Looker Studio vs TIBCO Spotfire comparison

The compared Google and TIBCO solutions aren't in the same category. Google is ranked #10 in RT , with an average rating of 7.8, and holds a 3.1% mindshare in the category. TIBCO is ranked #14 in BIT , with an average rating of 8.5, and holds a 1.1% mindshare. Additionally, 81% of Google users are willing to recommend the solution, compared to 96% of TIBCO users who would recommend it.

Looker Studio

Read 14 Looker Studio reviews

1,842 Views
829 Comparison Views

81% willing to recommend

TIBCO Spotfire

Read 71 TIBCO Spotfire reviews

2,618 Views
1,152 Comparison Views

96% willing to recommend

Looker Studio

TIBCO Spotfire

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Looker Studio and TIBCO Spotfire based on real PeerSpot user reviews.

Find out in this report how the two Reporting solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Looker Studio vs. TIBCO Spotfire Report (Updated: March 2020).

Buyer's Guide

Looker Studio vs. TIBCO Spotfire

March 2020

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Helped 868,759 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Looker Studio

Average Rating

7.8

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

Reporting (10th)

TIBCO Spotfire

Average Rating

8.2

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (14th)

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Looker Studio is designed for Reporting and holds a mindshare of 3.1%, up 2.4% compared to last year.
TIBCO Spotfire, on the other hand, focuses on BI (Business Intelligence) Tools, holds 1.1% mindshare, up 1.1% since last year.

Reporting Market Share Distribution
Product	Market Share (%)
Looker Studio	3.1%
Microsoft Power BI	23.8%
Tableau Enterprise	20.2%
Other	52.9%

Reporting

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
TIBCO Spotfire	1.1%
Microsoft Power BI	14.1%
Tableau Enterprise	10.3%
Other	74.5%

BI (Business Intelligence) Tools

Featured Reviews

Vijay Subramanyam

Delivery Head at cblsolutions

The ability to perform aggregation before visualization allows for effective data slicing and dicing

Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing. The seamless integration with Excel and Google Sheets and custom filter creation features facilitate detailed trend reports and analysis. Looker has significantly improved productivity by reducing the time spent on creating summary reports from weeks to a day.

Read full review

Jacobo Ortiz Avila

Production Engineer at Parex Resources Inc

Has improved data handling and customization but requires more intuitive visual design for workflows

It was kind of tough to have the visualizations with HTML, or you have to create your own page. But it was working great with buttons and every page updated pretty fast with the server capability, and it was handling a big amount of data, maybe five years of data. It was performing quite well, taking maybe three minutes to update the whole model. It has been good, but most recently, they changed the commercial methodology to get the license. Our política in the company is to hire or get licenses year by year, but most recently, TIBCO Spotfire asked us to have a three-year license term. That made things a little bit tougher for the commercial relationship. Maybe with all these automation processes that you have, those could be more visually friendly. N8N is a good example where you could connect some platforms, and you don't have to code strictly, but you could visually create an algorithm. That capability of clicking and dragging some boxes of code could actually facilitate how people create their own algorithms. It could be very useful if the coding part of using the platform could be more user-friendly in terms of visual capability.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."

"I would rate this solution eight or nine out of ten."

"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."

"The ability to design complex data models and equations."

"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."

"Valuable features include advanced integrated analysis and easy implementation."

More Looker Studio pros

"Data discovery is very simple."

"The two features that I have found most valuable are its ability to customize the dashboards when it comes to the evaluation. The second feature is its ability to handle a large amount of data, which is also something very unique about it."

"The most valuable features of TIBCO Spotfire are visualization. It's very nice, clear, and, flexible. You can analyze many data types and the user interface is very good."

"The ability to connect to many different data sources is one of the key features. The other would then be the different ways in which that data can be visualized."

"We used it pretty heavily in gathering data, which goes to our VPs. They are able to base their next revenue planning based on this metric. So, it has been invaluable."

"Spotfire is excellent for scientific applications, especially because of its integration with RNG."

"From a scalability standpoint, I would say it's pretty fantastic."

"It’s stable and straightforward."

More TIBCO Spotfire pros

Cons

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."

"The tool should come up with data modeling layer features that are present in other products like Power BI."

"From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization options of Looker Studio."

"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."

"Other tools might be worth considering if you need more advanced features or support for a larger user base."

"Stability and scalability an be improved for a full ten."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

"The tool should improve on live data integration for quicker data reflection."

More Looker Studio cons

"The initial setup of TIBCO Spotfire is in the middle range of difficulty. The initial setup of Power BI is easier."

"Compared to competitors, the UI is quite dated."

"The initial setup can be difficult."

"The Text Area feature needs to be more user-friendly. It is a little clunky to use, and it is difficult to consistently format text."

"We would like an easier way to get the product to the cloud. Right now, we have the on-premise version, and we would like to find a way to make it easier to migrate it over to the cloud."

"The handling and consumption of realtime data could be improved."

"We would like to see some development in the visualization aspect of this solution, as they can currently only be configured in the cloud, which limits us to one endpoint. It would be helpful if this could be integrated with other tools."

"Print capability and trigger-based events."

More TIBCO Spotfire cons

Pricing and Cost Advice

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The product is available for free."

"The cost is quite affordable based on feature analysis."

"The solution is free but the Google Looker is expensive."

"The tool is free."

"The Tibco sales teams have been very difficult to work with - ignoring requests, misrepresenting level of demand, etc."

"In comparison to other solutions such as IBM Cognos, TIBCO Spotfire is more affordable."

"The cost of TIBCO Spotfire could improve. It should be less expensive. It's the most expensive visualization tool in our company."

"This product carries a monthly licensing charge, with the amount depending on the features that are to be included. This costs also covers the use of technical support."

"The ROI is nearly impossible to calculate."

"The cost is a few hundred dollars per user per year."

"The price-point for this solution is negotiable depending on usage levels."

"The solution is affordable one."

More TIBCO Spotfire pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

11%

Manufacturing Company

10%

University

Manufacturing Company

17%

Financial Services Firm

Computer Software Company

Energy/Utilities Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	6
Midsize Enterprise	3
Large Enterprise	5

By reviewers
Company Size	Count
Small Business	18
Midsize Enterprise	12
Large Enterprise	39

Questions from the Community

What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...

See all answers

What needs improvement with Google Data Studio?

We are aware that there are areas in Looker Studio that could be improved. Out of the box, if you don't utilize a template or create a template, which can take significant time, it's not the most u...

See all answers

What is your primary use case for Google Data Studio?

Regarding the product, I was doing research for a client in the LMS industry. I was seeing what else was out there and why certain things were pulling for certain reasons. I wouldn't say I'm techni...

See all answers

What do you like most about TIBCO Spotfire?

TIBCO Spotfire is easy to use. We initiated Spotfire as POC, with support from a tech team based in South Africa. While they assisted with the setup, we conducted the POC ourselves.

See all answers

What is your experience regarding pricing and costs for TIBCO Spotfire?

TIBCO Spotfire's pricing is high, particularly in traditional markets like Turkey, impacting market penetration. There is a lack of local support and distributors, making it challenging to sell.

See all answers

What needs improvement with TIBCO Spotfire?

See all answers

Comparisons

Amazon QuickSight vs Looker Studio

Compared 42% of the time

Microsoft Power BI vs Looker Studio

Compared 16% of the time

Tableau Enterprise vs Looker Studio

Compared 7% of the time

Qlik Sense vs Looker Studio

Compared 4% of the time

Plotly Dash Enterprise vs Looker Studio

Compared 2% of the time

More Looker Studio Competitors

Microsoft Power BI vs TIBCO Spotfire

Compared 14% of the time

Tableau Enterprise vs TIBCO Spotfire

Compared 13% of the time

Palantir Foundry vs TIBCO Spotfire

Compared 9% of the time

Databricks vs TIBCO Spotfire

Compared 8% of the time

SQL Server vs TIBCO Spotfire

Compared 3% of the time

More TIBCO Spotfire Competitors

Product Reports

Buyer's Guide

Looker Studio

September 2025

Download Looker Studio product report

Buyer's Guide

TIBCO Spotfire

September 2025

Download TIBCO Spotfire product report

Also Known As

Data Studio

Spotfire

Overview

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Google

TIBCO Spotfire is a versatile data analytics platform that can handle large datasets and be deployed on-premise or in the cloud. Its dynamic reporting, easy creation of dynamic dashboards, and highly customizable tool make it a valuable asset for process data analysis, industrial performance dashboards, problem root cause analysis, business intelligence, and real-time analytics for IoT devices in the energy sector.

The solution also offers data science functions, map visuals, R and Python integration, and the ability to write HTML and JavaScript text areas. Spotfire has helped organizations deliver projects more efficiently and cost-effectively, allowing for faster data analysis.

TIBCO

Sample Customers

Genesys, Shueisha

Allergan, ASSS de Montreal, Avantium, Blue River, Bank of Montreal, Citibank, FrieslandCampina, Hellmann Logistics, Merck, Novartis

Buyer's Guide

Looker Studio vs. TIBCO Spotfire

March 2020

Free Report: Looker Studio vs. TIBCO Spotfire

Find out what your peers are saying about Looker Studio vs. TIBCO Spotfire and other solutions. Updated: March 2020.

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