I take care of business transformations in the company, which includes solution transformation, and so on. We have a range of products that are legacy products. They are fairly old. We are substituting them with new age products, and one of them is Power BI. We are using its latest version currently.
President at SIS.
Good visualization, automatic charts, and drill-down capabilities
Pros and Cons
- "The drill-down capabilities and automatic charts are the best ones. The visualization is also very good. In terms of visualization, no competing product, such as IBM Cognos or any other product, has the same capabilities."
- "Microsoft BI comes under pressure when there is a lot of data to be crunched. It gets slower and slower, and the functionality becomes a bit of a problem. The performance goes down with data being fed into the system. The infrastructure requirement also increases if you have to increase the performance. This is the area that can be improved in my opinion. Initially, the product is good, but over the years, when data gets accumulated, it becomes a problem unless the old data is kind of archived and is no longer shown on the visualization. It has a feature by using which a user can query for a report through simple questions to a bot. So, if I want to look for the customer share of revenue by geography, I just simply state that in the chatbot. If I wanted it in a pie chart, then you say, "Please show it to me in a pie chart." It comes out well for basic charts. This feature should be improvised more so that people can very quickly get customized reports on the go."
What is our primary use case?
What is most valuable?
The drill-down capabilities and automatic charts are the best ones. The visualization is also very good. In terms of visualization, no competing product, such as IBM Cognos or any other product, has the same capabilities.
What needs improvement?
Microsoft BI comes under pressure when there is a lot of data to be crunched. It gets slower and slower, and the functionality becomes a bit of a problem. The performance goes down with data being fed into the system. The infrastructure requirement also increases if you have to increase the performance. This is the area that can be improved in my opinion. Initially, the product is good, but over the years, when data gets accumulated, it becomes a problem unless the old data is kind of archived and is no longer shown on the visualization.
It has a feature by using which a user can query for a report through simple questions to a bot. So, if I want to look for the customer share of revenue by geography, I just simply state that in the chatbot. If I wanted it in a pie chart, then you say, "Please show it to me in a pie chart." It comes out well for basic charts. This feature should be improvised more so that people can very quickly get customized reports on the go.
For how long have I used the solution?
I have been using this solution for a couple of years.
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What do I think about the scalability of the solution?
Its scalability is good. The only issue is the performance that degrades when more data comes in, but when it comes to scalability within a particular level of data, it is really good.
How are customer service and support?
I don't know. I am not technically so much involved in the day-to-day side of this.
How was the initial setup?
The initial setup is a process by itself, so we have to take external help in terms of implementation. In terms of various reports and other things, I don't have an idea about the complexity of the implementation because we took expert advice, and an external consultant implemented it for us. I would guess that it is a bit extensive and needs a lot of work to be usable.
What other advice do I have?
I would definitely recommend Power BI for those entities that are not complex. Unless and until there is a very high volume to be handled, I believe Microsoft Power BI is the best solution to go for, particularly when somebody buys a stack of Microsoft products, which includes Office, SharePoint, and so on. The whole Microsoft Office Suite is a brilliant product in its entirety, and there is good and easy integration with SharePoint, etc. This is a nice feature that other products don't have. There is a stack of IBM as well, but it is not as good as Microsoft.
I would rate Microsoft BI an eight out of ten. I am pretty happy with this solution, and the two points are down because of the performance issue and probably the cost.
Which deployment model are you using for this solution?
Private Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

Manager, BI & Analytics at Perceptive Analytics
User-friendly, offers a flexible measure creation capability, scalable to large datasets, and has good community support
Pros and Cons
- "Two valuable most features are the ability to create columns and create measures."
- "In my opinion, the software is a little bit limited in terms of the flexibility it offers, with regard to the design of the visualization."
What is our primary use case?
I am currently a management consultant and, before my current employment, I was a management consultant as well. I also had a stint with an online retailer in India. My usage with Power BI has been in the area of practical day-to-day operations, web host operations, and equipment status monitoring.
What is most valuable?
Two valuable most features are the ability to create columns and create measures.
The create measures feature offers you a little bit more flexibility. You can define what kind of measure you need using a formula, and the way Power BI works is very similar to Excel. In fact, most of the functions that you use in Excel are present in Power BI as well. When you create measures or columns, you just write the formula as you would in Excel, which will allow you to visualize that data in the way that you want.
What needs improvement?
In my opinion, the software is a little bit limited in terms of the flexibility it offers, with regard to the design of the visualization. By comparison, if you look at some other visualization tools, such as Tableau, for instance, the range of designs, or the range of graphics that you can create with Tableau is far greater than what you can do with Power BI.
Of course, they do provide an option to download templates and use them, but every time, you have to go to the Power BI store, search for those templates, download them and then use them. I think it's a growing universe of visualizers that they have, so probably, they are also working on the same thing. I believe, in terms of the designs of the visualizations that the tool can create, there is some room for improvement.
One more aspect that needs improvement is the formatting of visualizations that we create. Formatting in this context is the colors or the font style or font sizes. The formatting options, I believe, could be made a bit more user-friendly than the way things are right now. It's a little hard to figure out where to go and how to change the formatting of a particular chart or graph. So, I think the formatting options could be made a little bit more user-friendly.
For how long have I used the solution?
I have been using Power BI for more than three years.
What do I think about the stability of the solution?
Microsoft BI is definitely stable.
What do I think about the scalability of the solution?
This product is scalable and in fact, I have worked on it with fairly large datasets. It also gives you the option of publishing onto a server. When the dashboard/report is published to the Power BI server, we get a link that can be shared with others in the organization. At the enterprise level, it is possible to give access to a list of users who will have a need to look at the report frequently. These users can just click on the link and view the report whenever they want to. It is also possible for them to use filters and interact with the report.
How are customer service and technical support?
I am fairly comfortable with the tool and to this point, I really haven't felt the need to reach out to Microsoft with regard to the specific features of the tool. In case I do need some help on a particular feature, what I usually do is Google what I am trying to find and I get some links to the Microsoft community, or something similar, which answers my question.
To that extent, it has been very convenient to find help in whatever we are required to do with the software. The simple things are taken care of automatically. In case there is some trouble with the visualizations, you can always find help or assistance on the Microsoft community pages.
Which solution did I use previously and why did I switch?
I have also worked with Tableau and I think that each of these tools has its advantages.
I believe the cost of the software plays a deciding factor in a company's decision to implement either of the two. While each product has its pros and cons, if you're looking for something that's more value for money, then I think Power BI is the better choice.
On the other hand, if you are willing to choose an expensive option that gives you a lot more flexibility, then I think that Tableau would be a better choice.
It ultimately depends on what you are going to use it for. If you're using it for a variety of visualizations that you want to create, Tableau will be a better choice. On the other hand, if people have budget constraints then Power BI will provide a good value for the money.
How was the initial setup?
The initial setup is straightforward. You just download the software from their website, install it, and sign in.
What's my experience with pricing, setup cost, and licensing?
This product offers good value for the money.
What other advice do I have?
In a nutshell, I recommend this product and I would suggest implementing it. It has a very good range of features that it offers. For organizations starting on their business intelligence journey, I believe Power BI is a very good tool to start with. It's very user-friendly and it provides a graphical user interface where users can just drag and drop their required fields into particular templates of visualizations. It means that you get the charts quickly. There's no complex learning curve involved. From that perspective, I would say that it's definitely worth a try.
My biggest complaint is that it's a bit limited right now, in terms of the choice of visualizations it offers.
I would rate this solution an eight out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
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September 2025

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Team Leader at Eurobank EFG Bulgaria AD
An intelligent and intuitive data visualization and analytics tool
Pros and Cons
- "It's similar to Excel, but it's much more powerful than Excel."
- "I cannot comment on the stability as we haven't yet used it for a big project."
What is our primary use case?
We use Microsoft BI for the visualization of data. We also hope to use it for machine learning as it's very powerful, but at the moment, we are trying to get authorized for reporting and analysis.
What is most valuable?
It's similar to Excel, but it's much more powerful than Excel. I love the unlimited number of rows that can be processed, the grant server application, and the strong security.
It produces a very nice picture — very nice graph managers that are very attractive.
The way you prepare your reports is very intelligent and intuitive.
It's very easy to operate and the dashboard is great.
For how long have I used the solution?
I have been using this solution for a few months now.
What do I think about the stability of the solution?
Microsoft BI is stable, but I cannot comment on the stability as we haven't yet used it for a big project.
How are customer service and technical support?
The customer support is excellent. We get perfect support and it is regional — not only in our country, but there is also regional representation from Microsoft's so-called architects; they are very good professionals who help us with whatever we require.
How was the initial setup?
Currently, we are in process of implementing this solution on my computer. I installed the Microsoft Power BI desktop application very easily and started my training. I didn't experience any difficulties.
I collected information from several sources and it's been working well — I am happy with this software.
I needed about 15 minutes to install the desktop application. The other portion is web-based, so I haven't gotten to that yet.
What's my experience with pricing, setup cost, and licensing?
Microsoft BI is not very cheap. A premium license costs roughly 5,000 euros a month.
What other advice do I have?
I would absolutely recommend this solution to other interested companies.
Overall, on a scale from one to ten, I would give Microsoft BI a rating of eight.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Senior Manager: ICT Compliance at DEPARTMENT OF PUBLIC SERVICE AND ADMINISTRATION
Relatively new, stable, and scalable
Pros and Cons
- "It's a pretty scalable product."
- "The product could have better analytics capabilities."
What is most valuable?
The solution is stable.
It's a pretty scalable product.
Overall it's a good product. It is still rather new, therefore, for now, it's still a learning curve as we get used to all of the features and capabilities.
What needs improvement?
The charting tool could be improved.
The product could have better analytics capabilities.
The initial setup is not straightforward.
For how long have I used the solution?
I've been using the solution for five months.
What do I think about the stability of the solution?
The solution is quite stable. I'd call it reliable. It doesn't crash or freeze and I can't recall bugs or glitches happening.
What do I think about the scalability of the solution?
The solution is scalable. If your organization needs to expand it, it shouldn't be a problem to do so.
We have about five people on the solution, however, we don't have it fully functioning just yet.
Which solution did I use previously and why did I switch?
I did not use a different solution previously before the implementation of this product. This is the first solution we've used for these purposes.
How was the initial setup?
The initial setup is pretty complex. It's not straightforward or simple. You need to be a bit of an expert in order to handle it, and I am, unfortunately, not an expert. If you had more experience with it, you might find it easier than I did.
What's my experience with pricing, setup cost, and licensing?
I was not involved in the pricing or procurement process of the solution. I'm not sure how licensing works of the overall cost of the solution on a monthly or yearly basis. It's not part of my day-to-day.
What other advice do I have?
We're just a customer. We don't have a business relationship with Microsoft.
I'm not sure which version of the solution we are using. It may be the latest.
On a scale from one to ten, I'd rate it at an eight. We've been pretty happy with it, even though it is quite new to us.
Which deployment model are you using for this solution?
Hybrid Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Co-Founder at Beta Edge Technology Limited
Reasonably-priced and promotes collaboration through good shareability features
Pros and Cons
- "The most valuable feature is shareability, where we can publish work to the cloud and share it with team members."
- "I think that they can add more types of charts because the selection on the desktop version is limited."
What is our primary use case?
We use this solution to analyze financial statements from our partners.
We build dashboards to see information on a product that is offered by one of our local telcos.
What is most valuable?
The most valuable feature is shareability, where we can publish work to the cloud and share it with team members. If you want to build a dashboard then you can publish it to the cloud, and then add people. This will give them access to the dashboard where they can review it, and modify it as well.
They have a mobile option that allows you to see the dashboard from your mobile phone, rather than having to look at your laptop.
What needs improvement?
I think that they can add more types of charts because the selection on the desktop version is limited.
I would like to see an option for adding audio to the visualizations.
They need to add support for putting emojis into the dashboards.
For how long have I used the solution?
We have been using Power BI for the past two or three years.
What do I think about the stability of the solution?
In terms of stability, this product has never failed me. I have not experienced any bugs or glitches.
What do I think about the scalability of the solution?
The scalability is good. They allow for multiple types of data sources, so if you grow your databases or you change your data sources, it's easy to add them to the tool visually.
We are a startup with four people, and everybody is using it. We are proposing it to our clients in cases where we are selling analytics because it's a good option for them.
How are customer service and technical support?
I have not had a reason to speak with technical support, although I've looked at the community. They do have additional features that you can download from the site, as well. I have not a problem in terms of support.
Which solution did I use previously and why did I switch?
I used Tableau in 2016, but I decided not to use it in this startup company because they don't have a free option. They do have a trial version, but that expires and I would have to then look for another solution.
With Microsoft BI, they have a free desktop version.
I have also used Cognos BI before, although it was a bit complicated. This is another reason that I settled on Microsoft BI.
How was the initial setup?
The installation is direct and quite easy to do. The instructions are available online and they are easy to follow.`
What about the implementation team?
I completed the deployment myself.
What's my experience with pricing, setup cost, and licensing?
We are using the free desktop version of this product.
Once the trial period for the BI service is over, the cost is approximately $10 USD per user, per month, so it's quite reasonable.
What other advice do I have?
My advice for anybody interested in using Microsoft BI is to set up the desktop version. It's good to start off with, it's easy to learn, and they get the trial period for the BI service. Then, once they're done with the trial period, I think the licensing per month is quite affordable.
In summary, this is a good solution. It is not perfect, although if they added audio, emojis, and more types of graphs, then it would be.
I would rate this solution a nine out of ten.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Advisory Software Engineer at a tech services company with 1,001-5,000 employees
Interactive, user friendly, and efficient in terms of performance
Pros and Cons
- "The best thing about this solution is that it is very user friendly. It is interactive in terms of visualizations. It is very eye-catching, and it attracts users. There are a lot of options to visualize the data in different drafts and views. I have used different visualization tools, and I found Power BI to be more efficient in terms of performance, user-friendliness, and ease of use."
- "A few features available in Tableau are not available in Power BI. For example. Tableau has the ability to make up the physical layer and all other stuff at runtime. In Power BI, we have to develop a proper physical layer to connect it. The limitation that we normally face is related to the direct query mode. When it comes to the direct query mode, most of the functionality is not working, which is an issue for us. We have to use the direct query mode frequently because the client needs real-time data. They should work on this limitation. There are a lot of other technical things that need to be improved. I am also following the Power BI platform and Microsoft Support Center platform on the web where users have put their requirements. Microsoft is also working on improving this solution. In every update, they add new features to this solution."
What is most valuable?
The best thing about this solution is that it is very user friendly. It is interactive in terms of visualizations. It is very eye-catching, and it attracts users. There are a lot of options to visualize the data in different drafts and views.
I have used different visualization tools, and I found Power BI to be more efficient in terms of performance, user-friendliness, and ease of use.
What needs improvement?
A few features available in Tableau are not available in Power BI. For example. Tableau has the ability to make up the physical layer and all other stuff at runtime. In Power BI, we have to develop a proper physical layer to connect it.
The limitation that we normally face is related to the direct query mode. When it comes to the direct query mode, most of the functionality is not working, which is an issue for us. We have to use the direct query mode frequently because the client needs real-time data. They should work on this limitation.
There are a lot of other technical things that need to be improved. I am also following the Power BI platform and Microsoft Support Center platform on the web where users have put their requirements. Microsoft is also working on improving this solution. In every update, they add new features to this solution.
For how long have I used the solution?
I have been using this solution for more than four years.
What do I think about the stability of the solution?
It is stable. I haven't found it hanging. It consumes a lot of memory on the local system but not while developing the reports. It also depends on the data on which we are working, but generally, it is light and stable.
How are customer service and technical support?
My overall experience with Microsoft is actually quite good. We have contacted their technical support once or twice. It was something related to the Power BI visualization, where we needed to visualize some data, but they had some kind of limitation in personalization. We also wanted to connect Power BI with other servers, but we were facing some performance issues. The reports were not working fine. I don't think they managed to solve our issues.
Which solution did I use previously and why did I switch?
I have worked on SiteSense and Oracle OBIEE. I feel more satisfied when I'm working with Power BI. It is more convenient as compared to other solutions.
How was the initial setup?
The initial setup is easy. I didn't find any complexity in it. It can be difficult if the end users don't know how to use it. If they are trained on it, then after a week or a month, it gets easier for the end users.
What's my experience with pricing, setup cost, and licensing?
Its cost seems to be unreasonable if you have many users, but for a lesser number of users, it is reasonable. It is $10 per month. Clients easily accept this option, so they must think it is reasonable.
It is quite cheap as compared to other tools, such as Tableau. One of the best things about this solution is that it has a trial version.
What other advice do I have?
I would rate Microsoft BI a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Head of Digitalization at a mining and metals company with 5,001-10,000 employees
Seamlessly integrates with Microsoft products, but can be made simpler to operate
Pros and Cons
- "Its seamless integration with Microsoft products, such as Microsoft SQL Server or Microsoft Excel, is the most valuable."
- "They can provide a user-friendly and easy way to use this tool for people who don't know about programming or technical things. It will be quite good if they can improve the look and feel and make it simpler to operate. They can make it easier to create some of the reports. They can also include predefined templates that you can directly use."
What is our primary use case?
It is mostly used for monthly cost reports for our department. We are also using it as a dashboard for giving some overview for management purposes. We are using the latest version.
What is most valuable?
Its seamless integration with Microsoft products, such as Microsoft SQL Server or Microsoft Excel, is the most valuable.
What needs improvement?
They can provide a user-friendly and easy way to use this tool for people who don't know about programming or technical things. It will be quite good if they can improve the look and feel and make it simpler to operate.
They can make it easier to create some of the reports. They can also include predefined templates that you can directly use.
For how long have I used the solution?
I have been using Microsoft BI for almost two and a half years.
What do I think about the stability of the solution?
Stability is quite good as long as you have proper sizing from the beginnings. If you do the right sizing keeping in mind the current usage as well as future growth, it is good.
What do I think about the scalability of the solution?
It is scalable. We have around 65 seniors managers who use it on a weekly or monthly basis. Some reports are done weekly and some monthly.
How are customer service and technical support?
I have not contacted them so far. I am from the user side. We contact our centralized IT department for any issues. If they have a technical issue that requires further escalation, they will directly contact Microsoft technical support.
How was the initial setup?
The initial setup is quite simple, but for the product use, you need to have people who have got experience of at least three to six months in using these applications. It took us two months to deploy across the company.
What about the implementation team?
We have a core team that gets training from a Microsoft partner. We then deploy it ourselves. After six months of using this solution, some of the key users get advanced training.
We also maintain it ourselves. We have around ten people for its maintenance.
What's my experience with pricing, setup cost, and licensing?
It is somewhere in the middle in terms of price. Licensing is quite clear.
Which other solutions did I evaluate?
We reviewed some other intelligence tools, and we just used them for trials.
What other advice do I have?
I would recommend this solution, especially for the companies that mostly use Microsoft products and ecosystem. I would rate Microsoft BI a seven out of ten.
Which deployment model are you using for this solution?
Private Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Lead Statistical Analyst | Innovation Champion at a pharma/biotech company with 10,001+ employees
Has good drag and drop interactability visualization but it's a bit complicated to make it refresh automatically
Pros and Cons
- "We like the drag and drop interactability visualization. We really like that. It's user-friendly."
- "If I have to update data automatically, where I have to pin the gateway, it doesn't update. There is a scheduled refresh functionality so that it refreshes automatically, but I find it very hard to make it work."
What is our primary use case?
We have SharePoint in our company and then we just wanted to visualize that list and it connects to the Check Point list.
What is most valuable?
We like the drag and drop interactability visualization. We really like that. It's user-friendly.
What needs improvement?
If I have to update data automatically, where I have to pin the gateway, it doesn't update. There is a scheduled refresh functionality so that it refreshes automatically, but I find it very hard to make it work. Even though it's supposed to connect seamlessly, it's a bit complicated to make it refresh automatically.
For how long have I used the solution?
My company has been using Microsoft BI for a few years but I've been using it since January 2020.
What do I think about the stability of the solution?
It's very stable.
What do I think about the scalability of the solution?
I think it's very scalable. I don't even foresee that as a challenge.
We have five or six users who view the reports. There are other departments who might be using it as well but we have five or six in my department. It's expected to rise to 15, 20.
The users are managers who want to look at some of the resources.
How are customer service and technical support?
I haven't interacted with Power BI before. If I get stuck at someplace, I just go online and I search in the forums and I find my way.
How was the initial setup?
There isn't really a setup involved. It's just download Power BI desktop and publish it.
What's my experience with pricing, setup cost, and licensing?
We have a premium Power BI license in-house that's quite an expensive license. It's $10 a month for four users and then I think 35,000 at the premium rate.
What other advice do I have?
Ensure that you use Sharepoint. If you are within the Microsoft system and want to have a similar experience to Microsoft Teams, then Microsoft Power BI is a very good solution for that.
I would like to have the ability to run the scheduled refresh for R and Python on the server. Right now, it's not possible.
I would rate it a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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