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IQVIA Orchestrated Customer Engagement vs Zoho CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IQVIA Orchestrated Customer...
Ranking in CRM
42nd
Average Rating
7.0
Reviews Sentiment
6.1
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Zoho CRM
Ranking in CRM
5th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
53
Ranking in other categories
Opportunity Management (5th), Sales Force Automation (4th)
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of IQVIA Orchestrated Customer Engagement is 0.4%, down from 1.5% compared to the previous year. The mindshare of Zoho CRM is 3.0%, down from 4.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Jaemin Baek - PeerSpot reviewer
Has 360 degree customer view but needs to improve workflow
Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays. The data queries are at times separated and do not match properly. To obtain insights from data, we need to map or match the datasets and define the relationships between them. However, in Salesforce it is very difficult to define relationships between datasets. They do not provide any customization features; they are all global/standard. Because the sales department needs many functions to deal with sales or government policies, like taxes, they cannot develop the features in OCE. As a result, we cannot provide Salesforce as a single solution. The workflow process is not complete. They need to achieve more knowledge and experience in this industry.
AmerKhan - PeerSpot reviewer
Diverse integrations assist in seamlessly aligning marketing efforts with sales tracking
Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes. It offers a no-cost entry with the ability for three users to use it at no charge, which is beneficial for startups to explore the platform without financial strain. This enables me to start using the platform, handle opportunities, and get a feel before committing financially.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I've found the customer 360 degree view to be valuable."
"Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes."
"I am impressed with the product's information on customers."
"We use the solution for different projects. We use it to patch lead details from clients' sources."
"I like the solution's reminder feature which is helpful for big projects. There are many tasks that run at the same time. The reminder feature makes things easy for me since I use Zoho's mobile version as well."
"The product is customizable."
"It is customizable. We have customized the CRM according to our needs."
"The whole forecasting and pipeline management is very good."
"I like Zoho CRM's automatic lead assignment and automated workflows."
 

Cons

"Because Salesforce is a cloud solution, sometimes we have issues with speed. We experience a lot of delays."
"This solution needs a more user-friendly interface."
"Zoho CRM’s customer service can be a little difficult to reach sometimes."
"The MCR capabilities have some limitations."
"I'd like the solution to offer more integrations with other products."
"Adding a new contract to the solution is quite complicated."
"Zoho CRM could benefit from predictive analysis based on historical trends to forecast future performance over the next two to three years, particularly from a sales pipeline perspective."
"The product's scalability and stability need improvement."
"There was a challenge while deploying Zoho when we brought an API code. Because integrations "aren't perfect" for every organization."
 

Pricing and Cost Advice

"OCE is less expensive than Veeva, for instance."
"The price of Zoho CRM is already competitive, but we would always like to have a better discount. Most of the features are included in the price but if we want the extra features then we have to purchase them."
"Compared to other CRMs, it is very cheap."
"Zoho CRM is available at a fairly average price"
"The product costs $35 per user per year."
"I rate the product a four out of ten. The cost for Zoho CRM is not fixed; different editions are available, and the features depend on the edition chosen. Some capabilities, such as integrating with workflows, might incur additional costs, but these are well-documented and not hidden."
"It is around $1000 a month."
"Zoho CRM is an expensive tool."
"We pay for an annual license to use this solution."
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Top Industries

By visitors reading reviews
Healthcare Company
33%
Manufacturing Company
11%
Financial Services Firm
10%
Computer Software Company
9%
Educational Organization
49%
Computer Software Company
5%
Financial Services Firm
5%
Manufacturing Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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What do you like most about Zoho CRM?
Zoho CRM integrates easily with customer service workflows.
What is your experience regarding pricing and costs for Zoho CRM?
I rate the pricing as a five out of ten, as it offers good value for money.
What needs improvement with Zoho CRM?
The analytics and AI suggestion features need improvement.
 

Also Known As

IQVIA OCE
No data available
 

Overview

 

Sample Customers

Information Not Available
JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
Find out what your peers are saying about Microsoft, Salesforce, SAP and others in CRM. Updated: June 2025.
860,168 professionals have used our research since 2012.