Microsoft Entra ID vs Salesforce Identity comparison

The compared Microsoft and Salesforce solutions aren't in the same category. Microsoft is ranked #1 in SSO , with an average rating of 8.7, and holds a 24.5% mindshare in the category. Salesforce is ranked #3 in MI , with an average rating of 8.0, and holds a 16.7% mindshare. Additionally, 95% of Microsoft users are willing to recommend the solution, compared to 100% of Salesforce users who would recommend it.

Microsoft Entra ID

Read 235 Microsoft Entra ID reviews

23,813 Views
6,668 Comparison Views

95% willing to recommend

Salesforce Identity

Read 5 Salesforce Identity reviews

732 Views
15 Comparison Views

100% willing to recommend

Microsoft Entra ID

Salesforce Identity

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Microsoft Entra ID and Salesforce Identity based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Okta, Ping Identity and others in Single Sign-On (SSO).

To learn more, read our detailed Single Sign-On (SSO) Report (Updated: August 2025).

Buyer's Guide

Single Sign-On (SSO)

August 2025

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Helped 865,295 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Entra ID

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

235

Ranking in other categories

Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (2nd), Identity and Access Management as a Service (IDaaS) (IAMaaS) (1st), Access Management (1st), Microsoft Security Suite (2nd)

Salesforce Identity

Average Rating

8.0

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Mobile Identity (3rd), Customer Identity and Access Management (CIAM) (9th)

Mindshare comparison

While both are Identity and Access Management solutions, they serve different purposes. Microsoft Entra ID is designed for Single Sign-On (SSO) and holds a mindshare of 24.5%, down 25.4% compared to last year.
Salesforce Identity, on the other hand, focuses on Mobile Identity, holds 16.7% mindshare, up 15.9% since last year.

Single Sign-On (SSO)

Mobile Identity

Featured Reviews

Bahram Piri

Chief Executive Officer & Founder at IDmelon Technologies

Security focus and seamless implementation increase platform productivity

Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

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Mitesh (Mitesh) Kumar

Salesforce Project Delivery Manager at Techforce Services Pty Ltd

Adheres to the data privacy regulations of each region, easy to learn and offers strong security features

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall. For example, I recently implemented Identity for a fashion brand in Canada. They were using GitGuard before. From my experience, I saw a lot of complexities with GitGuard, especially when developing core integrations. Salesforce Identity was much easier. We replaced it in a month which took them six months to build. It saves time, and it's very secure. You need permissions for any operation, and data is protected when switching between apps. Salesforce Identity supports compliance with data protection and privacy regulations. Salesforce adheres to the data privacy regulations of each region. The data is always encrypted, and their security is very strong. Even with access, you can't break into the system due to their security settings. It definitely obeys regulations regarding data security.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Azure is the leading market solution because of its history, features, and maturity."

"In terms of identity management, it helps to improve security posture. It generally helps in terms cloud security, simplicity, and single sign-on for multiple apps."

"I'd rate Microsoft Entra ID a 10 out of 10 due to the extensive range and focus on security features."

"Delegated permissions and federated credentials are valuable features of Entra ID. We aim for a more secure environment by pushing for minimal use of static secrets. By utilizing delegated permissions, workflows can manage access, and federated credentials allow integration with platforms like GitHub and AWS. Entra ID drives our login and security perimeter, helping with multifactor authentication, despite the legacy systems."

"Entra ID provides an excellent overview of the applications and the options applied to them."

"The stability of Microsoft Entra ID is very great."

"The most valuable feature is its ability to act as an identity provider for other cloud-based, SaaS applications. In our bank, this is the main identity provider for such features."

"The scalability of the product is decent."

More Microsoft Entra ID pros

"Salesforce Identity is a very user-friendly solution."

"The most valuable features are the pipeline management, being able to track the pipeline anytime, and the ability to get in touch with our high management team or board members."

"The solution is very easy to understand."

"The single sign-on feature of Salesforce Identity enhances our organization's security posture overall."

"The user experience was great because it had all the features that the client needed. It was fully customized for the client, and it was very simple. It was the best solution at that time."

Cons

"The scalability of the solution is good."

"I would like to see a better delegation of access. For instance, we want to allow different groups within the company to manage different elements of Azure AD, but I need more granularity in delegating access."

"My only pain point in this solution is creating group membership for devices."

"The role-based access control can be improved. Normally, the role-based access control has different privileges. Each role, such as administrator or user, has different privileges, and the setup rules for them should be defined automatically rather than doing it manually."

"They have had a few outages, so stability is a little bit of an issue. It is global. That is the thing. I know some of the other competitors are regionalized ID platforms, but Entra ID is global, so when something goes wrong, it is a problem because it underpins everything, whether you are logging in to M365 or you have single sign-on to Azure, Autopilot, Intune, Exchange mailbox or another application. If there is a problem with Entra ID, all of that falls apart, so its great strength and weakness is the global single tenant for it. Stability is a key area for me. Otherwise, it is generally pretty good."

"Microsoft support has some room for improvement. I avoid contacting them because it can be time-consuming. They don't necessarily find the solution, but you have to be on call for them to connect and do things on your system remotely. You have to schedule a time to meet with them, and it's somewhat inconvenient."

"We have a custom solution now running to tie all those Azure ADs together. We use the B2B functionality for that. Improvements are already on the roadmap for Azure AD in that area. I think they will make it easier to work together between two different tenants in Azure AD, because normally one tenant is a security boundary. For example, company one has a tenant and company two has a tenant, and then you can do B2B collaboration between those, but it is still quite limited. For our use case, it is enough currently. However, if we want to extend the collaboration even further, then we need an easier way to collaborate between two tenants, but I think that is already on the roadmap of Azure AD anyway."

"I think the solution can improve by making the consumption of that data easier for our customers."

More Microsoft Entra ID cons

"The most wanted feature on such platforms nowadays is artificial intelligence, especially for marketing activities. This is also my area of expertise, so it would be very interesting to see AI in these platforms."

"The interface should be simplified and the dashboard has a lot of options but could be improved."

"Salesforce Identity needs more expertise in the application."

"Salesforce could make it more user-friendly and easier to implement. Currently, there's a lot of coding and technical work required. I would appreciate a more plug-and-play approach where you could set it up without needing a dedicated technical person."

"The product is slow."

Pricing and Cost Advice

"The solution costs us 60,000 Rupees annually, just over $700, and there are no additional costs."

"The solution can be cheaper."

"I'd recommend Azure Active Directory if you are a big company. For small or medium companies, it's probably not the best idea in the world because of the pricing. If you are a small company, you can probably deploy your own solutions because you're not handling a website with tons of traffic. If you are not like Adidas, Nike, or Walmart, you can do it in a way that is more localized than handling everything through a big price solution. However, Azure tends to provide you with solutions that are easier to use. If it was cheaper, I'd definitely recommend going for it."

"It comes free with the Microsoft account. We have a yearly agreement, and all products are covered under it."

"We are working with the Premium P2 licenses, which are reasonable. If you invest in the on-premises environment setup, then it costs so much. However, on-prem AD gives you the ability to manage your organization in a very organized manner, where you can create a group policy."

"Make sure that you get the most out of your Office 365 licenses for Azure AD. If you have additional concerns for users who don't have an Office 365 license, consider Azure AD Premium P1 and P2. Be aware that you have to evaluate your license usage beforehand."

"For you to make use of some of the security features, you need to upgrade your licenses. If it is possible, could they just make some features free? For instance, for the Condition Access policy, you need to set that up and be on Azure AD P2 licensing. So if they could make it free or reduce the licensing for small businesses, that would be cool, as I believe security is for everyone."

"The licensing model makes it difficult to understand the real cost of the solution, especially because it changes all the time."

More Microsoft Entra ID pricing and cost advice

"On a scale of one to ten, where one is a very low price and ten is a very high price, I rate Salesforce Identity's pricing a six out of ten."

"I'd recommend Salesforce for larger products where you really need a robust CRM. It's expensive, so for smaller websites or products, it might not be the most cost-effective solution."

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Financial Services Firm

11%

Manufacturing Company

Government

Financial Services Firm

17%

Manufacturing Company

10%

Computer Software Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

How does Duo Security compare with Microsoft Authenticator?

We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...

See all answers

What do you like most about Azure Active Directory?

It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.

See all answers

What is your experience regarding pricing and costs for Azure Active Directory?

Our experience with the pricing, setup costs, and licensing of Microsoft Entra ID involves leveraging Microsoft 365 E5 licensing, so it's included. Being included in Microsoft licensing makes it mu...

See all answers

What do you like most about Salesforce Identity?

The single sign-on feature of Salesforce Identity enhances our organization's security posture overall.

See all answers

What needs improvement with Salesforce Identity?

The product is slow.

See all answers

What is your primary use case for Salesforce Identity?

We get network-related cases on Salesforce Identity and work on them.

See all answers

Comparisons

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Compared 8% of the time

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Compared 5% of the time

Okta Workforce Identity vs Microsoft Entra ID

Compared 5% of the time

Auth0 vs Microsoft Entra ID

Compared 5% of the time

More Microsoft Entra ID Competitors

SailPoint Identity Security Cloud vs Salesforce Identity

Compared 24% of the time

Auth0 vs Salesforce Identity

Compared 17% of the time

SAP Customer Identity and Access Management vs Salesforce Identity

Compared 14% of the time

Okta Customer Identity vs Salesforce Identity

Compared 10% of the time

Okta Workforce Identity vs Salesforce Identity

Compared 9% of the time

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Also Known As

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator

No data available

Interactive Demo

Microsoft

Demo not available

Salesforce

Overview

Microsoft Entra ID is used for extending on-premises Active Directory to the cloud, managing application access, enabling multi-factor authentication, and single sign-on. It facilitates policy enforcement and secure access, ensuring centralized identity management across cloud and on-premises resources.

Organizations utilize Microsoft Entra ID for robust user and group management, identity synchronization, and conditional access. Its seamless integration with third-party apps, scalability, and support for remote work make it a preferred choice. The admin center streamlines identity and access tasks, enhancing efficiency and security with features like privileged identity management and audit logs.

What are the key features of Microsoft Entra ID?

Single Sign-On: Simplifies user access to multiple applications with one login.
Multifactor Authentication: Enhances security by requiring additional verification.
Conditional Access: Establishes policies that determine how users' access cloud apps.
Integration: Easily integrates with various third-party applications.
User Identity Protection: Safeguards user identities from threats.
Privileged Identity Management: Manages elevated access to sensitive resources.
Audit Logs: Provides thorough activity logs for oversight and compliance.

What benefits should users look for in Microsoft Entra ID reviews?

Enhanced Security: Offers strong multifactor authentication and identity protection.
Administrative Efficiency: Simplifies identity and access management tasks.
Scalability: Supports growing user bases and remote work environments.
Integration Capabilities: Compatible with numerous third-party applications.
User-Friendly Interface: Makes managing user identities straightforward.

Microsoft Entra ID implementation varies across industries. Tech firms leverage it for secure, scalable access management, while healthcare organizations utilize its identity protection features to safeguard patient data. Educational institutions adopt Entra ID for streamlined user management and policy enforcement, ensuring secure access for students and staff across on-premises and cloud resources.

Microsoft

Salesforce Identity provides a single, trusted identity for employees, partners, and customers, so that you can manage apps, users, and data sharing with simplicity and transparency.

Salesforce

Sample Customers

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.

SAP, Microsoft, Workday, Servicenow, ADP, Google Apps, box, Oracle

Find out what your peers are saying about Microsoft, Okta, Ping Identity and others in Single Sign-On (SSO). Updated: August 2025.

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