MSP360 Backup vs Rubrik comparison

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MSP360 Backup

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Executive SummaryUpdated on Sep 11, 2024

Rubrik and MSP360 Backup provide comprehensive backup and recovery solutions, catering to different needs. Rubrik has the upper hand in performance and integration, while MSP360 Backup is known for cost-effectiveness and ease of use.

Features: Rubrik users value its automated backup processes, secure vaults, and robust analytics capabilities. MSP360 Backup users find its simplicity, flexibility, and efficient cloud integration valuable.

Room for Improvement: Rubrik users report the need for better support, more intuitive navigation, and enhanced user documentation. MSP360 Backup users suggest improved support for larger enterprises, better documentation, and more advanced configuration options.

Ease of Deployment and Customer Service: Users find Rubrik's deployment smooth but occasionally complex due to its advanced features. MSP360 Backup users find its setup straightforward and customer service prompt, suiting smaller organizations well.

Pricing and ROI: Rubrik users feel initial setup costs are high but justified by its long-term value, leading to positive ROI. MSP360 Backup users appreciate its economical setup costs and fast ROI due to its efficient scalability.

To learn more, read our detailed MSP360 Backup vs. Rubrik Report (Updated: April 2026).

MSP360 Backup vs. Rubrik

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Helped 893,221 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

MSP360 Backup

Ranking in Backup and Recovery

55th

Ranking in Cloud Backup

45th

Ranking in Disaster Recovery (DR) Software

33rd

Average Rating

8.0

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

MSP Backup (6th)

Rubrik

Ranking in Backup and Recovery

3rd

Ranking in Cloud Backup

3rd

Ranking in Disaster Recovery (DR) Software

4th

Average Rating

9.0

Reviews Sentiment

7.4

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of May 2026, in the Backup and Recovery category, the mindshare of MSP360 Backup is 1.1%, up from 0.4% compared to the previous year. The mindshare of Rubrik is 3.4%, down from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Backup and Recovery Mindshare Distribution
Product	Mindshare (%)
Rubrik	3.4%
MSP360 Backup	1.1%
Other	95.5%

Backup and Recovery

Featured Reviews

CONRAD FORREST

President at MTS Consulting Group, Inc.

The solution provides the ability to backup all types of cloud drives, is inexpensive, and has decent support

MSP360 Backup provides the backup functionality, but we need to provide the storage component. We can use Azure, AWS, or another provider, but we need to choose the storage provider and create a bucket to store our data. The vendor is making changes to improve the functionality of the service and the separation of storage, but I would like to see more integration and a knowledge base of the tool. Currently trying to understand why the storage is separated and how to implement the storage properly is a challenge. Using the solution incurs additional charges for the device storage and backup which are not included in the service. Unlike other solutions such as Kohl which includes everything at one price. MSP360 Backup can be improved by adding inclusive pricing.

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Kammara Bheemanna

Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC

Technical support has improved my data management process but I encounter GUI and cost challenges

The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I was mainly concerned with cloud backups, OneDrive backups, consumer OneDrive, business OneDrive, Google backups, and SharePoint backups. The solution did a good job of the backup."

"The best feature is that it's very user-friendly to do scheduled backups and version maintenance."

"It has allowed me to implement a cost effective, highly configurable solution."

"The feature that I have found most valuable is its online backup capacity because you don't have to do an entire backup again and again, it just does whatever you type in, you type a, it goes a, you type b, it goes b."

"The solution is simple to use and easy to configure."

"The most valuable feature for me is that I can see what has been successfully backed up and what has not, which is very valuable because you don't have to check the machines, and the second feature is that you can change backup settings in the portal."

"The most valuable feature of MSP360 Backup is its reliability."

"One massive advantage of this solution, as compared to more enterprise products, is that no firewall changes are needed on the client's premises. For the product to back up from the client's premise to the cloud, it just needs port 8 and port 443, which are anyway always open. This was one of the things that made us decide to go with the product. It is very difficult to justify a firewall change for a small client who doesn't even know what a firewall is and how to maintain a firewall, or doesn't have anybody maintaining their firewall. You then have to maintain the firewall. MSP360 Backup takes away firewall change requirements, VPNs, or channels that are needed for the backup."

More MSP360 Backup pros

"Rubrik is critical for our organization because it keeps our data safe and helps us meet all of our POs and TOs."

"I think the best feature is its masterless architecture."

"Even though I am not trained for implementing, it is easy to use and easy to learn."

"Also, the web interface is really great. The design, from a user-experience standpoint, is really straightforward and easy to use... they nailed it. Usually, from the very first panel, the dashboard that you land on after login, you've got most of your functionality right around where you need it to be. You've got your new items on the left, you've got your support on the top right. Nothing really seems out of place or just stuck in someplace."

"The tech support is extremely helpful."

"Not having to specify a time to run a backup with a fixed schedule is something that's really beneficial. In the past we had to schedule and try to manually stagger things over the window, to back up everything. Because Rubrik is SLA-based, you say, "Well, I need it to fit in this window here," and it just backs it up when it's most convenient for the Brik and for the third-party system. It looks at the CPU usage and says, "Okay, it's not as busy now. I know I've got time to take the backup." That's a real advantage."

"This is a centralized tool where we are able to schedule backups and perform monitoring."

"You pay a premium for Rubrik, but you're getting a premium service that comes with immutable backups, instant recovery, and world-class support."

More Rubrik pros

Cons

"The Linux GUI leaves a lot to be desired. It lacks many of the features of the Windows version and is buggy, but it is still usable."

"The main improvement is that it should have GDPR compliance. That's the problematic point."

"The Linux GUI leaves a lot to be desired. It lacks many of the features of the Windows version and is buggy, but it is still usable."

"The main improvement is that it should have GDPR compliance. That's the problematic point. They say they are GDPR compliant, but they are not."

"We could basically use just a more concise visual dashboard reporting on the status of the various machines."

"The interface could use some updating."

"Using the solution incurs additional charges for the device storage and backup which are not included in the service."

"The other issue is that I don't like the implementation of the SQL backup."

More MSP360 Backup cons

"The integrated reporting is not really that nicely built. The reporting functionality could definitely be a little bit more customizable from an administration perspective, with an easier to understand interface."

"If there was something that we could get Rubrik to fix, it would be when our DBS takes snapshots of a server or the database, the replication doesn't kick off fast enough. They can't remote it to the peer site and manipulate it back up in order to move it over, take a copy of production, slap it over, and test it out. As I understand, they are working on it. Replication works. We also get spoiled by how good things are now. We get to a point where it is so easy but when something isn't instant gratification, it seems that everything else is so amazing, why isn't this right?"

"Troubleshooting failed backups is not what it should be. Once you gather logs, deciphering them without the help of support is usually almost impossible."

"There are some features to improve on in Rubrik. For instance, they should have a tool where we can integrate with our SAP HANA."

"The price of Rubrik is too high, especially when you are considering a change in the total backup solution."

"It needs to support more applications natively, like MySQL/MariaDB."

"There is always room for improvement with some shortcuts for the web interface. They could make it even more beautiful."

"It is already very well furnished, but live mounts for Nutanix AHV would be amazing."

More Rubrik cons

Pricing and Cost Advice

"It includes a standard licensing fee. Once a year, there is a rebranding fee. The licensing costs are available on the internet for MSP360 Backup. There is a discount structure where if you have over 50 devices, you get a 50% discount. So, my cost is $2 a license per month."

"Pricing is reasonable although can be quite a large upfront cost."

"We have a very good return on investment."

"It provides a good cost savings compared to our previous cloud backup."

"I rate the price of MSP360 Backup a seven out of ten."

"Its pricing needs improvement."

"The solution is expensive."

"The cost is pretty inexpensive. Around four to five dollars per device, per workstation on each server."

More MSP360 Backup pricing and cost advice

"I rate the tool's pricing a six out of ten."

"You need to understand what you're getting for the price. You are getting a backup solution, which is state of the art and works absolutely flawlessly. You are getting the storage needed to store your backups. You have all the sexy features that a modern backup solution can provide you, like deduplication, erasure coding, compression, fast execution time, secured data, and top-notch customer support. So, it might be expensive on paper. It's not free, but when you analyze what you are getting and the time you can spend on other stuff, then Rubrik is very cost-efficient."

"As a technical person, I don't have the details, but from what I have heard, it can be expensive."

"Rubrik is fairly priced."

"It’s simple, straightforward, and we were able to see 50% hard savings."

"The product is not cheap, but for good reason. It simply works and is very fast."

"I don't remember the cost, but I know that for Veeam, we were spending almost $250,000 a year for 205 licenses. It was an enterprise version. When we purchased Rubrik, it was just a little bit more. It was not a terribly huge amount, and if I recall, that was for three years of support as well. So, Veeam priced itself out of the market at a certain point in time."

"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."

More Rubrik pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

13%

Construction Company

11%

Comms Service Provider

Manufacturing Company

Financial Services Firm

13%

Manufacturing Company

Computer Software Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	2
Large Enterprise	2

By reviewers
Company Size	Count
Small Business	23
Midsize Enterprise	21
Large Enterprise	55

Questions from the Community

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Earn 20 points

Which would you choose - Rubrik or Veeam Backup & Replication?

Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...

See all answers

What do you like most about Rubrik?

It's easy to manage and has an innovated solution.

See all answers

What is your experience regarding pricing and costs for Rubrik?

Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.

See all answers

Comparisons

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Compared 3% of the time

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BDRShield vs MSP360 Backup

Compared 3% of the time

NinjaOne vs MSP360 Backup

Compared 3% of the time

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Commvault Cloud vs Rubrik

Compared 11% of the time

Veeam Data Platform vs Rubrik

Compared 8% of the time

Cohesity DataProtect vs Rubrik

Compared 7% of the time

Azure Backup vs Rubrik

Compared 4% of the time

Dell PowerProtect Data Domain vs Rubrik

Compared 4% of the time

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Product Reports

MSP360 Backup

Download MSP360 Backup product report

Download Rubrik product report

Also Known As

Cloudberry Backup

No data available

Overview

MSP360 Backup offers peer-to-peer backup, client-side encryption, and seamless integration with top cloud storage providers, appealing for its ease of use, minimal setup, and robust capabilities.

MSP360 Backup is designed for disaster recovery, workstation, and server backup in cloud environments. Organizations benefit from its compatibility with storage options such as OneDrive, Google Drive, and AWS, supporting incremental backups and ensuring secure data with client-side encryption. The platform facilitates error notifications and corrections, making it a reliable choice for backing up critical information. Despite its effectiveness, users see room for improvement in interface design, bug fixes in the Linux version, and support for more cloud providers.

What are the key features of MSP360 Backup?

Peer-to-Peer Backup: Enables direct data transfer between systems without intermediary servers.
Client-Side Encryption: Protects data by encrypting it before transmission.
Block-Level Transfers: Reduces backup times by only transferring parts of changed files.
Cloud Integration: Compatible with OneDrive, Google Drive, AWS for flexible storage choices.
Incremental Backups: Streamlines configuration and minimizes storage by updating only changes.
Reliable Scheduling: Offers robust scheduling options for automated backups.

What benefits should users look for in MSP360 Backup reviews?

User-Friendly Interface: Ensures ease of navigation with minimal learning curve.
Efficient Error Alerts: Helps quickly identify and resolve backup errors.
Technical Support: Provides excellent customer service for troubleshooting and guidance.
Backup Flexibility: Offers varied backup methods tailored to individual organizational needs.

In industry applications, organizations employ MSP360 Backup for virtual machine, physical computer, and confidential data management. It is used extensively for offsite backups by micro enterprises and integrates well for client data management, virtual machine, and SQL backup purposes, especially useful for daily monitoring post migrations.

MSP360

Rubrik offers instant recovery and intuitive web interface for seamless data backup in cloud and on-premises environments. It prioritizes security with features like ransomware detection and immutable backups, supporting platforms such as VMware and Oracle for effective disaster recovery.

Rubrik is recognized for its automation capabilities, facilitating SLA management and policy integration. Its API-centric architecture allows for extensive customization and seamless integration. Robust security measures, including ransomware protection, enhance data integrity. Organizations benefit from features like Live Mount and CloudOut, which support rapid data recovery across various environments. Despite its strengths, improvements in integration for complex systems, advanced reporting, and pricing competitiveness are necessary.

What are Rubrik's key features?

Instant Recovery: Restores virtual machines and databases in seconds.
Intuitive Interface: Streamlines user interaction for ease of use.
Automation: Enables seamless SLA management and policy integration.
API-Centric Design: Facilitates customization and integration.
Robust Security: Offers ransomware detection and immutable backups.
Archival Functionality: Manages data storage efficiently, optimizing costs.

What benefits should you look for in reviews?

Data Protection: Confidence in data integrity and ransomware security.
Cost Optimization: Efficient data storage management reduces expenses.
Rapid Recovery: Swift restoration capabilities minimize downtime.
Regulatory Compliance: Supports adherence to data protection standards.

In industries like finance and healthcare, Rubrik's implementation ensures critical data is safeguarded against threats while enabling rapid backups and recovery. By supporting platforms like VMware and Microsoft, it aids in sustaining operational continuity, meeting compliance requirements, and managing long-term data storage efficiently.

Sample Customers

StratX

Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics

MSP360 Backup vs. Rubrik