're able to throw a pile of IOPS at it and it will handle that without much issue."

"Some of the valuable features include MetroCluster switchover, in terms of disaster recovery, it is easy to use, and flexible."

"Considering the cost, I find NetApp EF-Series All Flash Arrays to be the best storage available in the market."

"Having the option of such high-speed storage in the data center is what makes it valuable."

"Rapid deployment, easy integration management and cloning of areas."

"The speed is the most valuable feature."

"I like the performance aspect of EF Series. It basically provides everything that we are looking for as a solution, very low latency and very high performance."

"Compared to Dell Unity XT, what I see as an advantage in NetApp EF-Series All Flash Arrays is the fact that it is more scalable...The performance of the product is good."

More NetApp EF-Series All Flash Arrays pros

Cons

"In terms of what needs improvement, the dashboard and management could be simplified."

"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."

"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."

"The tool's pricing is higher than competitors."

"We've seen that when we create a POD in synchronous mode, it increases the latency."

"There are some challenges with data encryption and reduction."

"It feels more suitable for small and medium-sized businesses rather than enterprises."

"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."

More Pure FlashArray X NVMe cons

"I would like to see an improvement in the handling of large amounts of rights."

"The solution should improve its pricing and the mechanism in the reduction pool."

"Replication features need improvement. Currently, they are there in the product, but I'm not sure as to how it works exactly."

"When you provision a datastore auto-format takes a long time"

"They can improve its initial configuration. The initial configuration is currently very difficult. There are multiple choices or alternative ways to configure based on the use case and what you are targeting out of the device, that is, more capacity or more performance. These multiple alternatives cause a lot of confusion. They should increase the processing part of the nodes. Currently, you can cluster up to eight nodes. From my experience and the workload that I am facing in my environment currently, I would like to see either a bigger or stronger node or a larger number of nodes that can be clustered together. We formally communicated to them that we need to see either this or that, and they are working on something."

"There could be some extra features added."

"The installation is not easy. You need to have extensive knowledge to handle it."

"The initial setup is complex."

More IBM FlashSystem cons

"It was difficult to implement and lacks some additional features that would be useful, but as a solution fits a particular need for our organization."

"We need a center related to NetApp in Egypt so that we can deal with them directly."

"The price of the All Flash solution is very high."

"It needs a better management tool."

"I’d like to see bigger, faster, better hardware, of course. I think that is the way the hardware is trending anyway; bigger, faster CPU, better software, fewer bugs, all that stuff. T"

"Things like the FlexClones, SnapVault, SnapMirror, all of that. Some of it's available on the EF series, but we like what we have in the FAS system."

"We have used IBM previously. We found that the storage from IBM was poor and we chose NetApp EF-Series All Flash Arrays because it can scale very easily."

"The support of the product is an area with certain shortcomings where improvements are required."

More NetApp EF-Series All Flash Arrays cons

Pricing and Cost Advice

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"As far as the licensing costs, everything is included in the license."

"Given its price, Pure is not the first option."

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."

"With VMware, we pay $300,000 annually."

"We pay approximately $50,000 USD per year in licensing fees."

"The licensing is on a yearly basis."

"The product is expensive."

More Pure FlashArray X NVMe pricing and cost advice

"The total storage capacity vs price is still quite high for the IBM Flash Array."

"You purchase it as a bundle and the price is comparable."

"This solution is expensive compared to other solutions."

"They've been much more aggressive in the last five, six years than they were before that."

"The solution requires a license and could be less expensive."

"The price of IBM FlashSystem is a little high because you pay a premium because the solution is from IBM. We had paid for the SLA prior to using the solution."

"The price is a little bit high so is rated a six out of ten."

"I would rate the pricing of this solution a four out of five."

More IBM FlashSystem pricing and cost advice

"NetApp EF-Series All Flash Arrays is an expensive product."

"he price point that we're getting is very competitive in the market. Since we are buying in such a large quantity, they gave us a huge discount."

"The pricing of the solution is expensive, considering the initial investment required...At the end of the product's life cycle, it could get cheaper, but the initial investment in NetApp makes it one of the most expensive solutions."

"It's a lot cheaper than what the other vendors have for the same type of environment. It saves us money."

"The pricing of this solution is competitive with other vendors here in Egypt."

"The cost of our license is approximately $200,000 over three years for NetApp EF-Series All Flash Arrays. There can be additional costs for storage. For example, if you want to have eight terabytes."

"Most of my customers pay for the license on a yearly basis. It can be expensive depending on the capacity number."

"One has to opt for a perpetual-based licensing model for one year or three years. After three years, you need to renew the license."

More NetApp EF-Series All Flash Arrays pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Manufacturing Company

11%

Financial Services Firm

11%

Government

Computer Software Company

10%

Financial Services Firm

10%

Manufacturing Company

Comms Service Provider

Computer Software Company

12%

Performing Arts

10%

Marketing Services Firm

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	15
Midsize Enterprise	11
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	47
Midsize Enterprise	21
Large Enterprise	59

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	10
Large Enterprise	18

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...

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What needs improvement with Pure FlashArray X NVMe?

I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...

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What do you like most about IBM FlashSystem?

It is simple to make an update.

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What is your experience regarding pricing and costs for IBM FlashSystem?

The pricing is high; storage solutions are always expensive. I do not know if the price needs to be reviewed, but it ...

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What needs improvement with IBM FlashSystem?

As far as I know, IBM FlashSystem has already improved, but I do not see room for improvement. It is simple to use an...

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What is your experience regarding pricing and costs for NetApp EF-Series All Flash Arrays?

One has to opt for a perpetual-based licensing model for one year or three years. After three years, you need to rene...

See all answers

What needs improvement with NetApp EF-Series All Flash Arrays?

The support of the product is an area with certain shortcomings where improvements are required. I want NetApp's supp...

See all answers

What is your primary use case for NetApp EF-Series All Flash Arrays?

There are so many things to talk about around the use cases associated with the tool. There are so many reasons why I...

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Comparisons

Dell PowerStore vs Pure FlashArray X NVMe

Compared 16% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 12% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 10% of the time

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 9% of the time

Pavilion HyperParallel Flash Array vs Pure FlashArray X NVMe

Compared 4% of the time

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Dell PowerStore vs IBM FlashSystem

Compared 18% of the time

NetApp AFF vs IBM FlashSystem

Compared 9% of the time

Pure Storage FlashArray vs IBM FlashSystem

Compared 8% of the time

HPE Alletra Storage vs IBM FlashSystem

Compared 7% of the time

Huawei OceanStor Dorado vs IBM FlashSystem

Compared 6% of the time

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NetApp AFF vs NetApp EF-Series All Flash Arrays

Compared 14% of the time

Dell XtremIO vs NetApp EF-Series All Flash Arrays

Compared 10% of the time

Lenovo ThinkSystem DM Series vs NetApp EF-Series All Flash Arrays

Compared 9% of the time

Dell PowerStore vs NetApp EF-Series All Flash Arrays

Compared 9% of the time

HPE Alletra Storage vs NetApp EF-Series All Flash Arrays

Compared 5% of the time

More NetApp EF-Series All Flash Arrays Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

January 2026

Download Pure FlashArray X NVMe product report

Buyer's Guide

IBM FlashSystem

January 2026

Download IBM FlashSystem product report

Buyer's Guide

NetApp EF-Series All Flash Arrays

January 2026

NetApp EF-Series All Flash Arrays report

Download NetApp EF-Series All Flash Arrays product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

IBM Storwize

NetApp EF540, NetApp EF-Series

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.

IBM

The NetApp EF560 all-flash array is an all-SSD storage system for applications that demand extremely high levels of performance and reliability. Requiring just 2U of rack space, the EF560 all-flash array combines extreme IOPS, microsecond response times, and up to 12GBps of bandwidth with leading, enterprise-proven availability features.

NetApp

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH

RP Data, Western Oregon University, Toei Animation

Buyer's Guide

IBM FlashSystem vs. NetApp EF-Series All Flash Arrays

February 2026

Free Report: IBM FlashSystem vs. NetApp EF-Series All Flash Arrays

Find out what your peers are saying about IBM FlashSystem vs. NetApp EF-Series All Flash Arrays and other solutions. Updated: February 2026.

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