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Mailigen vs SendGrid comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Mailigen
Ranking in Cloud Email
19th
Average Rating
7.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
SendGrid
Ranking in Cloud Email
1st
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
24
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the Cloud Email category, the mindshare of Mailigen is 2.1%, up from 0.5% compared to the previous year. The mindshare of SendGrid is 8.6%, down from 17.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email Mindshare Distribution
ProductMindshare (%)
SendGrid8.6%
Mailigen2.1%
Other89.3%
Cloud Email
 

Featured Reviews

it_user245427 - PeerSpot reviewer
Communication Manager at a tech services company with 51-200 employees
​The editor itself needs improvements, but we can communicate in a more engaging way.
Customer Service: It's very high. Technical Support: It's very high. A good example is that they're always keen on helping - I had some problems with the system and they were there with me all the time until the problem was solved. So I can say their customer service is top level.
Amrit Dash - PeerSpot reviewer
Automation Engineer at a educational organization with 11-50 employees
Dynamic templates have streamlined student and parent email campaigns and build consistent engagement
The activity log is a little slower at times, but that is probably just nitpicking an issue. Overall, in general, there are not really very difficult pain points. There are certain issues sometimes when we are trying to handle a very big campaign; we might end up having a little bit less reputation in terms of bounces or spam reports that get detected when we send out the emails. Apart from that, there is not anything that would become a significant pain point. If you don't really have an advanced subscription for SendGrid, it might take a while for you to reach the customer support.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We were able to send, to our potential clients, a mail proposal and follow who is clicking and reading what in order to prepare additional customized and adjusted offers according to their interest."
"Customer Service: It's very high. Technical Support: It's very high. A good example is that they're always keen on helping - I had some problems with the system and they were there with me all the time until the problem was solved."
"Overall, my experience with SendGrid is quite good; I have used it in a couple of my projects and everything is smooth, from integration to sending emails; the only aspect I have mentioned several times during this interaction is the pricing."
"The valuable features include email capabilities, among other offerings."
"The best features SendGrid offers is the template customization, which really helps in creating templates according to client demand and their UI/UX experience."
"In my experience, the best features SendGrid offers include the dashboard, which is very nice to review if emails were delivered or if something was wrong."
"Easy API documentation is the most valuable feature of SendGrid, including its deliverability rate."
"SendGrid has positively impacted my organization by being a trusted partner for sending emails."
"It is a stable and scalable solution."
"SendGrid provides the best analytics a competent postmaster needs."
 

Cons

"The editor itself, as it is sometimes a bit complicated to find the features you need."
"We tried using IT as a survey tool, but at that time the feature was new and did not offer as much functionality as for example Google spreadsheets."
"SendGrid has room for improvement in the UI/UX or dashboard usability for users. Another area for improvement in the tool is its conditional logic facilities. The response time of SendGrid technical support needs improvement."
"Pricing can be improved for SendGrid, as this is the only area I have seen that needs enhancement."
"SendGrid is already nice, but it could be improved by providing the company ID when sending the email."
"A long time ago, I may have had an issue, and I had to wait for support, which wasn't that helpful. However, that was a very long time ago. Overall, I've had a good experience."
"I forgot my password, and when I tried to log in, it indicated that a reset link was sent to my email, but I did not receive it."
"Maybe they could have a mobile application to give to admins, so they could see some insights related to the data."
"SendGrid has positively impacted my organization as we moved to it from our own email servers, though it also gives us less control over everything."
"The documentation is not fine, so I believe the documentation needs to be improved."
 

Pricing and Cost Advice

Information not available
"The basic plan starts at €90 per month."
"The solution is relatively inexpensive."
"Its cost can vary. It can go as low as $10 or $15 to $1,000 depending on how much you use it."
"I use the essential plan which is $20 a month. After that, we use the pro which is $90 a month, and had all our costs bundled in."
"My company pays for SendGrid monthly, and though I cannot share the amount, my feedback is that the vendor should accept other modes of payment apart from a credit card."
"We are using the Advanced plan,10K. That is about $100 per month but sometimes we do go over the limit of the plan."
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Top Industries

By visitors reading reviews
No data available
Manufacturing Company
17%
Outsourcing Company
12%
Construction Company
10%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

Ask a question
Earn 20 points
What needs improvement with SendGrid?
I think there is room for improvement in customer service, up-to-date documentation, and better training.
What is your primary use case for SendGrid?
I use SendGrid for sending marketing emails and confirmation emails from our web pages.
 

Comparisons

 

Overview

 

Sample Customers

Platforma, Studio Moderna, Inspired Communications, Jungle Expert
ScoutMob
Find out what your peers are saying about Mailigen vs. SendGrid and other solutions. Updated: September 2026.
919,894 professionals have used our research since 2012.