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Looker Studio vs Oracle OBIEE comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Ranking in Reporting
11th
Average Rating
7.6
Reviews Sentiment
5.4
Number of Reviews
16
Ranking in other categories
No ranking in other categories
Oracle OBIEE
Ranking in Reporting
8th
Average Rating
7.8
Reviews Sentiment
5.7
Number of Reviews
159
Ranking in other categories
BI (Business Intelligence) Tools (12th)
 

Mindshare comparison

As of March 2026, in the Reporting category, the mindshare of Looker Studio is 2.6%, up from 2.4% compared to the previous year. The mindshare of Oracle OBIEE is 2.9%, down from 4.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Mindshare Distribution
ProductMindshare (%)
Oracle OBIEE2.9%
Looker Studio2.6%
Other94.5%
Reporting
 

Featured Reviews

Heron Ziegel - PeerSpot reviewer
Project Engineer at Quartz Consulting Group
Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently
We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.
AA
Analyst at Equifax Inc.
Unified semantic layer has driven informed credit risk decisions and real-time analytical insight
Performance-related issues are a concern, as in multiple reports I have seen, some reports were poorly performing. We can focus on implementation of performance so that reports are delivered within seconds. The user interface and self-service experience can be improved through modernization of the UI, addressing self-service limitations, and integrating with mobile. Technical and administrative complexities can also be addressed. Complexities such as system configuration require attention. In the initial setup of Oracle OBIEE, there are multiple things starting from infrastructure provisioning, database schemas, and WebLogic server installations. However, the RPD, the semantic layer, is the steepest hurdle. Security integration, integrating with LDAP or Active Directory, is rarely plug and play and requires deep knowledge of WebLogic. Deep knowledge is necessary when starting with the initial setup of Oracle OBIEE. Other dependencies include Java middleware and client tools. Since Oracle OBIEE deals with huge data, report performance is the biggest concern. The out-of-the-box setup is rarely optimized, so we need to manually check configuration files, such as nqsconfig.ini file settings. For recommendations in Oracle OBIEE, from what I have seen, we work with star schemas in the RPD. I always aim for the star schema in the business model, even if the physical source is normalized. This approach will impact the performance, speed of the data, and accuracy. Oracle OBIEE could improve to allow other schemas as well. Performance is a major area for improvement, and they should work on aggregating the persistence and improve the persistence wizard where we implement aggregations. Caching features have been given, including event polling tables where we can do purging and seeding, but the main focus should be with respect to schema designs.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product's initial setup phase is very simple."
"The fact that Looker Studio is free and has a free tier was probably the biggest benefit; it is very accessible and not too difficult to use."
"I find it favorable regarding speed of development, ease of building, and flexibility."
"This has improved our organization by allowing people to see their data and develop visualizations themselves."
"The ability to design complex data models and equations."
"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"Valuable features include advanced integrated analysis and easy implementation."
"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."
"Having up-to-date, current data for the executives and the managers that make decisions allows them to make more accurate decisions and helps us leverage our business."
"I would say if you want to make your financial reporting simpler and easier, and you can put it towards the end user, and the way you can control the things, and show the graphical use, or ease of use, and functionality, it's very simple for the financial user or end users."
"The performance can issue queries to work in the Oracle database in Oracle's native language. There are a lot of visualizations which suit our business."
"It provides excellent stability."
"For building charts and graphical representations, we don't have to do much work, so in that area it's good."
"The easy integration with different database sources and the strength when working with complex data makes it possible to integrate different data sources and show the information in the same place with a very good performance."
"Oracle OBIEE is a scary and stable product since it is a strong and well-created tool... In short, the solution is stable since it works properly every day."
"This tool has helped us bring organizational data together on a single platform and query the organisational data in a pre-defined as well as ad-hoc fashion."
 

Cons

"Stability and scalability an be improved for a full ten."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"It's not yet a replacement for a complete BI tool."
"When you physically install a product on one machine instead of the cloud, you have a better visibility, best icon quality, etc.. It's more of an issue with how we are adapting to the transition. We are still in the early moments of using this tool, and we need to go deeper to discover some improvements."
"The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required."
"I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to."
"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"Customer Service: 4/10. Technical Support: 3/10."
"One significant improvement is the need for simplification. The set up could be more intuitive. An enterprise setup with HA and DR are pretty complex and to get a robust solution one has to play around with Real Application Cluster data sources and FAN notifications as well as WebLogic clustering and external load balancers. SSO also is not that simple to set up especially if you want all your Oracle systems to use the same SSO solution, i.e., no cheating with direct LDAP connectivity."
"The functionality to customize and modify reports has been removed, and it would be beneficial to reinstall it, as it allows greater customization and flexibility in creating reports."
"Oracle support is sometimes pretty vague, and the way they analyze the issue or try to troubleshoot, it's very timely. It takes a long time."
"It takes a lot of maintenance to support the architecture, which is something that should be improved."
"There are a lot of aspects of Oracle OBIEE that are exceptionally complicated, make things unnecessarily difficult for everyone who uses it. In terms of the integrations, Oracle needs to improve a little more, but I believe that they have tried to capture all those issues. The issues we are facing in the Oracle OBIEE 12C versions, in the Oracle Analytical Server Center or Analytical Cloud versions, Oracle has managed to overcome the challenges."
"Users find it difficult to understand which combinations of facts and dimensions are allowed in a single report."
"The visualizations and usability aspects in this product can be improved a lot."
 

Pricing and Cost Advice

"The solution is free but the Google Looker is expensive."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The product is available for free."
"The cost is quite affordable based on feature analysis."
"The tool is free."
"I think to spread this across an enterprise will be a significant investment."
"It is high."
"The cost of this solution is a little bit high compared with other products like Zoho, so reducing it would make OBIEE more competitive."
"The licensing cost is based on the number of users using it."
"It's comparable to the current technology we're using, Qlik Sense."
"For the license in part of Oracle, my company makes yearly payments."
"A person only needs to pay towards the subscription costs since it is a cloud-based solution. I use the free version of Oracle OBIEE."
"Compared with the other products in the market, I feel Oracle OBIEE is an expensive product."
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Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Manufacturing Company
10%
Computer Software Company
10%
Financial Services Firm
10%
Comms Service Provider
7%
Financial Services Firm
15%
Government
11%
Manufacturing Company
7%
Marketing Services Firm
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise6
By reviewers
Company SizeCount
Small Business40
Midsize Enterprise34
Large Enterprise103
 

Questions from the Community

What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to. Specifically, most people using this visualization too...
What is your primary use case for Google Data Studio?
I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most of the usage of the connections because all the connections were based on flat f...
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle OBIEE?
The most valuable feature of Oracle OBIEE is its ability to handle large volumes of data and provide traditional BI functionalities that developers can easily understand.
 

Also Known As

Data Studio
OBIEE, Oracle Business Intelligence Enterprise Edition, Oracle BI, Oracle BI EE 11g
 

Overview

 

Sample Customers

Genesys, Shueisha
Banca Transilvania, BeckmanCoulter, Hong Kong Housing Society, HealthShare, Ivanhoe Cambridge Unifies, and Home Credit, and Finance Bank.
Find out what your peers are saying about Looker Studio vs. Oracle OBIEE and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.