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Microsoft Entra External ID vs Okta Customer Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Entra External ID
Ranking in Customer Identity and Access Management (CIAM)
4th
Average Rating
7.6
Reviews Sentiment
5.8
Number of Reviews
13
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (9th), Microsoft Security Suite (21st)
Okta Customer Identity
Ranking in Customer Identity and Access Management (CIAM)
5th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
16
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the Customer Identity and Access Management (CIAM) category, the mindshare of Microsoft Entra External ID is 7.9%, up from 3.4% compared to the previous year. The mindshare of Okta Customer Identity is 7.8%, down from 7.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Identity and Access Management (CIAM)
 

Featured Reviews

Corrado Vigano - PeerSpot reviewer
Solution integrates well with existing systems while being easy to use
The fact that it is quite integrated into the entire Microsoft environment makes it quite easy to use. Furthermore, Microsoft's reliability in providing a clear roadmap for the solution is very important, especially at a time when cybersecurity is a risk in every company. The solution is easy to reuse and not difficult to find expertise for in the market because it is widespread. It is gaining attention even from partners and from the market on the offering side. This serves as a good starting point for customers who can develop internal competence on the solution. Additionally, the presence of reliable partners who know the solution and can provide internal knowledge is the best aspect for them.
MiguelPurizaca - PeerSpot reviewer
Focus on seamless integration and advanced security management enhances application usage and threat detection across multiple countries
Okta Customer Identity focuses on providing top-notch identity management solutions. One of its most valuable features is its easy integration with various applications through its extensive application directory, offering hundreds or thousands of applications ready to configure. This integration is significantly easier compared to Microsoft Entra ID, where we encountered numerous issues. We particularly value its real-time reporting capabilities. For example, we detected cyberattacks from countries like Russia and Asia and were able to block those IP addresses and configure our system for more security. These advanced security features and reporting capabilities make it easy to manage.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The fact that it is quite integrated into the entire Microsoft environment makes it quite easy to use."
"The best features of Microsoft Entra External ID include its unification of B2C functionality and B2E features."
"Microsoft Entra External ID is more secure, offering a secure environment."
"It's quite easy to manage and monitor."
"The positive impact of Microsoft Entra External ID on my organization is that it enhances ease of use for the administrative side."
"Primarily Microsoft Entra External ID SSO is valuable as it works with everything when it comes to integration."
"The most beneficial feature for us is the ease of setup. With about five clicks, we can generate unique IDs and keys and set up in less than 30 minutes. We can also generate these for multiple years simultaneously, which is convenient."
"The fact that it is quite integrated into the entire Microsoft environment makes it quite easy to use."
"Okta Customer Identity is considered cheaper compared to other tools in the market, such as IBM and CyberArk products."
"The most valuable feature of this solution for most customers is access management."
"We can integrate two-factor authentication with the applications."
"There is no password hash saved on the cloud, which is the part that I like the most."
"As far as our security team is concerned, the ease of implementing multifactor authentication is definitely the biggest value for our organization."
"The most valuable features of Okta Customer Identity are there is no infrastructure cost, integrated, has plenty of documentation, and is user-friendly."
"We primarily use it to manage the community onboarding and offboarding of users, and it's quite a simple solution for that."
"The solution has great multifactor authentication."
 

Cons

"The authentication methods available are very limited, and this presents a weak point."
"Microsoft's pricing is complex and difficult to fathom due to a range of different licensing options."
"The quality of Microsoft customer support varies. With an enterprise contract, good resources are usually provided, especially in regions like Saudi Arabia or UAE. However, we have faced challenges with support quality, especially in some subcontinent areas where the resources might not be as experienced."
"A common concern among the customers I visit is the unpredictability of Microsoft's costs at every renewal. This is really bothersome for the customer, and I would say it is the worst element I have seen in these years."
"The training generally is complicated to understand, leading us to often go through a managed service provider."
"The cost is very high."
"The support engineers are not as skilled as our engineers. When they say something would not work, or there is no solution, we usually hear that Microsoft would not support this."
"Single sign-on for external applications such as Oracle could be improved to be a little bit cheaper."
"All of the governance functionality and privileged account management could be improved."
"Users sometimes have difficulty getting verification codes."
"What I'd like to see improved in Okta Customer Identity is the process of exporting users. Currently, it lacks this feature, and you have to use a third-party tool to export users from the group. Exporting users should be very easy, though I did notice that Okta Customer Identity is being upgraded from time to time, and I've been seeing much improvement in it compared to the previous years."
"Okta has a limitation with directory integrations. If you have multiple Active Directory integrations, the user distinguished name (DN) and the manager DN don't get imported properly into the Okta user profile."
"The integration process takes a bit longer than we would want it to."
"In the future, we'd like to see the product implement more security features, like, for example, zero-trust."
"The product must be provided for free."
"Some limitations in scalability. Each application we work with can be completely different, resulting in highly variable implementation processes."
 

Pricing and Cost Advice

"We don't pay separately for Microsoft Entra External ID as it's part of our Microsoft Exchange subscription."
"The price of the solution is fair for what it offers."
"Pricing might be high, but it comes down when the number of people using the product goes up."
"Okta's pricing is right where it needs to be and right in the middle of the market."
"Okta Customer Identity is not an expensive solution."
"The solution is really expensive."
"We pay 23 pence (approximately $0.30 USD) per user, annually, for 150,000 users."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
10%
Manufacturing Company
8%
Government
7%
Computer Software Company
12%
Marketing Services Firm
11%
Manufacturing Company
8%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Entra External ID?
Concerning the pricing or setup costs for Microsoft Entra External ID, based on my experience with Entra and 365 in general, it shouldn't require a whole education on their software. That's been a ...
What needs improvement with Microsoft Entra External ID?
I haven't utilized the adaptive authentication feature. We haven't used the customization capability for user journeys within the Microsoft Entra External ID. I don't have experience trying to crea...
What is your primary use case for Microsoft Entra External ID?
I'm more familiar with the Microsoft Entra External ID, the Active Directory external identities, because we have a hybrid environment. For the parts that I handle, the on-premise part is easier fo...
What do you like most about Okta Customer Identity?
Okta has more when it comes to the policy level. It has distinctive features where you can do a mix and combination to have users access applications for various business cases.
What is your experience regarding pricing and costs for Okta Customer Identity?
Okta Customer Identity is considered cheaper compared to other tools in the market, such as IBM and CyberArk products. Further details on costs would require consultation with our sales team.
What needs improvement with Okta Customer Identity?
In Okta Identity Governance ( /categories/identity-management-im ) and Okta Privileged Access, some features are still being developed. Integration with Active Directory servers, Cisco routers, and...
 

Also Known As

Azure Active Directory External Identities
No data available
 

Overview

 

Sample Customers

Information Not Available
FedEx, Adobe, National Geographic, Tyson, Hewlett Packard Enterprise
Find out what your peers are saying about Microsoft Entra External ID vs. Okta Customer Identity and other solutions. Updated: July 2025.
865,295 professionals have used our research since 2012.